
199 episodes

The Publisher Lab The Publisher Lab
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- Business
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4.7 • 28 Ratings
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A podcast that dives deep into the most important issues for online publishers. Tyler Bishop and guests provide fun and enlightening information on SEO, media trends, site speed, ad earnings, content creation, site testing, and much more.
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New Rules for AI Content, Battle Against Ad Blockers & Ranking Improvements | Publisher Lab Ep. 46
Dive into the digital news revolution with Manny, Terrence, and John on our latest podcast episode! They dissect the surge of TikTok news and AI's role on YouTube, sharing their own media habits and the challenges facing publishers, like ad blockers. Discover the rise of algorithm-driven content, the fading role of editorial teams, and the debate over labeling AI content. Plus, they shed light on Google's latest search update favoring genuine, high-quality content.
This week’s stories:
Americans flock to TikTok for news - https://www.axios.com/2023/11/15/tiktok-social-media-news-source-us-data
YouTube Creators Must Comply With New Rules For AI Content - https://www.searchenginejournal.com/youtube-creators-must-comply-with-new-rules-for-ai-content/501437/
Working From Home Spurs Ad Block Rates to Rise - https://www.adweek.com/media/working-from-home-spurs-ad-block-rates-to-rise/
Number of websites blocking Google-Extended jump 180% - https://searchengineland.com/websites-blocking-google-extended-jump-435006
Google Search ranking improvement -
https://searchengineland.com/google-search-ranking-improvement-aims-to-surface-hidden-gems-434623
https://www.searchenginejournal.com/google-discusses-site-quality/502023/
Find more episodes and leave podcast feedback and suggestions at https://www.publisherlab.org/ Your comment or question could be featured on a future episode!
Check out TheLatest.Ezoic.com! TheLatest.Ezoic.com is a ‘what’s new’ product page to help publishers stay informed about the newest features of Ezoic so that they can use the products to their full advantage and educate potential Ezoic publishers about the products. -
OpenAI's Future, Google Bard Analyzes YouTube Videos, & Advertiser Boycotts | Publisher Lab Ep. 45
Join Tyler Bishop & guest, John Cole, as they dive into the pulse of the publishing world on the Publisher Lab podcast. This episode zooms in on Sam Altman's return to OpenAI and its soaring valuation. They dissect the critical need for safety and ethics in AI, analyze Google's move to transcribe and index YouTube videos, and explore the future of 3D web environments. Wrapping up, they debate the effects of Facebook and Google's deals on the ad industry.
This week’s stories:
Sam Altman Leaves OpenAI, goes to Microsoft, then returns to OpenAI - https://www.wsj.com/tech/ai/openai-got-its-ceo-back-what-happens-next-6d22f6f6?mod=ai_more_article_pos2
https://searchengineland.com/sam-altman-out-at-openai-in-shocking-leadership-change-434847
https://www.adweek.com/media/sam-altman-move-to-microsoft/
https://searchengineland.com/with-openai-in-chaos-sam-altman-joins-microsoft-434878
https://www.cnn.com/2023/11/20/tech/microsoft-ceo-satya-nadella-openai-sam-altman/index.html
https://www.cnn.com/2023/11/21/tech/microsoft-chatgpt-sam-altman/index.html https://www.searchenginejournal.com/will-sam-altman-return-to-openai-or-join-microsoft/501582/
https://searchengineland.com/sam-altman-returns-to-openai-as-ceo-in-principle-434969
https://www.cnn.com/2023/11/22/tech/winners-losers-openai/index.html
https://www.axios.com/2023/11/22/larry-summers-openai-board
Google Bard can now answer questions about YouTube videos - https://searchengineland.com/google-bard-answer-questions-youtube-videos-435057
https://www.searchenginejournal.com/google-bards-latest-update-enhances-understanding-of-youtube-videos/502053/
How to use Bard to get ahead of Google algorithm updates - https://searchengineland.com/how-to-use-bard-to-get-ahead-of-google-algorithm-updates-434684
What’s happening with Elon Musk & X - https://searchengineland.com/x-advertisers-pausing-campaigns-cutting-ties-435111
https://www.axios.com/2023/11/18/twitter-x-boycott-apple-ibm-advertisers
https://www.axios.com/2023/11/21/x-elon-musk-sues-media-matters-antisemitic-ads
https://www.axios.com/2023/11/20/linda-yaccarino-defends-x-elon-musk-antisemitic-post
Find more episodes and leave podcast feedback and suggestions at https://www.publisherlab.org/ Your comment or question could be featured on a future episode!
Check out TheLatest.Ezoic.com! TheLatest.Ezoic.com is a ‘what’s new’ product page to help publishers stay informed about the newest features of Ezoic so that they can use the products to their full advantage and educate potential Ezoic publishers about the products.
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Hosted by Tyler Bishop & John Cole
Produced & Edited Manny Ramos -
Google vs Microsoft, X’s Algorithm Shift, & AI Energy Demand | Publisher Lab Ep. 44
Join Tyler Bishop & Manny Ramos to explore Microsoft's growing role in publishing and AI's rise on the Publisher Lab podcast. They dive into Google's "Notes", the Google-Microsoft antitrust trial, Google's payment to Apple, Microsoft's AI-curated news, and Twitter's algorithm update. Plus, they discuss Elon Musk's "age of abundance" vision and AI's energy needs, wrapping up with insights on energy sector innovations.
This week’s stories:
Try Notes, a new experiment in Search Labs - https://blog.google/products/search/notes-google-search-labs-experiment/
Google and Microsoft Are Fighting Again - https://www.wsj.com/tech/google-antitrust-trial-exposes-deepening-rift-with-microsoft-d1d8dced?mod=tech_more_article_pos4
Microsoft Replaced Its News Editors With AI. It's Brought One Disaster After Another — and the Wrath of a Major Publication - https://www.entrepreneur.com/business-news/microsoft-ai-publishes-fake-news-on-msn-angers-the/464775
Elon Musk says X is changing its algorithm to highlight smaller accounts - https://techcrunch.com/2023/11/13/elon-musk-says-x-is-changing-its-algorithm-to-highlight-smaller-accounts/
What Elon Musk’s ‘Age of Abundance’ Means for the Future of Capitalism - https://www.wsj.com/tech/ai/what-elon-musks-age-of-abundance-means-for-the-future-of-capitalism-7c0807df?mod=tech_lead_pos4
AI’s Power-Guzzling Habits Drive Search for Alternative Energy Sources - https://www.wsj.com/articles/ais-power-guzzling-habits-drive-search-for-alternative-energy-sources-5987a33a?mod=tech_feat2_ai_pos4
Find more episodes and leave podcast feedback and suggestions at https://www.publisherlab.org/ Your comment or question could be featured on a future episode!
Check out TheLatest.Ezoic.com! TheLatest.Ezoic.com is a ‘what’s new’ product page to help publishers stay informed about the newest features of Ezoic so that they can use the products to their full advantage and educate potential Ezoic publishers about the products. -
Google's Review Update & Publishers' Rights in AI News Use | Publisher Lab Ep. 43
Join Manny, Piper, and Terrence as they tackle Google's latest Reviews Update and its fight against AI scams and copyright fraud. Discover how these changes affect publishers and the critical role of genuine reviews. They also dive into Meta's child protection plans, social media's mental health impact, and the push for clear AI political ads. Plus, they explore the controversial use of news by AI firms and how AI's evolution alters information access.
This week’s stories:
Google Rolls Out November 2023 Reviews Update - https://www.searchenginejournal.com/google-rolls-out-november-2023-reviews-update/500795/
Google Takes Legal Action Against AI Scammers & Copyright Fraud - https://www.searchenginejournal.com/google-takes-legal-action-against-ai-scammers-copyright-fraud/501182/
Meta and Snap must detail child protection measures by Dec. 1, EU says - https://www.reuters.com/technology/meta-snap-must-detail-child-protection-measures-by-dec-1-eu-says-2023-11-10/
Mark Zuckerberg personally rejected Meta’s proposals to improve teen mental health, court documents allege - https://www.cnn.com/2023/11/08/tech/meta-facebook-instagram-teen-safety/index.html
Meta will require political advertisers to disclose AI use - https://www.axios.com/2023/11/08/meta-political-advertisers-disclose-ai
News media advocate: Pay publishers when their content trains AI - https://www.axios.com/2023/11/09/news-media-alliance-danielle-coffey-compensation-ai
Find more episodes and leave podcast feedback and suggestions at https://www.publisherlab.org/ Your comment or question could be featured on a future episode!
Check out TheLatest.Ezoic.com! TheLatest.Ezoic.com is a ‘what’s new’ product page to help publishers stay informed about the newest features of Ezoic so that they can use the products to their full advantage and educate potential Ezoic publishers about the products. -
Adapting to Change, AI’s Impact, & Third-Party Cookie Data Leak Dilemma | Publisher Lab Ep. 42
Join Tyler Bishop & special guest ,John Cole, on this week’s Publisher Lab podcast for a special journey through our history and a future shaped by AI! They explore AI's transformative power in publishing, dissect Google's latest core update, and reveal how AI is reshaping healthcare. Embrace change and get inspired by the AI-driven tomorrow!
This week’s stories:
Google November 2023 Core Update Rolling Out - https://www.seroundtable.com/google-november-2023-core-update-36326.html
Google says mobile-first indexing is complete after almost 7 years - https://searchengineland.com/google-says-mobile-first-indexing-is-complete-after-almost-7-years-434011
Why publishers are ready to end the high cost of third-party cookies and data leakage - https://digiday.com/sponsored/why-publishers-are-ready-to-end-the-high-cost-of-third-party-cookies-and-data-leakage/
App Store for AI: OpenAI’s GPT Store lets you build (and monetize) your own GPT - https://techcrunch.com/2023/11/06/app-store-for-ai-build-your-own-gpt-and-sell-it-on-openais-gpt-store/
Find more episodes and leave podcast feedback and suggestions at https://www.publisherlab.org/ Your comment or question could be featured on a future episode!
Check out TheLatest.Ezoic.com! TheLatest.Ezoic.com is a ‘what’s new’ product page to help publishers stay informed about the newest features of Ezoic so that they can use the products to their full advantage and educate potential Ezoic publishers about the products. -
Google's CEO Testifies, Musk's Media Moves, AI Ethics & Red-Teaming | Publisher Lab Ep. 41
Stay ahead in the digital sphere with the Publisher Lab podcast! Join hosts Tyler Bishop & Manny Ramos as they delve into pressing topics: Google's antitrust trial defenses, Elon Musk's social media challenges, Twitter's user dynamics, the G7's AI code of conduct, President Biden's federal AI standards, and Microsoft's strategic relaunch. Essential listening for industry insights!
This week’s stories:
Google Boss Sundar Pichai Defends Apple Search Deal. Here’s What to Know - https://www.adweek.com/media/google-boss-sundar-pichai-defends-apple-search-deal-heres-what-to-know/
Social Media App X Is Struggling to Attract Users — But Another Once-Beloved Platform Is Making an Unexpected Comeback - https://www.entrepreneur.com/business-news/elon-musks-x-struggles-while-snapchat-sees-user-growth/464347
Despite usage declines, X remains ‘stickier’ than first thought - https://techcrunch.com/2023/10/26/despite-usage-declines-x-remains-stickier-than-first-thought/
G7 Reported To Agree On AI Code Of Conduct - https://www.searchenginejournal.com/g7-ai-code-of-conduct/499625/
What Biden's plan to rely on ethical hacking for AI safety leaves out - https://www.axios.com/2023/10/31/what-relying-on-ai-red-teaming-leaves-out
(AI Tool of the Week) As publishers block AI web crawlers, Direqt is building AI chatbots for the media industry - https://techcrunch.com/2023/10/25/as-publishers-block-ai-web-crawlers-direqt-is-building-ai-chatbots-for-the-media-industry/
Find more episodes and leave podcast feedback and suggestions at https://www.publisherlab.org/ Your comment or question could be featured on a future episode!
Check out TheLatest.Ezoic.com! TheLatest.Ezoic.com is a ‘what’s new’ product page to help publishers stay informed about the newest features of Ezoic so that they can use the products to their full advantage and educate potential Ezoic publishers about the products.
Customer Reviews
Publisher must listen
If you are an online publisher you must listen to this. Always make sense, most often brings forgotten perspective back in front of you. I wish there was more like it
MORE Tyler PLEASE!!!!!
Give us more than one of these podcasts a week!i love getting the latest news through someone that actually knows what’s going on advertising, SEO, and the world of content marketing.
Worth a subscription
This is one of my favorite podcasts on website optimization and content creation.