The Lighting Coach

SterlingLighting
  • 5.0 (2)
  • BUSINESS

Helping lighting professionals design better, sell smarter, and grow stronger. Hosted by Patrick Harders, CEO of Sterling Lighting and owner of Dayloom, The Lighting Coach Podcast is the ultimate resource for landscape lighting professionals looking to elevate their craft and stay ahead of industry trends. Featuring expert insights, real-world success stories, and game-changing strategies, this podcast is built by pros, for pros—because great lighting isn’t just about fixtures, it’s about mastering the business behind them. Tune in for: Expert interviews with top designers & installers Business growth strategies & high-profit insights Lighting design tips that set your projects apart The latest innovations shaping the industry As a certified Lighting Designer, Patrick is here to help and to become the coach many have needed to reach the next level. Stay tuned for each episode to enrich your knowledge and grow your landscape lighting business.

Episodes

  1. 09/12/2025

    Ep 7: Building a Career in the Outdoor Industry with Dave Helpard of DH Custom Scapes

    In this episode of The Lighting Coach, Patrick Harders, LC, sits down with longtime friend and respected landscape professional Dave Helpard, founder and owner of DH Custom Scapes. With over 30 years of experience building one of Northern Virginia’s premier landscape companies, Dave shares how he got his start, the lessons he’s learned, and the principles that have kept his business thriving while so many competitors have come and gone. From borrowing $1,200 to start his company, to developing a loyal team and earning thousands of clients across the region, Dave’s story is packed with practical wisdom for anyone looking to get into the outdoor industry. He and Patrick also dive into the importance of quality materials, treating employees well, building trust with nurseries and trade partners, and why cutting corners is never the path to long-term success. What you’ll learn in this episode: How to break into landscaping and outdoor design with limited resources. The importance of consistency, quality, and customer trust. Why investing in people is more valuable than chasing cheap labor. How lighting enhances landscaping and elevates client satisfaction. If you’re a landscaper, lighting professional, or entrepreneur in the green industry, this episode will give you insight into what it takes to build a business that lasts.

    29 min

  2. 08/11/2025

    Ep. 6: Capturing the Art of Nighttime Lighting with Photographer Dave Battle

    In this episode, Patrick Harders sits down with professional photographer Dave Battle, whose portfolio includes some of Dayloom’s most stunning nighttime reveals. Dave shares his process for capturing landscape lighting at its best. From dialing in the perfect light balance, to understanding the role of shadows, to using the natural transition from dusk to darkness for dramatic effect, Dave highlights some of his best insights. With decades of experience, Dave reveals why real-world projects have been his greatest teachers and how his lens helps lighting designers showcase their work with impact and precision. Whether you’re a lighting professional wanting to elevate your portfolio or simply curious about the artistry behind nighttime photography, this conversation offers valuable insights into pairing design and documentation for lasting impressions. 🎧 Listen now and learn how to bring your lighting projects to life, day or night. #TheLightingCoach #LandscapeLighting #LightingDesign #NightPhotography #SterlingLighting #Dayloom #LightingProfessionals #OutdoorLighting

    32 min

  3. 06/25/2025

    Ep. 5: Transforming Wedding Nights with Light: Jon Tigges of Zion Springs

    In this episode of The Lighting Coach, Patrick Harders, LC, sits down with Jon Tigges, owner of Zion Springs, a breathtaking wedding venue and bed and breakfast nestled in the heart of Hamilton, Virginia.  Jon shares how landscape lighting transformed the guest experience at his venue, elevating both safety and ambiance for evening events. From first impressions to lasting memories, lighting has played a crucial role in enhancing the charm of Zion Springs. He also dives into why Sterling Lighting's luminaires have exceeded his expectations in both reliability and durability. If you're in the event or lighting industry, or just love hearing how light brings places to life, this episode is for you. #TheLightingCoach #PatrickHarders #SterlingLighting #LightingThatLasts #BuiltByProsForPros #OutdoorLighting #LightingBusiness #ProLighting #LightingDesigner #LandscapeLighting

    12 min

  4. 05/22/2025

    Ep. 4: From the Field to the Spotlight: Andy Shumate’s Rise in Landscape Lighting

    In this episode, Patrick Harders, LC, sits down with his longtime protégé and now award-winning designer, Andy Shumate. From humble beginnings as an installer to becoming one of the most respected lighting designers in the industry, Andy shares the real story of his journey—mistakes made, lessons learned, and the mindset shift that changed everything. If you're just getting started or wondering what it takes to grow in this field, this conversation delivers real insight, honest reflection, and a look at what’s possible when you combine grit, curiosity, and the right mentorship. * A must-listen for outdoor professionals looking to level up. Get in the game with Sterling at: www.sterling-lighting.com #TheLightingCoach #PatrickHarders #SterlingLighting #LightingThatLasts #BuiltByProsForPros #OutdoorLighting #LightingBusiness #ProLighting #LightingDesigner #LandscapeLighting

    31 min

  5. 04/28/2025

    Ep. 03: From the Fire Line to the Front Lines of the Outdoor Lighting Industry: The story of Damien Sanchez, COO, Sterling Lighting

    When Patrick Harders and Damien Sanchez started Sterling Lighting, they weren’t following a blueprint — they were building one from scratch. In this episode, Patrick sits down with Damien to share the story behind the man who helped shape Sterling into the trusted name it is today. Damien talks about his path from wildland firefighter to firefighter-EMT to entrepreneur, and how a few bold decisions — and a lot of lessons learned the hard way — led to the creation of a lighting company built by professionals, for professionals. They dive into what it really took to risk everything, why Sterling took a different path from the start, and how the right systems and processes made the difference between just surviving and truly building something that lasts. This conversation isn’t just about business — it’s about betting on yourself, pushing through the unknown, and creating a company that stands for something real. Listen in and get an inside look at the journey, the grit, and the mindset that built Sterling Lighting. Get in the game with Sterling at: www.sterling-lighting.com #TheLightingCoach #PatrickHarders #SystemsAndProcesses #SterlingLighting #LightingThatLasts #BuiltByProsForPros #OutdoorLighting #LightingBusiness #ProLighting

    35 min

  6. 03/28/2025

    Ep. 02: Getting to Know Patrick Harders – The Story Behind Sterling Lighting

    In this behind-the-scenes episode of The Lighting Coach Podcast, host Patrick Harders takes the guest seat, interviewed by Victor Rogers, Director of Marketing Operations at Sterling Lighting. Patrick shares his humble beginnings, how he found his way into the landscape lighting industry, the start-up and growth of Dayloom, and what ultimately inspired him to build Sterling Lighting—a brand designed to serve professionals who demand more from their fixtures. You’ll hear about the real frustrations that fueled the company’s creation, how his passion for quality and design shaped the brand, and why Sterling remains committed to empowering lighting professionals with tools they can trust. 🔊 Listen in and get to know the leader behind one of the industry's most respected names. ➡ Learn more at: www.sterling-lighting.com #TheLightingCoach #PatrickHarders #DayLoom #SterlingLighting #LightingThatLasts #BuiltByProsForPros #OutdoorLighting #LightingBusiness #ProLighting

    46 min

  7. 03/14/2025

    Chris Apfelstadt and Winning Big with Sterling Lighting (AOLP 2025)

    Game-changing designs. Award-winning projects. The power of professional-grade landscape lighting. In this exclusive interview from AOLP’s Illuminate 2025 Conference, Patrick Harders (CEO, Sterling Lighting and Owner of Dayloom) sits down with Chris Apfelstadt (President, Light Up Columbus) to talk about his Best in Show-winning project—and why Sterling Lighting luminaires are his go-to for high-impact, high-performance outdoor lighting. In this episode: ✅ Chris breaks down his award-winning project and what made it stand out. ✅ Why Sterling Lighting fixtures are a game-changer for durability, design, and professional installs. If you’re serious about outdoor lighting and ready to take your projects (and business) to the next level, this is a must-watch conversation. Don’t miss an episode of The Lighting Coach Podcast! Subscribe for pro-level insights, interviews, and strategies from the best in the industry. Explore Sterling Lighting & See What Pros Trust: 👉 www.sterling-lighting.com

    18 min
  • 7 Episodes

Ratings & Reviews

5
out of 5
2 Ratings

About

Helping lighting professionals design better, sell smarter, and grow stronger. Hosted by Patrick Harders, CEO of Sterling Lighting and owner of Dayloom, The Lighting Coach Podcast is the ultimate resource for landscape lighting professionals looking to elevate their craft and stay ahead of industry trends. Featuring expert insights, real-world success stories, and game-changing strategies, this podcast is built by pros, for pros—because great lighting isn’t just about fixtures, it’s about mastering the business behind them. Tune in for: Expert interviews with top designers & installers Business growth strategies & high-profit insights Lighting design tips that set your projects apart The latest innovations shaping the industry As a certified Lighting Designer, Patrick is here to help and to become the coach many have needed to reach the next level. Stay tuned for each episode to enrich your knowledge and grow your landscape lighting business.

Information

  • Creator
    SterlingLighting
  • Years Active
    2K
  • Episodes
    7
  • Rating
    Clean
  • Copyright
    © Copyright 2025 All rights reserved.
  • Show Website
    The Lighting Coach