The Irresistible Factor Podcast focuses on brands in the health and wellness space that want to become irresistible to consumers, investors and retailers.
Kristi Bridges is the President and CEO of The Sawtooth Group where she has worked for over 20 years to create innovative, relevant strategies to bring brands and their consumers closer together. She is one of the creators of I-Factor™, the first and only research tool designed to understand today's digital consumer's relationship to brands.
Interview with Michael Paladini - CEO & Founder of Penelope Bourbon
Whether you’re after a lighter, full-flavored bourbon to sip neat or something to use in your favorite cocktail, Penelope Bourbon is a great place to start.
Interview with Sean Peris and Warren Pala - Co-founders of Three Forks
Three Forks is a vertical indoor grower of produce ranging from lettuce to herbs to berries, Currently supplying the restaurant and supermarket sectors in Monmouth County, New Jersey.
Interview with Chris Kirby - Founder of Ithaca Hummus
Ithaca Craft Hummus is a disruptive young company with a clean label, extended shelf life, and cold-pressed process that ensures the freshest, most flavorful product possible.
Interview with Stu Strumwasser - Green Circle Capital
Green Circle is a leading, boutique investment banking advisory firm led by experienced investment professionals and former operators that provide advisory services in raising capital and mergers & acquisitions. The firm’s focus is very specifically applied to Natural Products, Foodtech and Restaurants.
Interview with Paul Shapiro - Founder of The Better Meat Co.
Paul Shapiro 4 times TEDx speaker, CEO and founder of The Better Meat Co. and plant-based pioneer discusses his innovative plans for more sustainable food production.