199 episodes

A podcast that dives deep into the most important issues for online publishers. Tyler Bishop and guests provide fun and enlightening information on SEO, media trends, site speed, ad earnings, content creation, site testing, and much more.

The Publisher Lab The Publisher Lab

    • Business
    • 4.7 • 28 Ratings

A podcast that dives deep into the most important issues for online publishers. Tyler Bishop and guests provide fun and enlightening information on SEO, media trends, site speed, ad earnings, content creation, site testing, and much more.

    New Rules for AI Content, Battle Against Ad Blockers & Ranking Improvements | Publisher Lab Ep. 46

    New Rules for AI Content, Battle Against Ad Blockers & Ranking Improvements | Publisher Lab Ep. 46

    Dive into the digital news revolution with Manny, Terrence, and John on our latest podcast episode! They dissect the surge of TikTok news and AI's role on YouTube, sharing their own media habits and the challenges facing publishers, like ad blockers. Discover the rise of algorithm-driven content, the fading role of editorial teams, and the debate over labeling AI content. Plus, they shed light on Google's latest search update favoring genuine, high-quality content.



    This week’s stories: 

    Americans flock to TikTok for news - https://www.axios.com/2023/11/15/tiktok-social-media-news-source-us-data 

    YouTube Creators Must Comply With New Rules For AI Content - https://www.searchenginejournal.com/youtube-creators-must-comply-with-new-rules-for-ai-content/501437/ 

    Working From Home Spurs Ad Block Rates to Rise - https://www.adweek.com/media/working-from-home-spurs-ad-block-rates-to-rise/ 

    Number of websites blocking Google-Extended jump 180% - https://searchengineland.com/websites-blocking-google-extended-jump-435006 

    Google Search ranking improvement - 

    https://searchengineland.com/google-search-ranking-improvement-aims-to-surface-hidden-gems-434623  

    https://www.searchenginejournal.com/google-discusses-site-quality/502023/  



    Find more episodes and leave podcast feedback and suggestions at https://www.publisherlab.org/ Your comment or question could be featured on a future episode! 



    Check out TheLatest.Ezoic.com! TheLatest.Ezoic.com is a ‘what’s new’ product page to help publishers stay informed about the newest features of Ezoic so that they can use the products to their full advantage and educate potential Ezoic publishers about the products.

    • 51 min
    OpenAI's Future, Google Bard Analyzes YouTube Videos, & Advertiser Boycotts | Publisher Lab Ep. 45

    OpenAI's Future, Google Bard Analyzes YouTube Videos, & Advertiser Boycotts | Publisher Lab Ep. 45

    Join Tyler Bishop & guest, John Cole, as they dive into the pulse of the publishing world on the Publisher Lab podcast. This episode zooms in on Sam Altman's return to OpenAI and its soaring valuation. They dissect the critical need for safety and ethics in AI, analyze Google's move to transcribe and index YouTube videos, and explore the future of 3D web environments. Wrapping up, they debate the effects of Facebook and Google's deals on the ad industry.



    This week’s stories: 

    Sam Altman Leaves OpenAI, goes to Microsoft, then returns to OpenAI - https://www.wsj.com/tech/ai/openai-got-its-ceo-back-what-happens-next-6d22f6f6?mod=ai_more_article_pos2 

    https://searchengineland.com/sam-altman-out-at-openai-in-shocking-leadership-change-434847

    https://www.adweek.com/media/sam-altman-move-to-microsoft/ 

    https://searchengineland.com/with-openai-in-chaos-sam-altman-joins-microsoft-434878 

    https://www.cnn.com/2023/11/20/tech/microsoft-ceo-satya-nadella-openai-sam-altman/index.html 

    https://www.cnn.com/2023/11/21/tech/microsoft-chatgpt-sam-altman/index.html https://www.searchenginejournal.com/will-sam-altman-return-to-openai-or-join-microsoft/501582/ 

    https://searchengineland.com/sam-altman-returns-to-openai-as-ceo-in-principle-434969 

    https://www.cnn.com/2023/11/22/tech/winners-losers-openai/index.html 

    https://www.axios.com/2023/11/22/larry-summers-openai-board



    Google Bard can now answer questions about YouTube videos - https://searchengineland.com/google-bard-answer-questions-youtube-videos-435057 

    https://www.searchenginejournal.com/google-bards-latest-update-enhances-understanding-of-youtube-videos/502053/



    How to use Bard to get ahead of Google algorithm updates - https://searchengineland.com/how-to-use-bard-to-get-ahead-of-google-algorithm-updates-434684 



    What’s happening with Elon Musk & X - https://searchengineland.com/x-advertisers-pausing-campaigns-cutting-ties-435111

    https://www.axios.com/2023/11/18/twitter-x-boycott-apple-ibm-advertisers

    https://www.axios.com/2023/11/21/x-elon-musk-sues-media-matters-antisemitic-ads

    https://www.axios.com/2023/11/20/linda-yaccarino-defends-x-elon-musk-antisemitic-post



     

    Find more episodes and leave podcast feedback and suggestions at https://www.publisherlab.org/ Your comment or question could be featured on a future episode! 



    Check out TheLatest.Ezoic.com! TheLatest.Ezoic.com is a ‘what’s new’ product page to help publishers stay informed about the newest features of Ezoic so that they can use the products to their full advantage and educate potential Ezoic publishers about the products.



    ——————————  

    Hosted by Tyler Bishop & John Cole 

    Produced & Edited Manny Ramos

    • 45 min
    Google vs Microsoft, X’s Algorithm Shift, & AI Energy Demand | Publisher Lab Ep. 44

    Google vs Microsoft, X’s Algorithm Shift, & AI Energy Demand | Publisher Lab Ep. 44

    Join Tyler Bishop & Manny Ramos to explore Microsoft's growing role in publishing and AI's rise on the Publisher Lab podcast. They dive into Google's "Notes", the Google-Microsoft antitrust trial, Google's payment to Apple, Microsoft's AI-curated news, and Twitter's algorithm update. Plus, they discuss Elon Musk's "age of abundance" vision and AI's energy needs, wrapping up with insights on energy sector innovations.



    This week’s stories: 

    Try Notes, a new experiment in Search Labs - https://blog.google/products/search/notes-google-search-labs-experiment/ 

    Google and Microsoft Are Fighting Again - https://www.wsj.com/tech/google-antitrust-trial-exposes-deepening-rift-with-microsoft-d1d8dced?mod=tech_more_article_pos4 

    Microsoft Replaced Its News Editors With AI. It's Brought One Disaster After Another — and the Wrath of a Major Publication - https://www.entrepreneur.com/business-news/microsoft-ai-publishes-fake-news-on-msn-angers-the/464775 

    Elon Musk says X is changing its algorithm to highlight smaller accounts - https://techcrunch.com/2023/11/13/elon-musk-says-x-is-changing-its-algorithm-to-highlight-smaller-accounts/ 

    What Elon Musk’s ‘Age of Abundance’ Means for the Future of Capitalism - https://www.wsj.com/tech/ai/what-elon-musks-age-of-abundance-means-for-the-future-of-capitalism-7c0807df?mod=tech_lead_pos4 

    AI’s Power-Guzzling Habits Drive Search for Alternative Energy Sources - https://www.wsj.com/articles/ais-power-guzzling-habits-drive-search-for-alternative-energy-sources-5987a33a?mod=tech_feat2_ai_pos4 

     

    Find more episodes and leave podcast feedback and suggestions at https://www.publisherlab.org/ Your comment or question could be featured on a future episode! 



    Check out TheLatest.Ezoic.com! TheLatest.Ezoic.com is a ‘what’s new’ product page to help publishers stay informed about the newest features of Ezoic so that they can use the products to their full advantage and educate potential Ezoic publishers about the products.

    • 41 min
    Google's Review Update & Publishers' Rights in AI News Use | Publisher Lab Ep. 43

    Google's Review Update & Publishers' Rights in AI News Use | Publisher Lab Ep. 43

    Join Manny, Piper, and Terrence as they tackle Google's latest Reviews Update and its fight against AI scams and copyright fraud. Discover how these changes affect publishers and the critical role of genuine reviews. They also dive into Meta's child protection plans, social media's mental health impact, and the push for clear AI political ads. Plus, they explore the controversial use of news by AI firms and how AI's evolution alters information access. 



    This week’s stories: 

    Google Rolls Out November 2023 Reviews Update - https://www.searchenginejournal.com/google-rolls-out-november-2023-reviews-update/500795/ 

    Google Takes Legal Action Against AI Scammers & Copyright Fraud - https://www.searchenginejournal.com/google-takes-legal-action-against-ai-scammers-copyright-fraud/501182/ 

    Meta and Snap must detail child protection measures by Dec. 1, EU says - https://www.reuters.com/technology/meta-snap-must-detail-child-protection-measures-by-dec-1-eu-says-2023-11-10/ 

    Mark Zuckerberg personally rejected Meta’s proposals to improve teen mental health, court documents allege - https://www.cnn.com/2023/11/08/tech/meta-facebook-instagram-teen-safety/index.html 

    Meta will require political advertisers to disclose AI use - https://www.axios.com/2023/11/08/meta-political-advertisers-disclose-ai 

    News media advocate: Pay publishers when their content trains AI - https://www.axios.com/2023/11/09/news-media-alliance-danielle-coffey-compensation-ai 

     

    Find more episodes and leave podcast feedback and suggestions at https://www.publisherlab.org/ Your comment or question could be featured on a future episode! 



    Check out TheLatest.Ezoic.com! TheLatest.Ezoic.com is a ‘what’s new’ product page to help publishers stay informed about the newest features of Ezoic so that they can use the products to their full advantage and educate potential Ezoic publishers about the products.

    • 38 min
    Adapting to Change, AI’s Impact, & Third-Party Cookie Data Leak Dilemma | Publisher Lab Ep. 42

    Adapting to Change, AI’s Impact, & Third-Party Cookie Data Leak Dilemma | Publisher Lab Ep. 42

    Join Tyler Bishop & special guest ,John Cole, on this week’s Publisher Lab podcast for a special journey through our history and a future shaped by AI! They explore AI's transformative power in publishing, dissect Google's latest core update, and reveal how AI is reshaping healthcare. Embrace change and get inspired by the AI-driven tomorrow!



    This week’s stories: 

    Google November 2023 Core Update Rolling Out - https://www.seroundtable.com/google-november-2023-core-update-36326.html 

    Google says mobile-first indexing is complete after almost 7 years - https://searchengineland.com/google-says-mobile-first-indexing-is-complete-after-almost-7-years-434011 

    Why publishers are ready to end the high cost of third-party cookies and data leakage - https://digiday.com/sponsored/why-publishers-are-ready-to-end-the-high-cost-of-third-party-cookies-and-data-leakage/ 

    App Store for AI: OpenAI’s GPT Store lets you build (and monetize) your own GPT - https://techcrunch.com/2023/11/06/app-store-for-ai-build-your-own-gpt-and-sell-it-on-openais-gpt-store/ 

     

    Find more episodes and leave podcast feedback and suggestions at https://www.publisherlab.org/ Your comment or question could be featured on a future episode! 



    Check out TheLatest.Ezoic.com! TheLatest.Ezoic.com is a ‘what’s new’ product page to help publishers stay informed about the newest features of Ezoic so that they can use the products to their full advantage and educate potential Ezoic publishers about the products.

    • 51 min
    Google's CEO Testifies, Musk's Media Moves, AI Ethics & Red-Teaming | Publisher Lab Ep. 41

    Google's CEO Testifies, Musk's Media Moves, AI Ethics & Red-Teaming | Publisher Lab Ep. 41

    Stay ahead in the digital sphere with the Publisher Lab podcast! Join hosts Tyler Bishop & Manny Ramos as they delve into pressing topics: Google's antitrust trial defenses, Elon Musk's social media challenges, Twitter's user dynamics, the G7's AI code of conduct, President Biden's federal AI standards, and Microsoft's strategic relaunch. Essential listening for industry insights!



    This week’s stories: 

    Google Boss Sundar Pichai Defends Apple Search Deal. Here’s What to Know - https://www.adweek.com/media/google-boss-sundar-pichai-defends-apple-search-deal-heres-what-to-know/ 

    Social Media App X Is Struggling to Attract Users — But Another Once-Beloved Platform Is Making an Unexpected Comeback - https://www.entrepreneur.com/business-news/elon-musks-x-struggles-while-snapchat-sees-user-growth/464347 

    Despite usage declines, X remains ‘stickier’ than first thought - https://techcrunch.com/2023/10/26/despite-usage-declines-x-remains-stickier-than-first-thought/ 

    G7 Reported To Agree On AI Code Of Conduct - https://www.searchenginejournal.com/g7-ai-code-of-conduct/499625/ 

    What Biden's plan to rely on ethical hacking for AI safety leaves out - https://www.axios.com/2023/10/31/what-relying-on-ai-red-teaming-leaves-out 

    (AI Tool of the Week) As publishers block AI web crawlers, Direqt is building AI chatbots for the media industry - https://techcrunch.com/2023/10/25/as-publishers-block-ai-web-crawlers-direqt-is-building-ai-chatbots-for-the-media-industry/ 

     

    Find more episodes and leave podcast feedback and suggestions at https://www.publisherlab.org/ Your comment or question could be featured on a future episode! 



    Check out TheLatest.Ezoic.com! TheLatest.Ezoic.com is a ‘what’s new’ product page to help publishers stay informed about the newest features of Ezoic so that they can use the products to their full advantage and educate potential Ezoic publishers about the products.

    • 33 min

Customer Reviews

4.7 out of 5
28 Ratings

28 Ratings

Philooo ,

Publisher must listen

If you are an online publisher you must listen to this. Always make sense, most often brings forgotten perspective back in front of you. I wish there was more like it

moxi20022 ,

MORE Tyler PLEASE!!!!!

Give us more than one of these podcasts a week!i love getting the latest news through someone that actually knows what’s going on advertising, SEO, and the world of content marketing.

msimmons81 ,

Worth a subscription

This is one of my favorite podcasts on website optimization and content creation.

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