The RN2writer Show Elizabeth Hanes, BSN RN

We see FAR too many beginning writers come into this profession with a vague idea of what they “should” or “need to” be doing regarding marketing, and they end up wasting their time doing all sorts of things that aren't strategic and likely won’t lead to the desired outcome, which is clients and revenue.   

You can’t afford to waste time when you’re starting your freelance business. Time is money, folks. You need to maximize every minute you’re INVESTING in your business.  

Here’s how to do that: GOALS. 

Host Elizabeth Hanes BSN RN built a six-figure writing business in her spare time. Today, she coaches other nurses how to become freelance writers through the RN2writer project. 

 

Topics discussed in this episode: 


1:50 Time is Money 
2:20 Goals Before Starting Marketing Activities 
3:34 The RN2writer Marketing Process 
4:15 Goal Setting Example 
5:30 Recap 

 

Resources mentioned in this episode: 

RN2writer: https://www.rn2writer.com/  

Design Your Dream Career as a Nurse Writer: https://rn2writer.com/dydc-yt 

Spotify: https://open.spotify.com/show/1H5433LWNu80XNOfiEcVRx?si=295f67298c2046ff  

Apple Podcasts: https://podcasts.apple.com/sa/podcast/the-rn2writer-show/id1581442377  

 

Next steps


Start your journey from nursing to writing with the ebook Design Your Dream Career as a Nurse Writer 
Follow RN2writer on social media: Instagram, Facebook,  and LinkedIn 

 

Special thanks to:  

Custom RN2writer theme music by https://www.podcastthemes.com/  

In this episode of The RN2writer Show, Beth talks all about clients goals! We see a lot of people plunge into freelance writing with the idea that “everyone” is a potential client. Their notion is that getting writing work is hard, and so they should take on any company or individual that is willing to pay them.  

That’s nonsense. In fact, that is not true for ANY business. All successful businesses have a particular “ideal client” that they market to. 

So let’s talk about what kind of client goals you can set up for your business. 

Host Elizabeth Hanes BSN RN built a six-figure writing business in her spare time. Today, she coaches other nurses how to become freelance writers through the RN2writer project. 

 

Topics discussed in this episode: 


2:00 Who Are Your Ideal Clients? 
4:23 Total Number of Clients 
4:51 Anchor Clients 
5:43 Industry Niche 
6:15 Ideal Client Characteristics 
6:57 Recap 

 

Resources mentioned in this episode: 

Nurse-to-Writer Bridge Program: https://www.rn2writer.com/bridge  

RN2writer: https://www.rn2writer.com/  

Design Your Dream Career as a Nurse Writer: https://rn2writer.com/dydc-yt 

Spotify: https://open.spotify.com/show/1H5433LWNu80XNOfiEcVRx?si=295f67298c2046ff  

Apple Podcasts: https://podcasts.apple.com/sa/podcast/the-rn2writer-show/id1581442377  

 

Next steps


Start your journey from nursing to writing with the ebook Design Your Dream Career as a Nurse Writer 
Follow RN2writer on social media: Instagram, Facebook,  and LinkedIn 

 

Special thanks to:  

Custom RN2writer theme music by https://www.podcastthemes.com/  

In this episode of The RN2writer Show, Beth talks about several types of financial goals you can set for your writing business. All business success starts with goal-setting. Without goals, you can’t create action plans for achieving those goals, you can’t measure your progress, and you can’t engage in data-driven decision making. Those things are important! 

So let’s talk about three financial goals you can think about setting up for your business. 

Host Elizabeth Hanes BSN RN built a six-figure writing business in her spare time. Today, she coaches other nurses how to become freelance writers through the RN2writer project.

 

Topics discussed in this episode:  


2:25 Gross Revenue
2:57 Business Expenses
3:30 Writing Goal

 

Resources mentioned in this episode:

RN2writer: https://www.rn2writer.com/  

Design Your Dream Career as a Nurse Writer: https://rn2writer.com/dydc-yt 

Spotify: https://open.spotify.com/show/1H5433LWNu80XNOfiEcVRx?si=295f67298c2046ff  

Apple Podcasts: https://podcasts.apple.com/sa/podcast/the-rn2writer-show/id1581442377  

 

Next steps


Start your journey from nursing to writing with the ebook Design Your Dream Career as a Nurse Writer 
Follow RN2writer on social media: Instagram, Facebook,  and LinkedIn 

 

Special thanks to:  

Custom RN2writer theme music by https://www.podcastthemes.com/  

In this episode of The RN2writer Show, Beth talks about having specific, measurable goals for your health writing business. 

Remember: writing is a BUSINESS. All businesses need goals. You can’t hit a target you haven’t bothered to set up. 

So let’s talk about three common writing business goals you can think about setting up for your business. 

Host Elizabeth Hanes BSN RN built a six-figure writing business in her spare time. Today, she coaches other nurses how to become freelance writers through the RN2writer project. 

 

Topics discussed in this episode: 


1:54 Goal #1 Financial 
3:20 Goal #2 Client 
4:15 Goal #3 Marketing 

 

Resources mentioned in this episode:

Nurse-to-Writer Bridge Program: https://www.rn2writer.com/bridge  

RN2writer: https://www.rn2writer.com/  

Design Your Dream Career as a Nurse Writer: https://rn2writer.com/dydc-yt 

Spotify: https://open.spotify.com/show/1H5433LWNu80XNOfiEcVRx?si=295f67298c2046ff  

Apple Podcasts: https://podcasts.apple.com/sa/podcast/the-rn2writer-show/id1581442377  

 

Next steps


Start your journey from nursing to writing with the ebook Design Your Dream Career as a Nurse Writer 
Follow RN2writer on social media: Instagram, Facebook,  and LinkedIn 

 

Special thanks to:  

Custom RN2writer theme music by https://www.podcastthemes.com/  

In today’s episode of The RN2writer Show, Beth discusses what details you should consider when naming your business.  

Host Elizabeth Hanes, BSN RN, built a six-figure writing business in her spare time. Today, she coaches other nurses on how to become freelance writers through the RN2writer project. 

 

Topics discussed in this episode:  


1:00 First Item to Note 


3:25 Second Item to Note 


5:30 Reflect What You Do 


6:30 Protected Titles 

 

Resources mentioned in this episode: 

RN2writer: https://www.rn2writer.com/  

Design Your Dream Career as a Nurse Writer: https://rn2writer.com/dydc-yt 

Spotify: https://open.spotify.com/show/1H5433LWNu80XNOfiEcVRx?si=295f67298c2046ff  

Apple Podcasts: https://podcasts.apple.com/sa/podcast/the-rn2writer-show/id1581442377  

 

Next steps 


Start your journey from nursing to writing with the ebook Design Your Dream Career as a Nurse Writer 
Follow RN2writer on social media: Instagram, Facebook,  and LinkedIn 

 

Special thanks to:  

Custom RN2writer theme music by https://www.podcastthemes.com/  

On today’s episode of The RN2writer Show, Beth talks to Dr. Steve Marshall, DNP, MSN, BSN, RN, about the value you bring to your clients, finding the right clients, and more! 

 About Steve: Steve Marshall is a Registered Nurse who began working in healthcare back in the late 1980's. He holds a Bachelor's and Master of Science in Nursing as well as a doctorate in Nursing Practice. He has worked in many clinical and leadership roles throughout his career, including emergency and intensive care, air and ground transport, oncology, and infectious disease. He was instrumental in the COVID response in his area, overseeing multiple vaccine, testing, and infusion sites. He founded See Doc Nurse Write LLC in February of 2023 with the goal of sharing his knowledge and experience with a broader audience.

Host Elizabeth Hanes, BSN RN, built a six-figure writing business in her spare time. Today, she coaches other nurses on how to become freelance writers through the RN2writer project. 

 

Topics discussed in this episode:  


1:00 Steve Marshall Introduction 


2:30 From Clinician to Writer 


5:30 Knowing your worth 


8:40 Not Every Client is a Right Fit 


13:00 Your Value to Clients 


18:30 Beth’s Freelance Secret 

 

Resources mentioned in this episode: 

Steve Marshall’s Website: https://www.seedocnursewrite.com/  

Freelance Freedom Membership: https://www.rn2writer.com/freelancefreedom  

RN2writer: https://www.rn2writer.com/  

Design Your Dream Career as a Nurse Writer: https://rn2writer.com/dydc-yt 

Spotify: https://open.spotify.com/show/1H5433LWNu80XNOfiEcVRx?si=295f67298c2046ff  

Apple Podcasts: https://podcasts.apple.com/sa/podcast/the-rn2writer-show/id1581442377  

Blog: https://www.rn2writer.com/blog  

 

Next steps 


Start your journey from nursing to writing with the ebook Design Your Dream Career as a Nurse Writer 
Follow RN2writer on social media: Instagram, Facebook, Tiktok, and LinkedIn 

 

Special thanks to:  

Custom RN2writer theme music by https://www.podcastthemes.com/