This Might Be Wrong

Jeff Fluckiger
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This Might Be Wrong breaks down why marketing fails—bad leads, low quality leads, ads not working, and why ads don’t convert even when you’re getting traffic. We cover real customer journeys, customer service wins (and disasters), digital marketing mistakes, marketing attribution problems, and practical marketing advice for small and local businesses. Marketing explained with a wink, a nudge, and the full possibility that… this might be wrong. Watch on YouTube: ⁠https://www.youtube.com/@ThisMightBeWrongPodcast?sub_confirmation=1

  1. 14 апр.

    Top 5 Things Businesses NEED to Stop Doing in 2026 (Seriously… Stop)

    Are you unknowingly pushing customers away?In this episode of This Might Be Wrong, we break down the top 5 things businesses need to STOP doing in 2026—from outdated practices to straight-up customer turnoffs that are costing you money, trust, and repeat business.These aren’t theories. These are real-world frustrations customers deal with every day.👉 Inside this episode:-Why charging card fees the wrong way hurts your brand-The customer experience mistakes that instantly kill trust-Outdated habits businesses refuse to let go of-Simple fixes that can immediately improve your reputationIf you own, manage, or work in a business—this is for you. Watch on YouTube: ⁠⁠https://www.youtube.com/@ThisMightBeWrongPodcast?sub_confirmation=1 #marketing #digitalmarketing #contentmarketing#marketingstrategy #branding #smallbusinessmarketing #marketingpodcast#businessgrowth #marketingtips #marketingadvice

    6 мин.

  2. 26 мар.

    SEMrush Ads Just Killed Google Ads for Me

    In this episode of This Might Be Wrong, I share my personal experience with SEMrush Ads and how it has completely changed my approach to pay-per-click advertising, making Google Ads less appealing to me. By utilizing SEMrush Ads, I've been able to optimize my ad budget, resulting in a higher click-through rate and more effective retargeting campaigns. If you're struggling to get the most out of your Google Ads, you might want to consider SEMrush Ads as a viable alternative. With its advanced features and user-friendly interface, SEMrush Ads has helped me streamline my PPC efforts, allowing me to focus on other aspects of my marketing strategy. Whether you're a seasoned marketer or just starting out, this video will provide you with valuable insights into the world of pay-per-click advertising and how SEMrush Ads can help you achieve your marketing goals. By the end of this video, you'll have a better understanding of how to allocate your ad budget, improve your ad's visibility, and increase your overall return on investment.Watch on YouTube: ⁠⁠https://www.youtube.com/@ThisMightBeWrongPodcast?sub_confirmation=1 #marketing #digitalmarketing #contentmarketing#marketingstrategy #branding #smallbusinessmarketing #googleads #marketingpodcast#businessgrowth #marketingtips #marketingadvice

    6 мин.

  3. 17 мар.

    What's Easier Than Wordpress? How About ANYTHING?!

    Discover the best content management system for 2026 and why it outshines the competition. In this video, we compare top CMS platforms like Wix, Squarespace, and Wordpress to determine which one comes out on top. Whether you're a blogger, entrepreneur, or developer, choosing the right CMS is crucial for your website's success. We'll explore the features, pros, and cons of each platform, and explain why one CMS stands out from the rest. If you're looking to create a website or migrate to a new platform, this video will provide you with the information you need to make an informed decision and take your online presence to the next level with the best CMS for 2026.This video was not sponsored by @wix Watch on YouTube: ⁠⁠https://www.youtube.com/@ThisMightBeWrongPodcast?sub_confirmation=1 #marketing #digitalmarketing #contentmarketing#marketingstrategy #branding #smallbusinessmarketing #marketingpodcast#businessgrowth #marketingtips #marketingadvice

    6 мин.

  4. 11 мар.

    Marketing That Doesn't Look... Like Marketing

    Most people think marketing has to be loud. Big ads.Big budgets.Big announcements. But some of the most effective marketing happening today is almost completely invisible. It’s the helpful video that answers a question before someone even knows they’re a customer.It’s the article that solves a problem.It’s the brand that consistently shows up with value long before the sale. In this episode, we talk about invisible marketing — the kind that doesn’t interrupt people but instead earns their attention by being genuinely useful. Because when marketing is done right, people don’t feel like they’re being marketed to. They just feel like they found exactly what they were looking for. And that’s where the real power is. Watch on YouTube: ⁠⁠https://www.youtube.com/@ThisMightBeWrongPodcast?sub_confirmation=1 #marketing #digitalmarketing #contentmarketing #marketingstrategy #branding #smallbusinessmarketing #marketingpodcast #businessgrowth #marketingtips #marketingadvice

    5 мин.

  5. 11 мар.

    Have You Tried "Bending" YOUR Logo? (Strong Brands Do)

    There’s a myth in business that logos are sacred. Untouchable.Never altered.Never interpreted. But strong brands don’t treat their logos like fragile museum pieces. In this episode, we look at the recent McDonald’s / Minecraft collaboration and what it reveals about how the strongest brands in the world actually think about their identity. Instead of protecting their logo at all costs, they’re willing to bend it, adapt it, and play with it when the moment calls for it. Because the truth is—brand strength isn’t about rigidity. It’s about recognition, confidence, and knowing when your brand can stretch without breaking. If your logo can’t evolve even a little, the problem might not be the logo… it might be the brand. Watch on YouTube:⁠⁠ https://www.youtube.com/@ThisMightBeWrongPodcast?sub_confirmation=1 #marketing #branding #logo #brandstrategy #brandidentity #marketingpodcast #smallbusinessmarketing #mcdonalds #marketingadvice #brandbuilding

    5 мин.

  6. 2 мар.

    Traditional Media Still Works!

    Marketing didn’t destroy traditional media.Attribution did.In this episode, I argue that we’ve confused what’s measurable with what’s valuable — and that obsession has caused a lot of marketers to undervalue print, radio, billboards, and sponsorships.Not everything that works in marketing shows up in a dashboard.Traditional media:• Builds familiarity• Signals stability• Lowers perceived risk• Makes digital perform betterBut because it doesn’t close cleanly in analytics, it gets dismissed.I worked five years in newspaper ad sales before going fully digital. I’ve seen both sides. And the truth is, traditional media’s job isn’t to close.It’s to create presence.And presence builds trust long before the click.This might be wrong...But traditional media makes a lot more sense once you stop demanding every channel prove itself the same way.#marketingtips #traditionalmedia #digitalmarketing #advertising #adagency #brandstrategy #mediamix #printmedia #businessstrategy Watch on YouTube:⁠https://www.youtube.com/@ThisMightBeWrongPodcast?sub_confirmation=1

    4 мин.

  7. 23 февр.

    Why I Can’t Stand LinkedIn (And What It Rewards Instead of Real Work)

    LinkedIn is supposed to help small business owners grow.So why does LinkedIn feel so… fake?In this episode of This Might Be Wrong, I break down my honest thoughts on LinkedIn for small business, personal branding, and the culture of “thought leadership” that dominates the platform.If you’ve ever wondered:How to use LinkedIn for businessWhether LinkedIn marketing actually worksWhy LinkedIn content feels performativeOR How to build a real LinkedIn strategy without sounding like everyone elseThis episode is for you.I’m not anti-LinkedIn. I’m anti fake productivity, recycled inspiration, and the pressure to constantly look like you’re “crushing it.”We’ll talk about:• LinkedIn marketing strategy for small business• Personal branding vs. real credibility• Why LinkedIn engagement can feel artificial• What actually works for entrepreneurs on LinkedInIf you're a small business owner, entrepreneur, or marketer trying to grow without becoming a caricature of yourself, this conversation might resonate.Subscribe for practical marketing insight, honest business commentary, and episodes where I question the stuff everyone else just accepts. Watch on YouTube:⁠ https://www.youtube.com/@ThisMightBeWrongPodcast?sub_confirmation=1

    7 мин.

  8. 19 февр.

    Google's Video Verification is Brutal For Small Businesses

    If you’re stuck in the Google Business Profile verification process, you’re not alone.In this episode of This Might Be Wrong, I break down what happened when Google wouldn’t verify a business listing — including video verification issues, repeated rejections, and the frustrating back-and-forth that so many local businesses deal with.If you’ve searched:“Google won’t verify my business”“Google Business Profile video verification failed”“How to get verified on Google Business”“Google Business listing rejected”“GBP suspended after verification attempt”…this video is for you.I walk through what didn’t work, what Google was actually looking for, and what finally solved the verification problem.Whether you’re a contractor, local service company, agency, or small business owner trying to get your Google Business Profile verified, this should save you time and frustration.***************************If this helped, subscribe for more practical marketing insights and real-world lessons from working with local businesses. Watch on YouTube:https://www.youtube.com/@ThisMightBeWrongPodcast?sub_confirmation=1

    5 мин.
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This Might Be Wrong breaks down why marketing fails—bad leads, low quality leads, ads not working, and why ads don’t convert even when you’re getting traffic. We cover real customer journeys, customer service wins (and disasters), digital marketing mistakes, marketing attribution problems, and practical marketing advice for small and local businesses. Marketing explained with a wink, a nudge, and the full possibility that… this might be wrong. Watch on YouTube: ⁠https://www.youtube.com/@ThisMightBeWrongPodcast?sub_confirmation=1

Информация

  • Автор
    Jeff Fluckiger
  • Годы выхода
    2 тыс.
  • Выпуски
    14
  • Ограничения
    Без ненормативной лексики
  • Авторские права
    © Jeff Fluckiger
  • Сайт подкаста
    This Might Be Wrong