The Start Up Support Surgery

MonkeyPants Productions
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  • Entrepreneurship
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Introducing the Start Up Support Surgery hosted by Dr Jo Watkins —a podcast tailored for medics and healthcare heroes ready to blend their medical expertise with entrepreneurship. Dive into a world where you juggle your medical calling with building a business or side hustle, carving out flexibility amidst the chaos of work and family life. Discover a new realm of aiding others beyond the NHS's constraints. Starting a venture isn't a walk in the park—it's a wild ride of emotions and learning curves. With two decades of balancing medicine and business as a GP, I'm thrilled to share my experiences, insights, and conversations with experts and fellow healthcare professionals. Join me on this journey of growth, exploration, and empowerment—because your entrepreneurial story starts here.

  1. Sep 10

    Episode #69: The Banoffee Pie Story - with Sue Mackenzie

    In this special bonus episode of The Start Up Support Surgery, Jo celebrates the second anniversary of the podcast with an exciting refresh and a heartfelt conversation with Sue McKenzie, one of the original creators of the iconic Banoffi Pie.  Jo reflects on the evolution of the podcast and its mission to support medics with ideas, focusing on the entrepreneurial journey and the importance of creativity, community, and experimentation. This episode dives into the unexpected connection that arose from a trademark application concerning the Banoffi Pie business model. Jo and Sue share their delightful conversation that emerged from this formal situation, highlighting the serendipitous nature of entrepreneurship and the power of curiosity.  Sue recounts her journey of opening the Hungry Monk restaurant in 1968, where the beloved dessert was born. With a blend of laughter and nostalgia, she shares the story behind the creation of Banoffi Pie and its remarkable journey into culinary fame. The discussion also touches on themes of relationships, networking, and the joy of building something meaningful from the ground up.  This episode serves as a reminder that even the most mundane situations can lead to extraordinary outcomes and connections. Jo and Sue's conversation encapsulates the spirit of entrepreneurship, encouraging listeners to embrace their ideas and the relationships that can help them flourish.  Key Topics Covered:   - The evolution of The Start Up Support Surgery podcast   - The story behind the creation of Banoffi Pie   - The significance of curiosity and conversation in business   - Navigating trademark issues and building relationships   - The importance of community support in entrepreneurship   - Reflections on personal and professional growth through unexpected connections  To connect with Jo:   - https://www.jowatkins.com/

    Episode #69: The Banoffee Pie Story - with Sue Mackenzie

  2. Sep 7

    Episode #68: Client Stories - Rebecca Ryell

    In this short Summer Series of Client Stories, Jo is excited to present the incredible Dr. Rebecca Ryle, affectionately known as Bex. With a rich history of friendship and mentorship spanning nearly two decades, Bex shares her journey from being a GP partner to becoming a freelance travel coach, helping families embrace adventurous travel experiences.  Bex reflects on her initial struggles and the pivotal moments that led her to seek Jo's guidance. She discusses the challenges of balancing her medical career with her passion for travel, and how Jo's coaching provided her with the confidence and clarity to turn her ideas into a viable business. Through practical advice and encouragement, Jo helped Bex identify her niche and develop a product that resonates with families eager to explore the world.  The conversation highlights the importance of creativity and personal fulfilment in the life of a healthcare professional. Bex's story is a testament to the transformative power of mentorship and community support, showcasing how one can navigate the complexities of entrepreneurship while remaining committed to their medical career.  This episode is a treasure trove of insights for anyone contemplating a similar journey, offering inspiration and practical tips for integrating personal passions with professional commitments.    Key Topics Covered:  - Bex's journey from GP to travel coach  - The importance of mentorship and community  - Overcoming challenges in adventurous family travel  - Strategies for balancing a medical career with entrepreneurial ambitions  - The role of market research in developing a successful business  - Embracing creativity and personal growth in entrepreneurship    Key Takeaways:  1. Seek mentorship to gain confidence and clarity in your entrepreneurial journey.  2. Embrace your unique skills and experiences to create a valuable offering.  3. Balance your professional commitments with your personal passions for a fulfilling life.  4. Engage in market research to validate your ideas and understand your audience.  5. Allow yourself the freedom to experiment and learn from both successes and failures.  To connect with Jo:  - https://www.jowatkins.com/  To find out more about Bex and her travel coaching services:  - Linkedin - https://www.linkedin.com/in/rebecca-ryell-52057153/  - Website - https://www.rebeccaryell.co.uk/

    Episode #68: Client Stories - Rebecca Ryell

  3. Sep 1

    Episode #67: Client Stories - Dr Verity Jones

    In this episode Jo cotinues her short series of Client Stories by welcoming Dr. Verity Jones, an NHS GP and sexual health doctor, who is embarking on an exciting venture to establish a remote clinic for perimenopausal and menopausal women dealing with chronic pain. Verity shares her journey from feeling overwhelmed by the prospect of starting a business to finding clarity and purpose through Jo's coaching programme.  Before joining Jo's community, Verity faced numerous challenges, juggling her roles as a GP and a mother to two young children. She candidly discusses the personal impact of her uncertainty and the daunting task of stepping outside the NHS bubble to pursue her entrepreneurial aspirations. Verity highlights the transformative experience she had in Jo's Clarity cohort, where she was encouraged to explore her motivations and the purpose behind her business idea.  Throughout the conversation, Verity reflects on the importance of community support and how it has propelled her forward. She shares her excitement about welcoming her first client and the progress she has made since starting her journey. Verity also emphasises the significance of pacing herself as she builds her business while balancing family life and other professional commitments.  This episode serves as an inspiring reminder that starting a business is a marathon, not a sprint, and that having the right support can make all the difference. Verity's story resonates with anyone considering a leap into entrepreneurship, particularly in the healthcare sector.  Key Topics Covered:  - Verity's journey from NHS GP to entrepreneur  - Overcoming personal challenges and self-doubt  - The role of Jo's coaching programme in her development  - The importance of community and support in entrepreneurship  - Strategies for balancing business with family life  - Insights on building confidence and visibility in a new venture    To find out and connect with Jo:  - https://www.jowatkins.com/  Don't forget to download your free PDF guide, From Stethoscope to Startup, available in the show notes! Introduction to Emma's journey Challenges faced after GP training The impact of joining the Start Up Support Surgery programme Key learnings and light bulb moments The importance of community support Next steps for Rebellious Health Advice for healthcare professionals considering entrepreneurship https://drjowatkins.mykajabi.com/freemembership     To connect with Verity and learn more about her clinic:  - https://www.linkedin.com/in/dr-verity-jones-800561349/   Liu Batchelor can be found here: https://www.linkedin.com/in/liubatchelor/

    Episode #67: Client Stories - Dr Verity Jones

  4. Aug 24

    Episode #66: Client Stories - Dr Manisha Bhatnagar

    In this episode Jo cotinue the Cl;ient Stories series, and invites you to listen to the inspiring journey of Dr. Manisha Bhatnagar, a GP who has successfully transitioned into the entrepreneurial world by establishing the Liverpool Clinic. Manisha shares her story of transformation, detailing the initial struggles she faced as she sought clarity and direction amidst a sea of ideas.   Reflecting on her journey, Manisha discusses how her initial uncertainty led her to seek guidance from Jo. Through one-on-one sessions and the Start Up Support Surgery programme, she gained the confidence and structure needed to turn her vision into reality. Manisha highlights the importance of having a mentor who understands her unique needs and challenges, and how this support was pivotal in her decision-making process.   Throughout their conversation, Manisha emphasises the key breakthroughs she experienced, including the moment she realised her true passion for setting up a clinic focused on advanced joint and tendon treatments. Her journey is a testament to the power of community, mentorship, and the courage to embrace change.   This episode serves as a motivational reminder for healthcare professionals contemplating a shift into entrepreneurship, showcasing how clarity, support, and determination can lead to remarkable outcomes.   Key Topics Covered:   - Manisha's transition from GP to clinic owner   - The challenges of starting a business in healthcare   - The impact of mentorship and community support   - Key breakthroughs in clarity and focus   - Building a successful clinic and its services   - Insights on overcoming uncertainty and finding direction   To connect with Manisha and learn more about the Liverpool Clinic:   - https://www.theliverpoolclinic.com/ To find out and connect with Jo:   - https://www.jowatkins.com/    Don't forget to download your free PDF guide, From Stethoscope to Startup, available in the show notes!  Introduction to Emma's journey Challenges faced after GP training The impact of joining the Start Up Support Surgery programme Key learnings and light bulb moments The importance of community support Next steps for Rebellious Health Advice for healthcare professionals considering entrepreneurship  https://drjowatkins.mykajabi.com/freemembership   Liu Batchelor can be found here: https://www.linkedin.com/in/liubatchelor?utm_source=share_via&utm_content=profile&utm_medium=member_ios

    Episode #66: Client Stories - Dr Manisha Bhatnagar

  5. Aug 17

    Episode #65: Client Stories - Dr Emma Presern

    In this episode of The Start Up Support Surgery, Jo presents an inspiring client story featuring Dr. Emma Presern, founder of Rebellious Health. Emma shares her transformative journey from GP to entrepreneur, revealing how she turned her passion for supporting healthcare professionals into a thriving business.    Emma discusses her initial struggles with uncertainty after completing her GP training and her desire to create a unique path in healthcare. She reflects on how joining the Start Up Support Surgery programme provided her with the confidence, community, and practical knowledge she needed to launch her group programme aimed at helping doctors experiencing burnout.    Throughout their conversation, Emma highlights the importance of understanding her 'why' and who she wanted to serve, which became pivotal in shaping her business. She also emphasises the invaluable support from her peers in the programme, noting that the community aspect was instrumental in her growth and success.    This episode is a powerful reminder of the potential for healthcare professionals to redefine their careers and make a meaningful impact in their communities. Emma's story is sure to resonate with anyone contemplating a transition from traditional medical roles to innovative entrepreneurial ventures.    Key Topics Covered:   - Emma's transition from GP to entrepreneur   - The challenges of starting a business in healthcare   - The role of community and support in entrepreneurship   - Identifying your target audience and purpose   - Building a business that aligns with personal values   - Insights on overcoming self-doubt and perfectionism   To connect with Emma and learn more about Rebellious Health:   - Website: https://www.rebelliousmedic.com/    To find out and connect with Jo:   - https://www.jowatkins.com/    Don't forget to download your free PDF guide, From Stethoscope to Startup, available in the show notes!  Introduction to Emma's journey Challenges faced after GP training The impact of joining the Start Up Support Surgery programme Key learnings and light bulb moments The importance of community support Next steps for Rebellious Health Advice for healthcare professionals considering entrepreneurship  https://drjowatkins.mykajabi.com/freemembership   Liu Batchelor can be found here: https://www.linkedin.com/in/liubatchelor?utm_source=share_via&utm_content=profile&utm_medium=member_ios

    Episode #65: Client Stories - Dr Emma Presern

  6. Aug 10

    Episode #64: Client Stories - Dr Mari Walling

    In this episode of The Start Up Support Surgery, Jo presents a captivating client story featuring Dr. Mari Walling, a GP and co-founder of the online menopause clinic, Lamala Health. Mari shares her transformative journey from redundancy to entrepreneurship, highlighting the challenges she faced as she sought structure and purpose after leaving her traditional medical role.  Mari candidly discusses her experience joining the Start Up Support Surgery programme alongside her co-founder, Dr Emma Ginns. With a strong desire for organisation and a plan, she embraced the programme's resources, including community calls and masterclasses, which provided the guidance she needed to navigate the world of business.  Throughout their conversation, Mari reflects on the importance of showing up consistently, particularly on social media, and how this commitment has led to a growing patient base for Lamala Health. She describes Jo as a "bird launcher," crediting her support and mentorship for helping her and Emma build a thriving online clinic and regain their confidence in this new venture.  This episode is an inspiring reminder of the power of community, structure, and the entrepreneurial spirit, particularly for healthcare professionals considering a leap into the business world.  Key Topics Covered:  - Mari's transition from redundancy to entrepreneurship  - The role of structure in navigating business challenges  - Importance of consistency in marketing and social media  - Building an online clinic and attracting patients  - The value of community support in entrepreneurship  - Insights on finding the right business mentor  To connect with Mari and learn more about Lamala Health:  - Website: https://www.lemalahealth.co.uk/  To find out and connect with Jo:  - https://www.jowatkins.com/ Download free Stethoscope to Start up here https://drjowatkins.mykajabi.com/freemembership   Connect with Liu Batchelor here: https://www.linkedin.com/in/liubatchelor?utm_source=share_via&utm_content=profile&utm_medium=member_ios

    Episode #64: Client Stories - Dr Mari Walling

  7. Aug 3

    Episode #63: Client Stories - Dr Ruth Machin

    In this episode of The Start Up Support Surgery, Jo introduces a special summer series featuring inspiring client stories from her coaching programme. This week, we hear from the remarkable Dr. Ruth Machin, a former consultant radiologist turned health coach and YouTuber. Ruth shares her transformative journey from the NHS to entrepreneurship, detailing the challenges she faced after leaving medicine due to health issues and her determination to carve out a new path.  During this conversation, Ruth reflects on her initial struggles with identity and purpose, feeling like a 'failed doctor' as she transitioned into the business world. Ruth also discuss the importance of community support and mentorship in navigating this unfamiliar landscape, highlighting how Ruth's experiences within the Start Up Support Surgery programme helped her regain her confidence and find her voice.  Ruth candidly shares her key breakthroughs, including the realisation that effective marketing is essential for success and the courage it took to embrace social media as a platform for her new business. Her journey has led to the launch of a thriving coaching business focused on empowering women over 50, alongside her growing YouTube channel.  This episode is a heartfelt testament to resilience, self-discovery, and the power of community in entrepreneurship. Ruth's story is sure to resonate with anyone considering a leap into the business world, particularly those from a medical background.    Key Topics Covered:  - Ruth's transition from consultant radiologist to health coach  - The impact of chronic health issues on career and identity  - The role of community and mentorship in entrepreneurship  - Key breakthroughs in marketing and social media  - Building a coaching business for women over 50  - The importance of purpose and personal growth in business    To connect with Ruth:  - YouTube: https://www.youtube.com/@DrRuthMachin  To find out and connect with Jo:  - https://www.jowatkins.com/ Download free Stethoscope to Start up here https://drjowatkins.mykajabi.com/freemembership Liu Batchelor - https://www.linkedin.com/in/liubatchelor?utm_source=share_via&utm_content=profile&utm_medium=member_ios

    Episode #63: Client Stories - Dr Ruth Machin

  8. Jul 20

    Episode #62: Facebook Ads, Navigating Audience Growth and Developing An Agency as a Medical Student - with Tiarnan McKeever

    In this episode of The Start Up Support Surgery, Jo is joined by the fabulous Tiernan, founder of KeCatalyst. With a unique background in healthcare and a passion for entrepreneurship, Tiernan shares his journey from medical school to building a successful marketing agency that supports healthcare professionals. As they delve into Tiernan's experiences, he discusses the challenges and opportunities he faced while transitioning from medicine to business. He reflects on the initial financial motivations that led him to explore side hustles during his studies and how that evolved into a thriving agency focused on paid advertising and CRM management. Throughout the conversation, Tiernan emphasises the importance of understanding one's target audience and the strategic use of paid ads to scale a business. He provides valuable insights into the mindset required for entrepreneurship, the significance of mentorship, and the necessity of building strong local connections before expanding into broader markets. This episode is filled with practical advice for healthcare professionals considering a leap into entrepreneurship, particularly in the realms of marketing and patient engagement. Tiernan's story is a testament to the power of resilience, adaptability, and the importance of aligning business goals with personal values. Key Topics Covered:  - Tiernan's journey from medical school to entrepreneurship  - The founding of Kay Catalyst and its focus on healthcare marketing  - The role of paid advertising in business growth  - Strategies for building local connections and community engagement  - The significance of mentorship and continuous learning  - Balancing business ambitions with personal values and lifestyle  Key Takeaways:  1. Align your business idea with your long-term lifestyle goals.  2. Build strong local connections before expanding your reach.  3. Invest in mentorship and continuous learning to navigate challenges.  4. Understand your target audience and tailor your marketing strategies accordingly.  5. Test your business model with a warm audience before scaling with paid ads.   To connect with Tiernan:  - Website: https://growth.kesocials.com/us/   - LinkedIn: https://www.linkedin.com/in/tiarn%C3%A1nmckeever/  To find out and connect with Jo:  - https://www.jowatkins.com/

    Episode #62: Facebook Ads, Navigating Audience Growth and Developing An Agency as a Medical Student - with Tiarnan McKeever
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Introducing the Start Up Support Surgery hosted by Dr Jo Watkins —a podcast tailored for medics and healthcare heroes ready to blend their medical expertise with entrepreneurship. Dive into a world where you juggle your medical calling with building a business or side hustle, carving out flexibility amidst the chaos of work and family life. Discover a new realm of aiding others beyond the NHS's constraints. Starting a venture isn't a walk in the park—it's a wild ride of emotions and learning curves. With two decades of balancing medicine and business as a GP, I'm thrilled to share my experiences, insights, and conversations with experts and fellow healthcare professionals. Join me on this journey of growth, exploration, and empowerment—because your entrepreneurial story starts here.

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