Turmeric and Tequila™

KO Alliance, LLC

Turmeric and Tequila is graceful disruption . We are a community of varsity humans questioning reality as we know it and proving it possible that seemingly opposing things can harmoniously coexist, in this world and within ourselves. It's all better together. Reality is nothing more than applied meaning, so let's break though society's antiquated implied rules and expectations and break into authentic self-expression to see what's possible for personal, professional, and worldly positive change. Join me and my guests as we share our purpose seeking journeys chasing the pull from within of success, failure, and truth- with self-expression, mental/physical health, entrepreneurship, diversity, and community as the foundations of the mission… we are challenging status quo one gracefully disruptive conversation at a time. You will be inspired to be you and chase the dream, even if it doesn't make sense to the rest of the world- it will soon. The Mission: To inspire positive radical social evolution. Host: Kristen M. Olson, D1 collegiate athlete, 5X CrossFit Games competitor (2nd, 2011 #team), 25+ yrs of entrepreneurship + Coaching, 3 rescue pups (royalty). Works hard, plays harder.

  1. May 20

    299. Cherie Calbom: The Truth About Juicing, Detoxing & Natural Healing

    "Your body was designed to heal when you give it the nutrients and support it truly needs." -Cherie Calbom In this energizing episode of Turmeric & Tequila™, Kristen sits down with renowned nutritionist, bestselling author, and wellness pioneer Cherie Calbom — widely known as "The Juice Lady." Cherie shares her decades of experience helping people transform their health through juicing, whole foods nutrition, detoxification, and lifestyle changes. From overcoming her own health struggles to becoming one of the most trusted names in holistic wellness, this conversation dives into the healing power of food, the importance of nutrient density, inflammation, sugar addiction, and practical ways to improve energy and longevity naturally. Kristen and Cherie also explore the emotional side of wellness, sustainable health habits, and how modern lifestyles are impacting our bodies more than ever before. Whether you're curious about juicing, looking to improve your health, or wanting simple ways to feel better every day, this episode is packed with approachable insights and actionable takeaways. In This Episode: Cherie's journey to becoming "The Juice Lady" The healing power of juicing & whole foods Sugar, inflammation & hidden health disruptors Why modern nutrition is failing so many people Detoxification myths vs. reality Sustainable wellness habits that actually work Emotional health & physical healing connection How small daily choices create long-term vitality  Learn more about The Juice Lady Cherie Calbom and explore her books, retreats, and wellness resources. Timestamps: 00:00 Intro & welcoming Cherie Calbom 02:10 Cherie's personal wellness journey 05:20 Becoming "The Juice Lady" & educating the masses 09:00 The power of juicing and nutrient density 13:15 Sugar, inflammation & why people feel exhausted 17:40 Detoxification myths and modern health challenges 21:30 Emotional stress and physical healing connection 25:00 Simple daily wellness habits that matter most 29:10 Longevity, vitality & aging with intention 33:20 Practical nutrition advice anyone can implement 36:10 Final thoughts, encouragement & where to connect with Cherie Cherie Calbom: Known worldwide as "The Juice Lady," Cherie Calbom, MS, CN is a leading authority on juicing, detoxification, and whole foods nutrition. She is a bestselling author of more than 35 books focused on health, wellness, and natural healing, including Juicing for Life and The Juice Lady's Big Book of Juices and Green Smoothies. Cherie has spent decades helping people improve their health through nutrition, cleansing programs, and lifestyle transformation. She has appeared on CNN, Fox News, and numerous national media outlets and has lectured internationally on wellness and detoxification.  https://www.juiceladyinfo.com @juiceladycherie Order Book: The Truth About Seed Oils Connect with T&T: IG: @TurmericTequila Facebook: @TurmericAndTequila Website: www.TurmericAndTequila.com Host: Kristen Olson IG: @Madonnashero Tik Tok: @Madonnashero Website: www.KOAlliance.com WATCH HERE MORE LIKE THIS: https://youtu.be/ZCFQSpFoAgI?si=Erg8_2eH8uyEgYZF   https://youtu.be/piCU9JboWuY?si=qLdhFKCGdBzuAeuI https://youtu.be/9Vs2JDzJJXk?si=dpjV31GDqTroUKWH

    35 min
  2. May 12

    298. Infertility, Fibroids & Hormone Health with Fertility Acupuncturist Emily Marson

    "Your body is always communicating — we just have to learn how to listen." - Emily Marson In this powerful episode of the Turmeric & Tequila Podcast, Kristen Olson sits down with fertility acupuncturist, entrepreneur, and founder of Aphrodite Fertility Acupuncture, Emily Marson, for a deeply informative conversation around women's health, infertility, hormone balance, IVF support, fibroids, PCOS, endometriosis, and holistic healing. Emily shares her personal journey from the high-pressure world of finance to becoming a leading fertility specialist helping women uncover the root causes of infertility through acupuncture, functional lifestyle medicine, and evidence-informed fertility strategies. Together, Kristen and Emily unpack the emotional and physical realities many women face while navigating fertility challenges, hormone imbalances, unexplained infertility, failed IVF cycles, and reproductive health struggles that are often overlooked or misunderstood. This conversation dives into: The connection between stress, nervous system regulation, and fertility How acupuncture supports fertility and IVF outcomes Root causes behind infertility and hormone imbalance PCOS, endometriosis, fibroids, and women's reproductive health Egg quality optimization and holistic fertility strategies Functional medicine approaches to hormone health Why women need individualized and integrative care Supporting women through major life and hormonal transitions If you are navigating infertility, curious about hormone replacement therapy, exploring holistic fertility support, or simply want to better understand your body, this episode delivers empowering insight, education, and hope. Be sure to subscribe, leave a review, and share this episode with someone who needs this conversation. Timestamps: 00:00 – Introduction & opening conversation 01:12 – Welcoming Emily Marson to Turmeric & Tequila 02:05 – Emily's background in finance and high-performance culture 04:18 – Athletic mindset, achievement & identity 06:02 – Injury, failed surgery & searching for answers 08:15 – Discovering acupuncture and Eastern medicine 10:42 – Leaving corporate finance to pursue healing work 13:10 – The mission behind Aphrodite Fertility Acupuncture 15:08 – Women's health gaps and lack of education 17:40 – Stress, cortisol & the nervous system connection 20:05 – Fertility challenges women are facing today 22:44 – PCOS, endometriosis & fibroids explained 25:33 – Supporting women through infertility emotionally 28:10 – IVF journeys and integrative support strategies 31:22 – Egg quality and fertility optimization 34:00 – Functional medicine and lifestyle interventions 36:28 – Why individualized care matters in women's health 39:05 – Hormones, burnout & modern stressors on women 41:30 – The emotional side of fertility journeys 44:02 – Helping women reconnect with their bodies 46:15 – Advocacy, empowerment & education for women 48:40 – What women should know about hormone health 50:55 – Emily's advice for women navigating infertility 52:30 – Final reflections, gratitude & where to connect 54:20 – Episode wrap-up and closing remarks Emily Marson is a fertility acupuncturist, entrepreneur, and Founder & CEO of Aphrodite Fertility Acupuncture in San Diego. She specializes in helping women uncover the root causes of infertility through a blend of Traditional Chinese Medicine, evidence-informed fertility strategies, and functional lifestyle medicine. Emily's approach improves egg quality, balances hormones, and optimizes IVF outcomes — giving women navigating unexplained infertility, PCOS, Endometriosis and failed cycles a clear, structured path to pregnancy. www.aphroditeacupuncture.com https://aphroditefertility.com/ https://www.instagram.com/aphroditefertility/ https://www.tiktok.com/@aphroditefertility   Connect with T&T: IG: @TurmericTequila Facebook: @TurmericAndTequila Website: www.TurmericAndTequila.com Host: Kristen Olson IG: @Madonnashero Tik Tok: @Madonnashero Website: www.KOAlliance.com WATCH HERE   MORE LIKE THIS: https://youtu.be/ZCFQSpFoAgI?si=Erg8_2eH8uyEgYZF   https://youtu.be/piCU9JboWuY?si=qLdhFKCGdBzuAeuI https://youtu.be/9Vs2JDzJJXk?si=dpjV31GDqTroUKWH

    54 min
  3. May 6

    297. From $180M Collapse to Gaming Empire: Greg Selkoe on Ego, Failure & Building XSET

    "Losing everything wasn't the failure—the failure would've been not learning from it. Ego will build you fast, but it'll also take you down faster." - Greg Selkoe What happens when you lose everything… and have to rebuild from the ground up? In this powerful episode of Turmeric & Tequila, Kristen Olson sits down with entrepreneur and gaming industry leader Greg Selkoe—CEO & Co-Founder of XSET, former founder of Karmaloop, and past CEO of FaZe Clan. Greg opens up about building Karmaloop into a $180M business… and the public collapse that forced him to confront his ego, identity, and leadership style. What followed wasn't just a comeback—it was a complete reinvention. This conversation dives deep into: The hard truth about ego in entrepreneurship Lessons from failure (and why they're your greatest advantage) The rise of gaming, esports, and digital culture Building an authentic brand in a fast-changing world Leadership, resilience, and starting over If you're navigating growth, identity shifts, or chasing something bigger—this episode will challenge and ground you. Listen now and step into your next level. Timestamps: 00:00 – Welcome + intro to gaming & branding 02:10 – Greg Selkoe's background and early journey 05:20 – Building Karmaloop into a $180M business 10:30 – The collapse: what actually happened 15:00 – Ego, identity, and hard personal truths 20:40 – Lessons learned from failure 26:50 – Rebuilding mindset + starting over 31:30 – Transition into gaming & esports 37:45 – Founding XSET and brand vision 43:30 – The future of gaming, culture & community 48:10 – Leadership evolution + self-awareness 51:00 – Final thoughts + where to find Greg Greg Selkoe is the CEO & Co-Founder of XSET, a leading lifestyle gaming and esports brand. He previously founded Karmaloop, growing it into a $180M streetwear powerhouse before its public collapse—an experience that reshaped his approach to leadership and entrepreneurship. Greg later served as President and CEO of FaZe Clan and has been recognized as an Ernst & Young Entrepreneur of the Year and one of Goldman Sachs' 100 Most Intriguing Entrepreneurs. A Y Combinator alum, he holds a Master in Public Policy from Harvard. https://www.youtube.com/watch?v=5wlqXaYvjxU  https://www.instagram.com/xset/?hl=en  https://www.youtube.com/channel/UCY6e0vUcyYrJFbI1ioakRpw  https://www.tiktok.com/@xset  https://www.facebook.com/XSETGAMING Connect with T&T: IG: @TurmericTequila Facebook: @TurmericAndTequila Website: www.TurmericAndTequila.com Host: Kristen Olson IG: @Madonnashero Tik Tok: @Madonnashero Website: www.KOAlliance.com WATCH HERE MORE LIKE THIS: https://youtu.be/ZCFQSpFoAgI?si=Erg8_2eH8uyEgYZF   https://youtu.be/piCU9JboWuY?si=qLdhFKCGdBzuAeuI https://youtu.be/9Vs2JDzJJXk?si=dpjV31GDqTroUKWH

    52 min
  4. Apr 22

    296. Supplement 411: Protein, Collagen & Creatine with Jackie Miller

    "Most women aren't underperforming—they're under-fueled. Protein, collagen, and creatine aren't extras… they're essentials." -Jackie Miller In this episode of Turmeric & Tequila™, Kristen Olson sits down with Jackie Miller—fitness professional, nutrition coach, and life coach—to break down one of the most misunderstood topics in women's health: protein and supplementation. If you've ever felt confused about how much protein you actually need, or wondered whether collagen and creatine are worth it, this episode delivers simple, real-world clarity. Jackie cuts through the noise and explains how these foundational tools support muscle development, recovery, metabolism, hormone health, and overall performance—especially for women. Inside this episode: Why protein is essential for women (and why most aren't getting enough) How much protein you actually need for your goals The role of collagen in joint health, skin, and recovery Creatine myths vs. facts (and why women shouldn't fear it) How to incorporate all three into your daily routine Simple, sustainable approaches to nutrition without overwhelm This conversation is all about making nutrition approachable, actionable, and empowering—so you can fuel your body, support your goals, and show up strong in every area of life. Timestamps: 00:00 – Intro + why this topic matters 02:00 – Meet Jackie Miller 04:30 – Why protein is critical for women 09:00 – How much protein do you actually need? 14:30 – Common mistakes women make with protein 18:00 – Breaking down collagen: what it does + what it doesn't 24:00 – Creatine explained (myths vs. facts) 30:00 – Why women should be taking creatine 35:00 – How to incorporate protein, collagen & creatine daily 40:00 – Keeping nutrition simple + sustainable 45:00 – Final takeaways: fuel your body, show up strong Jackie Miller: Jackie Miller is a fitness professional, nutrition coach, and life coach who helps women simplify their approach to health and performance. With a focus on sustainable habits, proper fueling, and mindset, Jackie empowers her clients to build strength from the inside out—balancing real life, family, and fitness without extremes. https://www.jmr-wellness.com/  @the.real.coach.jax Connect with T&T: IG: @TurmericTequila Facebook: @TurmericAndTequila Website: www.TurmericAndTequila.com Host: Kristen Olson IG: @Madonnashero Tik Tok: @Madonnashero Website: www.KOAlliance.com WATCH HERE MORE LIKE THIS: https://youtu.be/ZCFQSpFoAgI?si=Erg8_2eH8uyEgYZF   https://youtu.be/piCU9JboWuY?si=qLdhFKCGdBzuAeuI https://youtu.be/9Vs2JDzJJXk?si=dpjV31GDqTroUKWH

    39 min
  5. Apr 14

    295. Midlife Fitness, Hormones & Reinvention: Women 40+ Reignite Energy, Strength & Confidence | Heike Yates

    "Your body isn't broken in midlife—it's asking for a new strategy, a new level of awareness, and a deeper kind of self-respect." - Heike Yates In this episode of Turmeric & Tequila, Kristen Olson sits down with midlife fitness expert, author, and creator of the SPARK Framework, Heike Yates, to break down what reallychanges for women over 40—and how to adapt, thrive, and feel stronger than ever. With over 35 years of experience in fitness, nutrition, and mindset coaching, Heike shares powerful insights on navigating hormonal shifts, rebuilding sustainable routines, and redefining what health and confidence look like in midlife. This conversation dives into the truth about why old fitness strategies stop working, how to reconnect with your body, and how to create a lifestyle rooted in strength, energy, and self-trust—not burnout. Whether you're entering midlife or already in it, this episode will empower you to shift your mindset, upgrade your habits, and pursue your next level with intention. What you'll learn: Why fitness routines stop working in midlife How hormones impact energy, weight, and recovery The mindset shift women 40+ need to thrive What the SPARK Framework is and how to apply it How to build sustainable strength, confidence, and resilience Timestamps 00:00 – Welcome + sponsor shoutouts 01:00 – Introducing Heike Yates + her background 03:30 – What changes for women in midlife 07:45 – Why old fitness routines stop working 12:10 – Hormones, energy, and body composition shifts 18:20 – The emotional + mental side of midlife transitions 24:00 – The SPARK Framework explained 31:15 – Rebuilding confidence and consistency 38:40 – Creating sustainable routines that actually stick 45:10 – Mindset shifts for long-term health and happiness 52:00 – Final thoughts + how to connect with Heike Heike Yates: Heike Yates is a Midlife Fitness Expert, author, and creator of the SPARK Framework. She helps midlife women navigate seasons when what used to work no longer fits and routines feel harder to follow than they used to. With over 35 years of experience in fitness, nutrition, and mindset coaching, Heike supports women who feel stuck in the gap between knowing what matters and actually following through. Her approach is practical, compassionate, and designed for real life — not ideal days. She is the host of the Pursue Your Spark Podcast and author of Pursue Your Spark, where she blends science and lived experience to help women rebuild self-trust and move forward with steady steps, without guilt, extremes, or starting over. https://heikeyates.com/ https://www.linkedin.com/in/heike-yates/ https://www.facebook.com/pursueyourspark https://www.instagram.com/heikeyates/ Pursue Your Spark: https://amzn.to/4mD5xL7   Connect with T&T: IG: @TurmericTequila Facebook: @TurmericAndTequila Website: www.TurmericAndTequila.com Host: Kristen Olson IG: @Madonnashero Tik Tok: @Madonnashero Website: www.KOAlliance.com WATCH HERE   MORE LIKE THIS: https://youtu.be/ZCFQSpFoAgI?si=Erg8_2eH8uyEgYZF   https://youtu.be/piCU9JboWuY?si=qLdhFKCGdBzuAeuI https://youtu.be/9Vs2JDzJJXk?si=dpjV31GDqTroUKWH

    42 min
  6. Apr 7

    294. If You're Not Seen & Heard, You're Not Hired: Christine Blosdale

    "If you're not seen and heard, you're not hired." -Christine Blosdale In this episode of Turmeric & Tequila™, Kristen sits down with media expert, visibility strategist, and fellow podcaster Christine Blosdale for a powerful conversation on what it really takes to be seen, heard, and paid in today's digital world. With over 25 years in media, marketing, and broadcasting, Christine shares how she helps entrepreneurs, authors, and thought leaders' step into their authority—and stop being the best kept secret in their industry. From her early days as a shy child hiding behind a recliner to becoming a confident voice in radio and podcasting, Christine's journey is proof that confidence, visibility, and impact can be built. This conversation dives into: -The evolution of radio vs. podcasting—and why both still matter -Why podcasting is one of the most powerful (and underutilized) marketing tools -How to clarify your message and build real authority -The importance of energy, authenticity, and confidence in your brand -Why "being seen and heard" is non-negotiable in business -How to overcome fear of showing up on video or social media -The real reason most people stay invisible (and how to fix it)  If you've ever felt like you have something to say but don't know how to share it—or you're playing small in your visibility—this episode is your wake-up call. Timestamps: 00:00 – Welcome + sponsor shoutouts 01:08 – Introducing Christine Blosdale 02:45 – From shy child to confident communicator 06:00 – Falling in love with audio + early broadcasting roots 08:00 – Radio vs. podcasting: what's changed 12:00 – Why podcasting is such a powerful platform 15:00 – Building authority through content and consistency 18:30 – First steps to getting seen and heard 22:00 – Podcast vs. video vs. social media strategy 25:00 – Overcoming fear of visibility and showing up online 29:00 – Confidence vs. ego: finding the balance 32:00 – The "X factor": energy, authenticity, and alignment 36:00 – How your presence impacts your brand (even in photos) 40:00+ – Practical ways to improve your visibility today   Christine Blozdale: Christine Blozdale is an expert authority coach, speaker, podcast host, and visibility strategist who helps entrepreneurs, authors, and thought leaders get seen, trusted, and paid for what they already know. With over 25 years of experience in media, marketing, and broadcasting, Christine teaches her clients how to clarify their message, build credibility, and become the unmistakable choice in their field. She is passionate about helping brilliant individuals step into the spotlight and stop being the best kept secret in their industry. Christine is also the author of "Your Amazing Itty Bitty Podcast Book: A Survival Guide for Digital Marketing That's So Irresistible Even Your Ex Will Want to Follow You." @ChristineBlosdale Official Website - http://www.ExpertAuthorityCoach.com Book a FREE Consultation with Christine - http://www.ChatWithChristineB.com FREE Download of The Social Media and Branding Survival Guide E-Book - https://mailchi.mp/4bbbfb0a3de4/survivalguide To purchase the paperback version - https://amzn.to/488RXtu   Connect with T&T: IG: @TurmericTequila Facebook: @TurmericAndTequila Website: www.TurmericAndTequila.com Host: Kristen Olson IG: @Madonnashero Tik Tok: @Madonnashero Website: www.KOAlliance.com WATCH HERE   MORE LIKE THIS: https://youtu.be/ZCFQSpFoAgI?si=Erg8_2eH8uyEgYZF   https://youtu.be/piCU9JboWuY?si=qLdhFKCGdBzuAeuI https://youtu.be/9Vs2JDzJJXk?si=dpjV31GDqTroUKWH

    34 min
  7. Mar 31

    293. Introducing Turmeric & Tequila in 2 Minutes

    "We celebrate humans doing things their way, embracing the paradox, and showing that seemingly imposing ideas can harmoniously coexist even within ourselves." — Kristen Olson Welcome to Turmeric & Tequila, the podcast for varsity humans and trailblazers rewriting the rules and mastering the art of human optimization. Host Kristen Olson, a former Division 1 athlete, 5-time CrossFit Games competitor, and 20+ year entrepreneur in health and wellness, re-intro's her groundbreaking podcast she launched over 8 years ago, dedicated to cutting-edge conversations about health, wellness, performance, personal evolution, and the art of living intentionally. In this inaugural episode, Kristen introduces the mission and vision of Turmeric & Tequila—a show where athletes, entrepreneurs, creators, and leaders break molds and challenge norms. Discover what separates average from extraordinary, explore mindset and resilience strategies, and learn why questioning everything is the path to true growth. What You'll Learn About Me + T&T:) The philosophy behind "gracefully disruptive conversations" How to embrace paradoxes and live with purpose Why questioning the status quo leads to growth The intersection of health, wellness, and personal evolution What it takes to be a "varsity human" and trailblazer Strategies for human optimization and resilience TIMESTAMPS [0:00-0:31] Podcast intro and host introduction [0:31-0:36] Opening question: "What if there is a better way?" [0:36-0:56] Host bio: Kristen Olson's background (D1 athlete, CrossFit Games competitor, entrepreneur) [0:56-1:00] Introduction to brand partnerships (Red Bull, Reebok, Champion) [1:00-1:14] Core mission: Living with purpose and core values [1:14-1:32] Podcast positioning: "Turmeric & Tequila" for varsity humans and trailblazers [1:32-1:50] Focus areas: Cutting edge of health, wellness, performance, and personal evolution  [1:50-2:00] Core philosophy: Celebrating humans doing things their way and embracing paradoxes [2:00-2:25] Guest format: Athletes, entrepreneurs, creators, and leaders breaking molds  [2:25-2:38] Topics covered: Mindset, strategy, recovery, resilience, and habits [2:38-3:05] What to expect: Challenging, inspiring, and transformative conversations  [3:05-3:27] Core message: True growth comes from leading your own path and questioning everything [3:27-3:48] Call to action: Join the table if you're ready to step up, level up, and optimize yourself [3:48-3:52] Closing: "Cheers" [3:52-4:39] Outro: Subscribe on Apple, Google Podcasts, Spotify, and other platforms   Kristen Olson Founder & Host, Turmeric & Tequila Podcast Kristen Olson is a former Division 1 athlete, 5-time CrossFit Games competitor, and 20+ year entrepreneur in health, wellness, and human optimization. As a coach, creator, and purpose-driven leader, Kristen has partnered with global brands including Red Bull, Reebok, and Champion to help athletes and high performers achieve extraordinary results. With a philosophy rooted in questioning the status quo and embracing paradoxes, Kristen founded Turmeric & Tequila to create space for gracefully disruptive conversations about health, wellness, performance, and personal evolution. Her approach celebrates doing things your way while maintaining core values at the forefront of everything you do. Through her podcast, Kristen sits down with athletes, entrepreneurs, creators, and leaders who are breaking molds and challenging norms. She explores the mindset, strategy, resilience, and habits that separate the average from the extraordinary—all while proving that striving to be better and embracing complexity can harmoniously coexist. Connect with T&T: IG: @TurmericTequila Facebook: @TurmericAndTequila Website: www.TurmericAndTequila.com Host: Kristen Olson IG: @Madonnashero Tik Tok: @Madonnashero Website: www.KOAlliance.com WATCH HERE  MORE LIKE THIS: https://youtu.be/ZCFQSpFoAgI?si=Erg8_2eH8uyEgYZF   https://youtu.be/piCU9JboWuY?si=qLdhFKCGdBzuAeuI https://youtu.be/9Vs2JDzJJXk?si=dpjV31GDqTroUKWH

    3 min
  8. Mar 24

    292. The 5AM Squat Club: Discipline, Mental Health & Purpose

    "There is no such thing as neutral. You're either growing or you're dying. I was just lying to myself because I was not neutral—everything was going downhill. And right then and there I decided I needed to start working. I needed to make a change."  — Adam Phomin  Kristen Olson welcomes Adam Phomin, founder of the 5AM Squat Club and CrossFit Closer, to discuss fitness, mental health, community building, and the unconventional path from city-dwelling gym owner to regenerative farmer. In this episode: •Adam's journey from kinesiology student to discovering CrossFit in 2009 through a police officer eating eggs and spinach • Opening CrossFit Colossus in 2012 and the evolution of his approach to health and nutrition •How marrying a naturopathic doctor shifted his perspective from aesthetics to whole-body wellness •The 2021 decision to become farmers and take full control of their family's food supply •The mental health struggles during COVID-19 gym closures and the pivotal conversation that sparked change •Why Adam stopped chasing "happiness" and started pursuing "usefulness" instead •The birth of 5AM Squat Club: daily live workouts combining mindset work, breath work, and CrossFit-style programming •Raising daughters on a farm with a deep connection to food and nature •The concept of "red-washing" in the food industry and why regenerative agriculture matters •Adam's four daily mental reps: responsibility, stimulus-response control, having all you need, and choosing gratitude His 10-year goal to appear on Joe Rogan as an indicator of becoming the go-to resource for people ready to get back on track Sponsors mentioned: Colorado Clownfish Swim School, Declan James Watches   Timestamps: 0:00 – Intro and sponsor shoutouts (Colorado Clownfish Swim School, Declan James Watches)  1:27 – Welcome to Adam Phomin and discussion of core values 1:44 – Young Adam: growing up playing sports with his dad as coach 2:20 – Studying kinesiology and discovering CrossFit in 2009 3:32 – Opening CrossFit Closer in March 2012 5:06 – Meeting his wife (naturopathic doctor) and evolving health philosophy 6:35 – The 2021 decision to become farmers 7:00 – Greg Glassman's influence on questioning big food and big pharma 7:50 – When Adam started questioning the "whole human approach" 9:09 – The contrarian awakening: discovering "red-washing" in food systems 10:22 – Regenerative agriculture and caring more about soil than food 10:55 – Indigenous wisdom and spiritual connection to food 11:50 – Mental health insights: sugar's impact and raising kids connected to their food 13:05 – Teaching daughters that food doesn't come from grocery stores 14:18 – Shifting from chasing happiness to pursuing usefulness 15:23 – The COVID-19 struggles and the pivotal conversation with his business partner 17:08 – "There is no such thing as neutral—you're either growing or dying" 18:20 – Starting the 5AM routine as a foundation for change 19:47 – The 5AM Squat Club format: mindset prep, breath work, workout, homework 20:53 – Going live at 5 AM for 229 consecutive days 22:17 – Building a small but growing international community 23:09 – Accountability through live streaming and leading by example for his daughters  24:52 – Kristen on men's mental health and the importance of community 25:58 – The magic of connecting with people worldwide through YouTube 27:15 – Biggest surprise as entrepreneur and farmer: nothing is stable 29:08 – Teamwork makes the dream work; you can't do it alone 30:35 – Encouraging kids to document their journey and build assets 32:45 – The evolution from city dweller to farmer doing 2-3 hours of daily chores 34:20 – Joel Salatin, Greg Glassman, and the unified mission of regenerative living 36:27 – Defining success: soil health, financial freedom, and becoming a better person 38:05 – 10-year goal: appear on Joe Rogan as a measure of reaching people 39:33 – Programming evolution: from 100 daily squat reps to varied CrossFit-style workouts 41:12 – The power of doing one thing consistently over five years 43:18 – How YouTube became the gateway to homesteading and regenerative farming 45:45 – Learning from "YouTube gurus" vs. generational farmers' limiting beliefs 47:09 – Adam's four daily mental reps: responsibility, stimulus-response, having enough, gratitude 48:42 – Where to find Adam: YouTube, Instagram, 5AMSquatClub.com 49:51 – Closing remarks and sponsor thanks  Adam Phomin is the founder of CrossFit Closer (established 2012) and the 5AM Squat Club, a daily live workout community on YouTube. Based in Ontario, Canada, Adam holds a kinesiology degree and has spent over 15 years in the fitness industry. In 2021, he and his wife—a naturopathic doctor—transitioned to regenerative farming, where they raise livestock and grow food for their family while homeschooling their two daughters. Adam's mission is helping people who've "lost their way a little bit" build consistent habits, develop discipline, and work toward their dream life through daily action. He streams live every morning at 5 AM Eastern, combining fitness programming with mindset coaching and community accountability. https://5amsquatclub.com/ https://www.youtube.com/channel/UCbEKU3TFOUU8m6Sowf02Z3A @5amsquatclub   Connect with T&T: IG: @TurmericTequila Facebook: @TurmericAndTequila Website: www.TurmericAndTequila.com Host: Kristen Olson IG: @Madonnashero Tik Tok: @Madonnashero Website: www.KOAlliance.com WATCH HERE MORE LIKE THIS: https://youtu.be/ZCFQSpFoAgI?si=Erg8_2eH8uyEgYZF   https://youtu.be/piCU9JboWuY?si=qLdhFKCGdBzuAeuI https://youtu.be/9Vs2JDzJJXk?si=dpjV31GDqTroUKWH

    45 min

Ratings & Reviews

5
out of 5
61 Ratings

About

Turmeric and Tequila is graceful disruption . We are a community of varsity humans questioning reality as we know it and proving it possible that seemingly opposing things can harmoniously coexist, in this world and within ourselves. It's all better together. Reality is nothing more than applied meaning, so let's break though society's antiquated implied rules and expectations and break into authentic self-expression to see what's possible for personal, professional, and worldly positive change. Join me and my guests as we share our purpose seeking journeys chasing the pull from within of success, failure, and truth- with self-expression, mental/physical health, entrepreneurship, diversity, and community as the foundations of the mission… we are challenging status quo one gracefully disruptive conversation at a time. You will be inspired to be you and chase the dream, even if it doesn't make sense to the rest of the world- it will soon. The Mission: To inspire positive radical social evolution. Host: Kristen M. Olson, D1 collegiate athlete, 5X CrossFit Games competitor (2nd, 2011 #team), 25+ yrs of entrepreneurship + Coaching, 3 rescue pups (royalty). Works hard, plays harder.

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