Ever heard a data scientist call real estate magic? That's exactly what happens when Silicon Valley smarts collide with multifamily investing, and this episode of The Liquid Lunch Project proves it. We're sitting down with Neal Bawa, the Mad Scientist of Multifamily, to decode how he built a $600M real estate portfolio by treating cities like spreadsheets, and why he believes most investors are looking in the wrong places. Why Listen? If you're done with recycled real estate advice and want sharper thinking for your business and investments, hit play. Neal reverse-engineers markets, leverages depreciation as a financial weapon, and maps out where smart founders are moving before the headlines hit. Whether you're building your portfolio or scaling your small business, this is a perspective that pays off. 🚀 What You'll Learn in This Episode: How a 50% tax rate pushed Neal from tech into real estate The power of depreciation for small business owners How Neal ranks 1,000+ cities using 5 key data points Why Idaho Falls > LA (yep, really) What job growth and income trends reveal about market timing Where Millennials and Gen Z are moving with intention How political policies shape profitability What AI means for real estate, jobs, and future-proof investing 💡 Notable Takeaway: Artificial intelligence is mankind's greatest achievement and its greatest threat. 👤 About Our Guest: Neal Bawa blends tech, data science, and real estate to help investors find cash flow where others see risk. He's the founder of Multifamily University, known for its zero-hype webinars and the Location Magic model used by over 75,000 investors. 🔗 Links + Stuff Grocapitus Multifamily University 🔔 Enjoyed the episode? Subscribe so you don't miss future conversations on business growth, funding, strategy, and the stuff most people don't explain clearly. If this episode helped, a quick rating or review goes a long way. It helps the show reach more business owners who actually care about getting this right. 🎧 Listen or watch The Liquid Lunch Project Available on all major podcast and video platforms: • Official site: https://theliquidlunchproject.com • Apple Podcasts: https://podcasts.apple.com/us/podcast/the-liquid-lunch-project/ • Spotify: https://open.spotify.com/show/12HPEDMmsbfsp8tHt5LiZJ • Audible: https://shorturl.at/6j4vz • YouTube (full episodes + clips): https://www.youtube.com/@Credit_Banc 📬 Want more than just the podcast? Every Friday, we publish The Weekly. A fast, smart rundown of what actually matters in finance, tech, small business, and the economy...without the noise. Subscribe here: 👉 https://theweeklyfromshieldadvisory.substack.com/ 💼 Need funding or working capital? If today's conversation raised questions about capital, cash flow, or financing options, you can schedule a conversation with our sponsor, Credit Banc. Credit Banc helps business owners make sense of their options and move forward with a clear plan, without pressure or guesswork. 👉 Book a free 15-minute call here: https://shorturl.at/LwxsA 📲 Connect with the hosts Follow along for behind-the-scenes clips, commentary, and things that don't make it into the episode. • Matt Meehan: https://www.instagram.com/matthew.r.meehan • Luigi Rosabianca: https://www.instagram.com/luigi_rosabianca • The Liquid Lunch Project: https://www.instagram.com/theliquidlunchproject/ 💬 One last thing Know a business owner who would appreciate this conversation? Send them the episode. That's how this show grows.
