The /RealEstate Podcast

Real Geeks
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/RealEstate is a bi-weekly podcast where we chat with agents and experts in the real estate space to find out what strategies are working for them, what tools are powering their business, and how they are maneuvering shifts in the industry. Join host and marketing aficionado Chris Whitling as he uncovers the tips, tricks, and tech ambitious agents can use to take their businesses to the next level.

  1. The Real Cost of Pay at Closing Leads with Chris Morgan

    ١٩ نوفمبر

    The Real Cost of Pay at Closing Leads with Chris Morgan

    In this episode of /RealEstate, we unpack the real cost of Pay at Closing leads for real-estate agents and team leaders. Chris Morgan from Real Geeks explains why PAC models slash commission, restrict agent freedom, and often fail to create sustainable growth compared to owning your CRM and online lead funnel. You’ll learn: Pay at Closing vs. online lead-generation ROIHow PAC leads impact your commissions and controlWhy online leads convert on an 8–12 month timelineHow solving problems—not chasing “ready now” buyers—builds pipelinePerfect for agents researching real-estate lead generation, ROI strategies, and long-term business growth. Read Chris’ blog post that sparked this conversation here: https://www.realgeeks.com/blog/why-pay-at-close-is-the-slow-death-of-real-estate-teams

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  2. Turn Every Task into an AI-Automated System with Dustin Owens

    ٢٩ أكتوبر

    Turn Every Task into an AI-Automated System with Dustin Owens

    Learn how to automate your real estate business using AI for real estate agents. In this episode, Dustin Owens explains exactly how he uses ChatGPT, Zapier, and Read.ai to streamline his workflow, save time, and deliver a better client experience. If you’ve ever wanted to work smarter (not harder) as an agent, this is the roadmap. Listen in now to learn: How to automate client follow-ups and reviewsThe AI prompts Dustin uses for listingsThe “Buyer Under Contract” system that saves hours per dealGrab the free Automation Recipe Book here Learn even more from Dustin on his YouTube channel @mantlerealty and his website mantlerealty.com. For even more about the episode, check out our blog post:  https://www.realgeeks.com/blog/turn-every-task-into-an-ai-automated-system

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  3. How AI Can Make You a Better Agent with Craig Schneider

    ١٥ أكتوبر

    How AI Can Make You a Better Agent with Craig Schneider

    You don’t need to be a tech expert to use AI, you just need to start. Craig Schneider joins us live in-person between sessions at The Real Growth Summit to share how real agents are using AI to save time, serve clients, and grow their business. On this episode you’ll hear about: The real-world ways AI helps agents close more dealsHow to use AI to train, communicate, and compete at a higher levelBuilding confidence with tech that supports your business, not replaces itSee how AI can help you work smarter, stand out, and win more business. For more information and why it matters for your business check out our episode blog post.

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  4. Small SEO Habits, Big Real Estate Wins with Eric Engelbert Part 2

    ١ أكتوبر

    Small SEO Habits, Big Real Estate Wins with Eric Engelbert Part 2

    SEO can feel intimidating, but Eric Engelbert makes it simple. In this episode of /RealEstate, we explore how Eric uses small, repeatable steps to win in a competitive market. You’ll hear how Eric: Creates neighborhood-specific content that ranks above generic pagesUses schema and breadcrumbs to help Google trust his siteKeeps site speed fast to avoid losing leadsRelies on AI to draft market reports and update site codeWhat stands out is Eric’s focus on consistency. Instead of spreading himself thin with every marketing trend, he doubled down on writing his weekly housing report. Combined with smart use of AI, that one habit has positioned him as a trusted authority for Orange County real estate. To get a free pdf of Eric's AI prompt and to dive deeper into the episode topic check out our blog post: https://www.realgeeks.com/blog/small-seo-habits-big-real-estate-wins-part-2

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  5. Small SEO Habits, Big Real Estate Wins with Eric Engelbert Part 1

    ١٧ سبتمبر

    Small SEO Habits, Big Real Estate Wins with Eric Engelbert Part 1

    Want to attract more buyers and sellers without paying for ads? In this episode of /RealEstate, host Chris Whitling sits down with Orange County agent Eric Engelbert to break down how consistent SEO habits can transform your business. Eric shares how his weekly Orange County Housing Report ranks on Google next to billion-dollar companies like Zillow and Redfin and how long-tail keywords like “single-level homes in Costa Mesa” drive targeted, motivated leads. You’ll learn: Why local market reports are a goldmine for real estate SEOHow long-tail keywords beat out big portalsThe simple weekly habits that build predictable growthDiscover how small SEO habits can create big wins for real estate agents. For additional information check out our blog post for this episode here. Don’t miss Part 2 of our conversation with Eric on October 1st.

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  6. The Hidden Cost of Helping Everyone with Todd Tramonte

    ٣ سبتمبر

    The Hidden Cost of Helping Everyone with Todd Tramonte

    Most real estate agents think the best way to grow is to say “yes” to every opportunity. Condos, luxury homes, commercial, rentals—you name it. But the truth? That approach keeps you stuck, forgettable, and constantly chasing business. In this episode of /RealEstate, Todd Tramonte explains why generalists struggle, how specialization makes you memorable, and the exact steps agents can take to niche down without losing deals. Learn why referrals come faster when you’re the go-to expert. Hear real examples of agents who grew by focusing. Discover how to audit your brand so clients instantly know what you stand for. If you’re ready to stop blending in and start standing out, this is the episode you can’t afford to miss. For all of the links mentioned in the episode, additional information, and a discount code for this year’s Real Growth Summit check out our blog post here: https://www.realgeeks.com/blog/why-specialization-wins-in-real-estate

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  7. The CRM Struggle with Chuck Richards

    ٢٠ أغسطس

    The CRM Struggle with Chuck Richards

    Struggling to manage your leads?  You’re not alone. Chuck Richards, Senior Product Manager over CRM and AI at Real Geeks, joins us to unpack why so many agents avoid CRMs, how to set one up for success, and the traps that waste time instead of saving it.  During our conversation we cover: Why agents resist CRMs (and how to get past it)The difference between “just having a CRM” and using it wellCommon mistakes agents make with lead managementHow AI is transforming real estate CRM systems If you’ve ever said, “I’ll get to my CRM later,” this episode is for you. For more details and links to everything mentioned today check out our blog post HERE. Be sure to also check out Chuck ‘s previous appearances —each one packed with actionable ideas to help you work smarter with your CRM. CRM 101 – New to CRM or need a refresher? In this episode, Chuck breaks down exactly what a CRM is, why it matters for real estate agents, and how it can become the foundation for your growth. Perfect if you’re just starting out or want to make sure you’re using your CRM to its fullest potential. You’ve Got a CRM! Now What Do You Do? – Owning a CRM is only the first step. Chuck shares practical best practices for identifying hidden opportunities in your database and turning existing leads into active clients. Workflows and Automation in Real Estate – Take your CRM game to the next level. We cover the basics of automation, the difference between workflows and automations, and creative ways to streamline your follow-up so you can focus on building relationships. Ready to see how Real Geeks can help you scale? Talk to our team today

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  8. Attract Business, Don’t Chase It with Todd Tramonte

    ٦ أغسطس

    Attract Business, Don’t Chase It with Todd Tramonte

    What would your business look like if most of your clients were inbound and ideal? That’s exactly what Todd Tramonte helps agents build. On this episode of /RealEstate, he shares how to attract clients instead of chasing them, and how to create a business that supports the life you want. We talk through: The difference between attracting and chasing leadsHow to identify your ideal client (and who to avoid)Simple systems for building authority and social proofTodd’s script for getting the great reviews you wantWhat is happening in the marketplace right now This one’s all about building a business that’s predictable, profitable, and focused on the clients you want most. Want to go deeper with this kind of strategy? Join us at the Real Growth Summit in Dallas on September 15–16, hosted by Todd Tramonte. It’s built for agents who want consistent growth by attracting the right clients and building a business that actually works for them. We’ll be there too, and we’d love to meet you. Grab your ticket now at https://www.realgrowthsummit.com before they’re gone. Ready to skyrocket your real estate business? Real Geeks is here to help – we’re an all-in-one CRM + IDX Websites + Marketing Automations platform designed by real estate professionals, for real estate professionals. https://www.realgeeks.com/https://www.instagram.com/realgeeks

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/RealEstate is a bi-weekly podcast where we chat with agents and experts in the real estate space to find out what strategies are working for them, what tools are powering their business, and how they are maneuvering shifts in the industry. Join host and marketing aficionado Chris Whitling as he uncovers the tips, tricks, and tech ambitious agents can use to take their businesses to the next level.

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    The /RealEstate Podcast