83 episodes

Transforming Cities interviews real estate developers and marketers who think progressively about the built environment. Brought to you by Chris Arnold of Authentic, the agency that builds premier brand experiences - helping you boost leasing velocity and ROI.

Transforming Cities Authentic

    • Business
    • 5.0 • 19 Ratings

Transforming Cities interviews real estate developers and marketers who think progressively about the built environment. Brought to you by Chris Arnold of Authentic, the agency that builds premier brand experiences - helping you boost leasing velocity and ROI.

    Howard Paster and Mike Sturdivant of Paster Properties

    Howard Paster and Mike Sturdivant of Paster Properties

    On this episode, I'm speaking with Howard Paster and Mike Sturdivant of Paster Properties, now a third-generation real estate company based in the Twin Cities.



    Howard joined Paster in 2000 and worked alongside his father, Edward, until his passing in 2012. Today, Howard continues Paster's legacy of combining local knowledge, regional insight, local relationships, and a broader national perspective.



    As VP of Development, Mike focuses on sourcing and completing development, redevelopment, leasing, and acquisition projects for Paster. He's been instrumental in forming new joint venture partnerships and expansion into multifamily development and played a key role in Paster's Texa Tonka projects.



    Related links for this episode:



    · Paster Properties - https://pasterprop.com/

    · Paster on IG - https://www.instagram.com/pasterproperties/

    · Paster on LinkedIn - https://www.linkedin.com/company/paster-enterprises-llc/

    · Texa Tonka - https://pasterprop.com/places/texa-tonka

    · San Fransicko (book) - https://amzn.to/49lAQUd

    · Extreme Ownership (book) - https://amzn.to/3HQ6Y61



    Be sure to support this podcast by subscribing and reviewing!



    Get on the list at https://transformingcities.io for future announcements.



    Brought to you by Authentic: https://authenticff.com



    © 2024 Authentic Form & Function

    • 50 min
    Real Wins - Finding a Multifamily Creative Agency Fit

    Real Wins - Finding a Multifamily Creative Agency Fit

    On this episode of Real Wins, Chris and Mike welcome Authentic Co-Founder Bryant Hughes to the show to discuss what developers and operators should look for when vetting a creative agency partner.



    They chat about what information to have at the ready, what to watch for, and some tips on how to vet for the best possible partnership.



    Get more education and insight like this at Transforming Cities -

    https://transformingcities.io



    Brought to you by Authentic and Charlesgate -

    https://authenticff.com

    https://www.charlesgate.com



    © 2024 Authentic Form & Function and Charlesgate

    • 29 min
    Brent Camp of Asset Living

    Brent Camp of Asset Living

    On this episode I’m speaking with Brent Camp, a VP of Leasing at Asset Living.

    Brent has worked in the industry for over 14 years across student housing, lease-ups, value-add and repositions, active adult, affordable, and build-to-rent housing.

    At Asset Living, Brent leads the leasing and marketing initiatives for their conventional portfolio. He drives leasing performance and assists clients and operational leadership in evaluating marketing and sales performance at their communities.

    He's also a Certified Apartment Manager (CAM) and a member of the Zillow Rentals Product and Marketing Committee.

    In his past life, Brent was the co-founder and operator of Oaktopia Music Festival, recognized as Dallas’ Best Festival in 2015 and 2016. When he's not in the office, Brent enjoys golfing, traveling with his wife and dog, and attending concerts.

    Related links for this episode:


    Asset Living - https://www.assetliving.com/
    Brent on LinkedIn - https://www.linkedin.com/in/brent-camp/
    Asset Living on LinkedIn - https://www.linkedin.com/company/asset-living/
    Asset Living on IG - https://www.instagram.com/assetliving/
    Loonshots by Safi Bahcall - https://amzn.to/3UnZS0e

    Be sure to support this podcast by subscribing and reviewing!

    Get on the list at https://transformingcities.io for future announcements.

    Brought to you by Authentic: https://authenticff.com

    © 2024 Authentic Form & Function

    • 40 min
    Real Wins - Specialty Agency vs. PM Companies | Sub-50-Unit Brands

    Real Wins - Specialty Agency vs. PM Companies | Sub-50-Unit Brands

    On this episode of Real Wins, Chris and Mike chat about what you should consider when choosing between a specialty marketing agency and a property management team for marketing.

    Later, they shift their focus to sub-50-unit buildings and answer the question: At that size, do you even need a brand?

    Get more education and insight like this at Transforming Cities -
    https://transformingcities.io

    Brought to you by Authentic and Charlesgate -
    https://authenticff.com

    https://www.charlesgate.com

    © 2024 Authentic Form & Function and Charlesgate

    • 26 min
    Real Wins - Why Invest in Remarketing Campaigns | GTM Budgets

    Real Wins - Why Invest in Remarketing Campaigns | GTM Budgets

    On this episode of Real Wins, Chris and Mike discuss why groups should invest in remarking (nurturing) campaigns. Later, they dive into the tricky topic of how to budget an entire project for a go-to-market strategy.


    The duo also discuss a few industry misunderstandings about marketing investment at a high level and their recommendations when considering what is a short- versus long-term marketing investment.


    Get more education and insight like this at Transforming Cities -
    https://transformingcities.io


    Brought to you by Authentic and Charlesgate -
    https://authenticff.com
    https://www.charlesgate.com


    © 2024 Authentic Form & Function and Charlesgate

    • 27 min
    John Pugh of Pugh Management

    John Pugh of Pugh Management

    On this episode, I’m speaking with John Pugh, Owner at Pugh Management.

    John is a seasoned real estate executive who has found success during a career spanning two-plus decades in the design, construction, and development arenas. He leads teams to thriving project outcomes, identifies new acquisition opportunities, and is responsible for creative deal structuring.

    Today, Pugh Management focuses on creating value for investors and partners through placemaking, risk management, and creative problem-solving.

    Two fun facts about John: he played professional basketball in Australia, and his artwork was exhibited at the Guggenheim Museum in New York and internationally.

    Related links for this episode:


    Pugh Management - https://pughmgmt.com/
    The Lineup Newsletter - https://thelineupwithjohnpugh.substack.com/
    John on LinkedIn - https://www.linkedin.com/in/johntpugh/
    John on Twitter - https://twitter.com/johntpugh
    Miracle Morning (book) - https://amzn.to/3PLaJP9

    Be sure to support this podcast by subscribing and reviewing!

    Get on the list at https://transformingcities.io for future announcements.

    Brought to you by Authentic: https://authenticff.com

    © 2023 Authentic Form & Function

    • 1 hr

Customer Reviews

5.0 out of 5
19 Ratings

19 Ratings

MikeWolber ,

Love learning from this show

Great storytelling and production value. Really enjoying this show.

Firewalking Journey ,

Can't believe it took me almost 2 years to discover!

Big fan of this podcast. The style, quality and content is off the charts. A must listen if you're into cities, planning, and so forth.

swells415 ,

Awesome

Fantastic podcast on commercial real estate, urban planning and the future of development in cities across the US. Highly recommended.

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