You don't become the next version of yourself - or your business - by doing everything exactly the way you've always done it. This week I'm joined by Tina Floersch and Kailee Nauman, designers, co-hosts of the Branded & Booked Podcast, and two of the women behind Inevitable Live happening in Denver next week. We get into creativity, community, boundaries, collaboration, big-ass dreams, and all the personal growth that inevitably comes with building a business. This conversation is such a good reminder that growth isn't just about finding the next strategy or working harder. Sometimes it's about dreaming bigger, letting people support you, protecting what matters, and giving yourself permission to evolve into the person your next level actually requires. In this episode, we talk about: Tina and Kailee's individual journeys into design and entrepreneurship Trusting the journey and following where the energy is taking you Why so many designers start with photography - and the beauty of being a multifaceted creative How Tina and Kailee went from becoming friends to moving to Orlando, starting a podcast, and collaborating on offers and ideas The importance of having entrepreneur and creative friends who actually GET IT Building community with other women business owners and what I've loved about doing that here in Colorado The unexpected amount of personal growth that comes with entrepreneurship Why your branding gets to show people who the f**k you actually are Our spicy opinions on personality-infused branding and creating an online presence that feels like YOU Taking unnecessary pressure off yourself and your business Setting boundaries with clients and protecting your time, energy, and mental health The reminder that almost nothing is actually urgent - sometimes, it's just business Why holding boundaries is ultimately better for everyone involved Learning not to take feedback, criticism, or client responses personally - especially as a creative How Tina and Kailee became involved in co-hosting Inevitable Live with Aubrianna Kay What they're doing differently with the event and the community they're creating around it Giving yourself permission to dream BIG without immediately asking, "Okay, but how am I actually going to do that?" How leading in-person experiences changes YOU, too Balancing business and your actual f*****g LIFE - and creating the boundaries that allow you to enjoy both How we accidentally recreate people-pleasing patterns inside businesses we literally started to create more freedom 😂 Asking for help, talking through what's coming up, and investing in support instead of trying to figure everything out alone Why you can't DIY yourself to success The identity shifts that come with growth Connect on Instagram: Tina, Kailee, Branded & Booked Podcast Get your ticket to Inevitable Live: September 17 & 18 | Denver, CO Listen to the Branded & Booked Podcast Magnetic By Nature Business Mastermind with Abby: For the woman who's done everything she's "supposed" to do but knows she's capable of more, this mastermind blends identity, embodiment, visibility, and business strategy to help you own what already makes you magnetic and build a sustainable 6-figure business because of it 🦋 3 spots left at $777/month before pricing increases. 2027 RETREATS Aligned Momentum Winter Retreat — January 14-17, 2027 | Estes Park, CO: For the woman who wants to start the year aligned instead of forcing herself into New Year hustle mode, this intimate 4-day retreat blends identity + vision work, business strategy, masterminding, coaching, embodiment, content creation, connection, and winter FUN so you can get clear on what you actually want and create momentum that feels natural ❄️ Final dates + details coming THIS WEEK - DM me on Instagram if you want first dibs! re: treat with Abby x Nina — May 19–23, 2027 | Wilmington, NC: A five-day beach house experience for women who know life isn't something to arrive at - it's something to LIVE. Think ocean swims, deep conversations, dance parties, creative breakthroughs, and plenty of space to reconnect with yourself, your desires, and the parts of you that have gotten lost in all the doing 🌊 2 founding spots left before price increases. Embodied Expansion Retreat — September 23-26 2027 | Colorado mountains: For the woman who's ready to expand her business without leaving herself behind, this 4-day immersive experience brings together strategy, identity, embodiment, visibility, genuine sisterhood, and a whole lot of FUN so you can reconnect with yourself, own your leadership, and create what’s next from who you are NOW 🏔️ 4 early bird spots available. WAYS TO WORK TOGETHER Private Mentorship: For the female founder who's built something incredible and is ready to lead at an even higher level, this intimate 1:1 partnership combines deep strategic guidance with identity and embodiment work to help you close the gap between where you are and where you know you're capable of going 🔥 Brand, Copy, & Web Design: For the woman whose online presence no longer reflects the depth of her work or the vision she's building, we'll create a brand and website that communicates your value clearly, builds trust instantly, and finally feels like you💫 Design & Marketing Power Sprint: For the founder who knows exactly what she needs done but doesn't have the time or desire to DIY it, this focused intensive helps you bring high-impact design, copy, and marketing projects to life - fast ⚡ Payment plans + Affirm available for all offers. → Check out my website for more ways to work together and connect! FREE RESOURCES You know I’m here for YOU and your success. And that includes offering a few different free resources to help you get there! Website Hero Copy Prompts - Your no-BS guide to writing a website header that hooks in less than 7 seconds — complete with fill-in-the-blank prompts, click-worthy CTA ideas, and a quick vibe check so your home page feels like you (not some cookie-cutter template). The Bold Expression Toolkit - Your no-fluff, full-body yes to showing up online like the powerhouse you are. Think: scroll-stopping Canva templates, juicy content prompts, mindset + embodiment practices, and personalized feedback from a pro — all wrapped in a Notion dashboard designed to help you stop holding back and start saying what you really want to say. Sign up for my Newsletter - Where you’ll get first access to any other new resources and opportunities to work with me, PLUS tips, strategies, and stories for how to navigate the online space in a way that feels good. Support my show! I would love you foreverrr if you subscribe, rate, and review my podcast on Apple Podcasts or Spotify to show your support of the show. Share to your stories and tag me so I can see you tuning in! 🫶🏻 → Connect with me on Insta: @abbybradetich for alllll the juicy things @theunfilteredceopod for the podcast!