The In Demand Hairstylist Podcast

Kristen Varoli
  • 4.7 (70)
  • SELF-IMPROVEMENT
  • UPDATED BIWEEKLY
The In Demand Hairstylist Podcast

Life's MOST VALUABLE LESSONS learned from working behind the chair as a HAIRSTYLIST. From behind the chair to behind the microphone...I'm taking my 18 years as a hairstylist and salon owner and bringing you stories, lessons and secrets that will INSPIRE, MOTIVATE and GUIDE YOU to create your own kind of beautiful in life. We will talk all things life, business, growth, success and of course anything else that happens to come up. So grab a coffee or maybe a martini...this is The In Demand Hairstylist Podcast.

  1. 9 Impact Zones: Elevating Your Skillset to Create Demand for Your Services

    FEB 15

    9 Impact Zones: Elevating Your Skillset to Create Demand for Your Services

    In this epsiode, I discuss the importance of focusing on nine impact zones to positively impact your business as a hair stylist or salon owner. I emphasize the significance of elevating your skill set and technique, as it is the most important impact zone because it's what people are paying you for. By continuously practicing and mastering your craft, you can brand and market yourself effectively, attract referrals, and set boundaries for your schedule. Being excellent at what you do not only builds your reputation but also gives you leverage to increase your pricing and creates demand for your services.  Tune in to learn more about how to elevate your skill set and take your career to the next level.     Connect in the private FB Community Facebook Follow me on Instagram Instagram Buy the In Demand Hairstylist Workbook: How to Attract More Clients, More Referrals, and More Money Buy Here

    17 min
  2. 9 Impact Zones: Mastering Service Excellence

    FEB 9

    9 Impact Zones: Mastering Service Excellence

    In this episode, I discuss the crucial elements of a service experience and why they are non-negotiable. I break them down into the "big details" and "small details" and encourage you start with the 3 big details first. Have you been enjoying this series?  have you implemented anything new into your salon expereince that you have heard on the podcast?  I'd love to hear about it!  Share it with me at kristen@indemandhairstylist.com   Connect in the private FB Community Facebook Follow me on Instagram Instagram Buy the In Demand Hairstylist Workbook: How to Attract More Clients, More Referrals, and More Money Buy Here

    30 min
  3. 9 Impact Zones: Better Consultation, Better Results

    FEB 5

    9 Impact Zones: Better Consultation, Better Results

    In this epsiode, I share  the importance of focusing on the basics, such as consultations, to achieve consistent results and client satisfaction. I also emphasize the impact of small details during the consultation and asking the right kind of questions to achieve the best results. Tune in to gain inspiration, motivation, and practical tips to implement into your consultation process in the salon.   00:00 Introduction 04:48 Importance of Consultations 12:16 Consumer Behavior and Results 17:36 Small Things that Make a Difference 20:16 Powerful Recommendations 23:11 Closing Thoughts

    30 min
  4. 9 Impact Zones: Why The Shampoo Experience Create Client Retention & Loyalty

    JAN 26

    9 Impact Zones: Why The Shampoo Experience Create Client Retention & Loyalty

    In this episode, I discuss the significance of the shampoo experience in the salon. I explain how it relaxes the client, sets the tone for their whole experience, and makes the salon visit memorable and desirable. I also highlight the opportunity to engage all the senses and create a unique and immersive experience for the client. Tune in to learn more about how the shampoo experience can enhance your salon business.   00:00Introduction 01:00The Nine Impact Zones 02:08The Relaxing Effect of Shampoo 03:58The Importance of Touch and Senses 09:36The Shampoo Experience as a Revenue Stream   Connect in the private FB Community Facebook Follow me on Instagram Instagram Buy the In Demand Hairstylist Workbook: How to Attract More Clients, More Referrals, and More Money Buy Here

    25 min
  5. 9 Impact Zones: Creating A Powerful First Impression

    JAN 19

    9 Impact Zones: Creating A Powerful First Impression

    In this episode, I discuss the significance of creating a positive first impression in the salon experience. I explain how every client, whether it's their first visit or not, forms an immediate impression upon entering the salon. I emphasize the importance of consistency in greeting clients with a smile and positive energy, as it sets the tone for the entire appointment. By creating a welcoming atmosphere, we can establish trust with our clients ultimately creating more clients, more referrlas, and more money.  00:00 Introduction 02:56 The Importance of First Impressions 08:00 Creating a Positive Feeling 09:52 The Impact on Consultations 12:16 Client Responses and Results 14:24 The Recipe for Success   Connect in the private FB Community Facebook Follow me on Instagram Instagram Buy the In Demand Hairstylist Workbook: How to Attract More Clients, More Referrals, and More Money Buy Here

    18 min
  6. The 9 IMPACT ZONES to Create Demand for Yourself & Your Biz

    JAN 11

    The 9 IMPACT ZONES to Create Demand for Yourself & Your Biz

    In this video, I share the 9 impact zones of your business that will make the biggest difference in attracting new clients, retaining existing clients and increasing your revenue.  00:00 Introduction 01:36 Creating Demand 03:34 Delivering Excellent Service 09:16 Shampoo Experience 14:24 Making Product Recommendations 19:53 Utilizing Social Media 38:15 Salon Atmosphere 39:44 Service Experience 44:32 Conclusion Connect in the private FB Community Facebook Follow me on Instagram Instagram Buy the In Demand Hairstylist Workbook: How to Attract More Clients, More Referrals, and More Money Buy Here

    47 min
  7. How to CONSISTENTLY Get New Clients with EVER-CHANGING Social Media Platfroms

    12/18/2023

    How to CONSISTENTLY Get New Clients with EVER-CHANGING Social Media Platfroms

    In this episode, I discuss the challenges hairstylists face in adapting their marketing strategies to the ever-changing landscape of social media. I explore how the needs and preferences of clients have evolved over time, and how stylists can effectively use social media to connect with their clients and grow their business. I also share personal frustrations and insights, emphasizing the importance of showcasing skills and providing valuable content to attract and retain clients.    00:00Introduction 01:21Adapting Marketing Strategies 02:25Changing Consumer Behavior 05:22The Business of Social Media 08:04The End Goal of Social Media 09:08Prioritizing Business Growth 10:13Personal Frustrations 11:01Getting Eyes on Your Page 13:11Showing Up Every Day 13:43The Power of Before and After 15:20The Importance of Evidence 17:29Educating Clients 22:51Utilizing Social Media for Education 24:28Creating an Experience   Instagram Example of Engaging Content: Showcasing work, educating consumer and establishing expertise:  Insta @tampa_aesthetic_injector

    39 min
  8. Maximizing Your Growth: Simple Strategies That Won't Cost You $$$

    11/29/2023

    Maximizing Your Growth: Simple Strategies That Won't Cost You $$$

    In this episode, I discuss the challenges faced by stylists and salon owners in growing their businesses. I share insights and strategies for maximizing your salon's potential, including addressing location-specific issues, building a strong clientele, and optimizing your space. I also provide recommendations for managing client requests, expanding your team, and generating additional income. Tune in to gain valuable tips and ideas for taking your business to the next level.   00:00Introduction 01:59Challenges and Growth 07:06Clientele Building 08:52Establishing Expertise 11:16Location Considerations 14:46Expanding Your Space 20:58Setting Business Hours 22:35Maximizing Revenue and Space     Join the In Demand Hairstylist Live Membership Join Here Connect in the private FB Community Facebook Follow me on Instagram Instagram Buy the In Demand Hairstylist Workbook: How to Attract More Clients, More Referrals, and More Money Buy Here

    28 min
See All (128)

4.7
out of 5
70 Ratings

About

Life's MOST VALUABLE LESSONS learned from working behind the chair as a HAIRSTYLIST. From behind the chair to behind the microphone...I'm taking my 18 years as a hairstylist and salon owner and bringing you stories, lessons and secrets that will INSPIRE, MOTIVATE and GUIDE YOU to create your own kind of beautiful in life. We will talk all things life, business, growth, success and of course anything else that happens to come up. So grab a coffee or maybe a martini...this is The In Demand Hairstylist Podcast.

Information

You Might Also Like

To listen to explicit episodes, sign in.

Stay up to date with this show

Sign in or sign up to follow shows, save episodes, and get the latest updates.
Select a country or region

Africa, Middle East, and India

Asia Pacific

Europe

Latin America and the Caribbean

The United States and Canada