The Twin Project

Marc Leisner, Lucas Leisner
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Identical Twins that love building Startups and nerd out on everything related to AI and business! When you go to a restaurant and immediately start counting the tables to see how much money they might make, you came to the right place. Join us on our journey from 0s to Startup heroes! 🦸 #ai #aitools #aistartups

  1. Jun 3

    Her Invention Was Stolen by a Billion $ Company | Amanda Sima

    In this episode (153), the twins talk to Amanda Sima. Amanda Saima is a serial founder, inventor, and entrepreneur who has built businesses in collegiate apparel, consumer products, and now media. In this episode, Amanda shares how a vintage Ohio State sweater inspired her first company, how she got into the complex world of collegiate licensing, and what she learned from sourcing products internationally. Then the conversation turns into a full founder thriller: Amanda explains how she created a patented disposable kids’ cup lid, why she believed it could be a billion-dollar idea, and how a major corporation allegedly copied it after she shared the concept with a manufacturer. We talk about patents, copycats, lawsuits, founder resilience, and why entrepreneurs have to turn pain into progress. #founderstory #startup #patents

    52 min

  2. May 18

    Why Most FinTech Startups Fail: Rejection, AI & Distribution | Vince Solo

    Most founders love building. Fewer love selling. And according to Vasyl “Vince” Soloshchuk, that’s exactly where many startups go wrong. In this episode, we talk about why rejection is one of the most valuable forms of startup data, why founders need to talk to customers earlier, and why traction beats a smart-sounding idea every time. We also dive into FinTech, AI, distribution, data infrastructure, investor red flags, burn rate mistakes, and why execution matters more than vision. A practical episode for founders, operators, and anyone trying to build something real instead of just building something impressive-looking.

    39 min

  3. May 12

    Why AI Needs Observability And What’s Coming Next | Todd Persen

    In this episode, we talk with Todd Persen, CTO of Hydrolix, about the invisible infrastructure behind modern software, AI systems, and the internet. We break down what observability actually means, why startups should care about it earlier than they think, and how AI agents may soon rely on logs and telemetry to detect bugs, fix systems, and monitor infrastructure in real time. We also get into massive data scale, the future of bot traffic, agentic commerce, software architecture, and why the real challenge in technology is often not just code, but getting people to work well together. This is a fascinating conversation about AI, engineering, startups, and the systems quietly powering the digital world.

    39 min

  4. May 4

    Why Most Entrepreneurs Fail And How To Win | Mike Foster

    Why do most entrepreneurs fail? In this episode, we talk with Mike Foster about what actually drives success in business. We break down why execution matters more than ideas, why chasing revenue is often a mistake, and how most founders misunderstand pricing, margins, and growth. Mike shares lessons from over a decade of coaching entrepreneurs, including how to: build better teams avoid bad clients improve decision making and define success on your own terms We also explore mindset, resilience, hiring, AI, and the real psychology behind entrepreneurship. If you want to build a business that actually works, this episode is for you.

    1h 2m

  5. Apr 23

    Why Fertility Is Collapsing And Nobody Talks About It | Kirsten Karchmer

    Are we becoming less fertile as a species? In this episode, we talk with Kirsten Karchmer about the growing fertility crisis and what may be driving it. We cover sperm quality, plastics, stress, overtraining, poor sleep, blood sugar, PCOS, birth control, and why many people ignore the warning signs until they want to have kids. Kirsten also shares her own story of being diagnosed with MS at a young age, how that pushed her into holistic medicine, and why she is now building Conceivable to make fertility and women’s health support more accessible through AI and personalized care. This is a fascinating conversation about health, hormones, lifestyle, and the future of fertility.

    1h 1m

  6. Apr 14

    How To Validate A Startup Idea Before You Build It | Ohad Shaked

    Most founders build first and think later. That is why many startups fail. In this episode the twins talk with Ohad Shaked. He is a founder investor and has been building startups for over 20 years. He now helps founders validate ideas and build real businesses with ThinkUp. If you want to learn how to validate a startup idea this episode is for you. We talk about How to validate a startup idea step by step How to talk to customers and get real feedback How to get your first customers Common startup mistakes founders make What investors look for in early stage startups Why distribution is more important than product Ohad also shares lessons from building startups and investing in companies. If you are starting a startup or want to build a business this will help you avoid costly mistakes.

    41 min

  7. Apr 10

    AI Will Replace Most Jobs (And No One Is Ready) | Adam Spector

    In this episode (#147) we are joined by Adam Spector. He is the  CEO & Founder of CHORE, has invested in over 200 startups, including 14 unicorns. In this episode, he breaks down why AI is about to reshape the workforce faster than most people expect. We cover: Why most employees are replaceable (and AI doesn’t need to be perfect) The shift from SaaS tools to AI workers Why execution matters more than ideas The real difference between Silicon Valley and Europe What founders need to do to stay relevant Adam also shares how CHORE is building AI systems that take over the “chores” inside companies, so founders can focus on what actually matters. If you're building a business, this episode will change how you think about work. #hirechore #adamspector #entrepreneurship #tech #ai #startups

    1h 2m

  8. Apr 3

    She Lost Everything… Then Built an Extraordinary Life (48 Hour Rule) | Nikki Barua

    What if one decision could completely change your life? In this episode, we sit down with Nikki Barua, serial entrepreneur, CEO of FlipWork, and transformation expert to break down how she went from absolute rock bottom to building multiple companies and becoming a global keynote speaker. After experiencing a devastating personal tragedy and losing everything during the financial crisis, Nikki made one decision that changed everything. 👉 And it led to a framework she still uses today: The 48 Hour Rule In this episode, we break down: The 48 Hour Rule (how to process pain without staying stuck) Why purpose > talent How to escape the victim mindset Why comfort is the real enemy How to reinvent yourself in the AI age The hidden danger of staying in the wrong tribe How small daily actions compound into massive results Nikki has spent 25+ years helping companies navigate transformation and has been featured in major outlets like CNBC, Forbes, and Bloomberg. This is not motivation, this is a playbook for reinvention. 🔥 If you feel stuck, this episode will reset your mindset.#nikkibarua #mindset #startups #entrepreneurship #selfdevelopment

    56 min
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About

Identical Twins that love building Startups and nerd out on everything related to AI and business! When you go to a restaurant and immediately start counting the tables to see how much money they might make, you came to the right place. Join us on our journey from 0s to Startup heroes! 🦸 #ai #aitools #aistartups

Information

  • Creator
    Marc Leisner, Lucas Leisner
  • Years Active
    2023 - 2026
  • Episodes
    153
  • Rating
    Explicit
  • Copyright
    © Marc Leisner, Lucas Leisner
  • Show Website
    The Twin Project