98 episodes
The Purposeful Strategist Menkus & Associates
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- Business
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5.0 • 1 Rating
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I want to shift the discussion about organisational purpose from being about what organisations and leaders should do – to take a practical look at what they are doing – and what we can learn from that.
We’re going to hear from business leaders across a range of industries how they think about purpose in their organisation - and in business more generally. We’ll explore how they make purpose a building block of their strategy and get their insider tips on the “how” of bringing purpose alive.
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Building the Bridge from Purpose to Behaviour
A meaningful purpose will guide the behaviour of everybody in your business.
First Mile, a UK-based B-Corporation, defines its purpose as “to revolutionise business sustainability, starting with waste and recycling.” CEO Bruce Bratley uses three core values to help everyone in the business embody that purpose.
Listen to how he does it on the latest episode of The Purposeful Strategist. -
Purpose Puts Power in Patients’ Hands
No single doctor attends all your medical appointments. But you do. That makes you, the patient, the de facto integrator of the healthcare system.
That insight led Dr Mohammad Al-Ubaydli to found Patients Know Best (PKB), Europe’s largest Personal Health Record and patient engagement platform. PKB’s purpose is to give every person the ability to access their personal health record, control who can see it and use this information to manage their health and care.
Listen to how he does it on the latest episode of The Purposeful Strategist -
Purpose Achieved: Now What?
What happens when a business achieves its original purpose? Where does it go from there?
Find out how Nej Gakenyi, CEO and founder of GRM Digital, faced that unusual challenge in the latest episode of The Purposeful Strategist. -
Effective Purpose Shapes Behaviour
When a business connects its purpose and values to the way it wants its people to behave, the resulting clarity and focus helps drive growth and success. But how do you achieve that?
David Liddle, CEO of The TCM Group, did it by engaging his organisation in an inclusive process to develop a values and behaviours framework.
Learn how on this episode of The Purposeful Strategist. -
Words Matter When You Talk About Purpose
Words matter when you talk about purpose. Doubly so when you lead an organization focused on language and communication. But what if that organization is not comfortable discussing purpose and strategy?
That was the dilemma facing Sara Crofts when she became CEO of the Institute of Translation and Interpreting (ITI), the UK professional body for translators and interpreters.
Learn how she solved it in this episode of The Purposeful Strategist. -
Managing Purpose Through an Acquisition
Loss of momentum can be fatal to any organisational change project. But committed leadership can keep the cause alive. Three years into an ongoing initiative to bring Matrix’s purpose to life, CEO Mark Inskip and his team doubled the company’s size by acquiring another business.
Despite this welcome complication, the purpose is taking root inside the organisation, employee engagement is high, and the leadership team have embarked on an inclusive initiative to develop a set of values that support the purpose.
Learn how Mark and team managed through the distractions, on this episode of The Purposeful Strategist.