136 episodes

TIG Talks are taped in front of a live virtual audience featuring your questions raw and unfiltered. Bringing together the Natural Product industry’s founders, experts, buyers, and legends, we discuss how to build Tardigrades, not Unicorns, nimble, capital-efficient, resilient brands that scale.

TIG Talks Elliot Begoun

    • Business
    • 5.0 • 21 Ratings

TIG Talks are taped in front of a live virtual audience featuring your questions raw and unfiltered. Bringing together the Natural Product industry’s founders, experts, buyers, and legends, we discuss how to build Tardigrades, not Unicorns, nimble, capital-efficient, resilient brands that scale.

    Finding Key Talent: Hiring Practices To Implement Today With Mark Sandler

    Finding Key Talent: Hiring Practices To Implement Today With Mark Sandler

    Finding key talent is a struggle for many companies. As drivers of growth, these people can make or break your business, so it helps to learn the ways we find the right ones for us. Here to impart his insights and experience is Mark Sandler. He is a Managing Partner of Transcend Search Partners, a search firm that offers a hands-on approach to finding key talent. In this episode, he discusses what it is like to bring people into the organization, what pain points and issues companies need to overcome, and how to narrow down the search for the right culture fit. Going beyond the search process, Mark adds layers to the conversation by tapping into the importance of creating a good working atmosphere that brings out the best in your people and retains them. Learn about the best hiring practices you can implement today. Join Mark as he provides a guide on finding key talent for lasting success.

    • 46 min
    Business Funding Fit: Finding The Right Capital For Your Startup's Success With Keith Harrington

    Business Funding Fit: Finding The Right Capital For Your Startup's Success With Keith Harrington

    Aligning funding with your business goals isn't just about getting capital – it's about ensuring the fuel matches the journey for sustainable success. In this episode, we have Keith Harrington from Novel Capital to discuss the complex world of business funding. He explores the critical importance of aligning funding structures with business models, challenging the "rocket ship" aspirations versus the reliability of a "Toyota" business approach. He also explores alignment funding, CPG industries, and more. Tune in now!

    Love the show? Subscribe, rate, review, and share! tigbrands.com/tig-talks/

    • 43 min
    Entrepreneurship In An Era Of Rapid Change With Merril Gilbert

    Entrepreneurship In An Era Of Rapid Change With Merril Gilbert

    Entrepreneurship is groundless because things are always changing. Finding success means learning to stay afloat with what is happening. Join us in this episode as Merril Gilbert from Trace Trust shares how to thrive in an era where change is the only constant. She discusses the changes in entrepreneurship, from raising capital to fostering resilience in uncertain times. Merril touches on the power of community, impact-driven entrepreneurship, celebrating progress, a purpose more than profit, and more. Today’s discussions are not just about entrepreneurship but also about seizing opportunities in this world. Tune in now.

    Love the show? Subscribe, rate, review, and share! tigbrands.com/tig-talks/

    • 48 min
    Startup Success: Building A Business That Lasts With Simeon Margolis

    Startup Success: Building A Business That Lasts With Simeon Margolis

    To succeed as an entrepreneur, you don't need to chase the illusion of instant success. It is about persistently and resolutely pursuing continuous growth. Today, Simeon Margolis discusses the raw truths, challenges, and triumphs of building a business from the ground up. He debunks myths and misconceptions surrounding startup success, such as “hockey stick growth.” Simeon also showcases the realities of growth, highlighting the importance of the "staircase of growth" model. He emphasizes the importance of disciplined growth, warns about the temptation of attractive new opportunities, and more. Tune in now!
     
    Love the show? Subscribe, rate, review, and share! tigbrands.com/tig-talks/

    • 47 min
    Mastering Innovation And Differentiation In The CPG World With David Mesa - WE GROW CPG

    Mastering Innovation And Differentiation In The CPG World With David Mesa - WE GROW CPG

    In the world of Consumer Packaged Goods, the key to success is not in following the crowd, but in daring to ask the right questions and charting your own unique path. In this episode, we have special guest David Mesa, the President of WE GROW CPG, a firm that specializes in helping emerging CPG brands succeed in this highly competitive industry. Today, David doesn’t hold back. He discusses the do's and don'ts of the CPG industry, emphasizing the need for entrepreneurs to have patience and realistic expectations. He shares how to build a unique brand that stands out in a crowded marketplace, using examples like energy bars and toilet paper to illustrate his points. David encourages entrepreneurs to ask the right questions and not blindly follow conventional wisdom, highlighting the importance of charting your unique path in the CPG space. Tune in now and learn all about the CPG world!

    Love the show? Subscribe, rate, review, and share! tigbrands.com/tig-talks

    • 43 min
    How To Build Businesses In Costco And Not Destroy It With Jeremy Smith

    How To Build Businesses In Costco And Not Destroy It With Jeremy Smith

    Should you launch your brand with Costco or not? Bringing us his sales experience with Costco in this episode is Jeremy Smith, the CEO of LaunchPad Group USA, the official home to the entrepreneurs of food brands. Today, Jeremy explores how Costco could build a business owner’s brand or destroy it. He also brings insights into the categories within Costco that are underdeveloped yet are still fully formed. Find out more about how you should launch your brand with Costco today. Tune in to this insightful conversation to identify if this next step is the right fit for you!

    Love the show? Subscribe, rate, review, and share! tigbrands.com/tig-talks/

    • 40 min

Customer Reviews

5.0 out of 5
21 Ratings

21 Ratings

knowerofthings ,

Someone Who Really Cares - LISTEN & LEARN

Elliot is a master in the CPG space and shows how much he really cares about founders' success with each breath. He is kind, smart and gives so many pearls of wisdom! I have subscribed and each episode carries the same weight. SO impressed.

fejidjfncuenuujf ,

Insightful

Nothing like first hand information from people that are living right now growing a brand!

X0170 ,

TIG Talks

Elliott is a great host always ready to provide context - TIG Talks is a mine of information and an opportunity to join a community for Natural Food entrepreneurs

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