
6 episodes

The Nopalera Podcast Sandra Velasquez
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- Business
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5.0 • 5 Ratings
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My name is Sandra Velasquez and I am the Founder of Nopalera, a Mexican Botanical Bath & Body brand that celebrates an elevates culture. I founded Nopalera with a vision to change the cultural perception of the value of Latino goods in the marketplace while inspiring my community to stand in their worth. This podcast is a mix of solo episodes and conversations with industry friends where I discuss the strategies, systems, ups & downs, of building a brand from the ground up. I am very passionate about providing access to my fellow entrepreneurs about what it's really like to build a business that can scale. If you are a bootstrapped founder too, this is for you. This is for us.
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Ep. 6 Building a team. You can't do it all.
Connect with Nopalera
https://my.captivate.fm/www.nopalera.co (Website)
https://www.instagram.com/nopalera.co (Instagram)
https://www.facebook.com/nopalera.co/ (Facebook)
https://www.sandraliliavelasquez.com/ (Join Sandra's Newsletter)
https://www.sandraliliavelasquez.com/ (Submit a business question) -
Ep. 5 Systems- The necessary unsexy backend. Here's my tech stack.
My tech stack (as of today)
Later.com for social media scheduling
Slack for team communication
Currently using Shopventory for inventory management in Shopify because it can track multiple locations as well as raw and finished goods.
Quickbooks
Tax Jar for sales tax collection and filing
Shopify
Gusto for payroll
Zendesk for customer support tickets
Connect with Nopalera
https://my.captivate.fm/www.nopalera.co (Website)
https://www.instagram.com/nopalera.co (Instagram)
https://www.facebook.com/nopalera.co/ (Facebook)
https://www.sandraliliavelasquez.com/ (Join Sandra's Newsletter)
https://www.sandraliliavelasquez.com/ (Submit a business question) -
Ep. 4 How being a musician prepared me for being an entrepreneur..
Connect with Nopalera
https://my.captivate.fm/www.nopalera.co (Website)
https://www.instagram.com/nopalera.co (Instagram)
https://www.facebook.com/nopalera.co/ (Facebook)
https://www.sandraliliavelasquez.com/ (Follow Sandra)
https://www.sandraliliavelasquez.com/ (Join Sandra's Newsletter) -
Ep. 3 Launching without funding.
Other Funding Sources
https://go.thesmbx.com/invest/?utm_source=googleandutm_medium=cpcandutm_campaign=SMBX-branded-keywords-september-2021andutm_content=branded-keywords-ad-1andutm_term=branded-keywordsandutm_term=smbxandutm_campaign=SMBX-branded-keywords-september-2021andutm_source=adwordsandutm_medium=ppcandhsa_acc=6811423545andhsa_cam=14660093993andhsa_grp=130008721129andhsa_ad=546062566057andhsa_src=gandhsa_tgt=kwd-14081102171andhsa_kw=smbxandhsa_mt=bandhsa_net=adwordsandhsa_ver=3andgclid=CjwKCAjw0a-SBhBkEiwApljU0g7EjSFQAc_hahL2B7IP05OCwQ9e2rfd-KSp9hjQC3dBYmLjWPIHyBoCA94QAvD_BwE (SMBX)
https://www.embercompany.co/ (Ember Co)
https://www.kickfurther.com/ (Kickfurther)
https://www.settle.com/ (Settle)
https://assembledbrands.com/ (Assembled Brands)
https://circleup.com/ (Circle Up)
https://enrichher.com/ (EnrichHer)
https://www.wayflyer.com/ (WayFlyer)
https://7figuresfunding.com/ (7Figures)
Connect with Nopalera
https://my.captivate.fm/www.nopalera.co (Website)
https://www.instagram.com/nopalera.co (Instagram)
https://www.facebook.com/nopalera.co/ (Facebook)
https://www.sandraliliavelasquez.com/ (Follow Sandra)
https://www.sandraliliavelasquez.com/ (Submit a business question) -
Ep. 2 The six pillars of building a brand from the ground up .
Connect with Nopalera
https://my.captivate.fm/www.nopalera.co (Website)
https://www.instagram.com/nopalera.co (Instagram)
https://www.facebook.com/nopalera.co/ (Facebook)
https://www.sandraliliavelasquez.com/ (Follow Sandra)
https://www.sandraliliavelasquez.com/ (Submit a business question) -
Ep 1: Trailer & Introduction
Connect with Nopalera
Website
https://www.instagram.com/nopalera.co (Instagram)
https://www.facebook.com/nopalera.co/ (Facebook)
https://www.sandraliliavelasquez.com/ (Follow Sandra)
Customer Reviews
Mad Love & Gratitude
I am happy that the Nopalera podcast exists! As a Chicana, I have been searching for Latinx business podcasts !!!! I love this brand and love Sandra’s stories and wisdom. Thank you Sandra for creating this space! 💜