The Ryan Sullivan Show

Ryan R. Sullivan

The Ryan Sullivan Show is an audio and video podcast dedicated to helping you start, launch, and grow your podcast and audience. Our guest episodes range from celebrities like Rob Dyrdek to HBO producers, business moguls, and content creators. Subscribe and follow on your favorite platform to catch our weekly episodes. To listen, watch and discover more, visit www.podcastprinciples.com

  1. The Best LinkedIn Lead Generation for Professional Services: Profile, Content, and Outbound Strategy

    MAR 30

    The Best LinkedIn Lead Generation for Professional Services: Profile, Content, and Outbound Strategy

    🎬 Ready to record your first video? Steal my free script and title ideas below. https://mailchi.mp/podcastprinciples.com/script Most people do not have a LinkedIn content problem. They have a conversion problem. In this episode, I walk through the 3 mistakes that stop LinkedIn from producing actual leads: a profile that doesn’t speak to the right prospect, content that doesn’t reinforce the offer, and a lack of direct outreach. If you sell professional services and want LinkedIn to turn into conversations, calls, and clients, this will help you fix the parts that matter most. 📌 Jump In Here: 0:00 - Why LinkedIn isn’t bringing in leads 0:22 - My background on LinkedIn 1:08 - Mistake #1: Your profile 2:25 - Pain vs. growth 3:40 - Mistake #2: Your content 4:27 - Why comments matter more than posts 6:34 - Mistake #3: You’re not sending DMs 8:18 - The real marketing metric 9:23 - Why followers don’t matter 10:45 - The 3-part LinkedIn framework 11:29 - What to post if you’re stuck 12:34 - Final takeaway __________________________________________________ 👉 RIA Marketing Plan: https://youtu.be/SpPmemMPhmo?si=2xoFUpCtRvdzp27j 👉 Start Your Podcast Today: https://calendly.com/podcastprinciples/discover 🎤 Podcast Links - https://linktr.ee/sullybop ▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/ 📸 Instagram: https://www.instagram.com/sullybop/ ▶️ Facebook: http://www.facebook.com/sullybop

    13 min
  2. MAR 16

    If You’re Still Editing Your Own Videos and Podcasts, This is How to Stop For Good Without Overpaying

    🎬 Ready to record your first video? Steal my free script and title ideas below. https://mailchi.mp/podcastprinciples.com/script Most people think they overpay for podcast editing with money. I think they overpay with time. I break down the real cost of editing your own podcast and walk through the five main ways creators get their shows produced, from DIY to VAs to full-service agencies. My point is simple: stop wasting hours on work that pulls you away from the thing that actually grows your business. If you’ve been stuck trying to find the “perfect” solution, this is your reminder that the best next step is just to take action and get your time back. 📌 Jump In Here: 0:00 - Why it shocked me that a financial advisor was editing his own podcast 1:18 - The real way people overpay for podcasting 2:04 - The 5 ways to get a podcast edited 5:27 - Why there is no one “right” answer 8:18 - The only thing that actually moves you forward __________________________________________________ 👉 RIA Marketing Plan: https://youtu.be/SpPmemMPhmo?si=2xoFUpCtRvdzp27j 👉 Start Your Podcast Today: https://calendly.com/podcastprinciples/discover 🎤 Podcast Links - https://linktr.ee/sullybop ▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/ 📸 Instagram: https://www.instagram.com/sullybop/ ▶️ Facebook: http://www.facebook.com/sullybop

    10 min
  3. 6 LinkedIn Mistakes that Cost You Clients Every Single Time

    FEB 23

    6 LinkedIn Mistakes that Cost You Clients Every Single Time

    🎬 Ready to record your first video? Steal my free script and title ideas below. https://mailchi.mp/podcastprinciples.com/script If you’re on LinkedIn trying to win clients, you already know why it matters. This video is about the simple system that makes it actually work, even with thousands of other advisors posting every day. I’m breaking down how to stop blending in, tighten up who you’re talking to, and turn LinkedIn into a consistent pipeline without making content your full-time job. We’ll hit the big shifts that move the needle: smarter targeting, a profile that sells for you, a real plan instead of random posts, and the outreach + conversion pieces most advisors skip. 📌 Jump In Here: 0:00 - Why LinkedIn works, and what you’re missing 1:28 - Mistake #1: targeting 3:01 - Mistake #2: your profile doesn’t match your niche 3:46 - Mistake #3: posting at random 5:24 - Mistake #4: the daily plan 6:16 - Mistake #5: stop waiting, start DMs 7:30 - Mistake #6: no path to convert 8:35 - Free script + 2026 marketing plan __________________________________________________ 👉 Why 70% of Podcasts Fail - https://youtu.be/FRpuSr_Lz9I 👉 Start Your Podcast Today: https://calendly.com/podcastprinciples/discover 🎤 Podcast Links - https://linktr.ee/sullybop ▶️ LinkedIn: https://www.linkedin.com/in/sullybop/recent-activity/ 📸 Instagram: https://www.instagram.com/sullybop/ ▶️ Facebook: http://www.facebook.com/sullybop

    12 min
5
out of 5
26 Ratings

About

The Ryan Sullivan Show is an audio and video podcast dedicated to helping you start, launch, and grow your podcast and audience. Our guest episodes range from celebrities like Rob Dyrdek to HBO producers, business moguls, and content creators. Subscribe and follow on your favorite platform to catch our weekly episodes. To listen, watch and discover more, visit www.podcastprinciples.com