The Liquid Lunch Project Matthew Meehan

Are you ready to scale your business like never before?
In this episode of The Liquid Lunch Project, we sit down with Colin Hirdman, a serial entrepreneur who has revolutionized the way businesses grow. Colin shares his insights on the five stages of scaling, the importance of having a vision, and how non-technical entrepreneurs can leverage software to boost their business. From building MVPs to creating SaaS products, Colin’s journey offers invaluable lessons for small business owners and entrepreneurs looking to take their ventures to the next level.
Episode Highlights:
The Five Stages of Scaling: How to move from a vision to a scalable software product.
Building an MVP: Tips for creating a minimum viable product and gathering user feedback.
Differentiation and Value: Using software to stand out from competitors and increase your business's value.
SaaS Success: Transitioning to a software-as-a-service model for exponential growth.
Shared Success Agreements: A creative alternative to traditional funding and equity.
Real-Life Lessons: Stories of successful and not-so-successful ventures, including the development of a smart water meter and a viral Twitter tool.
Why Listen? This episode is packed with actionable advice for entrepreneurs who want to scale their businesses efficiently and effectively. Colin’s practical tips and real-world examples will inspire you to rethink your approach to growth and leverage technology in innovative ways. 
Don't miss out on these insights that could transform your business!
 
Favorite Quote:

“For non-technical entrepreneurs, there's never been a better time to think about scaling your business with software.”
Have you ever wondered about the best way to publish your book? 
 
In this episode of The Liquid Lunch Project, we’re joined by Michele DeFilippo, founder and president of 1106 Design. Michele is here to share her invaluable insights on the world of publishing, particularly self-publishing, and help you navigate the complexities of bringing your book to life.
 
She’s breaking down the do's and don'ts of self-publishing versus traditional publishing and sharing practical tips, industry secrets, and actionable steps that can help any aspiring author make informed decisions about their publishing journey.
 
Episode Highlights:
 
The importance of quality in self-publishing: design, editing, and credibility
The evolution of the publishing industry and the impact of technology
Key steps in the self-publishing process: editorial evaluation, copy editing, cover design, and typesetting
The financial dynamics of self-publishing versus traditional publishing
The role of marketing and distribution in a book's success
Common scams and pitfalls in the self-publishing industry
Leveraging books to establish authority and generate additional revenue streams
 
Why should you listen?
 
If you're an aspiring author or a small business owner looking to leverage a book to establish your authority, this episode is a great place to start. Michele DeFilippo's expertise will guide you through the complexities of the publishing world and help you make the best choices for your book.



Favorite Quote:
“One of the worst things you can do if you self-publish a book is to put out the book…without having done the research first.”



Connect with Collin:
https://www.cloudburststudio.com/ 
https://www.linkedin.com/in/colinhirdman/
 
 
 
Stay Connected:
Connect with Matt and Luigi on Instagram:
@matthew.r.meehan
@luigi_rosabianca
@theLiquidLunchProject
@ShieldAdvisoryGroup
Visit The Liquid Lunch Project website and subscribe to The Weekly, our Friday morning newsletter, for all the latest in the world of finance, tech, small business, and more.
www.theliquidlunchproject.com
Make sure you never miss an episode — check out The Liquid Lunch Project on Apple Podcasts, and don’t forget to subscribe, rat

Are you struggling to get your small business noticed online? You're not alone. Many small business owners grapple with boosting their online visibility and managing their digital presence effectively. In this episode of The Liquid Lunch Project, we sit down with Marilyn Jenkins, founder of MJ Media Group and Law Marketing Zone, to unravel the secrets of Google Business Profiles.
Marilyn sheds light on why a well-maintained Google Business Profile is a game-changer for local businesses. From claiming and verifying your profile to optimizing it with the right keywords and managing reviews, this episode covers it all.
 
Episode Takeaways:
Understanding the importance of Google Business Profiles and why they're crucial for local businesses.


Step-by-step guide on how to claim and verify your Google Business Profile.


Tips for optimizing your profile to improve search visibility.


Effective strategies for managing and responding to customer reviews.


Insights into how SEO and AI are shaping the future of business searches.
Ready to take your business's online presence to the next level? Tune in now and discover how to leverage Google Business Profiles to attract more customers and grow your business. 



Favorite Quote:
 
"The Google Business Profile is absolutely imperative for every local business."
 
Connect with Marilyn:
https://maximizeyourgbp.com/ 
https://www.facebook.com/marilyn.jenkins.1232 
https://www.linkedin.com/in/marilynjenkins/ 
https://www.youtube.com/channel/UCJaVjBx5VrfFLQNJlPIURJw
 
Stay Connected:
Connect with Matt and Luigi on Instagram:
@matthew.r.meehan
@luigi_rosabianca
@theLiquidLunchProject
@ShieldAdvisoryGroup
Visit The Liquid Lunch Project website and subscribe to The Weekly, our Friday morning newsletter, for all the latest in the world of finance, tech, small business, and more.
www.theliquidlunchproject.com
Make sure you never miss an episode — check out The Liquid Lunch Project on Apple Podcasts, and don’t forget to subscribe, rate, and review.

Have you ever wondered about the best way to publish your book? 
 
In this episode of The Liquid Lunch Project, we’re joined by Michele DeFilippo, founder and president of 1106 Design. Michele is here to share her invaluable insights on the world of publishing, particularly self-publishing, and help you navigate the complexities of bringing your book to life.
 
She’s breaking down the do's and don'ts of self-publishing versus traditional publishing and sharing practical tips, industry secrets, and actionable steps that can help any aspiring author make informed decisions about their publishing journey.
 
Episode Highlights:
 
The importance of quality in self-publishing: design, editing, and credibility
The evolution of the publishing industry and the impact of technology
Key steps in the self-publishing process: editorial evaluation, copy editing, cover design, and typesetting
The financial dynamics of self-publishing versus traditional publishing
The role of marketing and distribution in a book's success
Common scams and pitfalls in the self-publishing industry
Leveraging books to establish authority and generate additional revenue streams
 
Why should you listen?
 
If you're an aspiring author or a small business owner looking to leverage a book to establish your authority, this episode is a great place to start. Michele DeFilippo's expertise will guide you through the complexities of the publishing world and help you make the best choices for your book.



Favorite Quote:
“One of the worst things you can do if you self-publish a book is to put out the book…without having done the research first.”



Connect with Michele:
https://1106design.com/ 
https://facebook.com/1106design 
https://www.linkedin.com/in/michele-defilippo-824247/ 
https://twitter.com/1106design 
https://www.youtube.com/channel/UCQQSYNLxoSQDokF7cDiJ27Q
 
Stay Connected:
Connect with Matt and Luigi on Instagram:
@matthew.r.meehan
@luigi_rosabianca
@theLiquidLunchProject
@ShieldAdvisoryGroup
Visit The Liquid Lunch Project website and subscribe to The Weekly, our Friday morning newsletter, for all the latest in the world of finance, tech, small business, and more.
www.theliquidlunchproject.com
Make sure you never miss an episode — check out The Liquid Lunch Project on Apple Podcasts, and don’t forget to subscribe, rate, and review.

Have you ever wondered how to increase your profits in just 30 days? Marcia Riner has the answers!
 
In this episode, we dive deep into Marcia's 30-day profit booster program. She shares practical tips and actionable steps that can help any business, regardless of size, see significant profit growth.
 
Episode Highlights:
 
Understanding the 30-day profit booster program and its benefits
Identifying and reducing the cost of goods sold
Strategies for cutting fixed costs
The power of incremental price increases
Real-life examples of successful profit-boosting
The importance of continuous learning and adapting in business
How to anticipate and meet your customer's next needs for sustained growth
 
Why should you listen?
 
If you're a small business owner looking to enhance your profit margins and achieve sustainable growth, this episode is packed with valuable insights and practical advice. Don't miss out on Marcia's expert tips and proven strategies.
 
Favorite Quote:
 
“Growth does not mean market domination. Growth means incremental increases each year."



Connect with Marcia:
www.infiniteprofitconsulting.com
https://www.marciariner.com/ 
https://facebook.com/marciariner 
https://instagram.com/marciariner 
https://www.linkedin.com/in/marciariner/ 
https://www.youtube.com/profitwithaplan
 

Stay Connected:
Connect with Matt and Luigi on Instagram:
@matthew.r.meehan
@luigi_rosabianca
@theLiquidLunchProject
@ShieldAdvisoryGroup
Visit The Liquid Lunch Project website and subscribe to The Weekly, our Friday morning newsletter, for all the latest in the world of finance, tech, small business, and more.
www.theliquidlunchproject.com
Make sure you never miss an episode — check out The Liquid Lunch Project on Apple Podcasts, and don’t forget to subscribe, rate, and review.

 
 

Are You Ready to Unlock the Hidden Potential in Your Business Finances?
 
In this episode of The Liquid Lunch Project, hosts Matthew R. Meehan and Luigi Rosabianca welcome Timothy Yurek, founder of Tier One Capital, to explore the pressing financial challenges that small businesses face every day. From cash flow management to succession planning, Tim shares invaluable insights and strategies to help business owners gain control over their finances and achieve long-term success.
 
Episode Highlights:
 
The four key challenges small businesses face: growth, talent retention, succession planning, and converting equity into cash.
How Tier One Capital identifies and eliminates inefficient use of money in businesses.
The concept of the "financial golf swing" and its impact on financial efficiency.
Real-life success stories and case studies of businesses transforming their financial strategies.
The importance of shifting mindsets to regain control over cash flow and improve financial health.
 
Listen today to learn how you can improve your business's financial health and gain control over your cash flow!



Favorite Quote:
"Whoever controls your cash flow controls your life."
 
Stay Connected:
Connect with Matt and Luigi on Instagram:
@matthew.r.meehan
@luigi_rosabianca
@theLiquidLunchProject
@ShieldAdvisoryGroup
Visit The Liquid Lunch Project website and subscribe to The Weekly, our Friday morning newsletter, for all the latest in the world of finance, tech, small business, and more.
www.theliquidlunchproject.com
Make sure you never miss an episode — check out The Liquid Lunch Project on Apple Podcasts, and don’t forget to subscribe, rate, and review.

Ever wonder how small businesses in e-commerce navigate the tricky waters of financing and growth? In this episode of The Liquid Lunch Project Podcast, we sit down with Eric Youngstrom, a keynote speaker and seasoned entrepreneur, to discuss his insights and experiences in the e-commerce lending space.
 
Eric’s journey in e-commerce began with co-founding Shipping Easy, a company specializing in order aggregation and shipping software solutions for SMBs. His time there provided invaluable insights into the challenges faced by small business merchants, leading him to establish Onramp, a pioneering e-commerce lending platform. Through Onramp, Eric continues his mission to empower small businesses with tailored financial solutions.
 
Episode Highlights:
 
Data-Driven Underwriting: Onramp's unique approach utilizes order flow data and banking information for informed lending decisions.
Addressing Cash Flow Challenges: Learn how Onramp's tailored financial solutions help SMBs overcome cash flow hurdles.
Importance of Hiring: Eric stresses the crucial role of hiring the right talent for business success.
Accurate Cost Estimation: Gain insights into the significance of accurately estimating operational expenses and planning for contingencies.
Market Listening vs. Strategic Decision-Making: Discover the balance between listening to market feedback and making strategic decisions aligned with business interests.
 
Whether you're a seasoned entrepreneur or just starting in e-commerce, this episode offers valuable insights to help you navigate the complexities of financing and growth. Tune in today to discover how Onramp is revolutionizing e-commerce lending and empowering small business merchants!




Favorite Quote:
“Our goal is to help as many merchants as we can get their business to sustainability. Wherever that number is, I want those merchants to achieve that so that they're living the American dream.”



Connect with Eric:
https://www.instagram.com/onramphq/ 
https://twitter.com/onrampfunds 
https://www.linkedin.com/company/onrampfunds/ 
https://www.linkedin.com/in/ericyoungstrom/
 
Stay Connected:
Connect with Matt and Luigi on Instagram:
@matthew.r.meehan
@luigi_rosabianca
@theLiquidLunchProject
@ShieldAdvisoryGroup
Visit The Liquid Lunch Project website and subscribe to The Weekly, our Friday morning newsletter, for all the latest in the world of finance, tech, small business, and more.
www.theliquidlunchproject.com
Make sure you never miss an episode — check out The Liquid Lunch Project on Apple Podcasts, and don’t forget to subscribe, rate, and review.