Two Desks Down

Erin Taylor

Two Desks Down - A Business Podcast that lets you get to know my guest for a whole season - not just one episode. A series of real conversations between small business owners like you — finding their own path through the ups and downs of running a business. Hosted by Erin Taylor, owner of Lunimae Strategy & Systems Design, an operations expert helping Brand & Website Designers grow their studios the sustainable way. Each season, I sit down with one guest across six episodes so we can talk business, life, and everything in between. You’ll hear about triumphs, failed experiments, and what truly helps us get through the day. You’ll love Two Desks Down if you are… an online business ownera millennialan avid readera nosy person who loves the BTS momenttired of trying to find out more about a guest after just one episode All of this and more, on every season of Two Desks Down

Season 1

  1. Episode 1

    S1:E1 Copywriter Life with Peanut Butter & Jelly, Dungeon Crawler Carl, and destructive trees

    In this engaging conversation, Caitie Cupples shares her journey as a website copywriter, her love for fantasy books like Dungeon Crawler Carl, and her insights on balancing business, reading, and family life. Discover practical tips on updating website copy, time management, and the importance of empathy-driven content. Action items: Create an emergency plan for personal and business lifeAutomate client communication and project management processesBuild a support network for unexpected life events Chapters 00:00 Exploring Fantasy Literature: Dungeon Crawler Carl 03:16 Diving into Rom-Coms and Academic Affairs 03:47 Television Shows: Bridgerton and Beyond 06:00 Podcast Recommendations and Listening Habits 07:16 Conversation Starters 08:49 Book Trackers: Storygraph vs Goodreads 11:43 Dog Adoption Journey 18:07 Travel Adventures: From Lisbon to Local Trips 19:04 Food Obsessions and Comforts 23:09 Introducing Caitie Cupples: A Journey to Copywriting 24:31 Rebuilding After a Crisis 30:50 Emotional Impact of Loss 36:26 Looking Ahead: Rebuilding and Moving Forward Resources Dungeon Crawler Carl by Matt Deniman - https://mattdinniman.com/books/dungeon-crawler-carl/ Proof of Life Podcast by Tori Sprankle  https://www.torisprankel.com/proof-of-life-podcast Sunsama Planning Tool -https://sunsama.com/Storygraph for Book Tracking -https://app.thestorygraph.com/  Guest: Caitie Cupples is an empathy-first, conversational copywriter who helps creative entrepreneurs weave their personality, story, and values into the words that represent their brands so they can sell out their offers while feeling authentically themselves. If Caitie’s not clacking away on her keyboard, writing website, email, or launch copy for clients, she’s probably taking a walk in the woods of the Pacific Northwest with her family, adding another book to her library holds list, or baking delicious muffins that her kids may or may not deem edible. To learn more, head to her website at www.caitiecupplescreative.com, find her on Instagram/Threads @caitiecupplescreative, or subscribe to her newsletter, www.caitiecupplescreative.com/subscribe Host: Erin Taylor, Lunimae Strategy & Systems Design Learn more at www.lunimae.com or follow along @lunimaestrategy

    40 min
  2. Episode 2

    S1:E2 How to Get Sh*t Done that Isn't "What You Do"

    In this episode we focus on the business side to discuss how to get shit done that isn’t the primary thing you sell. As service providers we have a specialty but we also have to do admin work, financials, inbox, show up on social, and do many other marketing things. We talk strategies for how Caitie figures it out in her business.  Also in this episode: How Caitie explains her work to her grandmaCaitie’s husband's entrepreneurial venturesBalancing business and family lifeTime tracking habitsClient sourcing and maintaining relationships 00:00 Introduction to Copywriting and Its Importance 01:52 The Role of Website Copy and When to Update 03:46 Collaboration with Designers and Other Professionals 05:53 Cohost Introduction 08:19 Personal Insights and Entrepreneurial Journey 10:58 Managing Business Tasks and Time Effectively 16:28 Effective Time Management Tools 17:28 Marketing Strategies for Entrepreneurs 21:15 Client Acquisition and Referrals 24:59 Enhancing Client Experience 28:30 Project Management and Workflow Resources & Links: Sunsama – Daily planning toolDubsado – Client management platform Who should we all follow:  Kristina Bleiler from Gem Creative Co https://www.instagram.com/gemcreativeco/ Katie from 26&then some https://www.threads.com/@26andthensome  Caitie’s Husband's Business: https://codeuntold.com/ Work on Your Own Stuff Wednesday - Join for freePassions Collective – Dubsado TemplatesAmy, from Hello & Co on Making Google Docs look Cute - https://hellococreative.com/  Connect with Caitie: WebsiteThreads Connect with Erin: www.lunimae.com www.instagram.com/lunimaestrategy

    33 min
5
out of 5
4 Ratings

About

Two Desks Down - A Business Podcast that lets you get to know my guest for a whole season - not just one episode. A series of real conversations between small business owners like you — finding their own path through the ups and downs of running a business. Hosted by Erin Taylor, owner of Lunimae Strategy & Systems Design, an operations expert helping Brand & Website Designers grow their studios the sustainable way. Each season, I sit down with one guest across six episodes so we can talk business, life, and everything in between. You’ll hear about triumphs, failed experiments, and what truly helps us get through the day. You’ll love Two Desks Down if you are… an online business ownera millennialan avid readera nosy person who loves the BTS momenttired of trying to find out more about a guest after just one episode All of this and more, on every season of Two Desks Down