The Sales Lab

Anthony Grasst
  • 4.5 (2)
  • MARKETING
  • UPDATED MONTHLY

One of the best new home sale training podcasts available! The Sales Lab features some of the leading experts in new home sales sharing their sales ideas, strategies, and techniques for today’s market. Each episode is fast, focused, real-world education to produce the results you want: MORE SALES!

  1. 07/18/2022

    The Housing Market’s Fever has Broken – Now What? (With Jeff Tucker)

    Is the Housing Market Healthy? Housing Industry insider Jeff Tucker, Senior Economist at Zillow, joins The Sales Lab to discuss the home-buying landscape. With monthly mortgage payments up nearly 60% YoY and housing sentiment at its lowest since 2010, what is the impact on housing demand and prices? Jeff and Anthony also talk about the factors leading up to historic market upheavals and how they compare to today.

    34 min

  2. 06/15/2022

    Housing Market Insights with Selma Hepp

    Amid a fast-changing housing market, Anthony talks with CoreLogic’s Selma Hepp about what she’s seeing in market data and what CoreLogic’s Market Risk Indicator really has to say about potential housing price declines. From her perspective as Executive of Research and Insights and Deputy Chief Economist at the Office of the Chief Economist at CoreLogic, Selma discusses a resilient housing market with strong demand, overvaluation in many metros (where housing prices outpace wage growth), and how inflation may affect buyers. Selma also covers her article Potential Risks of Price Declines in the Real Estate Market.

    19 min

  3. 05/18/2022

    Adapting to a Changing Market with Amy O’Connor

    Everyone sees the market changing. With rising interest rates, home prices up 20% year over year, and declining buyer sentiment, it’s clear many buyers are mortgage-ready but are hesitant in a shifting market that doesn’t inspire confidence. We talk to Amy O’Connor, Senior Consultant at Shore Consulting, who offers her insight on what builders are experiencing in the new home sales process and the most important selling skills today.

    17 min

  4. 03/31/2022

    The Value of Integrating Financing into Your Sales Process with Brian Bullock

    Financing is often the scariest part of the home buying process, so it seems important the new home sales team should speak to it. But what should you discuss? Where in the sales process? And when should preferred lenders become involved? Brian Bullock, VP of Sales and Marketing for Homes by West Bay and Casa Fresca Homes in Tampa, Florida, has integrated financing into his sales process. He joins us today to answer these questions and explain how - even in a hot market - financing increases sales conversion.

    25 min

  5. 02/10/2022

    The Power of Understanding People with Dave Mitchell

    Jobs where your make a living satisfying the needs of the general public are very challenging. Why? Everyone in the general public is unique! On this episode of The Sales Lab, Dave Mitchell, founder of The Leadership Difference and author of the best-selling book “The Power of Understanding People”, covers the importance of understanding your customer’s unique needs and how to respond to them. Dave covers four basic communication styles you may encounter, and explains how understanding people is the key to increased sales, enhanced organizational performance, and strong relationships.

    44 min

  6. 01/05/2022

    2022 New Home Market Forecast with Tim Sullivan

    The real estate market has grown considerably over the last 10 years. However with low inventory, supply chain issues, rising interest rates and prices, and declining buyer sentiment, what will this year hold? Tim Sullivan, Senior Managing Principal at Zonda Advisory, shares his thoughts with us on current market conditions, potential challenges, and where we are headed.

    22 min

  7. 12/15/2021

    Keep Your Sales Ahead of the Digital Wave with Jen Barkan

    The housing industry has been in the online space for as long as that space existed. But in the last 18 months, there’s been a deluge of buyers who rely, sometimes exclusively, on online technologies to research and purchase homes. This has amplified the challenges some builders have faced in the past but also provides opportunities for growth and sales efficiency. Joining us to dig deep into the current sales climate is Jen Barkan of DoYouConvert.com. She’s an online sales coach and has managed online sales programs for builders across the county. Listen to our discussion and get actionable tips on selling homes online.

    28 min

  8. 11/24/2021

    Benefits, Risks, and Potential for Housing in 2022 with Chris Dorociak

    Chris Dorociak, Senior Vice President at John Burns Real Estate Consulting, has joined us to discuss the reactions to today's housing challenges, how they differ from market to market and what insights we can apply to our sales strategies. With supply chains remaining tight and our customers continuing to reflect a growing number of millennial buyers, what are the benefits, risks, and possibilities we can plan for in 2022?

    28 min
See All (27)

Ratings & Reviews

4.5
out of 5
2 Ratings

About

One of the best new home sale training podcasts available! The Sales Lab features some of the leading experts in new home sales sharing their sales ideas, strategies, and techniques for today’s market. Each episode is fast, focused, real-world education to produce the results you want: MORE SALES!

Information

  • Creator
    Anthony Grasst
  • Years Active
    2019 - 2022
  • Episodes
    27
  • Rating
    Clean
  • Copyright
    © Anthony Grasst
  • Show Website
    The Sales Lab