Think Differently Marc D. Hans

Troy Sandidge @FindTroy on social is an award-winning growth strategist who helps emerging brands grow and scale faster, generating over $175 Million in client revenue and launching 35+ brands in various industries worldwide! He creates custom strategies, systems, and solutions to maximize businesses growth potential, transforming businesses into sustainable and scalable enterprises.

Jeff Toppel is an Arizona based lawyer working on groundbreaking legislation to legalize the use of psychedlics for medial purposes.

Dan Maigler is a licensed clinical social worker, life coach, and therapist who helps his patients and the world see opportunity where others see despair. This episode is a MUST LISTEN because Dan clearly defines, describes and discusses issues of mental health, treatment and optimism. PLEASE listen and share this episodes with your loved ones, colleagues and friends; it's too important to simply not share.

Mark King is a Chicago-based Design Thinker who creates meaningful shared experiences, products and services that make humans happy!

Think Differently Podcast #048 Derek E. Weeks - 4x CMO, founder of Unfair Mindshare, author of "Unfair Mindshare: A CMO's guide to community-led marketing in a product-led world"BIG TAKEAWAYSEmpathy in marketing: Derek discusses his career path in marketing, starting as a product marketer and transitioning to leadership roles. He emphasizes the importance of empathy in marketing, highlighting that it's about understanding the customer's perspective and how a product fits into their lives.Storytelling in marketing: Derek emphasizes the power of storytelling in marketing, drawing a comparison to the movie Toy Story. He argues that effective marketing resonates with the audience by making them feel like the story is about them, not just the product or service being sold.Community-led marketing: Weeks discusses the concept of community-led marketing, where a brand builds a community around its product or service and empowers them to share their experiences and create content. He shares an example of how he built a community of 100,000 people and used it to inform marketing decisions and identify sales opportunities.Call to action: Connect with Derek here on LinkedIn if you're interested in learning more about community-led marketing or have ideas to bounce off him.

In this episode, I sit down with Maris Garcia, a seasoned professional in the world of human-centered design. Maris shares her journey from studying architecture and psychology in college to working at Gravity Tank, a leading innovation consulting firm. She discusses the importance of empathy in her work and how she uses a combination of research, strategy, and design to create new things that can range from the next camcorder for Samsung to Illinois's response to mass shootings.

Maris also opens up about her personal life, including her upbringing with a designer mother and a service-oriented father, and how that has influenced her approach to her work and parenting. She shares her passion for making things better for people and the challenges she faces as a working parent.

Towards the end of the conversation, Maris expresses her need for optimism and strategies to navigate difficult conversations and situations, particularly in the context of the recent conflict in Israel and Gaza.

This episode is a deep dive into the world of human-centered design and a testament to the power of empathy and intentionality in creating meaningful change.

Show Links
Maris Garcia Homepage - https://marisgarcia.com/
Maris' LinkedIn Profile - https://www.linkedin.com/in/marisgarcia/
Maris Life Templates - https://docs.google.com/spreadsheets/d/16lqMtQUVW2YjIJpnr2cRreGtBZ0pjt6pwE6gl__5FYM/edit#gid=514170746
Roca Website - rocainc.org:Marc's Linkedin - https://www.linkedin.com/in/marcdhans/