The Social Ledger

The Boost Network

Hosted by Leon and JR, we break down the biggest trends in blockchain, digital assets, and decentralized finance—unpacking how they shape industries, economies, and society. From short-form insights to in-depth interviews with experts, we cut through the noise to bring you what matters in the evolving world of crypto.

  1. Episode 33: The Evolution of Crypto and Business: Understanding the 10,000-Hour Rule

    FEB 17

    Episode 33: The Evolution of Crypto and Business: Understanding the 10,000-Hour Rule

    In this episode, JR and Leon dive into the "10,000 reps" required to master the game of business and why early adoption is a personality trait. They break down the controversial Super Bowl ads, the genius (or madness) behind Coinbase's "brain rot" marketing, and how legacy apps like Cash App are quietly turning into the crypto giants of the future. Whether it's the "Vibe Economics" of retail trading or the battle between prediction markets like Polymarket and Kalshi, the guys explore why crypto is finally becoming invisible, and why that's a good thing.Hosts: Jesus Burgoa (JR), Founder & CEO of fMintLocke🔹LinkedIn: https://www.linkedin.com/in/jesus-rafael-burgoa-b34874170/🔹X: https://x.com/jesusrburgoa🔹Website: https://jrburgoa.comCo-Host: Leon Hitchens, CMO of MintLocke🔹LinkedIn: https://www.linkedin.com/in/leonhitchens/🔹X: https://x.com/Leonhitchens🔹Website: https://www.leonhitchens.com/Find Us: 🔹YouTube: https://www.youtube.com/@TheBoostchannel🔹Website: https://theboost.fm/social-ledger-report/Key Discussion Points🎯The Obsession with the "Business Sport"🎯The Early Adopter Curse🎯Super Bowl Ad Breakdown🎯Coinbase's Bold Move🎯The Stealth Adoption of Crypto🎯Prediction Markets & "Vibe Economics"🎯Polymarket vs. KalshiNotable Quotes💡 "My sport is business because I'm obsessed with it... I sit in a restaurant and I'm like, man, what's the margin on these coffee cups?" JR💡 "Everything is made up. All money is relative to whatever value we place on junk." JR💡 "People are so contrarian to how to actually make money... when the market is up, they buy. They’re trading 'vibe economics.'" LeonLinks & Resources Mentioned⏺ MintLock: mintlocke.com (Sign up for early testing!)⏺ Coinbase Earning Report: The "Brain Rot" Tweet➡️https://x.com/coinbase/status/2022071447695634573➡️https://x.com/mkobach/status/2022331837377577251⏺ Cash App Bitcoin Update: Cash App Investor Day Details➡️https://x.com/CarloD_Angelo/status/2022292875912917192?s=20 ➡️https://x.com/CashApp/status/2021021652289483073?s=20⏺ Prediction Platforms: Kalshi | PolymarketEnjoyed the show?Leave a comment and tell us what you think of the new intro!

    40 min
  2. Episode 32: The Future of "Vibe Coding" & Onchain Gaming with Ryan Beltran

    FEB 2

    Episode 32: The Future of "Vibe Coding" & Onchain Gaming with Ryan Beltran

    In this 2026 season premiere, JR and Leon sit down with Ryan Beltran to discuss ChainCraft, an AI-powered game-building platform on the Arbitrum network. Ryan explores how "vibe coding" and blockchain ownership are helping solve the "walled garden" problem in traditional gaming. Hosts:  Jesus Burgoa (JR), Founder & CEO of fMintLocke LinkedIn:  https://www.linkedin.com/in/jesus-rafael-burgoa-b34874170/ X: https://x.com/jesusrburgoa Website: https://jrburgoa.com/ Co-Host: Leon Hitchens, CMO of MintLocke LinkedIn:  https://www.linkedin.com/in/leonhitchens/ X: https://x.com/Leonhitchens Website: https://www.leonhitchens.com/ Guest: Ryan Beltran (Founder of ChainCraft)LinkedIn: https://www.linkedin.com/in/ryanbeltran/ Find Us: Spotify: https://open.spotify.com/show/3cfUVNwIm2AXt2oZ0nx2Dv Apple Podcasts: https://podcasts.apple.com/us/podcast/the-social-ledger/id1803475184 YouTube: https://www.youtube.com/@TheBoostchannel Website: https://theboost.fm/social-ledger-report/ Key Discussion Points The ChainCraft VisionAI-Powered "Vibe Coding"Building on Arbitrum & SenkoToken DuelsThe State of Web3 GamingThe Bear Case: Market Hurdles Token DependencyOnboarding FrictionThe Bull Case: The Ownership Revolution True Asset ValueRapid IterationQuotes of the Episode"Vitalik started Ethereum because one of his items was nerfed in WoW... there are deep roots in gaming for this whole space," , Ryan Beltran Resources & LinksPlay ChainCraft: https://chaincraft.games/Twitter/X: https://x.com/chaincraftgamesRyan’s Nonprofit: https://www.makewater.org/

    59 min
  3. Episode 31: The Social Market is Dead, MintLocke Co-Founders Lock in Their Crypto Predictions 2026

    JAN 7

    Episode 31: The Social Market is Dead, MintLocke Co-Founders Lock in Their Crypto Predictions 2026

    Featured Guests: J.R. (Founder) & Leon (CMO) Founder J.R. announced the end of their "social market" features to focus on MintLocke, a leaner, decentralized "autopilot for crypto." Key Features: Automation: Automated strategies for DCA, stop-loss, and yield.Connectivity: Easy deposits via MetaMask or Phantom wallets.Insights: Real-time performance alerts and portfolio projections.Join the waitlist at mintlocke.com. 2026 Crypto Market Predictions 1. Bitcoin & Macro Adoption Will Bitcoin trade above $100,000 at any point before the end of 2026? Yes - JRB, Yes - Leon Will at least one G20 country officially hold Bitcoin as part of its treasury or reserves? Yes - JRB, No - Leon Will Bitcoin’s market cap exceed gold’s market cap at any moment? No - JRB, No - Leon Will another major spot Bitcoin ETF be approved outside the US (e.g. Asia, Middle East)? Yes - JRB, Yes - Leon 2. Regulation & Institutions Will the US pass a comprehensive crypto market structure bill by 2026? Yes - JRB, Yes - Leon Will crypto exchanges be regulated like traditional broker-dealers in major economies? Yes - JRB, Yes - Leon Will a major global bank launch on-chain settlement for retail customers? No - JRB Yes - Leon Will stablecoins be formally regulated and issued by banks in the US or EU? Yes - JRB, Yes - Leon 3. Stablecoins & Payments Will stablecoin transaction volume exceed Visa’s annual volume by end of 2026? Yes - JRB, Yes - Leon Will one stablecoin lose its dominance (e.g. USDT or USDC) due to regulation or trust issues? Yes - JRB, Yes - Leon Will a non-USD stablecoin (EUR, GBP, gold-backed) reach meaningful adoption? No - JRB, No - Leon Will stablecoins become a default B2B settlement layer for international trade? No - JRB, No - Leon 4. DeFi & On-Chain Finance Will DeFi TVL exceed its 2021 all-time high by the end of 2026? Yes - JRB, Yes - Leon Will a DeFi protocol become a top-10 global financial platform by revenue? No - JRB, No - Leon Will real-world assets (RWAs) on-chain exceed $500B in value? Yes - JRB, Yes - Leon Will on-chain lending replace a meaningful portion of private credit markets? No - JRB, No - Leon 5. NFTs, Social & Culture Will NFTs regain mainstream relevance outside speculation? No - JRB, No - Leon Will at least one major global brand use NFTs as a core loyalty or identity layer? No - JRB, No - Leon Will social media platforms integrate on-chain identity or wallets by default? No - JRB, No - Leon Will creators earn more from on-chain platforms than Web2 platforms in aggregate? No - JRB, No - Leon 6. AI × Crypto (High-Variance, High-Reward Predictions) Will AI agents hold and transact crypto wallets autonomously at scale? Yes - JRB, Yes - Leon Will decentralized compute or data markets compete with centralized AI providers? No - JRB, No - coexisting - Leon Will a crypto-native AI protocol reach a $50B+ market cap? No - JRB, No - Leon Will AI-driven trading dominate on-chain volume? No - JRB, Yes - Leon

    1 hr
  4. Episode 30: Tether on the Brink? Crypto’s Stability Crisis & The Rise of Self-Custody

    12/09/2025

    Episode 30: Tether on the Brink? Crypto’s Stability Crisis & The Rise of Self-Custody

    JR and Leon break down one of the biggest concerns in crypto right now: Tether’s potential insolvency and its implications for the entire market. They dig into how USDT’s reserves, Bitcoin volatility, and poor transparency put billions at risk, and why USDC is gaining trust where Tether is losing it. They also cover a major $30M Upbit hack, growing threats from North Korean cyber groups, and the increasing dangers of centralized exchanges. The episode closes with a bigger question:Are self-custody wallets becoming the new “neo-banks”? And why keeping your money on Coinbase, Binance, or any exchange might not be as safe as you think. Hosts: Jesus Burgoa (JR), Founder & CEO of Social Market LinkedIn: https://www.linkedin.com/in/jesus-rafael-burgoa-b34874170/ X: https://x.com/jesusrburgoa Website: https://jrburgoa.com/ Co-Host: Leon Hitchens, CMO of Social Market LinkedIn: https://www.linkedin.com/in/leonhitchens/ X: https://x.com/Leonhitchens Website: https://www.leonhitchens.com/ Find Us: Spotify: https://open.spotify.com/show/3cfUVNwIm2AXt2oZ0nx2Dv Apple Podcasts: https://podcasts.apple.com/us/podcast/the-social-ledger/id1803475184 YouTube: https://www.youtube.com/@TheBoostChannel Website: https://theboost.fm/social-ledger-report/ Key Talking Points✓ Tether nearly became insolvent due to Bitcoin price drops ✓ Why USDT’s reserves (Bitcoin + gold) create unnecessary risk ✓ USDC’s transparency advantage and why Coinbase pushes it ✓ The Upbit $30M Solana hack and what it exposed about wallet patterns ✓ Rising threats from Lazarus Group ✓ Why self-custody is becoming crucial as exchanges remain high-value targets ✓ The future of wallets acting like decentralized banks ✓ Crypto influencer scams and why you shouldn’t trust hype ✓ JR & Leon’s personal strategies for holding BTC, ETH, SOL, and USDC TakeawayStablecoins aren’t all equal. Exchanges aren’t invincible.Self-custody is becoming essential, and the crypto world is shifting fast.

    45 min
  5. Episode 29: From Fear to On-Chain: Nvidia’s Crash, MasterCards Wallet Push, and Coinbases Big Reveal

    11/24/2025

    Episode 29: From Fear to On-Chain: Nvidia’s Crash, MasterCards Wallet Push, and Coinbases Big Reveal

    JR and Leon unpack a volatile week across crypto and traditional markets, from Nvidia’s earnings shock to MasterCard’s new crypto move and Coinbase teasing a major product announcement.Hosts:Jesus Burgoa (JR), Founder & CEO of Social MarketLinkedIn, X, WebsiteCo-Host:Leon Hitchens, CMO of Social MarketLinkedIn,X,WebsiteFind Us:Spotify: https://open.spotify.com/show/3cfUVNwIm2AXt2oZ0nx2DvApple Podcasts: https://podcasts.apple.com/us/podcast/the-social-ledger/id1803475184YouTube: https://www.youtube.com/@TheBoostChannelWebsite: https://theboost.fm/social-ledger-report/Episode Breakdown🔥Markets Crash After Nvidia Earnings🔥Bitcoin Drops Into the Low 80Ks🔥Concerns Over Nvidia’s Unsold Chips🔥MasterCard Expands Crypto Credentials🔥Coinbase Teases a Major December 17 Update🔥Caoshi Adds USDC via Coinbase🔥JP Morgan Integrates With BaseResources:📌Markets crash after NVIDIA quarterly earnings✔https://x.com/shanaka86/status/1991496690537492837📌MasterCard expands crypto credential program to self-custody✔https://x.com/coinmarketcap/status/1990878961690108084✔https://polygon.technology/blog/mastercard-selects-polygon-to-power-verified-username-transfers-for-self-custody-wallets📌Coinbase Updates:Product Announcement for December 17th 2pm PT✔https://x.com/coinbase/status/1990798486166814937Coinbase x Kalshi USDC transfers✔https://x.com/kalshi/status/1989019362204762582JPMorgan can swap JPMD for USDC on Base✔https://x.com/i/status/1988543985049116942

    37 min
  6. Episode 28: AI Bubble vs. Bitcoin Drop: Is the Market in Extreme Fear?

    11/18/2025

    Episode 28: AI Bubble vs. Bitcoin Drop: Is the Market in Extreme Fear?

    Welcome to Episode 28 of the Social Ledger Report! Join J.R. and Leon Hitchens for a sharp dive into the markets, the AI hype cycle, and major financial news. Hosts:  Jesus Burgoa (JR), Founder & CEO of Social Market LinkedIn: https://www.linkedin.com/in/jesus-rafael-burgoa-b34874170/   X: https://x.com/jesusrburgoa Website: https://jrburgoa.com/ Co-Host:  Leon Hitchens, CMO of Social Market LinkedIn:  https://www.linkedin.com/in/leonhitchens/ X: https://x.com/Leonhitchens Website: https://www.leonhitchens.com/ Find Us:  Spotify: https://open.spotify.com/show/3cfUVNwIm2AXt2oZ0nx2Dv Apple Podcasts: https://podcasts.apple.com/us/podcast/the-social-ledger/id1803475184 YouTube: https://www.youtube.com/@TheBoostChannel  Key Market & Tech Takeaways ⚡Bitcoin & Market Fear: Market sentiment is currently "Extreme Fear." Bitcoin has fallen below $100,000, trading in the $93,941- $95,900 range. The hosts suggest Dollar-Cost Averaging (DCA), noting a potential floor at $84,000. Historically, BTC has soared up to 700% after past government shutdowns ended. ⚡MicroStrategy: The company remains a massive holder with over 640,000 BTC (3% of the total supply). Despite market dips, its stock (MSTR) is up 26.1% Year-to-Date. ⚡The AI Bubble: The industry is described as an "inbreeding market" due to intense cross-investment among giants like Nvidia and OpenAI. A recent MIT Report indicates that 95% of Generative AI projects fail to deliver ROI. Nvidia is the biggest winner, providing the essential chips. ⚡AI Model Race: Google's Gemini is gaining favor over OpenAI, primarily because of its superior ability to render JavaScript fully, allowing it to crawl the modern web more accurately. ⚡Hype vs. Value: The hosts stress that value, not novelty, wins; consumers are only engaged when AI delivers real outcomes, like automation and friction removal. ⚡Sam Altman Bailout: His request for government debt relief for OpenAI was heavily criticized as "corporate socialism." The hosts argue that taxpayers must receive significant equity in return for any bailout. ⚡NFT Bubble Burst: The hosts note the tragic decline of the NFT market, with collections like Invisible Friends and Bored Apes seeing values plummet from millions to a mere fraction of their peak. Resources: 💥1. Market Overview Credited sources: https://t.co/fZ5CiynmXP (from post [post:10]) 💥2. Bitcoin $95K Credited sources: https://cryptoslate.com/bitcoin-tests-the-95k-hodl-wall-after-cascade-knocks-out-655m-from-bulls/ (from posts [post:21] and [post:22]) 💥3. Strategy Bitcoin position Credited sources: None directly external. 💥4. Government Shutdown Credited sources: https://bitrss.com/u-s-government-shutdown-impact-on-crypto-liquidity-analyzed-146992 (from post [post:1]) https://cointelegraph.com/news/house-reps-vote-end-government-shutdown (from post [post:8]) 💥5. Crypto bubble + AI bubble Credited sources: None directly external beyond post contexts. 💥6. Sam Altman asking the gov for bailout More shares of the bailout video discussion. Credited sources: https://www.youtube.com/watch?v=beDspJEBa1Y (multiple posts linking to Jimmy Dore video) https:

    49 min
  7. Episode 27: The $100M DeFi Meltdown: Inside Balancer’s Great Crypto Heist

    11/11/2025

    Episode 27: The $100M DeFi Meltdown: Inside Balancer’s Great Crypto Heist

    In Episode 27, JR and Leon delve into the complex world of decentralized finance (DeFi), recent crypto controversies, and their implications for the future of digital trust. Halfway through their first year of podcasting, the Social Market team reflects on how far they’ve come and what’s next for both their app and the broader crypto ecosystem. Hosts:  Jesus Burgoa (JR), Founder & CEO of Social Market LinkedIn, X & Website Co-Host:  Leon Hitchens, CMO of Social Market LinkedIn, X & Website Find Us:  Spotify: https://open.spotify.com/show/3cfUVNwIm2AXt2oZ0nx2Dv Apple Podcasts: https://podcasts.apple.com/us/podcast/the-social-ledger/id1803475184 YouTube: https://www.youtube.com/@TheBoostChannel  Website: https://theboost.fm/social-ledger-report/ Key Topics Covered 1. Balancer Protocol Exploit – $100M Gone Overnight 2. Trump’s Controversial Pardon of CZ (Binance Founder) 3. DeFi, Memes & Centralization 4. The Polymarket Controversy – Fake Traffic & Market Manipulation 5. SBF Appeals & the “Forbes Curse” Big Takeaways DeFi Security Needs Evolution: One-time audits and DAOs aren’t enough to protect users.Crypto & Politics Collide: Trump’s pardon of CZ could reshape the crypto landscape in the U.S.Public Perception Matters: Scandals and fake engagement are eroding trust in DeFi projects.Transparency & Accountability Win: Whether in crypto or traditional finance, trust still rules the game. References Balancer DeFi Protocol Exploit (Nov 4, 2025) https://x.com/TronWeekly/status/1987169488773787847https://www.tronweekly.com/balancer-dao-issues-deadline-to-hacker-after/https://x.com/the_c_protocol/status/1987168734847418596Trump’s CZ Pardon and Crypto Politics https://x.com/asemirim/status/1987132183887192517https://x.com/MalayaS31/status/1987036569455501774https://x.com/cryptonews/status/1986031772208181507https://cryptonews.com/news/trump-white-house-clarifies-cz-pardon-thorough-review/?feed_id=22839&_unique_id=690b33d796520SBF Appeals His 25-Year Sentence https://x.com/davidzmorris/status/1986828824860840191https://x.com/ParrotCapital/status/1986638571248492650https://x.com/davidzmorris/status/1986622512290033815https://x.com/

    38 min
  8. Episode 26: Crypto Coverage & Trust: From Binance’s $2B Deal to the Future of Blockchain Safety

    11/03/2025

    Episode 26: Crypto Coverage & Trust: From Binance’s $2B Deal to the Future of Blockchain Safety

    In this episode of The Social Ledger Report, hosts JR (Founder of Social Market) and Leon Hitchens (CMO of Social Market) dive deep into the evolving landscape of cryptocurrency, trust, and global regulation. The duo returns after a brief break with a renewed focus, bringing clarity, humor, and candid insights to complex crypto topics without the jargon. They begin by unveiling Social Market’s new direction, shifting from trading platforms to crypto coverage, a safer, more affordable protection system for users facing hacks, technical errors, or scams. Then, they explore key developments in the crypto world, including the rise of blockchain-based malware, Logan Paul’s CryptoZoo lawsuit dismissal, and Trump’s controversial pardon of Binance founder CZ. The discussion expands to how major institutions, such as Western Union and Zelle, are adopting stablecoins, signaling that mass crypto adoption is closer than ever. The hosts end on a reflective note about how AI, developers, and blockchain technology are reshaping finance and what that means for the next decade of innovation. Hosts:  Jesus Burgoa (JR), Founder & CEO of Social Market LinkedIn: https://www.linkedin.com/in/jesus-rafael-burgoa-b34874170/   X: https://x.com/jesusrburgoa Website: https://jrburgoa.com/ Co-Host:  Leon Hitchens, CMO of Social Market LinkedIn:  https://www.linkedin.com/in/leonhitchens/ X: https://x.com/Leonhitchens Website: https://www.leonhitchens.com/ Find Us:  Spotify: https://open.spotify.com/show/3cfUVNwIm2AXt2oZ0nx2Dv Apple Podcasts: https://podcasts.apple.com/us/podcast/the-social-ledger/id1803475184 YouTube: https://www.youtube.com/@TheBoostChannel  Website: https://theboost.fm/social-ledger-report/ Key Takeaways Crypto Coverage is coming: A new way to protect users from hacks and losses without the bureaucracy of traditional insurance.Blockchain security is under threat: Even the blockchain isn’t immune — malware is evolving.Crypto and politics are merging: Trump’s pardon and Binance’s $2B deal blur the line between governance and business.Mainstream adoption is inevitable: With Western Union, Zelle, and major banks jumping in, crypto’s infrastructure is becoming a financial reality.Crypto ≠ Get-Rich-Quick: It’s becoming the invisible backbone of finance, from stablecoin payments to global remittances. Resources:  Trump's Pardon of Binance Founder CZ Sparks Political and Regulatory Buzz — https://x.com/siglabs_xyz/status/1982840348402716726 — https://ca.news.yahoo.com/even-trump-insiders-were-shocked-145053469.html CryptoZoo Lawsuit Dismissed — https://x.com/Dexerto/status/1984196027633861084 Stablecoins are coming to banking  — https://x.com/WatcherGuru/status/1982446286293852387  — https://x.com/Cointelegraph/status/1984183764319154190 — https://x.com/WatcherGuru/status/1983215978746929483  — https://x.com/coinbase/status/1982846056460386551

    50 min
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About

Hosted by Leon and JR, we break down the biggest trends in blockchain, digital assets, and decentralized finance—unpacking how they shape industries, economies, and society. From short-form insights to in-depth interviews with experts, we cut through the noise to bring you what matters in the evolving world of crypto.

Information

  • Creator
    The Boost Network
  • Years Active
    2025 - 2026
  • Episodes
    34
  • Rating
    Explicit
  • Copyright
    © 2025 The Boost Network
  • Show Website
    The Social Ledger