The Twist Podcast Episode 6 - Jamal Al Shebani Luxury Marketing The Twist Podcast

Join us on TWIST for a captivating session with Jamal Al Shebani, as host Elie Charbel dives deep into the essence of BISHT Magazine. From its inception to the vibrant cultural scene it now represents, we explore the milestones, marketing techniques, the heart of luxury branding, and what defines BISHT’s success and the vision of its founder.

Chapters:


00:00 - Intro to BISHT Magazine's Elegance
02:50 - Birth of BISHT: Conception and Launch
06:55 - Navigating Business Hurdles with Finesse
08:38 - The Purpose and Drive Behind BISHT
10:40 - Unpacking the Competitive Edge of BISHT
13:40 - Decoding Marketing Strategies for Luxury Brands
20:55 - Cultivating Jamal’s Personal Brand within the Luxury Niche
22:45 - Understanding the Target Audience for BISHT
26:00 - Addressing SME Challenges with Innovation
28:16 - Future Aspirations: The Road Ahead for BISHT

Key Insights:

Journey of BISHT Magazine from a dream to a luxury lifestyle pillar.
Marketing and branding dynamics in the luxury sector.
The strategic interplay between culture, innovation, and business growth.


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