The Growth Roundup

GrowthPad

The Growth Roundup is where the world's top founders, product leaders, and growth operators break down how today's fastest-growing companies actually scale. Each episode goes beyond headlines to unpack the strategies, decisions, experiments, and lessons behind sustainable growth—from product-led growth and AI to pricing, monetisation, retention, and go-to-market. Whether you're building your first startup or scaling to millions in revenue, you'll leave every conversation with practical ideas you can apply immediately. No hype. No recycled advice. Just candid conversations with the people building the future. Presented by GrowthPad

Episodes

  1. 5d ago

    The New AI Growth Model

    The conversation explores the impact of AI on traditional SaaS growth models, highlighting the need to rethink activation, retention, and expansion strategies. It introduces the concept of collapsing the activation journey, the delegation ladder, and expansion beyond seat-based models. The AI growth scorecard and the new AI growth model are discussed, emphasizing the importance of understanding growth constraints and building a growth plan. The Growth Strategy Workshop is introduced as a practical application of growth strategy to address specific business constraints. Takeaways AI's impact on growth modelsRethinking activation, retention, and expansion strategies Chapters 00:00 The Evolution of Growth Models03:01 Rethinking Growth in the Age of AI05:36 Collapsing the Activation Journey06:06 The Delegation Ladder07:12 Expansion Beyond Seat-Based Models08:13 AI's Impact on Retention10:03 The AI Growth Scorecard11:48 The New AI Growth Model15:34 The Growth Strategy Workshop

  2. 6d ago

    How to Price your AI Product

    The conversation explores the shift from traditional pricing pages to a more comprehensive pricing system in the context of AI products. It delves into the impact of AI on pricing models, the four-layer pricing system, real-world case studies, testing and experimenting with AI pricing, and the principles of effective AI pricing. Takeaways AI pricing requires a shift from a pricing page to a pricing systemAI pricing should balance adoption, predictability, and value captureA modern AI pricing architecture has four layers: entry wedge, core subscription, usage expansion, and enterprisePricing should be designed to make the economic relationship understandable and expansion feel natural Chapters 00:00 Rethinking AI Pricing03:03 The Impact of AI on Pricing Models05:57 The Four-Layer Pricing System09:49 Real-World Case Studies in AI Pricing14:48 Testing and Experimenting with AI Pricing17:52 Principles of Effective AI Pricing

  3. Aug 4

    How to Build Thriving Communities That Drive Subscription Growth

    The conversation delves into the principles of community growth, the evolution of community management, the definition of a thriving community, misunderstandings about community building, the role of community in business growth, community and product-led growth, the importance of in-person events, measuring the impact of community building, and demonstrating ROI to executives. The conversation covers the importance of metrics for community success, the hiring of community personnel, the impact of AI on communities, the future of community, community-led growth vs. product-led growth, successful community examples, key characteristics of ambassador programs, and measuring community success. Takeaways Community growth is driven by the principles of grow, engage, and impactCommunity building starts with understanding the existing user base and their needsIn-person events are critical for community building and engagement Metrics for community successHiring community personnelImpact of AI on communities Chapters 00:00 Building Communities: The Early Days03:02 The Evolution of Community Management05:55 Defining a Thriving Community10:08 Misunderstandings About Community Building12:59 The Role of Community in Business Growth16:49 Community and Product-Led Growth18:04 The Importance of In-Person Events21:00 Measuring the Impact of Community Building24:58 Demonstrating ROI to Executives27:54 Metrics for Community Success29:15 Hiring Community Personnel30:48 Impact of AI on Communities32:58 The Future of Community34:13 Community-Led Growth vs. Product-Led Growth34:34 Successful Community Examples44:26 Key Characteristics of Ambassador Programs46:05 Measuring Community Success

    How to Build Thriving Communities That Drive Subscription Growth

  4. Jul 29

    How to Gamify Pricing: Building Products People Love to Pay For

    The conversation covers the journey of starting Metronome, challenges in billing and pricing, acquiring the first customers, early sales tactics, the journey of figuring out pricing, designing pricing for customer ease, best practices in pricing and growth, price experimentation and tips, overcomplicating pricing, shift to better pricing models, and the impact of pricing on retention. The conversation covers the evolution of sales-led business models, value communication, usage-based pricing, monetization teams, platform capabilities, future-proofing software engineering decisions, the future of pricing and monetization, opportunities and overlooked aspects of pricing, and rapid fire questions and audience interaction. Takeaways Journey of starting Metronome and challenges in billing and pricingAcquiring the first customers and early sales tacticsDesigning pricing for customer ease and best practices in pricing and growth Sales-led business models are evolving with a focus on value communication and usage-based pricing.Monetization teams are integrating platform capabilities and future-proofing software engineering decisions is crucial for migration and growth. Chapters 00:00 The Journey of Starting Metronome03:21 Challenges in Billing and Pricing05:41 Acquiring the First Customers07:08 Early Sales Tactics and Customer Acquisition09:04 Journey of Figuring Out Pricing12:12 Designing Pricing for Customer Ease12:42 Best Practices in Pricing and Growth15:37 Price Experimentation and Tips17:52 Overcomplicating Pricing and Usage Reward23:00 Shift to Better Pricing Models24:44 Impact of Pricing on Retention26:21 The Evolution of Sales-Led Business Models27:20 Value Communication and Usage-Based Pricing28:47 Monetization Teams and Platform Capabilities30:41 Future-Proofing Software Engineering Decisions33:33 The Future of Pricing and Monetization35:59 Opportunities and Overlooked Aspects of Pricing37:58 Rapid Fire Questions and Audience Interaction

  5. Jul 29

    How Community Drives Growth: Lessons from Stan & Stripe

    The conversation delves into the empowerment of founders and the concept of building in public to drive community growth. It explores the journey of Vitali and Stan, the strategies for community building and scaling growth, the path from zero to a million in ARR, and the approach to building community at Stripe. The key takeaways emphasize the importance of building in public, meeting user goals, and engaging directly with users to drive successful community programs. The conversation delves into the challenges and strategies of community building, addressing the fear of putting oneself out there, the business value of community, engaging and retaining users, building an effective ambassador program, and transitioning an offline community to an online platform. Key takeaways include the value of addressing user frustration, understanding community member motivation, and the importance of clear goals and active involvement in community initiatives. The conversation delves into the nuances of community building, emphasizing the importance of clear mission and onboarding processes, as well as the significance of doing something together that matters. It explores trends in community building, the impact of AI on community authenticity, and the role of content creation and authenticity. Additionally, it provides insights into selecting a co-founder, community leadership and strategy, and the impact of events on community metrics. Takeaways Building in public drives community growthCommunity building is about meeting the user's goals and motivationsDirect engagement with users and building in public leads to successful community programs Building a community around users who are frustrated can be valuable for gathering feedback and addressing concerns.Understanding the motivation of community members is crucial for designing an effective ambassador program.Moving an offline community to an online platform requires a clear goal, explicit communication, and the involvement of key community members.Peer-to-peer learning on technical topics can be a valuable goal for an online community, and igniting the community with active members is essential for its success. Community building requires clear mission and onboarding processEngagement in community is about doing something together that matters Chapters 00:00 Empowering Founders and Building in Public03:07 The Journey of Vitali and Stan09:32 Community Building and Scaling Growth13:56 From Zero to a Million in ARR35:34 Building Community at Stripe40:39 Overcoming the Fear of Putting Yourself Out There41:34 The Journey of Creating Content45:27 The Business Value of Community47:10 Engaging and Retaining Users Through Community01:06:14 Building an Effective Ambassador Program01:13:28 Moving an Offline Community Online01:17:06 Community Onboarding and Engagement01:18:11 Community Format and Purpose01:20:33 Trends in Community Building01:22:14 AI Impact on Community Authenticity01:23:54 Content Creation and Authenticity01:32:19 Selecting a Co-Founder01:37:17 Community Leadership and Strategy01:41:17 Event Impact on Community Metrics

  6. Jul 29

    How Rootly Won the World’s Most Demanding Engineering Teams: Lessons on enterprise sales at scale

    The conversation covers the early customer acquisition journey, the process of validating the idea, pricing strategy, enterprise sales, scaling customer acquisition, hiring and leadership lessons, and retention and customer success. It provides insights into sales strategies, customer acquisition channels, and the importance of customer engagement and retention. The conversation covers topics related to reliability as a feature, the importance of building a boring product, customer uptime and reliability, early stage challenges, growth strategies and sales outreach, balancing AI and human touch, sales strategy and customer behavior, and fundraising and investor relations. The discussion provides valuable insights into the challenges and strategies involved in building and scaling a SaaS company, with a focus on reliability and customer success. Takeaways Customer acquisitionSales strategy Reliability as a featureImportance of boring things in engineering Chapters 00:00 Early Customer Acquisition05:07 Journey of Validating the Idea15:03 Pricing Strategy and Enterprise Sales17:56 Scaling Customer Acquisition24:36 Hiring and Leadership Lessons30:00 Retention and Customer Success32:19 Reliability as a Feature33:26 Building a Boring Product34:24 Customer Uptime and Reliability36:15 Early Stage Challenges37:49 Growth Strategies and Sales Outreach49:37 Balancing AI and Human Touch56:32 Sales Strategy and Customer Behavior01:00:24 Fundraising and Investor Relations

  7. Jul 29

    How Ada Closed Enterprise Deals That Actually Matter with Mike Murchison

    The conversation delves into Mike's entrepreneurial journey, from his early experiences to the challenges he faced in customer service. It explores the motivation behind starting a company and the insights gained from previous startups. Additionally, it discusses the impact of growth on customer relationships and the need for a more personalized customer experience. The conversation covers topics related to PLG and Enterprise Motion, understanding the customer experience, professional services and AI, and product roadmap and model performance. These themes are explored in-depth, providing valuable insights into the challenges and opportunities within each area. Takeaways Entrepreneurial JourneyCustomer Service Challenges PLG and Enterprise MotionUnderstanding the Customer ExperienceProfessional Services and AIProduct Roadmap and Model Performance Chapters 00:00 Entrepreneurial Journey02:34 Customer Service Challenges36:09 PLG and Enterprise Motion39:04 Understanding the Customer Experience01:01:12 Professional Services and AI01:04:30 Product Roadmap and Model Performance

  8. Jul 29

    How Chexy Became a Leading Canadian Fintech in 4 Years

    The conversation with Ben from Chexie covers his entrepreneurial journey, the inception of Chexie, customer acquisition and retention, product development and expansion, building in Toronto, and the challenges of customer retention and expansion in the fintech space. The conversation covers topics related to addressing rental market challenges, the focus on B2B and B2C, lessons from Built and product development, co-founder selection and mistakes, balancing focus and experimentation, customer acquisition and influencer partnerships, risk management, and churn analysis. Takeaways Entrepreneurial JourneyChallenges in FintechCustomer Acquisition and RetentionProduct Development and Expansion Rental market challengesB2B and B2C focus Chapters 00:00 Entrepreneurial Journey03:05 The Inception of Chexie06:40 Acquisition and Partnerships11:42 Product Development and Tech Debt22:44 Building in Toronto25:01 Customer Retention and Expansion34:25 Addressing Rental Market Challenges36:13 B2B and B2C Focus38:28 Lessons from Built and Product Development43:46 Co-founder Selection and Mistakes46:20 Balancing Focus and Experimentation53:06 Customer Acquisition and Influencer Partnerships58:33 Risk Management and Churn Analysis

  9. Jul 29

    How Clover Labs Hit $500K MRR in 4 Months

    The conversation covers the journey of the speaker into entrepreneurship, early successes, aggressive growth strategies, email outreach for acquisition, monetization and pricing strategies, building and scaling a sales team, advantages of building in Canada, retention and growth strategies, and the future of growth and business. The conversation delves into the impact of Rev Ratio on app performance and the challenges of attribution in determining user acquisition sources and strategies. It also explores the use of AI in changing value propositions and the operational aspects of consumer-focused businesses. Takeaways Rapid growth through aggressive strategiesEmail outreach as a key acquisition channel Rev Ratio ImpactAttribution Challenges Chapters 00:00 Journey to Entrepreneurship02:00 Early Success and Acquisitions03:25 Aggressive Growth Strategies05:13 Email Outreach for Acquisition10:57 Monetization and Pricing Strategies13:49 Building and Scaling Sales Team16:40 Advantages of Building in Canada18:04 Retention and Growth Strategies20:57 Future of Growth and Business24:08 Rev Ratio Impact25:03 Attribution Challenges

  10. Jul 29

    Creator-Led Growth: The 7-Figure LinkedIn Growth Playbook

    Toby Olowale shares his journey from childhood in Nigeria to becoming a successful entrepreneur, leveraging LinkedIn to build a strong online presence and monetize it. He emphasizes authenticity, consistency, and belief-building in webinars to drive business growth. Toby's approach to AI tools and the future of creator-led growth is cautious and focused on maintaining human creativity and thinking. The conversation delves into the evolution of personal brands, the power of social capital, leveraging personal brand for business opportunities, monetizing personal brand through brand partnerships, content creation, entrepreneurial options, the three pillars of business success, webinars and community building, monetization and lead generation, testimonials and cross-posting strategies, and the influence of family values on personal success. Takeaways Authenticity and consistency are key to building a successful LinkedIn presence.Belief-building in webinars is crucial for driving business growth.AI tools should be used for execution and acceleration, while human creativity and thinking remain essential for success. Personal branding is evolving with the rise of AI avatars and the need to verify real people.Building social capital through personal branding provides unlimited options for launching businesses.Monetizing personal brand through brand partnerships and leveraging content creation for entrepreneurial options are key strategies for success. Chapters 00:00 Toby's Journey and Entrepreneurial Inspiration01:43 Early Life and Entrepreneurial Influence03:12 Discovering LinkedIn and Posting Strategy05:06 Building a Successful LinkedIn Presence06:54 Growth Strategies and Content Creation11:42 Finding Authenticity and Overcoming Fear16:35 Discovering the Right Audience and Monetization18:57 Getting the First Paying Customer and Scaling22:53 Creating and Selling Offers33:28 Webinar Format and Conversion Strategy38:47 Common Mistakes and Myths about LinkedIn44:02 AI Tools and the Future of Creator-Led Growth44:27 The Evolution of Personal Brands45:27 Building Social Capital and Personal Branding46:24 Leveraging Personal Brand for Business Opportunities47:22 Monetizing Personal Brand through Brand Partnerships50:14 Content Creation and Entrepreneurial Options52:00 Rapid Fire Questions01:02:15 The Three Pillars of Business Success01:05:40 Webinars and Community Building01:07:19 Monetization and Lead Generation01:10:18 Testimonials and Cross-Posting Strategies01:20:34 Family Values and Personal Success

  11. Jul 29

    How to Design for Growth

    The conversation covers the journey of Peter Burjanek in the field of growth design, from his background in product design to his transition to growth design. It delves into the definition of growth design, the qualities of a growth designer, and the importance of experimentation and speed in growth design. The discussion also explores misconceptions about growth design, the use of metrics in product design, acquisition strategies, retention, monetization, pricing models, and onboarding experiences. The conversation covers topics related to communicating value to users, experimentation approach, AI workflows and tools, design principles, and mistakes made by startups. It also delves into the evolution of workflows for product managers and designers, as well as the application of AI in design and automotive spaces. Takeaways Growth design emphasizes curiosityOptionality is key in growth design Value PropositionExperimentation Chapters 00:00 Introduction to Growth Design01:23 Getting Started in Product Design03:09 Transition to Growth Design05:56 Defining Growth Design06:08 Qualities of a Growth Designer07:32 Experimentation and Speed in Growth Design08:25 Misconceptions about Growth Design09:53 Metrics in Product Design11:10 Acquisition Strategies19:10 Retention and Monetization24:16 Pricing Models and Onboarding27:58 Communicating Value to Users30:44 Experimentation Approach32:25 AI Workflows and Tools35:09 Design Principles and Mistakes

  • 11 Episodes

About

The Growth Roundup is where the world's top founders, product leaders, and growth operators break down how today's fastest-growing companies actually scale. Each episode goes beyond headlines to unpack the strategies, decisions, experiments, and lessons behind sustainable growth—from product-led growth and AI to pricing, monetisation, retention, and go-to-market. Whether you're building your first startup or scaling to millions in revenue, you'll leave every conversation with practical ideas you can apply immediately. No hype. No recycled advice. Just candid conversations with the people building the future. Presented by GrowthPad

Information

  • Creator
    GrowthPad
  • Years Active
    2026
  • Episodes
    11
  • Rating
    Explicit
  • Copyright
    © 2026 GrowthPad
  • Show Website
    The Growth Roundup