The New Flat Rate

The New Flat Rate

5.0 (5)
BUSINESS
UPDATED WEEKLY

There are a whole lot of misconceptions in the world of running a service business. The New Flat Rate podcast helps debunk the myths and begin a paradigm shift. For more information on The New Flat Rate, which is an automatic add-on selling system and process development company, go to TheNewFlatRate.com.

14H AGO

Would You Buy Your Own Contracting Business? Strategic Growth vs. Fast Revenue

In this episode, Matt Koop, Vice President of The New Flat Rate, challenges contractors to ask themselves: “Would you buy your own business?” He breaks down the difference between strategic growth and fast, inflated growth that looks impressive but isn’t sustainable. From mastering your core business and optimizing profit margins to avoiding the “vertical trap” and building systems that actually scale, Matt shares actionable insights for creating a business that’s not just bigger, but stronger, more profitable, and truly valuable. If you want to grow smart, retain your best customers, and build a business someone would actually want to buy, this episode is a must-listen. Links and Resources- Book a free 30 min call with one of our success coaches: HERE Process Writing Kit: HERE Website: ⁠https://thenewflatrate.com/⁠ Get Demo: ⁠https://thenewflatrate.com/demo?hsCtaAttrib=192034463396⁠ Instagram: ⁠⁠⁠https://www.instagram.com/thenewflatrate⁠⁠⁠ Facebook: ⁠https://www.facebook.com/TheNewFlatRate⁠⁠⁠ LinkedIn: ⁠https://www.linkedin.com/company/the-new-flat-rate-inc-/posts/?feedView=all⁠⁠⁠ YouTube: ⁠https://www.youtube.com/@NewFlatRate⁠ Episode Show Notes: 00:00 Intro 00:18 Would You Buy Your Own Business 01:54 Understanding Strategic Growth 03:11 Different Vertices & Their Impact on Growth 07:10 Profit, Niche, & Industry 09:15 Avoiding the Trap of Inflated Growth 12:35 Wrapping It Up 14:31 Outro

14 min
1D AGO

How Smart Contractors Use Data to Grow Faster With Kenny Ridgell

In this episode, Danielle Putnam sits down with Kenny Ridgell to talk about how contractors can use data, technology, and better processes to grow smarter. From tracking marketing ROI to improving hiring pipelines and fixing inefficiencies, Kenny shares real-world strategies that help service businesses scale sustainably. Social Media Links: Instagram TNFR- ⁠⁠https://www.instagram.com/thenewflatrate⁠⁠ Kenny Ridgell- https://www.instagram.com/kennyridgell/ Ridge Media- https://www.instagram.com/ridge__media/ Facebook TNFR- ⁠⁠https://www.facebook.com/TheNewFlatRate⁠⁠ Ridge Media- https://www.facebook.com/ridgemediallc/ LinkedIn TNFR- ⁠⁠https://www.linkedin.com/company/the-new-flat-rate-inc-/posts/?feedView=all⁠⁠ Kenny Ridgell- https://www.linkedin.com/in/kenny-ridgell/ YouTube Kenny Ridgell- https://www.youtube.com/@ridgemediallc?app=desktop Links and Resources: ⁠⁠thenewflatrate.com⁠⁠ https://ridgemediallc.com/

47 min
MAR 11

Building a Strong Financial Team to Grow Your Business!

In this episode, Danielle Putnam, CEO of The New Flat Rate, breaks down how to build a financial team that actually drives growth for your contracting business. From hiring the right CPA, bookkeeper, and financial advisor to implementing systems for cash flow, budgeting, and profit management, Danielle explains how strategic financial planning can turn numbers into smarter decisions and bigger profits. Whether you’re just starting out or running a multi-million-dollar operation, this episode will give you actionable steps to create a solid financial foundation, make your money work for you, and set your business up for long-term success. Links and Resources- Website: ⁠https://thenewflatrate.com/⁠ Get Demo: ⁠https://thenewflatrate.com/demo?hsCtaAttrib=192034463396⁠ Instagram: ⁠⁠⁠https://www.instagram.com/thenewflatrate⁠⁠⁠ Facebook: ⁠https://www.facebook.com/TheNewFlatRate⁠⁠⁠ LinkedIn: ⁠https://www.linkedin.com/company/the-new-flat-rate-inc-/posts/?feedView=all⁠⁠⁠ YouTube: ⁠https://www.youtube.com/@NewFlatRate⁠ Episode Show Notes: 00:00 Intro 00:36 Building a Strong Financial Team to Grow Your Business 02:25 The Financial Team You Actually Need 05:23 Your Financial Foundation 06:50 Systems That Actually Work 08:42 Making Your Money Work For You 10:43 Your Action Plan 11:25 Outro

11 min
MAR 10

Exit Strategy for Contractors: How to Build a Sellable Business

In this episode of The New Flat Rate Podcast, Natalie Koop and Danielle Putnam sit down with Cameron Bishop, Partner and Managing Director at Raincatcher, to talk about what contractors need to know before selling their business. Cameron explains why 70–80% of businesses that try to sell never actually sell, the biggest valuation mistakes owners make, and how factors like owner dependency and financial structure impact a company’s value. If you're a contractor thinking about your future or building a business that can run without you, this episode shares key insights on creating a company buyers actually want. Social Media Links: Instagram TNFR- ⁠⁠https://www.instagram.com/thenewflatrate⁠⁠ Raincatcher- https://www.instagram.com/raincatcherllc/ Facebook TNFR- ⁠⁠https://www.facebook.com/TheNewFlatRate⁠⁠ Raincatcher- https://www.facebook.com/RaincatcherLLC/mentions/ LinkedIn TNFR- ⁠⁠https://www.linkedin.com/company/the-new-flat-rate-inc-/posts/?feedView=all⁠⁠ Cameron Bishop- https://www.linkedin.com/in/cameron-bishop-19b6804/ YouTube Raincatcher- https://www.youtube.com/raincatcherllc Links and Resources: ⁠⁠thenewflatrate.com⁠⁠ https://raincatcher.com/

52 min
MAR 4

Why More Leads Won't Fix Your Contracting Business

In this episode, Danielle Putnam, CEO of The New Flat Rate, explains why more leads won’t fix your contracting business and why customer retention is the real key to long-term growth. From simple follow-up strategies and creating a “wow” factor on every service call to building a culture of loyalty within your team, Danielle breaks down practical, affordable ways to turn one-time customers into lifelong advocates. If you want higher profits, lower marketing costs, and steady growth without constantly chasing new business, this episode will show you how to build a foundation that lasts. Links and Resources- Greet Card Template PDF: HERE Email Template from Zac Garside: HERE Set up a free strategy call TODAY: freedombuildersuniversity.com Check out Total C: https://thenewflatrate.com/partners-integrations/total-c Website: https://thenewflatrate.com/ Get Demo: https://thenewflatrate.com/demo?hsCtaAttrib=192034463396 Instagram: ⁠⁠https://www.instagram.com/thenewflatrate⁠⁠ Facebook: https://www.facebook.com/TheNewFlatRate⁠⁠ LinkedIn: https://www.linkedin.com/company/the-new-flat-rate-inc-/posts/?feedView=all⁠⁠ YouTube: https://www.youtube.com/@NewFlatRate Episode Show Notes: 00:00 Intro 00:34 Customer Retention: What Are You Doing to Keep Your Customer Base? 01:47 Why Customer Retention Matters 03:52 Building a Retention Strategy: The Customer Journey 07:02 Creating a Culture of Retention 08:53 How to Make Customers Feel Valued 10:42 The Impact of Retention on Your Bottom Line 12:02 Taking Action Today 13:00 Outro

13 min
MAR 2

How Home Service Companies Actually Grow With Marketing!

If you’re spending money on marketing but not seeing consistent growth, this session is for you. In Convert What You Pay For, Danny Braught breaks down how home service companies can attract the right customers, convert more inbound leads, and fix the follow-up gaps that quietly kill revenue. If you own or manage an HVAC, plumbing, electrical, or home service business, this workshop will show you how to turn marketing spend into booked jobs and real profit. Social Media Links: Instagram TNFR- ⁠⁠https://www.instagram.com/thenewflatrate⁠⁠ LMH Marketing- https://www.instagram.com/lmh.agency/ Facebook TNFR- ⁠⁠https://www.facebook.com/TheNewFlatRate⁠⁠ LMH Marketing- https://www.facebook.com/lokalmediahouse LinkedIn TNFR- ⁠⁠https://www.linkedin.com/company/the-new-flat-rate-inc-/posts/?feedView=all⁠⁠ LMH Marketing- https://www.linkedin.com/company/lmhagency/ YouTube LMH Marketing- https://www.youtube.com/@lokalmediahouse-lmhagency

54 min
FEB 24

How Contractors Should Structure Their Financial Team for Profit & Growth

Jan Spence breaks down the financial team every contractor actually needs to increase profit, improve cash flow, and scale with confidence. From the difference between a bookkeeper and a strategic CPA to why checking your bank balance isn’t a financial strategy, Jan shares the systems and structure that separate struggling businesses from growing ones. If you want clearer numbers, smarter decisions, and a stronger financial foundation for long-term growth, this episode is for you. Jan's book here: https://www.amazon.com/Cheer-Your-Team-Retention-Engagement/dp/1724981323 Social Media Links: Instagram \TNFR- ⁠⁠https://www.instagram.com/thenewflatrate⁠⁠ Facebook TNFR- ⁠⁠https://www.facebook.com/TheNewFlatRate⁠⁠ Jan Spence- https://www.facebook.com/janspenceassociates/?ref=ts LinkedIn TNFR- ⁠⁠https://www.linkedin.com/company/the-new-flat-rate-inc-/posts/?feedView=all⁠⁠ Jan Spence- https://www.linkedin.com/in/jan-spence/ X Jan Spence- https://x.com/janhspence YouTube Jan Spence- https://www.youtube.com/channel/UCn2NjMSwHyjZ-el9aeMkKFg?app=desktop Links and Resources: https://thenewflatrate.com/ ⁠⁠https://www.janspence.com/ https://www.amazon.com/Cheer-Your-Team-Retention-Engagement/dp/1724981323

53 min
JAN 27

How Contractors Should Use Social Media in 2026!

Natalie Koop and Melody Chaney sit down with Jen McKee, founder of Kee Hart Marketing, to break down what’s actually working on social media for contractors right now. From TikTok and Facebook strategies to consistency vs. virality and the real impact of AI, Jen shares practical advice contractors can use to turn social media into real business growth—not just likes and followers. If you want your social media to drive trust, visibility, and customers in 2026, this episode is for you. Social Media Links: Instagram TNFR- ⁠⁠https://www.instagram.com/thenewflatrate⁠⁠ Kee Hart Marketing- https://www.instagram.com/keehartmarketing Facebook TNFR- ⁠⁠https://www.facebook.com/TheNewFlatRate⁠⁠ Jen Mckee- https://www.facebook.com/jennifer.hartman.73/ Kee Hart Marketing- https://www.facebook.com/keehartmarketing The Growth Experience- https://www.facebook.com/khm.thegrowth.experience/ LinkedIn TNFR- ⁠⁠https://www.linkedin.com/company/the-new-flat-rate-inc-/posts/?feedView=all⁠⁠ Kee Hart Marketing- https://www.linkedin.com/company/keehartmarketing/ YouTube Kee to Growth Podcast- https://www.youtube.com/@KeetoGrowthPodcast Kee Hart Marketing- https://www.youtube.com/@keehartmarketing/featured Spotify Kee to Growth Podcast- https://open.spotify.com/show/0LtDtWTp5aZTynayU1pieA Links and Resources: ⁠⁠thenewflatrate.com⁠⁠ https://keehartmarketing.com/ https://thegrowth-experience.com/

43 min

5

out of 5

5 Ratings

There are a whole lot of misconceptions in the world of running a service business. The New Flat Rate podcast helps debunk the myths and begin a paradigm shift. For more information on The New Flat Rate, which is an automatic add-on selling system and process development company, go to TheNewFlatRate.com.

Creator

The New Flat Rate
Years Active

2020 - 2026
Episodes

120
Rating

Clean
Copyright

© The New Flat Rate
Show Website

The New Flat Rate

Entrepreneurship

Entrepreneurship

Updated Daily