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51 episodes
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Thrive In Design Thrive In Design
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- Arts
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5.0 • 17 Ratings
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If you are a leader in architectural and design sales who wants to be an innovator in the future of the interior design industry then the Thrive In Design Podcast is for you! Join your host, Nicole Lashae Ben, a Design Strategist and Innovation Enthusiast, as she shares her expertise, as well as interview experts who will provide insight on dominating the market through shifting demands and creating digital experiences that keep designers engaged with your brand. Each week, she’ll share inspirational content that will guide you to exceed revenue goals for your interior product company while also creating a lasting impact on the built environment.
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S6, E2: Fad or Trend? Strategies for Successful Interior Product Development with Stacy Garcia
In this episode, Stacy Garcia shares tips on innovative forward-thinking, the difference between a fad and a trend in interior product development, and strategies for incorporating the latest trends and colors to enhance the appeal and marketability of your products, capture consumer interest, and drive sales.
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S6, E1: 2024 Trade Show Trends: Creating Memorable Experiences for Designers with Nicole Lashae Ben
In this episode, we discuss the latest updates on Thrive In Design, what to expect in Season 6, and three strategies that successful interior product companies are implementing that every brand should adopt. Tune in to discover how these tactics can help you elevate your brand, make a lasting impression, and stay ahead of the competition.
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S5, E12: Maximize Your Brand Presence in a Design Firm's Library
In this episode, your host, Nicole, shares more about storytelling, the importance of design firms’ library presence, and how to effectively leverage printed marketing materials to create a compelling brand narrative that leaves a lasting impression in the minds of your target audience. We will also discuss how to include a digital experience into your brand presence of a library.
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S5, E11: Unveiling the Power of Personal Branding for A&D Sales Reps with Stephanie Schwab
Building a personal brand online empowers you to stand out in a crowded digital landscape, cultivate meaningful connections, and unlock new opportunities for business, growth, and success. An online presence is essential in today’s digital landscape, and Stephanie Schwab, CEO of Crackerjack Marketing, offers invaluable guidance on navigating this dynamic terrain.
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S5, E10: Elevating Your Interior Product Presentations: Tactical Approaches for Success
In today’s dynamic design landscape, investing in the revamp of product presentations is not just beneficial—it’s imperative for companies looking to thrive and succeed in the industry. Nicole will share practical tips for improving your product presentations in this episode. She will discuss how you can use ChatGPT to generate various online and offline product presentation ideas. However, it is important to use these ideas cautiously because they are generic. You will need to adapt them to fit your business’s specific needs. Thrive In Design is available to help you if you are struggling with strategies.
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S5, E9: 4 Signs Interior Product Companies Need Help with Brand Storytelling
When an interior product brand works with Thrive In Design, they often come with the same question: ”How can I make my brand story cohesive across platforms and have an online and offline strategy?” It’s important to emphasize the significance of having a consistent brand story across various platforms. Companies need to understand that their brand expansion is directly correlated to telling a consistent story and the experience a designer has with their interior product brand.
Customer Reviews
AI promotes efficiency
Great breakdown on the practical use of ChatGpt. It’s a powerful tool that helps promote efficiency in business.
Nicole Knows Her Stuff!
Terroir and knowledgeable host. Highly recommend!
- Darla Powell
Just awesome.
Please keep it coming.