235 episodes

Whether you need an inspirational pick-me-up or a swift kick in the mental ass, The Gutsy Podcast is your bi-weekly guide to getting out of your head and back to your goals as a passionate, business rock-star. We’re here to remind you that you’re not alone — and that your roller-coaster ride of thoughts, feelings, and emotions are shared by many. Follow along as we get real, raw + ridiculous about running a business authentically.

The Gutsy Podcast LauraAura

    • Business
    • 5.0 • 37 Ratings

Whether you need an inspirational pick-me-up or a swift kick in the mental ass, The Gutsy Podcast is your bi-weekly guide to getting out of your head and back to your goals as a passionate, business rock-star. We’re here to remind you that you’re not alone — and that your roller-coaster ride of thoughts, feelings, and emotions are shared by many. Follow along as we get real, raw + ridiculous about running a business authentically.

    Powerback 115: Undoing Your Social Media

    Powerback 115: Undoing Your Social Media

    The opportunities that social media provides are endless for a business owner in this era.


    But with such possibilities comes an influx of social media apps requiring our attention. 


    As a business owner looking to grow audiences on each of these apps, it is hard to keep up, so how can you really leverage social media to its full potential?


    Start by undoing your social media:
    Write down all the social media accounts you are currently usingTake an emotional inventory of each of themSelect the social media apps you would love to interact on

    Once you have made this analysis, think about devoting time to the social media platforms you have selected.


    You don’t have to be everywhere to be successful. 

    ---


    RESOURCES FROM THIS EPISODE


    To grab the resources mentioned inside the episode, go to: lauraaura.com/resources


    Take the Power Leak Quiz at lauraaura.com/powerleakquiz and identify where you may be unintentionally giving away your power - which is often the answer to “what am I missing?” and the biggest growth opportunity in your business.


    Head on over to LauraAura.com to find out more about The BrandstarterTM Course, Brand Reviews, Powerback Sessions, and the freshly launched PowerbackTM Course. 



    CONNECT WITH LAURAAURA

    Instagram: @thatlauraaura

    Facebook: @thatlauraaura

    Twitter: @thatlauraaura

    Website: LauraAura.com


    THANK YOU, GUTSY TRIBE!
    We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.
    https://podcasts.apple.com/us/podcast/the-gutsy-podcast.



    Support the show

    • 8 min
    115: Four Strategies to Attracting More Clients with Henriette Danel

    115: Four Strategies to Attracting More Clients with Henriette Danel

    You’ve done it all… you’re posting on social, have downloaded all the freebies you can get your hands on, and have probably even invested in a course or two. 

    You know you’re capable of working with great clients and know that people invest in high-value coaches all the time – yet something is missing.

    Today, we’re talking with Henriette Danel about the four strategies she’s created to attract more clients – which are magnetized to you and what you offer.


    In this episode, you’ll learn:


    What self-development means for entrepreneursWhy it is important to figure out your ideal clientThe four strategies to attract clientsWhy you should be clear about who you want to attract in businessHenriette is a Strategic Business Coach working with Professional Female Entrepreneurs to help them attract high-paying clients continuously.

    After working in the Interior Design Industry for almost 15 years, she decided it was time to do what she always aspired to do, become an entrepreneur. By saying yes to herself, she discovered her love for podcasting and public speaking.


    ---


    RESOURCES FROM THIS EPISODE

    To grab the resources mentioned inside the episode, go to: lauraaura.com/resources


    Moo is killing it in the online printing space by creating quality materials that don't break the bank. So, go to the lauraaura.com/resources and click on the Moo link to save 25% off your first order.

    CONNECT WITH HENRIETTE DANEL

    Facebook: @1henriettedanel
    Instagram: @henriette.danel
    Twitter: @DanelHenriette
    Website: https://henriettedanel.com/ 



    THANK YOU, GUTSY TRIBE!
    We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.









    Support the show

    • 1 hr 5 min
    Powerback 114: Undoing: workout expectations

    Powerback 114: Undoing: workout expectations

    As you are growing a business, you may unintentionally put yourself aside. I know, and I’ve been there. 

    You’re working really hard to make ends meet, and most of the time that means neglecting your health.


    But…

    Your health needs just as much (if not more!) attention as your business.


    So, here’s how you can make time to workout;


    Give yourself a chance to try out something newFind a workout routine that works for you

    Keep in mind that working out is self-care and will improve your productivity and clarity in your work. 


    I challenge you to undo any workout expectations today. 

    ---


    RESOURCES FROM THIS EPISODE

    To grab the resources mentioned inside the episode, go to: lauraaura.com/resources

    Take the Power Leak Quiz at lauraaura.com/powerleakquiz and identify where you may be unintentionally giving away your power - which is often the answer to “what am I missing?” and the biggest growth opportunity in your business.


    CONNECT WITH LAURAAURA

    Instagram: @thatlauraaura

    Facebook: @thatlauraaura

    Twitter: @thatlauraaura

    Website: LauraAura.com


    THANK YOU, GUTSY TRIBE!

    We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.
    Support the show

    • 8 min
    114: Prioritizing health while running a business with Shanna Nelson

    114: Prioritizing health while running a business with Shanna Nelson

    I know that you’re juggling a lot of responsibilities. You’re running a business. 

    You may be a spouse, mother, sister, friend, boss, or caretaker. You’re balancing a lot but there’s one very important person that often gets put on the back burner. 

    You.

    Today, we’re talking with Shanna Misset Nelson, President of Jazzercise, Inc. about prioritizing your health while running a successful business.


    In this episode, you’ll learn:


    How to prioritize your healthRecommendations for individuals who want to start their health journeySteps to help start your health journeyThe connection between physical and mental health
    Shanna is the President of Jazzercise, Inc., guiding the group fitness industry leader in global and local markets and managing strategic direction of the brand. Having a front-row view into how her mom, Judi Sheppard Missett, created the largest dance-fitness company in the world, Nelson began as an instructor but quickly launched her business career as an international brand consultant and franchise owner.


    Additionally, her contributions to the fitness industry have been acknowledged through numerous awards, public and media recognition. She lives and works in California with her husband and two daughters.


    ---


    RESOURCES FROM THIS EPISODE

    To grab the resources mentioned inside the episode, go to: lauraaura.com/resources


    If you've been considering hosting a podcast and aren't sure what platform to utilize, head to lauraaura.com/resources  and click on the Buzzsprout link to start your free trial.

    CONNECT WITH SHANNA NELSON

    Facebook: @Shanna Missett Nelson
    Instagram: @shanna_jazzercise
    Twitter: @ShannaNelson
    Website: jazzercise.com 

    THANK YOU, GUTSY TRIBE!
    We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.


    Support the show (https://www.paypal.com/donate/?hosted_button_id=V6NNA274YG8UU)

    • 1 hr
    Powerback 113: Undoing: The "data is hard" mentality

    Powerback 113: Undoing: The "data is hard" mentality

    You don't have to be an analytical expert to utilize your data. 

    All the major social media channels give you the option to view analytics if you have a business account set up. 

    These analytics give you a snapshot of your account and here’s why you need to understand your data;


    You can view your analytics for a certain period of timeOffers you information when your followers are most activeShows you what content is trending 

    You do not have to have a hard time understanding your audience. Your analytics can help you with that. 


    I challenge you to undo the data is hard mentality today. 

    ---

    RESOURCES FROM THIS EPISODE


    Take the Power Leak Quiz at lauraaura.com/powerleakquiz and identify where you may be unintentionally giving away your power - which is often the answer to “what am I missing?” and the biggest growth opportunity in your business.

    Head on over to LauraAura.com to find out more about The BrandstarterTM Course, Brand Reviews, Powerback Sessions, and the freshly launched PowerbackTM Course. 



    CONNECT WITH LAURAAURA

    Instagram: @thatlauraaura

    Facebook: @thatlauraaura

    Twitter: @thatlauraaura

    Website: LauraAura.com


    THANK YOU, GUTSY TRIBE!

    We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.


    Support the show (https://www.paypal.com/donate/?hosted_button_id=V6NNA274YG8UU)

    • 8 min
    113: Build an ad strategy with the content you already have with Flairst

    113: Build an ad strategy with the content you already have with Flairst

    You’ve seen ads pop up on your Facebook and if you’re anything like me, they’ve worked a time or two (those damn shirts get me every time). You’ve considered running ads in your own business and have probably even thrown 20 bucks in to see what happens  – but then felt overwhelmed by the options and questioned whether or not they work.

    Today, we’re talking with the best friend duo from Flairst about creating an ad strategy that works with the data that you already have.

    In this episode, you’ll learn:
    What makes a business remarkable to scaleCommon signs a business is ready to scaleThe concept of funnel optimization The difference between paid ads vs organic marketingHow to build an ad strategy that converts
    BFFs and business soul sisters, Jessica and Amy are authentic, all-in marketing masterminds and moms who are passionate about supporting business owners.

    Jess and Amy spent their careers working with a variety of brands, companies, entrepreneurs, and numerous business owners looking for help to scale their brands. They’ve been learning and growing, ever aware of the constantly changing digital world so their clients can leverage the know-how and take their business to the next level.


    ---


    RESOURCES FROM THIS EPISODE

    To grab the resources mentioned inside the episode, go to: lauraaura.com/resources

    Planoly is a social media planning and scheduling tool, head to lauraaura.com/resources  and click on the Planoly link to start your free trial.



    CONNECT WITH FLAIRST

    Facebook: @FlairstCo
     Instagram: @flairstco 
    LinkedIn: Flairst
    Website: flairst.com



    THANK YOU, GUTSY TRIBE!
    We love, love, love to read your comments, feedback, and reviews. If you haven’t yet, drop us one below! Your review might even get highlighted within one of our gutsy love posts or on our website.
    https://podcasts.apple.com/us/podcast/the-gutsy-podcast.
















    Support the show (https://www.paypal.com/donate/?hosted_button_id=V6NNA274YG8UU)

    • 1 hr 12 min

Customer Reviews

5.0 out of 5
37 Ratings

37 Ratings

jpwilhelmi ,

Amazingggg

I absolutely love listening to The Gutsy Podcast. Laura is so fun to listen to and incredibly inspiring. I absolutely love how real and honest she is. Each podcast leaves me feeling so empowered and motivated to conquer anything within my personal or professional life. Highly, highly recommend listening in!!

So easy to listen to! ,

LOVE this show!!

I can't speak highly enough about Laura's podcast. Not only is she incredibly kind and authentic, but she shares actionable and inspiring information in every episode. I definitely recommend taking a listen!

Ashley N Cox ,

Relatable, inspiring, and a (helpful) kick in the pants!

I recently came across The Gutsy Podcast and I was immediately obsessed!! I love Laura’s down to earth style, which is so refreshing. She and her guests keep it real and relatable, while at the same time giving you a good dose of inspiration and a helpful kick in the pants when you need it! A must listen for any woman who owns a business and has felt the heavy burden of negative self-talk and doubt before. This podcast will show you that you’re not alone — and you hold so much more power than you realize!

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