Conversations in Animal Welfare
Cyber Security in Animal Welfare: What's Phishing Got To Do With Puppies & Kittens?
Petfinder.com's Jessica Arnold pulls the curtain back and reveals an area where animal welfare groups are potentially most vulnerable - cyber security. Just like any other online retailer, nonprofit organization, or business, animal welfare organizations are susceptible to hacking and online fraud. Arnold shares her personal story of entering animal welfare work and provides a sneak peek of Petfinder's plan to keep members safer in this digital world. On December 7th, Arnold will facilitate a roundtable discussion at The Association's conference Cybersecurity in Animal Welfare.
Is Hustle Culture Hurting You and Your Co-Workers?
A workplace built on constant response and hustle makes for a draining culture. José Ocaño from Best Friends Animal Society shares his observations about Hustle Culture and how animal welfare professionals can take control and escape this toxic environment.
The One Bit of Advice For All Animal Welfare Fundraisers
The new vice president for client strategy and success at One & All, DeSean Brown, shared his one bit of advice for fundraisers in animal welfare. It's not what you think but it makes so much sense.
How Loud Can You Bark? Hellraising versus Fundraising
Big brands get to have the biggest voices and attention, while organizations doing the most good are often overlooked. Nonprofit social impact orgs such as animal shelters can’t compete with the $$$$ budgets big brands dedicated to media buying, production, talent, product, creative, etc. So how can animal welfare fundraisers and marketers raise hell together, to shake it up and find new and innovative ways to increase donor support and drive sustainable revenue?
Hear from animal welfare leaders whose organizations have significantly increased engagement with their donors. Panelists will share their personal stories, lessons learned, and how partnership drove sustainable success, including how a shelter recently embarked on a 5-year plan to significantly increase its level of donor support.
Both marketers and fundraisers will gain insights and inspiration to create effective strategies. Questions from the audience will follow the roundtable discussion.
The Association’s Roundtable series features leaders discussing emerging and critical issues in animal welfare.
Moderated by Jim Tedford, President and CEO, The Association for Animal Welfare Advancement
The Roundtable Guests:
Denise Wong, CEO, One & All
Stephanie Ladeira, Chief of Philanthropy & Community Development, Humane Society Silicon Valley
Angela Speed, Vice President of Communications, Wisconsin Humane Society
Is Your Pet The 1 in 3 That Will Go Missing? Here's What American Pet Owners Need To Know
Research conducted by Petco Love confirmed that 1 in 3 pets in the United States will go missing in their lifetime. Petco Love has created a national database of lost and found pets to help ensure your pet will be reunited with you and your family. Hear from Petco Love President Susanne Kogut and Director of Lifesaving Chelsea Staley on how you can protect your furry family member from becoming a statistic.
Here’s What Successful Fundraisers Do To Improve Results
They invest in themselves! What should fundraisers focus on right now? How do fundraisers commit to professional growth? This conversation explores these ideas and offers reviews on the new fundraising certificate offered through The Association for Animal Welfare Advancement. Whether you're new to fundraising or an experienced veteran, the new, self-paced Fundraising Certificate course helps you enhance your skills and focuses your professional development. Get ready to gain valuable skills on your own timeline. The Executive Fundraising Certificate for senior fundraisers and the Fundraising Certificate for newer professionals is sponsored and made possible by One & All.