The Reframe

Emily Mathis

The podcast for neurospicy, multi-hyphenate business owners who are done trying to run their business like someone whose brain works completely differently than theirs. Hosted by Emily Mathis, Second Brain Strategist and late-diagnosed AuDHD entrepreneur. The Reframe is where strategy meets real life and tangents meet actual insights. You'll get solo riffs on friction points, sneaky shoulds, and what doing business your way looks like (even the messy bits). Coffee Chats with fellow industry disruptors who are doing business differently and live strategy sessions.

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  1. When Trying To Do It "Right" Is What Goes Wrong

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    When Trying To Do It "Right" Is What Goes Wrong

    🎙️ Episode 8: When Trying To Do It "Right" Is What Goes Wrong 📆 March 27, 2026 Quick Take: There is no secret. There is no right way. And the part of you that keeps looking for one? That's exactly what's keeping you stuck. What's Inside: — Why I wrote "when trying to do it right is when it goes wrong" on a note card Monday… and then spent the entire week doing the exact opposite — What a fatigue flare, a published sales page, and a 4am follow-through actually looked like from the inside this week — The sneaky difference between a big spiral and a small one - and why the small ones are harder to catch in the moment — How I clocked what was actually off with my offer pricing and what the "click" felt like when it finally aligned — Why self-awareness only takes you so far and what finding the right support has done that four years of self-awareness alone couldn't — What shortening the cycle actually looks like in practice and why the goal was never to make the spirals stop Links & Mentions: → Move It Out — the offer I published this week: [Learn More] → Fit call for Move It Out — for podcast listeners only: [Fit Call Link] Listener Notes: Breakout isn’t a broadcast — it’s a conversation. If something in this episode made you pause, rage-nod, feel seen, or want to riff — I want to hear it. Drop your thoughts, takeaways, questions, or gut punches below. 🖤 [Listener Form Link] Let's Connect: → Connect with me [Website] [Instagram]

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Giới Thiệu

The podcast for neurospicy, multi-hyphenate business owners who are done trying to run their business like someone whose brain works completely differently than theirs. Hosted by Emily Mathis, Second Brain Strategist and late-diagnosed AuDHD entrepreneur. The Reframe is where strategy meets real life and tangents meet actual insights. You'll get solo riffs on friction points, sneaky shoulds, and what doing business your way looks like (even the messy bits). Coffee Chats with fellow industry disruptors who are doing business differently and live strategy sessions.