The Remote Work Tribe Podcast Jessica Malnik

In this episode of the Remote Work Tribe podcast, we chat with Bernard Huang, Founder of Clearscope. We discuss the evolution of SEO, the importance of understanding Google’s agenda, how copy-cat content is a nuanced dilemma, the underrated importance of content positioning, and more. 
Episode timestamps:
How has SEO evolved in the last five years? (1:08)How has this SEO evolution had an impact on Clearscope? (4:14) Copy-cat content and what Clearscope about it. (10:11) Content positioning and how underrated it is is in the SEO space. (17:08)   Is SEO evolving or dying? (20:55)Lightning round questions. (24:25)
We hope you enjoy it!
Links mentioned on the podcast
twitter.com/bernardjhuanglinkedin.com/in/bernardjhuangTheremoteworktribe.comnewsletter.theremotetribe.comJessicamalnik.com

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In this episode of the Remote Work Tribe podcast, we chat with Eric Doty, Content Lead at Dock. We discuss the importance of understanding what to measure, the future of content, and the delicate balance between doing things that work and innovating, AI and automation helpful use cases, his journey from academia to marketing, and more. 
Episode timestamps:
Exciting projects Eric is working on nowadays? (0:45)What metrics does he pay the most attention to now at Dock? (1:40) Eric’s content marketing philosophy. (6:08) What is his take on the future of content marketing? (8:12)   SEO evolution. (10:40)AI helpful use cases. (14:00)What is his approach to innovation vs. following a playbook at Dock? (17:34)The importance of doing things that scale and are sustainable. (20:20)How does Eric operationalize content practices? (22:29)How to determine tasks worth automating. (25:49)Eric’s journey from the linguistics PHD path to content marketing. (30:16)Lightning round questions. (33:03)
We hope you enjoy it!
Links mentioned on the podcast
linkedin.com/in/edotyTheremoteworktribe.comnewsletter.theremotetribe.comJessicamalnik.com

Hosted on Acast. See acast.com/privacy for more information.

In this episode of the Remote Work Tribe podcast, we chat with Jennifer Bourn, CMO at Motivation Code and business coach for service-based freelancers. In this conversation, we discuss the importance of understanding your motivations and rituals to access your zone of genius, managing your time, finding the right path to become more self-aware, and more.  
Episode timestamps:

What is Jennifer’s motivation code? (0:40)What changed once she better understood her motivations? (2:20) Jennifer’s Zone of Genius. (4:06) After learning about her zone of genius, how did she approach offloading tasks? (4:22)   How to access your flow state and work at the highest level? (11:50)The importance of managing your time and mastering async work. (14:49)Jennifer’s journey from leading her own business to becoming a CMO. (16:12)Investing in self-awareness to thrive in teams and the importance of micro-events. (21:10)How to become more self-aware? (24:45)How to approach coaching and finding the right fit for you? (27:50)How to get the most out of a coaching experience. (30:45)Lightning round questions. (32:40)
We hope you enjoy it!
Links mentioned on the podcast
motivationcode.comjenniferbourn.comTheremoteworktribe.comnewsletter.theremotetribe.comJessicamalnik.com
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In this episode of the Remote Work Tribe podcast, we chat with Meryl Johnston, Founder of Bean Ninjas. We talk about how to avoid overworking, how to build a team culture to remove yourself from day-to-day operations, the importance of retreats, how to plan and facilitate a retreat, and more.
Episode timestamps:
Interesting projects Meryl is working on now? (0:40)Strategies to avoid overworking. (4:10)How to build a team? (6:20)The importance of having retreats in remote work cultures. (9:27) BeanCon retreat, goals, and objectives. (12:35)   Deciding which activities to do in a retreat. (14:10)How to organize team dinners in a retreat? (16:36)Retreat length. (18:16)What are the most surprising things Meryl learned at BeanCon? (19:55)Changes in team culture after the retreat. (22:25)Knowing what she knows now, what would she do differently regarding retreats? (23:37)How to choose the right venue for your retreat? (25:02)Advice for founders thinking about planning a company retreat. (26:03)Lightning round questions. (27:30)
We hope you enjoy it!
Links mentioned on the podcast
linkedin.com/in/meryl-johnston-3a483728/Theremoteworktribe.comnewsletter.theremotetribe.comJessicamalnik.com

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In this episode of the Remote Work Tribe podcast, we chat with Matt Paulson, Founder & CEO at MarketBeat. We talk about culture in hybrid settings, how to be an effective leader, how to build an office people want to go to, how to leverage your strengths, and much more. 
Episode timestamps:
What is MarketBeat? (0:40)Choosing your headquarters location. (2:50)How to attract and train the best local talent. (5:00)How do you train people when you work in a specialized industry? (6:32) How to build a culture of leaders? (9:10)How to build team culture in hybrid teams? (10:45) The importance of building an office people want to go to with a flex culture. (12:20)   Async vs. Synchronous work at MarketBeat. (15:37)How to stay focused on a single business idea for a long time? (16:36)Founders that have inspired Matt? (19:00)How did Matt go about becoming a better leader at MarketBeat? (20:45)How did Matt find out what the competitive edge of MarketBeat was? (24:02)Matt’s journey in investing (25:00)Lightning round questions. (27:10)
We hope you enjoy it!
Links mentioned on the podcast
mattpaulson.comtwitter.com/MattPaulsonSDTheremoteworktribe.comnewsletter.theremotetribe.comJessicamalnik.com

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In this episode of the Remote Work Tribe podcast, we chat with Ronnie Higgins, Director of Content at OpenPhone, and the voice talent behind Marketing Under The Influence. We talk about content marketing and how it has changed in the last couple of years, what it may look like in the future, AI, doing research, managing and inspiring a team, and more. 
Episode timestamps:
Ronnie’s current projects. (0:40)What does the future of content marketing look like? (1:56)Ronnie’s background in film and its influence on his work. (5:40)How does he incorporate his background into OpenPhone’s strategy? (8:14) How to get buy-in to do research? (10:40)What does Ronnie’s research process look like? (12:09) What are the core talking points to make sure an interview works well? (14:15)   Balancing execution with management and team building. (17:45)How do you find and vet the right people for your team? (21:26)Are people writing for the algorithm, not the audience? (26:57)Where does AI fit into content marketing? (29:00)Why did AI start using writing as a use case? (31:28)Lightning round questions. (37:50)We hope you enjoy it!
Links mentioned on the podcast
linkedin.com/in/ronniehigginsngn.beehiiv.com/subscribethreads.net/@ronniehigginsTheremoteworktribe.comnewsletter.theremotetribe.comJessicamalnik.com
Hosted on Acast. See acast.com/privacy for more information.