The Panel

Justin Jackson, Brian Casel, Jordan Gal
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When it comes to bootstrapping and building software, there's rarely one right answer. We want to dive into the nuance. In every episode, veteran founders Justin Jackson, Brian Casel and Jordan Gal tackle thorny topics – from pricing and product strategy to work-life balance. No gurus, no easy answers – just real conversations we'd normally have behind closed doors.

  1. HÁ 14 H

    You Down With ICP?

    Justin, Jordan, and Brian discuss the importance of understanding your ideal customer profile, the role of ambition in customer segmentation, and effective strategies for content marketing and product positioning in the tech and SaaS industries. Timestamps: 00:00 Introduction03:22 Authenticity in Content Creation06:25 Updates on Business and Personal Life09:21 Partnerships: Successes and Challenges12:26 Navigating Sponsorships and Brand Deals15:31 Exploring Video Podcasting and Market Demand26:16 Navigating Pricing Models and Customer Expectations for Video Podcasting31:27 Integrating AI into Marketing Strategies45:20 Understanding Ideal Customer Profiles (ICP)01:00:34 Understanding Customer Segmentation01:04:23 Navigating Customer Needs and Expectations01:13:36 Pricing Power and Value Proposition01:27:17 Shifts in YouTube Content Dynamics01:33:12 Leveraging Content Clips for Growth01:38:02 The Importance of Regular Content01:42:20 Tim Cook's Leadership and Future Innovations at Apple YOU ARE THE PANEL – send us your thoughts 🗣️ 🎤 Send us an audio or video message📧 Email us: panelpodcastshow@gmail.com📺 Leave a comment on YouTube 🦋 Reply on Bluesky Links mentioned in this episode: Content RewardsPostBridgeMarc Andreessen on Product and MarketingJobs to Be Done Framework

    1h 54min

  2. HÁ 6 DIAS

    The power of attention

    In this episode we discuss how small teams can leverage AI as teammates, the impact on business outcomes, and the cultural shifts driven by AI advancements. How would Steve Jobs handle marketing and selling AI at Apple? How do the kids today think about AI? And Jordan explains the Allbirds nonsense. Chapters:00:00 Introduction01:38 The Evolution of Teamwork and Tools07:41 Balancing Accountability and Autonomy10:40 The Role of Agents in Team Dynamics13:42 Challenges of Implementing AI in Business16:36 The Future of Marketing and AI22:39 Imagining Steve Jobs in the Age of AI30:42 The Value of Struggle and Learning in a Tech-Driven World39:58 Navigating Career Paths in an Evolving Job Market45:50 Navigating Job Market Changes50:16 Jordan explains The Allbirds Controversy57:04 The Power of Attention in Business01:02:29 Storytelling in Marketing01:10:51 Building Relationships for Effective Distribution01:15:11 Pricing Transistor's Video Strategy01:23:42 Innovative Marketing Strategies and Anticipation Phases YOU ARE THE PANEL – send us your thoughts 🗣️ 🎤 Send us an audio or video message📧 Email us: panelpodcastshow@gmail.com📺 Leave a comment on YouTube 🦋 Reply on Bluesky Links mentioned in this episode: Henry's product - https://runsteady.com/Linear blog post (brave) - https://linear.app/nextAllbirds turns into an AI  company - https://creators.yahoo.com/lifestyle/story/the-unhinged-genius-of-allbirds-39m-exit-sell-the-brand-spike-demand-become-ai-164312969.htmlThe company that acquired the old Allbirds brand - https://www.axnygroup.com/our-brandsCNBC: “Struggling shoe retailer Allbirds makes bizarre pivot to AI, adds $127 million in value”

    1h 28min

  3. 10 DE ABR.

    Is "vision" overrated?

    Does vision matter? And how far into the future should your vision be these days? And how do we deal with copycats in the age of AI? And who is our money pin in the Anthropic vs OpenAI vs Google horse race, especially with mythos in the news. Timestamps:YOU ARE THE PANEL – send us your thoughts 🗣️ 🎤 Send us an audio or video message📧 Email us: panelpodcastshow@gmail.com📺 Leave a comment on YouTube 🦋 Reply on Bluesky Links mentioned in this episode: Quick Sight – AWS https://aws.amazon.com/quick/quicksight/Stripe Sigma https://stripe.com/en-mx/sigma Paddle https://www.paddle.com/profitwell-metricsClaude Mythos https://red.anthropic.com/2026/mythos-preview/ Owner.com https://www.owner.com/ Base44 https://base44.com/

    1h 33min

  4. 3 DE ABR.

    Respite from the Dopamine Machine

    Why doesn't AI prompt us more often if it's so smart? Ryan Hefner joins us to chat about our daily drivers for shoes, IDE, AI provider, getting the news, and planning a vacation.  Timestamps: (00:07) - Introducing Ryan Hefner (03:53) - Today's topic: how we choose our daily drivers (04:54) - Updates with Justin (08:54) - Update from Brian (14:16) - Ryan's Launch week concept (23:04) - The concept of daily drivers in life (25:35) - Daily driver shoes (29:58) - Daily driver IDE (33:31) - Remote controlling Claude (44:44) - Daily driver for AI (50:09) - We often stick with a product even when a new one would be more efficient or helpful (53:37) - Daily driver for getting the news (01:04:32) - Daily drivers for vacations (01:15:11) - AI needs to be prompting us more (01:22:01) - Daily driver for voice transcription YOU ARE THE PANEL – send us your thoughts 🗣️🎤 Send us an audio or video message📧 Email us: panelpodcastshow@gmail.com📺 Leave a comment on YouTube 🦋 Reply on Bluesky Links mentioned in this episode: Transistor helps publish TBPN video podcast on Apple PodcastsBrian's job postingRyan's new app: Launch WeeksFreek's new appOpenAI buys TBPN for hundreds of millionsT3 Code editorOpenAI CodexSuperset.shConductorSoloCMUXCodex plugin for Claude CodeSurf.socialTangle newsGround News

    1h 29min

  5. 27 DE MAR.

    Can AI be your CRM?

    Justin's hosting this one and he brought along Ben Curtis from Honeybadger to talk about how AI can be a CRM and also your designer. Timestamps: (00:15) - Introducing Ben Curtis (02:57) - How is Honeybadger using AI? (06:35) - How do you determine which model to use for different problems? (09:33) - How are we using AI in marketing and sales? (24:09) - How Steve Schoger used AI to design (33:32) - How much longer will websites matter? (38:47) - How intelligent are LLMs at product market fit? (44:40) - Transistor Update: Video podcast hosting + Ghost integration (47:18) - What Honeybadger is working on (50:26) - Updates from Brian's work YOU ARE THE PANEL – send us your thoughts 🗣️🎤 Send us an audio or video message📧 Email us: panelpodcastshow@gmail.com📺 Leave a comment on YouTube 🦋 Reply on Bluesky Links mentioned in this episode: Ghost CMSClaude AICodex by OpenAIHatchbox for DeploymentFigmaGoogle StitchTailwind CSSClaude MCP for Figma@SteveSchoger designs with Claude

    58 min

  6. 21 DE MAR.

    Scam or no scam? (with Jordan)

    It's Jordan's turn to host and he's got some AI companies he's not sure about... Timestamps: (00:06) - Jordan's episode to host! (01:19) - Business update from Brian (05:45) - Justin's business update (14:09) - How Jordan advertises to his existing customers (21:50) - Jordan's business update (28:48) - Is Polsia fake or real? (40:47) - Adam Wathan announces ui.sh (58:12) - Is Delve AI compliance a scam? (01:14:45) - Where is OpenClaw today and what's the point? YOU ARE THE PANEL – send us your thoughts 🗣️🎤 Send us an audio or video message📧 Email us: panelpodcastshow@gmail.com📺 Leave a comment on YouTube 🦋 Reply on Bluesky Links mentioned in this episode: GStack — Turn Claude Code into a Virtual Software Development TeamPolsia — AI That Runs Your Company While You SleepThis AI generates $689K - Business Podcast for Startupsui.sh — Turn your terminal into a design engineerStitch - Design with AIBasecamp — Basecamp CLI and Agent Skill: Agent first, agent nativeDelve | SOC 2 Compliance, HIPAA | Automated Compliance for AI, Startups | Get GDPR, ISO 27001, Cybersecurity Compliant & More | Delve Automated ComplianceDelve - Fake Compliance as a Service - Part IGusto | Online HR Services: Payroll, Benefits and everything elseOpenClaw AI - Open Source AI Assistant | Formerly Clawdbot & MoltbotClaude

    1h 32min
  7. The money tunnel

    14 DE MAR.

    The money tunnel

    Brian, Justin, and Jordan talk about the opportunity costs in business decision-making, the impact of AI on marketing channels and strategies, and building custom internal tools with AI versus SaaS solutions. Timestamps: (00:44) - Brian takes the lead (02:17) - Opportunity costs (17:29) - What is Brian's opportunity on Twitter? (21:41) - Figuring out what Builder Methods is and who it's for (24:53) - Should Brian hire someone to help achieve his goal? (28:47) - How is AI killing Saas (39:54) - People will want their own agent to use the softare, not a company's AI (51:07) - Jordan's CRM experiment YOU ARE THE PANEL – send us your thoughts 🗣️🎤 Send us an audio or video message📧 Email us: panelpodcastshow@gmail.com📺 Leave a comment on YouTube 🦋 Reply on Bluesky Links: Builder Methods ProBrian's YouTube

    56 min
  8. A rainbow of internet fantasies

    6 DE MAR.

    A rainbow of internet fantasies

    What happened to you in Mexico? Justin is back from his co-founder retreat with Jon on Holbox Island. He gets vulnerable about the drift that naturally happens in a remote co-founder relationship, the big conversations they'd been avoiding, and the realization that alignment isn't a one-time thing (it requires constant investment!). Jordan and Brian weigh in on co-founder dynamics, decision-making in a 50/50 partnership, and why strategy has to belong to a key decision maker.  The conversation then spills into the "Mexican standoff" happening on teams as AI reshapes who does what and whether that's something to fear (or lean into). Timestamps: (00:06) - Introduction (01:47) - Justin and Jon's founder retreat (06:44) - Using video as an example of how to communicate with cofounders (09:45) - It's not a marriage, it's a dictatorship (12:12) - What do goals look like for a company? (20:48) - Video is hard and heavy... should we do it? (24:22) - What Jordan's done to help alignment on his team (29:46) - What about Jon's side of the conversation? (39:46) - Navigating new work dynamics with the speed of AI (46:56) - There are smart developers resisting AI - why? (54:24) - A Mexican standoff on teams (01:06:47) - Company design and system design YOU ARE THE PANEL – send us your thoughts 🗣️🎤 Send us an audio or video message📧 Email us: panelpodcastshow@gmail.com📺 Leave a comment on YouTube 🦋 Reply on Bluesky Links mentioned in this episode: Holbox IslandPhotos from co-founder retreatArticle: The five stages of losing our craftArticle: Will Claude Code ruin our team?Jack Dorsey lays off 931 workersPolsia - this weird AI driven SaaS making $2m! (You give it an idea, provide a budget/credit card, and it autonomously launches the business) More on Ben Cera, founder of PolsiaThe Amazing Money Machine book cover

    1h 27min
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Sobre

When it comes to bootstrapping and building software, there's rarely one right answer. We want to dive into the nuance. In every episode, veteran founders Justin Jackson, Brian Casel and Jordan Gal tackle thorny topics – from pricing and product strategy to work-life balance. No gurus, no easy answers – just real conversations we'd normally have behind closed doors.

Informações

  • Criado por
    Justin Jackson, Brian Casel, Jordan Gal
  • Anos de atividade
    2025 - 2026
  • Episódios
    45
  • Classificação
    Explícito
  • Copyright
    © 2026 The Panel Podcast
  • Site do podcast
    The Panel

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