TicketManager All Access Interview Series TicketManager
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- Business
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A TicketManager podcast hosted by Jim Andrews. These conversations focus on topics such as sports, entertainment, sponsorship, activation, experiences, ticketing and hospitality. They are designed to deliver the maximum amount of information in the shortest period of time and get right to the heart of the matter with each guest -- focusing on the critical issues, where they are making an impact, and can deliver practical information that you can use.
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How a Boutique Firm Survives and Thrives in the Sports Partnership Arena
Matt Yonan, President of Tigris Marketing, describes the opportunities and challenges of competing with much larger agencies to win brand business in strategy, negotiating, activating and measuring the impact of sponsorships.
For more information on the TicketManager Partner Summit, click here. -
The Data Tipping Point for Sports Properties & Brands
Mike Falconer, Vice President of Strategy for Sportradar, explains why the elimination of third-party cookies spurred the introduction of the company’s new FanID solution and digs into the opportunities and challenges of collecting, connecting, activating and orchestrating data insights across rights holders and their multiple partners.
For more information on the TicketManager Partner Summit, click here. -
Charting Sponsorship’s Progress and Where the Industry Goes from Here
Veteran marketing executive Tony Wells draws on his successful career to assess the state of partnerships today, including the importance of integrating DEI efforts into partnerships and some of the biggest challenges to sponsorship success facing both brands and rights holders.
For more information on the TicketManager Partner Summit, click here. -
Student-Athletes in Cars Getting Washed: Zips’ Innovative Collegiate Sports Approach
Mark Youngworth, Chief Operating Officer of Zips Car Wash, discusses the company’s unique sponsorship category, why college sports is a good fit for the brands’ objectives and how its NIL content series of student-athlete interviews took shape and is seeing results.
For more information on the TicketManager Partner Summit, click here. -
2023 Year-End Highlights from the All Access Interview Series Podcast
As we conclude Year 3 of the podcast and before 2024 gets fully underway, it’s a great time to look back and recall some of the ideas and insights shared by our podcast guests over the past 12 months.
For more information on the TicketManager Partner Summit, click here. -
Open for Business: Latest Developments in Athlete and Influencer Marketing
Ishveen Jolly, CEO of OpenSponsorship, discusses dealmaking and trends in the influencer space, including what brands are looking for, the rise of NIL deals and the role of her digital marketplace in forging successful marketing partnerships.
For more information on the TicketManager Partner Summit, click here.
Customer Reviews
Must Listen if you’re in Sports, Entertainment, Sponsorship & Hospitality
This is a great podcast series that covers the most relevant topics across the spectrum of the sports and entertainment industry. Love the format and the caliber of guests on the pod. Insightful, honest and impactful!