The Third Pour

The Professor, The Doc and GT

Stop drinking the hype and start drinking the whiskey. The Professor, Doc, and GT are on a mission to uncover the truth of the whiskey landscape. Using a strict double-blind format to eliminate "bottle bias," we compare the $400 unicorns against the $40 everyday pours. The Goal: Pierce the veil of marketing. The Method: Double-blind tastings. The Question: Is it worth the price? Subscribe to see if your favorite bottle survives the test.

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Stop drinking the hype and start drinking the whiskey. The Professor, Doc, and GT are on a mission to uncover the truth of the whiskey landscape. Using a strict double-blind format to eliminate "bottle bias," we compare the $400 unicorns against the $40 everyday pours. The Goal: Pierce the veil of marketing. The Method: Double-blind tastings. The Question: Is it worth the price? Subscribe to see if your favorite bottle survives the test.

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