What's Working with Keaton Walker

Keaton Walker

Keaton Walker's podcast where he invites marketing, GoHighLevel, and SMMA experts to share practical, real world insights. Join us for deep conversations to take your digital marketing know-how to the next level.

  1. 1H AGO

    NOBODY Is Talking About This GoHighLevel Opportunity (Not AI) w/ Tim Sabir

    Send a text Tim breaks down exactly how government contracts work, why they’re wildly under-saturated, and how agencies using GHL can land $10k–$25k/mo+ deals for work that’s shockingly simple. No cold calls. No fancy sales scripts. No 90-day onboarding grind. He walks through real contracts he’s won, how RFPs and NAICS codes function, why immigrants and small agencies have a massive advantage, and how a single GHL setup can replace teams of full-time employees inside government departments. The best part? These contracts last for years, pay on time, and want you to keep as much of the budget as possible. If you’ve ever thought “there has to be an easier way to scale SaaS,” this is it. This is a whole different game — less competition, bigger checks, and clients who don’t churn. Watch the full breakdown and get a real peek behind the curtain of how GoHighLevel agencies are quietly using government work to scale faster than the private market ever allows. 00:00-Overview     01:25-Working with the government   10:38-How Easy This Is     23:22-$300k Campaign     30:55-12 Million Project     35:03-How to do this     51:04-Free Stuff!!! 🚀 Check Your Eligibility for Government Contracting 👉 https://keaton.govpreneurs.com/ 🚀 30-Day Free Trial of HighLevel + $8324 in Bonuses 👉 https://www.gohighlevel.com/keaton-walker?fp_ref=vmuk5&utm_source=youtube&utm_medium=organic&utm_campaign=conversations&utm_content=vid_timsabir 📧 Join my Newsletter 👉 https://go.itskeaton.com/dd 📚 Browse my Courses + Templates + Bonuses 👉 http://go.itskeaton.com/courses #GoHighLevel #SaaS #AgencyOwners #GovernmentContracts #DigitalMarketing #RFP #HighLevel #LocalBusinessMarketing #AgencyLife #MarketingTips #BusinessGrowth #GovCon #OnlineBusiness #SMMA

    54 min
  2. 2H AGO

    He Quit His $1M/yr Agency to Sell AI Employees (w/ Jeff Lopez)

    Send a text Most people still think of “AI” as some novelty tool or fancy chatbot—but agencies like Jeff Lopez’s are out here charging $10,000 setup fees and $1,000/month retainers for AI systems that actually deliver results. In this episode of What’s Working, we dive into how he built a six-figure “AI employee” agency by replacing call centers, following up with leads automatically, and booking real appointments for clients who pay high-ticket prices every month. We break down why businesses are willing to pay that much for automation, how Jeff positioned his offer so it sells itself, and the difference between selling “AI” and selling a true business outcome. From roofers and chiropractors to daycares and insurance brokers, he’s proving that simple systems still win—especially when they make clients money without adding complexity. If you’ve been on the fence about offering AI or you’re trying to figure out what’s actually working in 2025, this conversation will change the way you think about building, pricing, and selling. Real clients, real numbers, real results. 00:00-Overview     00:33-What's Working with Jeff     09:26-Tools & Methods     26:46-People who don't want to sell AI     36:41-Crazy Case Studies     44:39-Offer Delivery     49:51-Common Objections with AI  🚀 30-Day Free Trial of HighLevel + $8324 in Bonuses 👉 https://www.gohighlevel.com/keaton-walker?fp_ref=vmuk5&utm_source=youtube&utm_medium=organic&utm_campaign=conversations&utm_content=vid_jefflopez 💡Want to master AI and build $10K offers? Join the Marketers Skool — https://www.skool.com/marketers/about?ref=02984f30dc40403cb810ba82c817a77f 📈Level up your HighLevel automations with CloseBot V2 — https://app.closebot.com/a?fpr=keaton61 📧 Join my Newsletter 👉 https://go.itskeaton.com/dd 📚 Browse my Courses + Templates + Bonuses 👉 http://go.itskeaton.com/courses #AIAgency #GoHighLevel #ArtificialIntelligence #MarketingAgency #Chatbot #Automation #AgencyGrowth #Entrepreneurship #BusinessPodcast #HighTicketSales #AIAutomation #SaaS

    56 min
  3. 2H AGO

    Social Media Expert: ANYONE can Go Viral & Get Monetized on Facebook Right Now (with Adrian Brambila)

    Send a text Most people think you have to post videos to go viral — but right now, Facebook’s text-based posts are secretly outperforming every other type of content. In this episode of What’s Working, I sat down with Adrian Braila in Austin to break down exactly how he pulled in over half a billion views on Facebook… without recording a single video. We talk about how he’s turning those posts into real leads, affiliate sales, and SaaS signups — and how creators, agency owners, or anyone building a personal brand can tap into the same wave. Adrian also shares the wild reality of making $35K in a month from Facebook’s monetization program, and why most people are sleeping on the easiest opportunity of 2025. But this episode isn’t just about algorithms or money. Adrian opens up about losing his daughter in 2024, stepping away from work for nearly a year, and rebuilding purpose through creativity, storytelling, and discipline. It’s a powerful reminder that freedom isn’t just about income — it’s about time, family, and the ability to live fully through every season of life. If you’re a creator, entrepreneur, or just someone looking to build a business that works without you, this conversation will change the way you think about content, leverage, and life itself. 00:00-Overview     00:33-What to Post     05:29-Any Niche Works!     11:20-Diverting Traffic     15:37-Adrian's Tragedy   🎯Learn how Adrian is making $1,000 a day by posting content on his Facebook page 👉 https://bramify.com/viral 🚀 30-Day Free Trial of HighLevel + $8324 in Bonuses 👉 https://www.gohighlevel.com/keaton-walker?fp_ref=vmuk5&utm_source=youtube&utm_medium=organic&utm_campaign=conversations&utm_content=vid_adrianbrambila 📧 Join my Newsletter 👉 https://go.itskeaton.com/dd 📚 Browse my Courses + Templates + Bonuses 👉 http://go.itskeaton.com/courses #ghl #smma #facebookmonetization #contentcreator #passiveincome #creatoreconomy #onlinebusiness #socialmediamarketing #facebookgrowth #digitalmarketing #agencyowners #saasfounders #entrepreneurmindset #freedomlifestyle #makemoneyonline #financialfreedom #keatonwalker #whatsworking

    25 min
  4. 3H AGO

    Interviewing my Filipino VA on What It’s Like to Work for an American

    Send a text I have hired VAs from the Philippines for years… but never met one in person — until now. Meet Victor: a former teacher turned full-time video editor who escaped the burnout grind of traditional Filipino work culture. We dive deep into what it really takes to succeed online, why “work-life balance” doesn’t exist in the Philippines, and how Western employers often get it wrong when hiring. If you’ve ever considered hiring from overseas — or working remotely yourself — this is a brutally honest look into both sides of the story. — 💼 Want the exact job post template I used to hire Victor? 👇 Grab it here: https://docs.google.com/document/d/1f2HBnAUcMhfFtK-_FQJ270R_PIivC513tb7KxSmaBb4/edit?usp=sharing 00:00-Overview     00:57-I'm Victor     02:28-Getting Clients as a 13 year old     05:37-The Email that Changed his Life       08:14-Hiring in The Philippines     15:08-$2/Hr Curse       21:51-The Job Posting     24:39-Getting Feedbacks     26:22-Population of Filipino Remote Workers     27:38-Taking Advantage of Each Other     29:59-Common Myths of Filipino Remote Workers     33:38-Bad Experiences     06:12-CTA  17:37-OLJ UTP Card 🚀 30-Day Free Trial of HighLevel + $8324 in Bonuses 👉 https://www.gohighlevel.com/keaton-walker?fp_ref=vmuk5&utm_source=youtube&utm_medium=organic&utm_campaign=conversations&utm_content=vid_filipinova 📧 Join my Newsletter 👉 https://go.itskeaton.com/dd 📚 Browse my Courses + Templates + Bonuses 👉 http://go.itskeaton.com/courses #FilipinoVA #RemoteWork #WorkLifeBalance #Philippines #Upwork #OnlineJobsPH #Entrepreneurship

    37 min
  5. 18H AGO

    He Sold 100 AI Receptionists to Local Businesses in ONE Month (£399/mo clients)

    Send a text Danny Harris has quietly been closing deal after deal using AI bots that answer calls, book appointments, and never miss a lead. In the last three weeks alone, he’s signed a florist, hotel, estate agent, and kids’ play park—each paying him £399/month plus setup fees. In this interview, Danny breaks down exactly how he turns everyday conversations into high-ticket AI clients without being “salesy.” From showing a florist how much money they lose on missed calls, to demoing an AI agent that takes full restaurant orders, he reveals the psychology, scripts, and systems that make business owners say yes on the spot. If you’ve ever wondered how to land clients for GoHighLevel’s AI tools—or what it looks like to scale an agency with voice AI—this is a must-watch. 00:00-Intro     01:03-Who's Danny?     03:52-Selling Voice AI      21:15-Limitations of the software     32:47-Pitfalls with this kind of biz     41:25-Limitations of the Bot     47:16-Getting Clients from Ads     56:15-Where to find Danny?  🚀 Hear from other guest speakers like this inside my community when you join GoHighLevel plus $8321 worth of bonuses 👉 https://www.gohighlevel.com/keaton-walker?fp_ref=vmuk5&utm_source=youtube&utm_medium=organic&utm_campaign=conversations&utm_content=vid_dannyinterview If you’ve already signed up and not received bonuses to your email, follow these steps:  1) Check your Spam Folder  2) If it isn’t there, follow these steps: https://go.itskeaton.com/ghltroubleshoot 🚀 Hear from other guest speakers like this inside my community when you join GoHighLevel plus $8321 worth of bonuses 👉 https://www.gohighlevel.com/keaton-walker?fp_ref=vmuk5&utm_source=youtube&utm_medium=organic&utm_campaign=conversations&utm_content=vid_dannyinterview 📧 Join my Newsletter 👉 https://go.itskeaton.com/dd 📚 Browse my Courses + Templates + Bonuses 👉 http://go.itskeaton.com/courses #smma #aibot #aichatbot #gohighlevel

    58 min
  6. 1D AGO

    $25M SMMA Owner Shares Hard Lessons Every Agency Owner Must Hear (Jake Baadsgaard)

    Send a text How do you turn free work into a $25M/year agency? In this episode, Keaton Walker sits down with Jake Baadsgaard, who did exactly that. Jake shares how he landed clients like Guitar Center, built a lean, profitable agency, and kept employees for over a decade—all without outside funding. Learn how to pitch with data, avoid bad clients, and grow an agency that actually lasts. Timestamps: 00:00 - Overview     00:54 - Working in Adobe     02:01 - Freelancing     03:05 - Getting Clients     05:49 - The Pitch     07:09 - 3 must haves for agencies     07:54 - A Hack to Grow your Biz     10:34 - Common Problems in Agencies     11:31 - On the spot workshop 🎙️Link to the Full Episode of the Podcast 👉 https://youtu.be/QNteU90PIuI ✨ Find Disruptive Advertising at: https://disruptiveadvertising.com/ 📲 Subscribe to the podcast on your favorite app: https://utahpreneur.buzzsprout.com/ 🎙️Link to the Full Episode of the Podcast 👉 https://youtu.be/QNteU90PIuI 🔔 Follow @UtahPreneur on YouTube and TikTok & @UtahPreneurPod on Instagram and X ⚠️ IMPORTANT ⚠️ : Don't use an ad blocker or Chrome extension when clicking on the link, it will block affiliate tracking and you will NOT receive any of my bonuses If you’ve already signed up and not received bonuses to your email, follow these steps:  1) Check your Spam Folder  2) If it isn’t there, follow these steps: https://go.itskeaton.com/ghltroubleshoot    🚀 30-Day Free Trial of HighLevel + $8324 in Bonuses 👉 https://www.gohighlevel.com/keaton-walker?fp_ref=vmuk5&utm_source=youtube&utm_medium=organic&utm_campaign=conversations&utm_content=vid_jakebaadsgaard 📧 Join my Newsletter 👉 https://go.itskeaton.com/dd 📚 Browse my Courses + Templates + Bonuses 👉 http://go.itskeaton.com/courses #smma #agency #marketing #entrepreneur

    16 min
  7. 01/02/2025

    From $0 to $15k in 3 Years: How To Build an SMMA The Right Way (Student Interview)

    Send a text In this video, Keaton Walker interviews Matthew Freestone, who shares his authentic journey from nightclub promoter to successful digital marketing agency owner. Learn how he built a sustainable agency with 20+ clients in the home improvement niche, using innovative strategies like paid trial periods and seasonal optimization. Matthew reveals his unique approach to client acquisition and why taking the "slow burn" path led to greater success than the typical churn-and-burn model. Perfect for aspiring agency owners and digital marketers looking to build long-term client relationships. Watch this episode on YouTube: https://youtu.be/tJ_FsBP6zN0 🚀30-day FREE trial of GoHighlevel (plus $8,391 in bonuses)👉 https://www.gohighlevel.com/keatonwalker 📧 Join my Newsletter 👉 https://go.itskeaton.com/dd 📚 Browse my Courses + Templates + Bonuses 👉 http://go.itskeaton.com/courses ⚠️ IMPORTANT ⚠️ : Don't use an ad blocker or Chrome extension when clicking on the link, it will block affiliate tracking and you will NOT receive any of my bonuses If you’ve already signed up and not received bonuses to your email, follow these steps:  1) Check your Spam Folder  2) If it isn’t there, follow these steps: https://go.itskeaton.com/ghltroubleshoot Timestamps: 00:00-Overview     00:24-Gateway to Digital Marketing     07:13-GHL!     09:01-"Actual" Free Trial     13:11-Matt's Past Job     20:35-Cold Outreach Tips     24:24-Going Full time agency     28:55-Gaining clients with a facebook post     34:00-Branding     37:42-Scaling the Agency     41:02-Improving Sales Calls     48:55-Spending on Coaching     52:29-What's Next 🚀30-day FREE trial of GoHighlevel (plus $8,391 in bonuses): https://www.gohighlevel.com/keatonwalker 📧 Join my Newsletter 👉 https://go.itskeaton.com/dd 📚 Browse my Courses + Templates + Bonuses 👉 http://go.itskeaton.com/courses #smma #casestudy #successstory

    1h 5m
  8. 11/11/2024

    Inc 5000 SMMA Owner Reveals: Why Most Agencies Fail, and How To Scale To $200k/m w/ Matt Coffy

    Send a text 🚀30-day FREE trial of GoHighlevel (plus $8,391 in bonuses)👉 https://www.gohighlevel.com/keatonwalker 📧 Join my Newsletter 👉 https://go.itskeaton.com/dd 📚 Browse my Courses + Templates + Bonuses 👉 http://go.itskeaton.com/courses Watch This Episode On YouTube: https://youtu.be/6g8lsbz4Htc ⚠️ IMPORTANT ⚠️ : Don't use an ad blocker or Chrome extension when clicking on the link, it will block affiliate tracking and you will NOT receive any of my bonuses If you’ve already signed up and not received bonuses to your email, follow these steps:  1) Check your Spam Folder  2) If it isn’t there, follow these steps: https://go.itskeaton.com/ghltroubleshoot In this video, Keaton Walker interviews Matt Coffy, a successful agency owner who recently sold his business. Prior to the sale, Matt's agency was generating around $200,000 per month in revenue. The interview covers Matt's journey from starting his agency to eventually making the Inc 5000 list in 2023, which was a major milestone that led to his decision to sell the business. Matt brings a unique perspective as both a business owner and musician, balancing his agency work with his passion for performing in a band. Timestamps: 00:00-Teaser     01:18-Getting into the agency space     06:18-GHL!     08:07-How the partnership worked     12:20-Partnership done right     14:39-Having fun with your business     18:10-Agency Journey Stories     28:29-Matt's income stream     35:29-Coolest Case Study     38:57-Charging for the services     41:15-Rule of thumb in marketing     45:19-Answering repeating questions     53:18-Matt's Sales Numbers     1:00:10-Bonus  🚀30-day FREE trial of GoHighlevel (plus $8,391 in bonuses): https://www.gohighlevel.com/keatonwalker 📧 Join my Newsletter 👉 https://go.itskeaton.com/dd 📚 Browse my Courses + Templates + Bonuses 👉 http://go.itskeaton.com/courses #SMMA #GoHighLevel #AgencyLife

    1h 2m

About

Keaton Walker's podcast where he invites marketing, GoHighLevel, and SMMA experts to share practical, real world insights. Join us for deep conversations to take your digital marketing know-how to the next level.