What's Working with Keaton Walker

Keaton Walker

Keaton Walker's podcast where he invites marketing, GoHighLevel, and SMMA experts to share practical, real world insights. Join us for deep conversations to take your digital marketing know-how to the next level.

  1. 1D AGO

    He Replaced His 70 Agent Call Center With AI (And You Can Too) w/ Arin Darcan

    Send a text AI call centers used to be a complete mess. Robotic voices, awkward pauses, low show rates, and zero trust. So when Aaron told me he shut down his 70-agent human call center to go all in on building an AI call center, I was skeptical. I’ve seen too many “next big AI” tools that overpromise and underdeliver. But then I heard the calls and saw the data. In this episode of What’s Working, we break down real booking rates, real database reactivation results, and real call recordings from AI voice agents that are calling new leads within seconds, reactivating dead databases, booking appointments, and actually increasing show rates because the conversations feel human. Not scripted. Not spammy. Not robotic. Just clean, sales-focused follow up. If you run ads for clients using GoHighLevel, you already know the hardest part isn’t generating the lead anymore. It’s bridging the gap between lead and booked appointment. Most agencies lose clients not because the ads failed, but because the follow up failed. Front desks don’t call fast enough. Old leads collect dust. No one tracks live transfers. And then churn happens. We also talk about branded caller ID, reducing spam likelihood, live transfers, pricing models, white-labeling AI voice for your agency, and how to turn this into both a retention tool and a profit center. This isn’t theory. This is what’s working right now. If you want to fix the gap between lead and show rate, this is an episode you don’t want to miss. 00:00-Holy fu- 01:56-How Did You Get Here? 08:27-teamfollowup.ai 11:13-Client Samples 14:02-Cold Calling Application 24:28-Start this Yourself 32:05-Pricing & Integration 39:10-AI Backend & Support 45:58-The Caller Knows its AI 52:16-FREE Partnership with Arin 🤖 Get your custom AI voice agent built free and see it live before you decide 👉https://teamfollowup.ai/free-ai-voice-build-keaton-walker?fpr=keaton_walker 🚀 30-Day Free Trial of HighLevel + $8324 in Bonuses 👉https://www.gohighlevel.com/keaton-walker?fp_ref=vmuk5&utm_source=youtube&utm_medium=organic&utm_campaign=conversations&utm_content=vid_wwarin 📧 Join my Newsletter 👉 https://go.itskeaton.com/dd 📚 Browse my Courses + Templates + Bonuses 👉 http://go.itskeaton.com/courses #GoHighLevel #HighLevel #AIVoice #AIAutomation #AgencyLife #SMMA #LeadGeneration #DatabaseReactivation #AppointmentSetting #SalesSystems #MarketingAutomation #WhiteLabel #RetentionStrategy #What'sWorking #KeatonWalker

    57 min
  2. 1D AGO

    He sold 300 AI Receptionists to Franchises in ONE Month ($499/mo Clients) w/ Fer Patel

    Send a text Most people still think HighLevel is only for small local businesses. In this conversation, that myth gets completely dismantled. Fer Patel breaks down how enterprise-level brands and franchises are deploying Voice AI at scale using HighLevel’s native AI stack — rolling out hundreds of AI receptionists every single month without relying on third-party tools. We get into what actually makes Voice AI work for big companies: simple use cases, templated agents, strong QA processes, and knowing when not to overbuild. Fer explains why enterprise clients don’t want flashy features — they want missed calls handled, after-hours coverage, faster response times, and systems that don’t break. That’s exactly where Voice AI shines when it’s deployed correctly. This video also goes deep into the operational side: how agents are built, tested, monitored, and improved after launch, why setup work matters, and how poor pricing decisions can destroy margins fast. If you’re trying to sell AI receptionists, Voice AI, or automation to serious businesses — this is the playbook. If you’re still pitching AI like a shiny toy, you’re already behind. This is how real companies are using it to recover missed calls, reduce staffing pressure, and scale across multiple locations without complexity. 00:00-Intro     01:14-Skipio & GHL     09:45-Scaling from Small Biz to Corporations     17:47-GHL Voice AI Tech     25:17-Closing Massive Clients     36:46-Reaching Franchises     51:10-Troubleshooting your AI Bot     1:01:05-Trust the Process with AI  💡Join Fer and Other Knowledgeable AI Experts in The HighLevel Unleashed Community: https://www.skool.com/highlevelunleashed/about?ref=02984f30dc40403cb810ba82c817a77f 🚀 30-Day Free Trial of HighLevel + $8324 in Bonuses 👉 https://www.gohighlevel.com/keaton-walker?fp_ref=vmuk5&utm_source=youtube&utm_medium=organic&utm_campaign=conversations&utm_content=vid_ferpatel 📧 Join my Newsletter 👉 https://go.itskeaton.com/dd 📚 Browse my Courses + Templates + Bonuses 👉 http://go.itskeaton.com/courses #SMMA #GoHighLevel #HighLevelAI #VoiceAI #AIReceptionist #AIAutomation #SaaSBusiness #SaaSMarketing

    1h 4m
  3. 1D AGO

    NOBODY Is Talking About This GoHighLevel Opportunity (Not AI) w/ Tim Sabir

    Send a text Tim breaks down exactly how government contracts work, why they’re wildly under-saturated, and how agencies using GHL can land $10k–$25k/mo+ deals for work that’s shockingly simple. No cold calls. No fancy sales scripts. No 90-day onboarding grind. He walks through real contracts he’s won, how RFPs and NAICS codes function, why immigrants and small agencies have a massive advantage, and how a single GHL setup can replace teams of full-time employees inside government departments. The best part? These contracts last for years, pay on time, and want you to keep as much of the budget as possible. If you’ve ever thought “there has to be an easier way to scale SaaS,” this is it. This is a whole different game — less competition, bigger checks, and clients who don’t churn. Watch the full breakdown and get a real peek behind the curtain of how GoHighLevel agencies are quietly using government work to scale faster than the private market ever allows. 00:00-Overview     01:25-Working with the government   10:38-How Easy This Is     23:22-$300k Campaign     30:55-12 Million Project     35:03-How to do this     51:04-Free Stuff!!! 🚀 Check Your Eligibility for Government Contracting 👉 https://keaton.govpreneurs.com/ 🚀 30-Day Free Trial of HighLevel + $8324 in Bonuses 👉 https://www.gohighlevel.com/keaton-walker?fp_ref=vmuk5&utm_source=youtube&utm_medium=organic&utm_campaign=conversations&utm_content=vid_timsabir 📧 Join my Newsletter 👉 https://go.itskeaton.com/dd 📚 Browse my Courses + Templates + Bonuses 👉 http://go.itskeaton.com/courses #GoHighLevel #SaaS #AgencyOwners #GovernmentContracts #DigitalMarketing #RFP #HighLevel #LocalBusinessMarketing #AgencyLife #MarketingTips #BusinessGrowth #GovCon #OnlineBusiness #SMMA

    54 min
  4. 1D AGO

    He Quit His $1M/yr Agency to Sell AI Employees (w/ Jeff Lopez)

    Send a text Most people still think of “AI” as some novelty tool or fancy chatbot—but agencies like Jeff Lopez’s are out here charging $10,000 setup fees and $1,000/month retainers for AI systems that actually deliver results. In this episode of What’s Working, we dive into how he built a six-figure “AI employee” agency by replacing call centers, following up with leads automatically, and booking real appointments for clients who pay high-ticket prices every month. We break down why businesses are willing to pay that much for automation, how Jeff positioned his offer so it sells itself, and the difference between selling “AI” and selling a true business outcome. From roofers and chiropractors to daycares and insurance brokers, he’s proving that simple systems still win—especially when they make clients money without adding complexity. If you’ve been on the fence about offering AI or you’re trying to figure out what’s actually working in 2025, this conversation will change the way you think about building, pricing, and selling. Real clients, real numbers, real results. 00:00-Overview     00:33-What's Working with Jeff     09:26-Tools & Methods     26:46-People who don't want to sell AI     36:41-Crazy Case Studies     44:39-Offer Delivery     49:51-Common Objections with AI  🚀 30-Day Free Trial of HighLevel + $8324 in Bonuses 👉 https://www.gohighlevel.com/keaton-walker?fp_ref=vmuk5&utm_source=youtube&utm_medium=organic&utm_campaign=conversations&utm_content=vid_jefflopez 💡Want to master AI and build $10K offers? Join the Marketers Skool — https://www.skool.com/marketers/about?ref=02984f30dc40403cb810ba82c817a77f 📈Level up your HighLevel automations with CloseBot V2 — https://app.closebot.com/a?fpr=keaton61 📧 Join my Newsletter 👉 https://go.itskeaton.com/dd 📚 Browse my Courses + Templates + Bonuses 👉 http://go.itskeaton.com/courses #AIAgency #GoHighLevel #ArtificialIntelligence #MarketingAgency #Chatbot #Automation #AgencyGrowth #Entrepreneurship #BusinessPodcast #HighTicketSales #AIAutomation #SaaS

    56 min
  5. 1D AGO

    Social Media Expert: ANYONE can Go Viral & Get Monetized on Facebook Right Now (with Adrian Brambila)

    Send a text Most people think you have to post videos to go viral — but right now, Facebook’s text-based posts are secretly outperforming every other type of content. In this episode of What’s Working, I sat down with Adrian Braila in Austin to break down exactly how he pulled in over half a billion views on Facebook… without recording a single video. We talk about how he’s turning those posts into real leads, affiliate sales, and SaaS signups — and how creators, agency owners, or anyone building a personal brand can tap into the same wave. Adrian also shares the wild reality of making $35K in a month from Facebook’s monetization program, and why most people are sleeping on the easiest opportunity of 2025. But this episode isn’t just about algorithms or money. Adrian opens up about losing his daughter in 2024, stepping away from work for nearly a year, and rebuilding purpose through creativity, storytelling, and discipline. It’s a powerful reminder that freedom isn’t just about income — it’s about time, family, and the ability to live fully through every season of life. If you’re a creator, entrepreneur, or just someone looking to build a business that works without you, this conversation will change the way you think about content, leverage, and life itself. 00:00-Overview     00:33-What to Post     05:29-Any Niche Works!     11:20-Diverting Traffic     15:37-Adrian's Tragedy   🎯Learn how Adrian is making $1,000 a day by posting content on his Facebook page 👉 https://bramify.com/viral 🚀 30-Day Free Trial of HighLevel + $8324 in Bonuses 👉 https://www.gohighlevel.com/keaton-walker?fp_ref=vmuk5&utm_source=youtube&utm_medium=organic&utm_campaign=conversations&utm_content=vid_adrianbrambila 📧 Join my Newsletter 👉 https://go.itskeaton.com/dd 📚 Browse my Courses + Templates + Bonuses 👉 http://go.itskeaton.com/courses #ghl #smma #facebookmonetization #contentcreator #passiveincome #creatoreconomy #onlinebusiness #socialmediamarketing #facebookgrowth #digitalmarketing #agencyowners #saasfounders #entrepreneurmindset #freedomlifestyle #makemoneyonline #financialfreedom #keatonwalker #whatsworking

    25 min
  6. 1D AGO

    Interviewing my Filipino VA on What It’s Like to Work for an American

    Send a text I have hired VAs from the Philippines for years… but never met one in person — until now. Meet Victor: a former teacher turned full-time video editor who escaped the burnout grind of traditional Filipino work culture. We dive deep into what it really takes to succeed online, why “work-life balance” doesn’t exist in the Philippines, and how Western employers often get it wrong when hiring. If you’ve ever considered hiring from overseas — or working remotely yourself — this is a brutally honest look into both sides of the story. — 💼 Want the exact job post template I used to hire Victor? 👇 Grab it here: https://docs.google.com/document/d/1f2HBnAUcMhfFtK-_FQJ270R_PIivC513tb7KxSmaBb4/edit?usp=sharing 00:00-Overview     00:57-I'm Victor     02:28-Getting Clients as a 13 year old     05:37-The Email that Changed his Life       08:14-Hiring in The Philippines     15:08-$2/Hr Curse       21:51-The Job Posting     24:39-Getting Feedbacks     26:22-Population of Filipino Remote Workers     27:38-Taking Advantage of Each Other     29:59-Common Myths of Filipino Remote Workers     33:38-Bad Experiences     06:12-CTA  17:37-OLJ UTP Card 🚀 30-Day Free Trial of HighLevel + $8324 in Bonuses 👉 https://www.gohighlevel.com/keaton-walker?fp_ref=vmuk5&utm_source=youtube&utm_medium=organic&utm_campaign=conversations&utm_content=vid_filipinova 📧 Join my Newsletter 👉 https://go.itskeaton.com/dd 📚 Browse my Courses + Templates + Bonuses 👉 http://go.itskeaton.com/courses #FilipinoVA #RemoteWork #WorkLifeBalance #Philippines #Upwork #OnlineJobsPH #Entrepreneurship

    37 min
  7. 1D AGO

    He Sold 100 AI Receptionists to Local Businesses in ONE Month (£399/mo clients)

    Send a text Danny Harris has quietly been closing deal after deal using AI bots that answer calls, book appointments, and never miss a lead. In the last three weeks alone, he’s signed a florist, hotel, estate agent, and kids’ play park—each paying him £399/month plus setup fees. In this interview, Danny breaks down exactly how he turns everyday conversations into high-ticket AI clients without being “salesy.” From showing a florist how much money they lose on missed calls, to demoing an AI agent that takes full restaurant orders, he reveals the psychology, scripts, and systems that make business owners say yes on the spot. If you’ve ever wondered how to land clients for GoHighLevel’s AI tools—or what it looks like to scale an agency with voice AI—this is a must-watch. 00:00-Intro     01:03-Who's Danny?     03:52-Selling Voice AI      21:15-Limitations of the software     32:47-Pitfalls with this kind of biz     41:25-Limitations of the Bot     47:16-Getting Clients from Ads     56:15-Where to find Danny?  🚀 Hear from other guest speakers like this inside my community when you join GoHighLevel plus $8321 worth of bonuses 👉 https://www.gohighlevel.com/keaton-walker?fp_ref=vmuk5&utm_source=youtube&utm_medium=organic&utm_campaign=conversations&utm_content=vid_dannyinterview If you’ve already signed up and not received bonuses to your email, follow these steps:  1) Check your Spam Folder  2) If it isn’t there, follow these steps: https://go.itskeaton.com/ghltroubleshoot 🚀 Hear from other guest speakers like this inside my community when you join GoHighLevel plus $8321 worth of bonuses 👉 https://www.gohighlevel.com/keaton-walker?fp_ref=vmuk5&utm_source=youtube&utm_medium=organic&utm_campaign=conversations&utm_content=vid_dannyinterview 📧 Join my Newsletter 👉 https://go.itskeaton.com/dd 📚 Browse my Courses + Templates + Bonuses 👉 http://go.itskeaton.com/courses #smma #aibot #aichatbot #gohighlevel

    58 min
  8. 2D AGO

    $25M SMMA Owner Shares Hard Lessons Every Agency Owner Must Hear (Jake Baadsgaard)

    Send a text How do you turn free work into a $25M/year agency? In this episode, Keaton Walker sits down with Jake Baadsgaard, who did exactly that. Jake shares how he landed clients like Guitar Center, built a lean, profitable agency, and kept employees for over a decade—all without outside funding. Learn how to pitch with data, avoid bad clients, and grow an agency that actually lasts. Timestamps: 00:00 - Overview     00:54 - Working in Adobe     02:01 - Freelancing     03:05 - Getting Clients     05:49 - The Pitch     07:09 - 3 must haves for agencies     07:54 - A Hack to Grow your Biz     10:34 - Common Problems in Agencies     11:31 - On the spot workshop 🎙️Link to the Full Episode of the Podcast 👉 https://youtu.be/QNteU90PIuI ✨ Find Disruptive Advertising at: https://disruptiveadvertising.com/ 📲 Subscribe to the podcast on your favorite app: https://utahpreneur.buzzsprout.com/ 🎙️Link to the Full Episode of the Podcast 👉 https://youtu.be/QNteU90PIuI 🔔 Follow @UtahPreneur on YouTube and TikTok & @UtahPreneurPod on Instagram and X ⚠️ IMPORTANT ⚠️ : Don't use an ad blocker or Chrome extension when clicking on the link, it will block affiliate tracking and you will NOT receive any of my bonuses If you’ve already signed up and not received bonuses to your email, follow these steps:  1) Check your Spam Folder  2) If it isn’t there, follow these steps: https://go.itskeaton.com/ghltroubleshoot    🚀 30-Day Free Trial of HighLevel + $8324 in Bonuses 👉 https://www.gohighlevel.com/keaton-walker?fp_ref=vmuk5&utm_source=youtube&utm_medium=organic&utm_campaign=conversations&utm_content=vid_jakebaadsgaard 📧 Join my Newsletter 👉 https://go.itskeaton.com/dd 📚 Browse my Courses + Templates + Bonuses 👉 http://go.itskeaton.com/courses #smma #agency #marketing #entrepreneur

    16 min

About

Keaton Walker's podcast where he invites marketing, GoHighLevel, and SMMA experts to share practical, real world insights. Join us for deep conversations to take your digital marketing know-how to the next level.