The Sales Pro Network V▹I◃P

In this episode, Jeff interviews Paul Butterfield, a sales and revenue enablement expert with more than two-and-a-half decades of experience, is a certifiable leader in the industry who founded the Revenue Fly Real Group. His perspective on sales enablement, shaped by his extensive background in sales leadership, is that it's an indispensable tool in fostering sales team development and success. He underlines the significance of integrating sales, customer success, and other departments to facilitate a flawless customer journey.



Key Takeaways:


Investing in sales enablement is crucial for companies to support their sales teams and enhance customer interactions.
Sales methodologies like customer-centric selling, gap selling, and triangle selling provide sales teams with frameworks to improve business acumen and have meaningful conversations with prospects.
Developing customer-centric sales organizations in a commoditized industry involves understanding customer needs and tailoring sales approaches to differentiate.
Conversational intelligence and CRM tools play a crucial role in evaluating sales team performance.
LinkedIn Sales Navigator is an essential tool for social selling and developing appointments by connecting with prospects and customers.
Helping new sales reps achieve a quick win is crucial to boost their confidence and motivation early on.
Sales 3.0 Revenue Enablement Excellence Awards recognizes impactful enablement solutions with real case studies and revenue uplift measures.





Find out more about Paul

https://www.revenueflywheelgroup.com/



Connect on LinkedIn

https://www.linkedin.com/in/paulrbutterfield/






Find out more about Jeff

https://jgsalespro.com/⁠⁠⁠⁠



Connect with Jeff on LinkedIn:

https://www.linkedin.com/in/jeffgoldbergsalescoach/

In this episode, Jeff interviews Paty Johnston, an international leadership coach, trainer, and speaker and procrastination expert. They delve into the world of procrastination. Paty shares her personal journey from being a self-proclaimed born procrastinator to developing a system that not only transformed her life but has also helped countless others achieve measurable and sustainable sales increases.



Key Takeaways:

Patty Johnson's personal story of overcoming procrastination


The emotional connection to procrastination
The five types of procrastinators: perfectionists, daredevils, chickens, ostriches, and self-saboteurs
How emotional intelligence plays a role in managing procrastination
The cycle of procrastination and how to break it



Find out more about Paty

https://stopprocrastinatingtoday.com/



Connect with Patty on LinkedIn:

https://www.linkedin.com/in/patyjohnstoncoach/



Find out more about Jeff

https://jgsalespro.com/⁠⁠⁠⁠



Connect with Jeff on LinkedIn:

https://www.linkedin.com/in/jeffgoldbergsalescoach/

In this episode, Jeff interviews Joseph Skursky from Market Leader Solutions. Joseph shares his expertise in helping companies find the right people for critical sales roles and building stronger teams. They discuss the importance of hiring great salespeople, the use of assessments in the hiring process, and the concept of "hire hard, manage easy."



Key takeaways from this episode:


The art of finding the right people for sales and management roles


Joseph's unique approach to hiring that guarantees results


The concept of sales DNA and how it can predict a candidate's success


Effective strategies for managing sales teams, especially in a fractional role


The importance of aligning your sales process with the customer's buying process


Education-Based Marketing (EBM) and its role in establishing trust with prospects




Find out more about Joseph

Website: https://www.marketleadersolutions.com/

LinkedIn: https://www.linkedin.com/in/josephskursky/



Find out more about Jeff

https://jgsalespro.com/⁠⁠⁠⁠

Connect with Jeff on LinkedIn:

https://www.linkedin.com/in/jeffgoldbergsalescoach/

In this episode, Jeff interviews Chris Peer, a marketing expert and the President and CEO of SyncShow. Chris shared valuable insights on optimizing sales and marketing operations to transform marketing into a revenue pipeline. He introduced the audience to the "Great 8 Pillars of ROI-Driven Marketing," a framework he developed over 20 years to drive measurable results in marketing.

Key Takeaways:


Importance of aligning sales and marketing efforts
Developing a strong value proposition for effective marketing
Utilizing tools like HubSpot for successful marketing operations
Strategies for better lead generation and customer relationships

Find out more about Chris

Website: https://chrispeer.com/

Connect with Chris on LinkedIn:

https://www.linkedin.com/in/chrispeer/



Find out more about Jeff

https://jgsalespro.com/⁠⁠⁠⁠

Connect with Jeff on LinkedIn:

https://www.linkedin.com/in/jeffgoldbergsalescoach/

In this episode, Jeff interviews Susan Cashion, a sales consultant and fractional VP of sales. Susan shares her insights on selling in uncertain times, developing a sales playbook, and the importance of building outstanding sales skills. They discuss the advantages of working with fractional sales professionals and the concept that "connection is currency" in networking.

Find out more about Susan

Website: http://growthwiseconsultinginc.com/

LinkedIn: https://www.linkedin.com/in/susancashion/

Find out more about Jeff

⁠⁠⁠⁠⁠https://jgsalespro.com/⁠⁠⁠⁠⁠

Connect with Jeff on LinkedIn:

⁠⁠⁠⁠⁠https://www.linkedin.com/in/jeffgoldbergsalescoach/

In this episode, Jeff interviews Paul Yahnke, the Strategic National Accounts Director at TruGreen. They discuss the importance of relationship selling, continuous sales training, and balancing work-life priorities. Paul shares insights on the significance of a unique value proposition in sales and the impact of personal goals on sales performance. Join Jeff and Paul as they delve into the world of sales, exploring the strategies and mindsets that lead to success in this dynamic field.


Find out more about Paul

Website: https://commercial.trugreen.com/

LinkedIn: https://www.linkedin.com/in/paulyahnkemn/



Find out more about Jeff

⁠⁠⁠⁠⁠https://jgsalespro.com/⁠⁠⁠⁠⁠

Connect with Jeff on LinkedIn:

⁠⁠⁠⁠⁠https://www.linkedin.com/in/jeffgoldbergsalescoach/