She Built It® Podcast

Melanie Barr
  • 5.0 (68)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

Welcome to the She Built It® podcast.  Join me as I talk to women who have successfully built it - a life and business that they love. We dive into the topic of “how” they built it and talk about everything from having the courage to make career leaps to the details of how to lead effectively, build teams, implement growth strategies, and infuse tech innovation. Magic happens when we focus on the part of ourselves and our business that brings us joy so let’s dive in. 

  1. 4D AGO

    Building Access and Community: The Story Behind Cookout at the Vineyard

    On She Built It®, Courtney Summers shares the story behind Cookout at the Vineyard, a three-day fundraising event in Northern California's Sonoma County she co-founded alongside Talia Suggs to support and elevate women of color in the hospitality, food, and beverage industries.  What started as a small gathering of under 60 people has grown into a 200-plus-person, three-day event now in its fourth year, 100% grant and donor funded, with all proceeds supporting The Veraison Project. Courtney talks about how an apprenticeship program gave her access to an industry she once felt was invite-only, what it really takes to build an event from the ground up in the hospitality world, and why scaling with intention (not speed) has been the secret to Cookout at the Vineyard's growth. This conversation is about building something that gives back what was once given to you, and making sure the next generation doesn't have to figure it out alone. Episode resources: The Veraison Project Website Silver Oak Cellars Website Minnie Bell’s Soul Movement Mural City Cellars Tish Wiggins - Tish Around Town Connect with us: Courtney Summers LinkedIn Courtney Summers Instagram Tahlia Suggs LinkedIn Tahlia Suggs Instagram Cookout at the Vineyard Website Cookout at the Vineyard Instagram Cookout at the Vineyard Facebook Evolution of the Cookout Weekend Experience - June 11th-13th, 2026 - Sonoma County The Veraison Project Website The Veraison Project LinkedIn The Veraison Project Instagram Silver Oak Cellars Website Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

    19 min

  2. APR 7

    The Skill AI Cannot Replace, And Why It Will Define the Next Era of Founders

    On She Built It®, Lindsay Nahmiache, serial entrepreneur, investor, and co-founder of Jive PR + Digital, shares what 17 years of building, selling, and reacquiring a business has really taught her. Lindsay sold her marketing agency to a large global tech company, bought it back, and has since built a portfolio of 17 companies across industries including skincare, immersive experiences, and healthcare tech. This conversation covers the decisions she wouldn't make again, why she believes gut instinct will be the defining human superpower in an AI-driven world, what the discernment economy means for founders chasing growth, and the single pattern she sees in founders that limits their potential more than anything else.  Lindsay is honest, direct, and refreshingly real about the trade-offs between scaling fast and living well, and why she has chosen both on her own terms. Connect with us: Lindsay Nahmiache LinkedIn Jive PR + Digital Website Jive PR + Digital LinkedIn Jive PR + Digital Instagram Veriphy Skincare Inc. Website Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

    21 min

  3. MAR 31

    How ORA Method Is Redefining Wellness with Kimberly Ross

    On She Built It®, Kimberly Ross shares the deeply personal journey behind ORA Method, a New York City wellness practice she built at the intersection of clinical treatment and everyday ritual. Diagnosed with Type 1 Diabetes at 11 and later struggling with Hashimoto's and digestive issues, Kimberly found life-changing relief through acupuncture and made it her mission to make that experience more approachable for others. From a single acupuncture practice rooted in Traditional Chinese Medicine to a full wellness brand now expanding into at-home devices, Kimberly talks about what it takes to build something that is both luxurious and credible, how to scale a service-based business without losing quality, and why regulating the nervous system is the foundation of everything ORA does.  This conversation is for every founder and woman who has stopped looking for a quick fix and started investing in how they actually feel. Connect with us: Kimberly Ross LinkedIn ORA Method Website ORA Method LinkedIn ORA Method Instagram Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

    21 min

  4. MAR 24

    How O Positiv Is Redefining Women's Health with Brianna Bitton

    On She Built It®, Brianna Bitton shares the founding story of O Positiv—a women's health company she built with her brother after years of missing work due to debilitating PMS symptoms she couldn't even speak openly about. What started as the first-ever PMS gummy vitamin has grown into a 30-SKU brand with Amazon's #1 vaginal probiotic and a full line supporting women from their first period through menopause. Brianna opens up about the gaps she saw in the women's health market, what it took to build trust in a historically taboo space, how community and authentic storytelling drove their growth, and why she believes there's never a failure—only a lesson. This conversation is equal parts inspiring and practical for any founder building in a category the world wasn't ready to talk about. Connect with us: Brianna Bitton LinkedIn Brianna Bitton Instagram O Positiv Website O Positiv LinkedIn O Positiv Instagram O Positiv TikTok The State of The Vagina Report Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

    20 min

  5. MAR 17

    The Smart Podcast Workflow Busy Founders Use in 2026

    If you’ve been thinking about starting a podcast but keep asking yourself “How would I possibly have time for it?”, this conversation is for you. On She Built It®, Melanie Barr shares a perspective that often surprises founders: podcasting doesn’t have to mean weekly stress, endless production, or another task on your calendar. After eight years of producing and publishing consistently, Melanie reflects on how podcasting has evolved and why it has become one of the most valuable forms of owned media for business leaders today. This conversation explores a simpler, more sustainable way to approach podcasting, one that builds trust, supports business relationships, and grows in value over time. Connect with Melanie: Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

    8 min

  6. MAR 10

    7 Figures Without Amazon: DIP’s Growth Story

    On She Built It®, Kate Assaraf shares how she created Dip Sustainable Hair Care, a beauty brand designed to challenge the traditional beauty industry model of constant consumption. Instead of encouraging people to buy more, Dip promotes a different philosophy: buy better, buy less, and shop small. Kate talks about building a purpose-driven brand that blends environmental awareness with playful education, the realities of creating sustainable beauty products, and why transparency and authenticity matter more than perfection. Kate is part of a growing movement of founders redefining beauty entrepreneurship through sustainability, honesty, and thoughtful product design. This conversation explores what it means to build a brand that aligns business growth with environmental responsibility, and how founders can challenge industry norms while staying true to their mission. Episode resources: Why Refill Is The New Record Store And Why That Matters Dip Haircare Named Oprah Daily's #1 Pick for Curly Hair Connect with us: DIP Website DIP Facebook DIP Instagram DIP TikTok DIP LinkedIn Kate Assaraf LinkedIn Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

    28 min

  7. MAR 3

    Alexandra Samit on Building a Jewelry Empire

    On She Built It®, Alexandra Samit, Founder & CEO of Alexandra Beth Fine Jewelry, shares how she transformed a teenage jewelry hobby into a thriving fine jewelry brand in New York City’s competitive diamond district. From selling handmade necklaces at 15 to pivoting during COVID into bespoke engagement rings and heirloom redesigns, Alexandra opens up about navigating business pivots, building credibility in the diamond industry, and scaling a direct-to-consumer luxury brand. She discusses earning her GIA certification, breaking into 47th Street, managing emotional client milestones, hiring when you’re the bottleneck, and maintaining trust in high-ticket sales. If you’re building a luxury brand, pivoting your business model, or curious about lab-grown vs. natural diamonds, this episode is a masterclass in modern entrepreneurship, craftsmanship, and reinvention. Connect with us: Alexandra Beth Fine Jewelry Website Alexandra Beth Fine Jewelry Instagram Alexandra Beth Fine Jewelry LinkedIn Alexandra Samit LinkedIn Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

    17 min

  8. FEB 24

    How Sockerbit Scaled From One Store to 1,800 Target Locations

    On She Built It®, Florence Baras, Co-Founder of Sockerbit, shares how she and her husband transformed a beloved Swedish tradition, lördagsgodis (Saturday candy), into a thriving U.S. retail and e-commerce brand. From navigating FDA regulations and import logistics to launching vibrant storefronts in New York and Los Angeles, Florence reveals what it really takes to build a profitable retail company from scratch. She opens up about sourcing only from Europe’s top candy factories, protecting margins despite rising import costs, surviving COVID with young children at home, and scaling nationwide through partnerships with Target and specialty retailers. If you’re building a retail brand, growing an e-commerce business, or scaling through major retail partnerships, this episode is a masterclass in community-driven growth, operational discipline, and long-term brand building. Connect with us: Sockerbit Website Sockerbit Instagram Sockerbit Facebook Sockerbit X Work with She Built It® Media  She Built It® Instagram  She Built It® CEO, Melanie Barr Instagram Melanie Barr LinkedIn She Built It® LinkedIn

    25 min
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Trailer

5
out of 5
68 Ratings

About

Welcome to the She Built It® podcast.  Join me as I talk to women who have successfully built it - a life and business that they love. We dive into the topic of “how” they built it and talk about everything from having the courage to make career leaps to the details of how to lead effectively, build teams, implement growth strategies, and infuse tech innovation. Magic happens when we focus on the part of ourselves and our business that brings us joy so let’s dive in. 

Information

  • Creator
    Melanie Barr
  • Years Active
    2020 - 2026
  • Episodes
    282
  • Rating
    Clean
  • Copyright
    © 2026 She Built It® Podcast
  • Show Website
    She Built It® Podcast