The Chelsea Peitz Podcast Chelsea Peitz

Feeling the Reel fatigue? Me too friend.

Wondering what Reels are actually working? 

Should Reels be less than 30 seconds? Or do longer Reels perform better?

What's the deal with "faceless Reels?" And should you hop onto this trend?

How important are trending audios anyway?

Should you test different types of Reels?

You've probably asked these questions a lot lately, right?  In this episode, I'll unpack the latest on what she sees working for Reels right now and share my own personal Reels strategy that doesn't lead to burnout.

Resources Mentioned:
The "Reel State" Course: Learn how to use Reels 

Uncopy Pasteable Brand Coaching Program: Four-week program for building a sustainable social media strategy  💛 Connect with Me + Resources
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FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads

How do you create content that not only gets engagement but converts? That is the million-dollar question, isn't it?
I had an amazing opportunity to speak at Social Media Marketing World in February about this topic and I just had to come into your earbuds to share the strategies that can help you get the most out of your content.

Inside this episode, I'll teach you my T.R.U.S.T. Method a framework designed to elevate your content strategy and build unwavering trust with your audience.


Learn how building trust is foundational for creating high-converting content.How empathy and message clarity are paramount in trust-building.Why value delivery and community outweigh metrics and trends.Why speaking to a small market isn't a bad thing.
Join the waitlist for How to Build an Un-Copy-Paste-Able Brand group coaching program.
Chapters
00:00
Introduction and Background
01:23
Crafting High-Converting Content: The Trust Template
05:38
Relatable Content: Building Trust through Stories
07:53
Uncopy-Pasteable Content: Showcasing Your Expertise
09:18
Strategic Structure: Optimizing and Maximizing Your Content
13:02
Timeless Strategies: Serving Your Purpose, Not the Platform
14:22
Conclusion and Invitation
💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 5-Step Guide to Creating Captivating Content
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads

Do you ever feel that you're too boring? Not young enough? Not old enough? Not special? That your message has already been said time and time again?

These are limiting beliefs that do not allow you to show up in your business and on social media to your fullest potential. 

The truth is that YOU are enough and your message is needed.

In this special episode, I'm sharing how to overcome F.E.A.R. so that you can serve your audience the content that they love and make real relationships.

We'll cover:
How to stop feeling overwhelmed by new social media platforms & featuresThe most impactful type of content, and it's not ReelsHow to get inspired through conversationsBalancing sharing personal content and credible contentWhy you may be feeling awkward on cameraHow to connect with contextThis episode is a sneak peek into a keynote that I will be giving soon which means you're getting exclusive access to some juicy tips.

So go grab your notebook and listen now.

Episodes Mentioned:

Episode 161: My Top Video Tips to Help You Reduce Content Stress



💛 Connect with Me + Resources
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Grab your FREE 5-Step Guide to Creating Captivating Content
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads

Does the word strategy stress you out?

Have you wondered what an Instagram strategy really is? And how do you implement one?

Well, then you're going to love this episode where I pull back the curtain on my 2-step strategy for Instagram growth and conversion.

This is a strategy that uses two of my favorite Instagram features, Reels & Stories.

Many times, people have gotten confused about what makes Reels & stories different and wonder which format to use.

I'll talk you through the benefits of both and how to use them to grow your followers and lead to them to conversion.

You'll also learn:
How Reels & Stories function as funnelsHow to create a content library that gets people to follow and stick aroundHow Reels & Stories work together to help you build your businessI hope that this episode helps to bring clarity and helps you create content more confidently.

Links Mentioned:

Instagram's Recommendation Algorithm 
💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 5-Step Guide to Creating Captivating Content
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads

The ultimate compliment you could get from a follower, sharing your content.

Not only does a share give your content a boost from the algorithm but it shows you're connecting with your ideal client.

What kind of content makes people hit share?

The types of posts that make people:
Think, "Wow, she's speaking right to me."Say, "I feel like I already know you."Shifts their perspectiveLaugh or feel inspired In this episode, I'm going to share my S.H.A.R.E. formula for creating content that gets in front of new people.

I'll also share one step to not skip when posting.

I can not wait for you to listen in and start putting this strategy into action!


💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 5-Step Guide to Creating Captivating Content
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads

Confession: I used to despise creating videos.

Yup, it's true, just like so many people, I dreaded watching or hearing myself.  Through the years I've fought through limiting beliefs that would at times cripple me BUT I continued to record anyway and I'm so happy that I did.

So take it from me when I say, I get it. I understand first-hand the things that are holding you back from showing up on camera.

That's why in this episode, I'm going to cover some of the biggest questions regarding video content.

These are questions I used to ask myself and the ones that are most commonly asked during one of my training sessions:
What is an ideal length?How often should you post? What time should you post?Should you follow trends?Should you write a short caption or long caption?Does batching content work?If a video performs poorly, should you delete it?
Get ready for some ah-ha moments friend.

My hope is by the end of this episode you feel more confident about showing up on video.

Can't wait to see what you create!


💛 Connect with Me + Resources
Follow me on Instagram
Grab your FREE 5-Step Guide to Creating Captivating Content
FREE Course! Unstoppable Instagram : 3 Steps to Help You Get Found, Get Followed & Get Leads