If you love the media -- then The PR Pace is the podcast for you. Brought to you by Pace Public Relations, an award-winning PR firm based in NYC, founder + host Annie Pace Scranton will break down each week the biggest news stories through a PR lens. We'll also bring you ground-breaking interviews with entrepreneurs who have successfully leveraged the media to enhance their career, plus, an inside look at how it all works by talking to real journalists and producers.
Media Training for Dummies
This week, we dive into media training tactics with renowned producer turned trainer, Kathleen Foster. She offers tremendous insights into how thinking like a producer will help you prep your clients for better interviews. Also stopping by is Amy Littleton, president of Reputation Partners, who weighs in on the work their agency does in crisis management.
Scaling Your PR Agency: an Interview with Jennifer Berson
Jennifer Berson is the founder of the PR agency, Jeneration PR. She stops by to talk about her entrepreneurial journey and how she grew her agency into another business -- Jeneration Academy -- and offers some great tips when it comes to scaling your company. Veteran producer Sutton Porter also stops by and shares her best practices when it comes to pitching.
Researching the Media: An Interview with Sam Whitmore of Media Survey
Sam Whitmore is a former print journalist who pivoted his career when he launched Media Survey, a website + platform dedicated to studying + researching journalists, for the benefit of publicists. It's a resource we use daily at PPR. Sam gave some interesting takeaways, plus is an all-around great guy. Also joining is actor + singer, Terron Brooks, who talks about making it in such a competitive field, plus the PR work he did with PPR freelancer Dustin Fitzharris, and the impact that work had on his career.
Do Press Releases Still Matter?
Our first guest this week is Mickie Kennedy, CEO of eReleases, an agency dedicated to the art of press releases. But are press releases still relevant in the world of PR? Tune in to find out! Next up is Pace PR Account Manager + Head of Broadcast, Natalie Medved. From intern to manager to TV guru, Nat shares a day in the life of booking multiple clients daily on national TV.
Fixing the Workplace with Robyn Duda
This week's podcast brings the energy! First up is PPR client Robyn Duda. Robyn is known as the "workplace fixer" ... all of us who work can and will learn valuable insights from this interview. Next up is PPR Senior Director Alix Abbamonte. Curious about a day in the life working at PPR? Alix shares the good, the better and the best about working as a media relations specialist.
Getting Unstuck with Author Shira Miller
PPR client, author Shira Miller stops by to discuss her new book, Free and Clear: Get Unstuck and Live the Life You Want. You can say "getting unstuck" is Shira's superpower. And what a super-charged interview this one was! SO much great advice for all you listeners. Producer Krista Brunson also drops in, sharing with us stories from her time at the Today show, to working on entertainment shows now.
Great PR insights
I love hearing the perspectives of other journalists and PR professionals. I always learn something new and this podcast offers a plethora of great tips and insights!! Annie also knows how to ask good questions that talk about the craft and the people behind it. I enjoy the episodes!
Annie Scranton is an amazing host and thought leader in PR. Highly recommend this show for
some great takeaways!