The Venue RX The Venue RX Podcast

In this week’s episode of The Venue Rx Podcast, our host Jonathan Aymin welcomes Nicole and Jen, the creators of the Wedding Crasher app, to discuss its inception during the COVID-19 pandemic and their collaborative journey. They highlight the app's customizable event details and guest experiences, designed for both wedding professionals and couples. Jen shares her background as a wedding planner and her venture in establishing The Sky Room venue in North Carolina. The conversation dives into the app's development challenges, future enhancements, and its potential as a marketing tool for venues.

About Our Guest: 

Jen Shaefer and Nicole Reginelli met in 2013 while working at a Fortune 500 company. Their shared passion for events and entrepreneurship quickly bonded them, leading to many coffee dates where they dreamed of future ventures. Although they pursued separate paths for a few years, they reunited over a glass of wine in 2021. During this meetup, Jen pitched her idea for Wedding Crasher to Nicole, and the rest is history.

Born out of the COVID-19 pandemic, the Wedding Crasher App is revolutionizing the events industry, thoughtfully designed by a seasoned wedding planner. Our primary goal is to elevate the wedding guest experience by addressing their most frequently asked questions in one streamlined platform.

The Wedding Crasher App boasts an array of innovative features, including a comprehensive schedule of events, transportation details, a digital bar list, a menu tab, and a convenient searchable seating chart. This app aims to alleviate common stressors on the big day for both professionals and couples. It not only enhances the level of service provided but also opens up new avenues for wedding professionals to elevate their offerings and increase profitability.

Find Them Here: 

Website: https://www.weddingcrasherapp.com/

Instagram: https://www.instagram.com/weddingcrasherapp/Apple Downloads: https://apps.apple.com/us/app/wedding-crasher/id6453683293

In this week's episode of The Venue Rx Podcast, our host Jonathan Aymin welcomes Spencer Howard, the founder of Straight to the Points. Spencer shares insights on maximizing credit card sign-up bonuses and selecting cards with bonus categories that align with a business owner's spending habits. They explore how venue owners can leverage credit card points for both vacations and business expenses. Spencer also introduces tools like Card Pointers for tracking benefits and emphasizes the importance of understanding annual fees, reward space, and maintaining flexibility with travel plans. Spencer also touches on the competitive landscape for venues and how credit card points can fund honeymoons for couples. Additionally, he provides advice on managing employee credit cards and highlights the advantages of using credit cards over debit cards to earn points on business expenditures.

About Our Guest: 

Spencer Howard is a renowned expert in credit card loyalty programs and travel rewards. As the founder of Straight To The Points (STTP), Spencer has established the go-to resource for individuals eager to demystify credit card points and enjoy luxurious travel for business or leisure. After years of assisting family and friends with understanding credit card points, he launched STTP in 2017. Since then, he has been providing members with complimentary and premium content through his Award Alert newsletters, which now boast 21,000 members. STTP offers the latest information on everything from First and Business Class flight alerts to tutorials on effectively booking and securing flights using credit card points.

With nearly a decade of experience in travel writing, Spencer has contributed to multiple travel media outlets, including Upgraded Points, One Mile At A Time, God Save The Points, and The Points Guy. He also spent four years as editor-in-chief at 10xtravel.com, where he led a team of writers and editors to produce top-quality and breaking news in the travel industry.

Find Him Here: 

Website: https://straighttothepoints.co/

Email: spencer@straighttothepoints.co

Instagram: https://www.instagram.com/straighttothepoints/

Facebook: https://www.facebook.com/straighttothepoints1

Linkedin: https://www.linkedin.com/in/spencer-howard-82072710/ 

In this week’s episode of The Venue Rx Podcast, our host Jonathan Aymin sits down with Cindy Y Lo, the owner of Red Velvet and Strong Events. They dive into the event industry, emphasizing the creation of memorable experiences that align with clients' brands and deliver tangible results. Cindy discusses the specialized services her companies provide, the management of scope creep, and the significant impact of venue design on events. They explore the importance of venue layout, signage, and amenities, along with the challenges posed by urban venues and logistical considerations. She also highlights trends in personalized event elements and the growing need for versatile venue spaces.

About Our Guest: 

Cindy Y. Lo is an Entrepreneur, Professional Speaker & Author. She founded Red Velvet in 2002 with the mission to Outplan, Outplay, and Outparty! Red Velvet is a full-service experience agency that helps global brands ideate, design, and execute their vision. As an independent, woman, and minority-owned agency, RED VELVET prides itself on its diverse, detail-oriented team of creatives from various cultures, communities, and backgrounds. Under the leadership of CEO and Chief Event Strategist Cindy Y. Lo, the agency has been dedicated to generating genuine human connections through live experiences since its inception. 

As of August 2023, Cindy Y. Lo is also the new owner and CEO of Strong Events. Celebrating 33 years in business, Strong Events is the longest-running and largest warehouse for specialty event rentals and custom fabrication, serving the Texas Hill Country area.

Find Her Here: 

Tel:  512.380.9688

Email: cindy@cindylo.com 

Website: https://www.cindylo.com/ 

Instagram: https://www.instagram.com/cindyknowsevents 

Linkedin: https://www.linkedin.com/in/cindyknowsevents/ 

In this week’s episode of The Venue Rx Podcast, our host Jonathan Aymin sits down with Paige Hulse, an expert in intellectual property law and the founder of Creative Law Shop. They dig into crucial legal considerations that venue owners should prioritize. Paige emphasizes the significance of well-crafted contracts, safeguarding intellectual property, and strategic planning for business expansion. The discussion covers challenges related to AI-generated content, the enforceability of non-compete agreements, and the importance of termination clauses in contracts. Paige advises venue owners to conduct thorough audits to protect their interests and collaborate closely with legal advisors to ensure legal compliance. Paige provides valuable insights for venue owners on legally safeguarding their businesses and leveraging intellectual property strategically.

About Our Guest: 

Paige Hulse is the founder and lead attorney of Paige Hulse Law, a law firm dedicated to assisting business owners in building enduring businesses that thrive today and in the future. As a business owner herself, Paige understands the challenges and risks involved in starting a business from scratch. She empathizes with the need to protect intellectual property through trademarks and the importance of estate planning for unforeseen circumstances. Paige's passion lies not only in helping clients achieve success but also in empowering them to navigate the legal aspects of their business confidently, ensuring longevity and resilience.

Find Her Here: 

Email: hello@paigehulse.com

Website: https://paigehulselaw.com/

Instagram: https://www.instagram.com/paige.hulse/

Facebook: https://www.facebook.com/paigehulselaw/ 

Pinterest: https://www.pinterest.com/paigehulselaw/

Contract Templates: https://paigehulselaw.com/shop 

In this week’s episode of The Venue Rx podcast, our host Joanthan Aymin welcomes Jese Gray, the owner of Green Eyed Ambition, a service based business that helps entrepreneurs simplify their business and scale. Jonathan and Jese explore the crucial role of systems and processes in the success of event businesses. They highlight the necessity of organized systems to prevent chaos, streamline operations, and support growth. Jese, a certified HoneyBook pro, shares her expertise in assisting businesses in choosing the right CRM and technology. She emphasizes the importance of interconnected business aspects like client management and team communication. The conversation also covers understanding costs, organizing information, and utilizing a tech stack including HoneyBook, QuickBooks, Metrical, and Zapier. They discuss the challenges of feedback, making data-driven decisions, and using Asana for project management. Effective communication, follow-up systems, and professional financial transactions are stressed, with anecdotes shared about the consequences of neglecting these areas. 

About Our Guest: 

Jese launched LuxeGiving at 30 years old upon leaving corporate America to find happiness. Four years into starting LuxeGiving, she felt overwhelmed by the demands of hosting events, making sales calls, handling billing, and managing marketing tasks, limiting herself to a maximum capacity of 25 events per month. Despite her goal of expanding the business to 10 major cities, Jese faced challenges with systems and mindset obstacles, resulting in extensive travel between 5 states for events. She realized that hustling alone wasn't helping her achieve her goals and was holding back the business's potential, impacting her personal life and causing her to miss family functions.

Jese is now a service-based business coach who understands the challenges of running a business. She offers Honeybook workflow and other operating system setup services to help others in the industry master their back-office processes. For service-based business owners who wear multiple hats, from being the face of the company to handling sales, operations, customer service, and more, Jese provides support to alleviate overwhelm. As a business coach, she helps these owners create businesses they love and enjoy managing, offering guidance on streamlining operations for smoother functioning.

Find Her Here: 

Tel: (301) 375-0837

Website: https://www.greeneyedambition.com/

Instagram: https://www.instagram.com/greeneyedambition/

Youtube: https://www.youtube.com/channel/UCn8cbD7yFnP2EsyKwRXOePg

In this week’s episode of The Venue Rx podcast, our host Jonathan Aymin welcomes Margaret Brower, the owner of Rainmaker Sales & Marketing Group, to talk about the intricacies of wedding venue sales. The discussion encompasses the significance of establishing emotional connections, customizing sales methodologies, and leveraging CRM systems. Margaret highlights the importance of comprehending client requirements and harnessing the influence of non-verbal communication. They also explore the impact of generational variances on sales tactics. 

About Our Guest: 

With over 15 years of experience as a results-driven Director of Sales, Margaret Brower has dedicated her career to not just achieving, but exceeding sales targets through a unique blend of skill development and human connection. Today, as the CEO and founder of Rainmaker Sales & Marketing Group, she channels this passion and expertise into empowering catering sales teams nationwide. Her mission? To equip them with innovative tools and strategies to attract and secure their ideal clients, driving both revenue growth and personal fulfillment.

At Rainmaker, they're redefining sales success. Through custom interactive marketing solutions and empathetic sales techniques, they not only aim to boost revenue but also to unlock the immense potential within each sales professional. Margaret's approach is rooted in the psychology of sales, focusing on nurturing talents and charting paths to not just growth, but exponential advancement. 

Find Her Here: 

Email: mb@rainmakersalesmarketing.com 

Website: https://rainmakersalesmarketing.com/

Linkedin:https://www.linkedin.com/in/margaret-brower-rainmaker/

Instagram: https://www.instagram.com/rainmakersalesmarketing/