The SmallBizChat with Melinda Emerson

Melinda Emerson
  • 5.0 (10)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

A series focused on small business advice and strategies, by Melinda Emerson, known as "SmallBizLady", discussing various aspects of entrepreneurship and small business management. Get insights from experts about topics relevant to small business owners.

  1. 6D AGO

    What You Need to Know About Buying a Business with Barry Moltz

    In this episode, Melinda Emerson is joined by Barry Moltz to explore the essentials of buying a business. They delve into the key questions and steps involved in business acquisition, emphasizing the importance of understanding cash flow and valuation. The discussion also highlights the challenges associated with absentee ownership and management. Financial considerations and lending options for business purchases are examined, alongside strategies for finding businesses for sale and taking initial steps toward purchase.

    23 min

  2. DEC 10

    What You Need to Know Before Buying a Franchise with Nancy Williams

    In this episode, Melinda Emerson is joined by Nancy Williams to explore the world of franchising for aspiring business owners. Nancy shares insights from her own franchising journey, addressing common misconceptions and the importance of self-assessment before becoming a franchisee. The discussion covers financial considerations, evaluating the health of franchise systems, and tips for finding and assessing franchise resales. Nancy also highlights the significance of due diligence and common mistakes in franchise buying.

    35 min

  3. DEC 3

    The High-Value Offer Makeover with Melinda Emerson

    In this episode, Melinda Emerson delves into the art of crafting a high-value offer using the Five P's framework. She begins with an overview of the framework, which includes Problem, Promise, Process, Proof, and Price. Each component is explored in detail, providing insights on how to effectively address customer pain points, deliver on promises, outline processes, present proof, and determine pricing strategies.

    18 min

  4. NOV 19

    How to Organize Your Digital Clutter with Kathi Burns

    In this episode, Melinda Emerson welcomes Kathi Burns to discuss the importance of digital decluttering for small business owners. Kathi shares her journey and offers practical tips on email organization, including utilizing Google Workspace effectively. They explore the balance between accessibility and security in Google Drive, and Kathi provides actionable first steps to organize your inbox.

    29 min

  5. NOV 12

    How to Build a Group Coaching Program with Chris Williams

    In this episode, Melinda Emerson welcomes Chris Williams, who shares his entrepreneurial journey and transition into group coaching. They discuss the structure and pricing strategies essential for successful group coaching programs, along with marketing tactics and key considerations for launching such initiatives. Chris offers insights on certification processes and actionable steps for starting a group coaching program.

    26 min

  6. NOV 5

    Could Franchising Be For You with Mary Kennedy Thompson

    In this episode, Melinda Emerson introduces Mary Kennedy Thompson, who shares her journey from military service to a thriving career in franchising. Mary discusses her experience running a Cookies by Design franchise and her transition to the franchisor side, highlighting her leadership roles at Mr. Rooter Plumbing and Neighborly. She also delves into her current role at BNI, emphasizing key leadership values and insights.

    30 min

  7. OCT 29

    Stop Looking for a Job - There's a Better Answer with Melinda Emerson

    In this episode, Melinda Emerson delves into the world of entrepreneurship through business acquisition. She discusses the importance of due diligence amid a surge of businesses for sale, highlighting key financial considerations for potential buyers. Melinda also explores the transition to a CEO mindset and identifies promising growth sectors. The episode further examines how to evaluate franchise opportunities, providing listeners with a comprehensive understanding of the acquisition landscape.

    13 min

  8. OCT 22

    Hit It & Quit It with Jared Kallen and Trae Bodge

    In this episode, Melinda Emerson engages in an insightful conversation with guests, Jared Kallen and Trae Bodge, sharing their favorite podcasts and indispensable business apps, providing listeners with fresh resources for their entrepreneurial journey. The episode continues with a look at favorite old school marketing tips and impactful business books, offering a blend of classic and modern business wisdom.

    11 min
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About

A series focused on small business advice and strategies, by Melinda Emerson, known as "SmallBizLady", discussing various aspects of entrepreneurship and small business management. Get insights from experts about topics relevant to small business owners.

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