THE SHE.E.O EFFECT

Alcor Consultancy
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The SHE.E.O Effect uncovers the vision, influence, and legacy of India’s most impactful women leaders. We dive into the philosophies behind their success - resilience, culture-building, tough decisions, and real-world impact. No fluff. No filters. Just the wisdom that shapes leaders.

  1. Jul 17

    Building A Sisterhood | Tanvie Hans| Episode 16 | THE SHE.E.O EFFECT

    "When the system locks you out, you don't walk away. You build your own system." In this highly anticipated episode of THE SHE.E.O EFFECT, Vijayashree Parameswaran sits down with professional footballer and entrepreneur Tanvie Hans. Tanvie’s journey is a masterclass in resilience. After breaking through the intense ranks of English football to play for Tottenham Hotspur and Fulham, she returned to India with one goal: to play for the Indian National Team. But when systemic passport and citizenship regulations permanently locked her out of that dream, she had to make a choice. Instead of walking away from the pitch, she teamed up with Swetha Subbiah to co-found Sisters in Sweat. What began as a casual weekend game has now exploded into a multi-city sports and wellness movement, backed by top-tier investors like Zerodha's Rainmatter, bringing thousands of women back into sports. In this episode, we cover: - The intense reality of playing professional football in the UK. - How to navigate crushing career setbacks and systemic roadblocks. - The transition from an athlete’s mindset to a startup founder’s mindset. - The business of scaling a community-led movement. 🎙️ Hit SUBSCRIBE and turn on notifications so you never miss an episode of THE SHE.E.O EFFECT! #thesheeoeffect #tanviehans #sistersinsweat #womeninsports #femalefounders #entrepreneurship #indianfootball #leadership #startup #india #football

  2. Jun 19

    Taking Her Own Seat | Vijayashree Parameswaran & Aahika Harlalka | Episode 15 | THE SHE.E.O EFFECT

    Today, the host of THE SHE.E.O EFFECT has lent her seat to Aahika Harlalka. After 14 episodes of amplifying other women, Vijayashree Parameswaran is finally sharing her own story.She grew up believing she was destined to be a housewife and play second fiddle in a marriage. Her life took a drastic turn when she was diagnosed with one of the rarest autoimmune conditions, forcing her to stay home where even a small amount of stress triggered attacks.In an incredible display of resilience, she regained her strength and went on to start three separate companies of her own. In this special role-reversal episode, we reveal the origin story of the podcast and Vijayashree's ultimate mission: helping women find their space and their authentic leadership style.🎙️ The full episode is LIVE NOW! Hit play and make sure to SUBSCRIBE!#thesheeoeffect #femalefounders #womeninbusiness #resilience #entrepreneurship #originstory

  3. Jun 5

    Helmet On, Gender Off! | Aishwarya Pissay | Episode 14 | THE SHE.E.O EFFECT

    "I have almost lost my life... there is no way I would give up." At 18 years old, Aishwarya Pissay failed her 12th-grade exams and was told she would never amount to anything before being asked to leave her home. For most, that level of rejection would be the end. For Aishwarya, it was the starting line.Today, she is a 12-time national champion and the first Indian athlete—male or female to ever win a world title in motorsports. In this powerful episode of THE SHE.E.O EFFECT Vijayashree Parameswaran sits down with the trailblazer to discuss what it actually takes to build a world-class legacy in the dirt. Aishwarya holds nothing back, sharing the gritty reality of navigating a heavy male-dominated industry where she started as the only woman on a 62-person grid. In this episode, we cover: -Surviving the Crash: In 2018, Aishwarya suffered a life-threatening crash, resulting in a ruptured pancreas and 42 stitches. After spending 10 excruciating days in the ICU without food or water, she returned to the track in 2019 to win her first World Championship. - The Government's Silence: She reveals the harsh reality of non-cricket sports in India, noting that despite bringing home a world title in 2019 alongside P.V. Sindhu, she received zero financial support or recognition from the government. - Navigating the Boys' Club: Aishwarya discusses how she ignores the constant mansplaining about "scars" and marriage, proving that once the helmet goes on, the sport does not discriminate by gender. - Redefining Success: She reflects on how failing her 12th grade likely saved her from a life of being "married and unhappy," allowing her to find true purpose. - The Ultimate Dream: Looking ahead to her ultimate goal of conquering the Dakar 2027 rally, a grueling 14-day, 9,500 km race. Whether you are an entrepreneur facing endless rejections or a woman trying to break into a male-dominated field, Aishwarya’s fierce mindset and mental conditioning will inspire you to keep pushing through the chaos. 🎙️ Hit SUBSCRIBE for more incredible leadership stories from India's top female founders and trailblazers! #thesheeoeffect #aishwaryapissay #womeninsports #motorsport #worldchampion #resilience #femalefounders #smashpatriarchy #trailblazer #india

  4. May 22

    The Power of Grit | Gomathi Shanmugasundaram | Episode 13 | THE SHE.E.O EFFECT

    "I was told I didn't have the capabilities to take the company to the next level. Within two years, I easily surpassed the numbers he said I couldn't reach."Imagine growing up as a carpenter's daughter where you were not taught to dream big, and your ultimate career goal was simply to become a secretary so you could work in an air-conditioned room.In Episode 13 of THE SHE.E.O EFFECT, Vijayashree Parameswaran sits down with Gomathi "Goms" Sridhar, the CEO of AhaGuru. Gomathi’s journey is defined by a single word: GRIT. From leading a massive college strike to save her historic campus from demolition, to turning down a high-paying corporate job to teach science for ₹2,000, Gomathi has always let purpose drive her path.In this unfiltered conversation, Gomathi breaks down the realities of scaling one of India's powerhouse EdTech firms without burning through investor cash. She holds nothing back, discussing the dark side of leadership that most founders hide:🔥 Mother's Guilt: The crushing societal pressure that makes you feel like you have to be a "bad mother" to be a "good leader."🔥 The Boys' Club: Why she refuses to compromise her comfort and safety just to fit in at male-dominated networking events.🔥 Underestimation: How she uses the sexism and judgment of male peers—who ignore her in meetings because she lacks "fancy degrees"—as fuel to build her empire.If you have ever felt underestimated or struggled with the myth of "work-life balance," this episode is your ultimate permission slip to tune out the noise and focus on your goals."The outfit doesn't matter, the attitude does."#thesheeoeffect #ahaguru #femalefounders #womeninleadership #womeninbusiness #edtech #workingmom #entrepreneurship #grit #leadership

  5. May 8

    Bharat vs India? | Divya Yachamaneni | Episode 12 | THE SHE.E.O EFFECT

    "Women from good families don't put themselves in these situations."In Episode 12 of THE SHE.E.O EFFECT, Vijayashree Parameswaran sits down with Divya Yachamaneni, the CEO of Naandi Community Water Services. Coming from a highly sheltered, urban background, Divya made a radical choice: she wanted to explore the real "Bharat."Driven by an intense combination of curiosity and conviction, Divya refused to let her gender be an excuse or a burden. She traveled through pitch-black nights in Punjab and navigated rural villages where sarpanches carried AK-47s, desperate to earn her place in the social sector.But looking back, she shares a profound realization. While she doesn't want to romanticize the danger, she refuses to carry the shame of taking those risks. As she powerfully states: "A woman doing her work in difficult terrains is not her problem. The fact that the terrain is unsafe for her... is society's problem at large."Prepare for an incredible masterclass in confronting fear, defining your own boundaries, and bridging the gap between corporate "India" and rural "Bharat."🎙️ Subscribe to THE SHE.E.O EFFECT for more leadership insights!

  6. Apr 22

    Driving Patriarchy Off the Road | Vandana Suri | Episode 11 | THE SHE.E.O EFFECT

    Imagine walking away from a 25-year investment banking career, where you dealt in millions, to proudly call yourself a "cabbie".In Episode 11 of THE SHE.E.O EFFECT , Vijayashree Parameswaran sits down with Vandana Suri, the fierce and unapologetic Founder of TaxShe . Triggered by the horrific Nirbhaya case and an Uber incident in Delhi, Vandana decided to channel her anger into action, literally turning the #metoomovement into a revolutionary business model.In this episode, Vandana breaks down how she built an army of female drivers, primarily single mothers looking for financial independence and an escape from domestic abuse. Together, they have completed over 1.2 million abuse-free drives for children. She also reveals how a devastating pandemic pivot forced her to launch TaxShe Break Free, an initiative that has now trained over 3,500 women to drive their own cars.From her hilarious metric for measuring psychological safety in her cabs, to why we need to start teaching our daughters how to run businesses, Vandana is proving that safety isn't just a policy, it’s a revolution."The next generation should be laughing at us... it should be the history book gone and buried."#thesheeoeffect #womensafety #socialentrepreneurship #taxshe #femalefounders #feminism #womenleaders #careerpivot

  7. Apr 8

    From Sky to Space: The Pilot Mindset | Jaya Tare | Episode 10 | THE SHE.E.O EFFECT

    What happens when you take an Indian Air Force pilot who lands on the world’s most dangerous runways and drop her into the corporate pressure cooker of Amazon? In Episode 10 of THE SHE.E.O EFFECT, Vijayashree Parameswaran sits down with Wing Commander Jaya Tare. Jaya is an IAF veteran, former Amazonian, Analog Astronaut, and the CEO of New Horizon Space. She has built a career entirely out of owning spaces where women were historically told they did not belong.In this incredible masterclass, Jaya breaks down how to translate military-grade risk mitigation into corporate leadership. She reveals the raw psychological realities of being isolated for up to 20 days on an analog Mars mission , why every Amazonian has the DNA of an entrepreneur , and how female leaders can turn their intuition and empathy into an undeniable boardroom advantage.""The blues can go out of you, but you never come out of it. Your blood becomes blue." If you want to know what extreme resilience actually looks like, this is the episode. Plus, get an exclusive sneak peek at the concepts from her highly anticipated upcoming book, Daughters of the Blue Sky!

  8. Mar 20

    The Generational Roundtable | Episode 9 | THE SHE.E.O EFFECT

    A 10th Grader Challenges 3 Powerhouse Women on Gender, Leadership & The FutureWhat happens when a 10th grade student walks into a room with three powerhouse women and says "I'm not here to take notes. I'm here to question whether the system you built is fit for the future we're stepping into."Episode 9 is unlike anything we've done before.Smriti Kaushik, a 16-year-old from Vidyashilp Academy, sits across from Vijayashree, Aditi Shrivastava (CEO, Pocket Aces), and Aahika Harlalka and leads one of the most honest, multi-generational conversations we've ever had on this show.They go deep on:→ Gender stereotypes that still exist and who actually designed them→ Why women's achievements are still labeled women's achievements→ What millennials, Gen Z, and the generation before them get wrong about each other→ Myth-busting Gen Z stereotypes: Lazy? Entitled? Distracted? They answer it all.→ Building the future of women's leadership - literally, with LegoAnd the closing line from Smriti?"Women rising to the top isn't the effect. The effect is having the ability to define what the top even means."This one will stay with you.🎙️ THE SHE.E.O EFFECT — new episodes bi-weekly! Like, subscribe, and share with a woman who needs to hear this today.

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About

The SHE.E.O Effect uncovers the vision, influence, and legacy of India’s most impactful women leaders. We dive into the philosophies behind their success - resilience, culture-building, tough decisions, and real-world impact. No fluff. No filters. Just the wisdom that shapes leaders.

Information

  • Creator
    Alcor Consultancy
  • Years Active
    2025 - 2026
  • Episodes
    16
  • Rating
    Explicit
  • Copyright
    © Alcor Consultancy
  • Show Website
    THE SHE.E.O EFFECT