Send us a text In this episode of The Wilmac Wire, host Emily Miller is joined by Evan Kirstel, one of the most influential voices in enterprise tech, B2B social media, and AI-driven innovation. With more than three decades of experience across enterprise IT, UCaaS, CPaaS, CX, and emerging technologies, Evan brings a sharp, insider perspective on where the industry is headed and how leaders should be thinking about the future. Evan shares how his career evolved from traditional sales, partnerships, and business development roles into becoming a top B2B content creator and media voice, with more than 600,000 followers across platforms. He breaks down why video has become the most powerful format for reaching modern enterprise buyers, how AI is transforming content creation, and why trust, community, and peer-driven insights now matter more than polished marketing assets. The conversation also dives deep into the rapid changes reshaping the CX and contact center landscape. Emily and Evan unpack the impact of AI adoption, major acquisitions and consolidation, the rise of vertical-specific solutions, and why proving real-world AI execution and ROI is now the new scorecard for vendors. Evan also shares his perspective on public safety technology, agentic AI, and what may surprise the industry in 2026. Here’s what you’ll hear about: Evan’s journey from enterprise tech roles to B2B influencer and media host Why video, YouTube, and AI-powered content are changing B2B marketing How enterprise buyers consume information differently today AI execution, consolidation, and what’s really driving CX transformation Why vertical-specific AI solutions are reshaping the market The future of agentic AI and autonomous workflows Episode Breakdown: 0:02 Welcome and guest introduction 1:43 Evan’s career background and industry journey 5:00 Building influence through social media and content 7:24 Why video and YouTube matter for B2B 10:16 A day in the life of a B2B tech influencer 13:34 What’s working with AI in CX and contact centers 15:39 Industry consolidation and major acquisitions 18:43 Vertical AI and the future of CX platforms 21:07 Public safety, innovation gaps, and AI opportunity 25:44 Agentic AI and what’s coming in 2026 28:23 How enterprise buyers evaluate technology today 32:32 Communities, trust, and peer-driven influence 34:50 Where to connect with Evan and closing thoughts Connect with us: Emily Miller: https://www.linkedin.com/in/emily-miller-666b66152/ Evan Kristel: https://www.linkedin.com/in/evankirstel/ 🎧 Listen to more episodes: https://open.spotify.com/show/2lhL8QkXa9LUYlXjSAp3OE?si=bfa3453dbcd74e83