The Hidden Reason Your Event Isn’t Converting

You gave everything to your event: The energy, the content, the connection. The audience was engaged, taking notes, and fully present.

But when it came time to enroll… silence.

In this solo episode of Creating Powerful Impact, host Shay Wheat shares why this happens and reveals the hidden reason your event isn’t converting. Drawing from her years of producing high-ticket events, Shay explains the disconnect between your event promise and your offer and how that gap causes even excited attendees to hesitate when it’s time to buy.

You’ll hear Shay break down how to create alignment before the event even starts, why the belief journey of your attendees matters more than flashy production, and the simple shifts you can make to host events that both inspire and convert.

What you’ll learn in this episode:

• The hidden reason your event isn’t converting

• How to align your event promise with your offer

• Why belief shifts must happen before attendees say yes

• The mistakes entrepreneurs make when focusing only on “pretty” events

If you want to design events that feel amazing and actually generate clients, this episode is for you.

👉 Download your free Initial Event Planning Playbook at EventFreeGift.com