Ultimate Marketer | A Real Digital Marketing Podcast

Orlando Rios
  • 4.6 (9)
  • MARKETING

Let's get serious about marketing and business. Ultimate Marketer is your source for valuable insights on digital marketing and social media strategies. Join host Orlando Rios for a weekly introspective with expert guests so you can pull leads, make sales, and scale your online empire. New episodes every Tuesday! Follow @orlandorios on Twitter and @imorlandorios on Instagram. Presented by DropkickAds.com!

  1. 09/28/2022

    #96 Best Ad Campaign Structure Q4 2022

    It's a common question that has had many different answers since Facebook advertising first started.  What is the best campaign structure to achieve optimal results? In this episode, I'll review what seems to be working best for me and my clients as we enter Q4 2022. Follow Host Orlando Rios: Twitter: @OrlandoRios Instagram: @IMOrlandoRios LinkedIn: Orlando-Rios Please subscribe, share, and rate this show! Visit https://dropkickads.com and use code ULTIMATE for 10% OFF any service.

    19 min

  2. 06/15/2022

    #95 Today's Best Lookalike Audiences

    Most think that Facebook lookalike audiences are dead – I did too. However, they can still be a gem if you think about them outside of traditional ways. In this episode, I'll explain the best lookalike audiences to try for your Facebook ad campaigns at this time. Follow Host Orlando Rios: Twitter: @OrlandoRios Instagram: @IMOrlandoRios LinkedIn: Orlando-Rios Please subscribe, share, and rate this show! Visit https://dropkickads.com and use code ULTIMATE for 10% OFF any service.

    21 min

  3. 06/09/2022

    #94 Google Performance Max

    Google wants to make running ads less complicated and more reliant on machine learning. Is their new push of Performance Max the ticket? In this episode, I'll go over why you should get familiar with Google Performance Max now and how it can help you and your business boost leads and sales on autopilot. Follow Host Orlando Rios: Twitter: @OrlandoRios Instagram: @IMOrlandoRios LinkedIn: Orlando-Rios Please subscribe, share, and rate this show! Visit https://dropkickads.com and use code ULTIMATE for 10% OFF any service.

    22 min

  4. 03/31/2022

    #93 Do Business Like Vince McMahon

    When it comes to the pro wrestling business, it simply doesn't exist as it is today without Vince McMahon. With it being Wrestlemania weekend and with his recent interview on the Pat McAfee show, I thought it would be great to compile his lessons in being a great businessman. In this episode, I'll go over what Vince says about negativity, being open to creative input, public perception, and planning the future in real time. Follow Host Orlando Rios: Twitter: @OrlandoRios Instagram: @IMOrlandoRios LinkedIn: Orlando-Rios Please subscribe, share, and rate this show! Visit https://dropkickads.com and use code ULTIMATE for 10% OFF any service.

    19 min

  5. 03/23/2022

    #92 What I Learned with TikTok Ads

    For the past few months, I've been putting a lot of effort into growing my apparel brand with TikTok ads. There was a lot of failing in the beginning, but now I'm seeing why so many others are adding this platform to both organic and paid efforts. In this episode, I'll share what you should do now no matter if you plan to run ads on TikTok, how I set up my campaigns, and how I approached creative. Follow Host Orlando Rios: Twitter: @OrlandoRios Instagram: @IMOrlandoRios LinkedIn: Orlando-Rios Please subscribe, share, and rate this show! Visit https://dropkickads.com and use code ULTIMATE for 10% OFF any service.

    25 min

  6. 03/09/2022

    #91 Broad Audiences. Yay or Nay?

    Some in the marketing community are pushing broad audiences in Facebook advertising. But is it that black and white? In this episode, I'll explain when and why it may be useful depending on your circumstances. Follow Host Orlando Rios: Twitter: @OrlandoRios Instagram: @IMOrlandoRios LinkedIn: Orlando-Rios Please subscribe, share, and rate this show! Visit https://dropkickads.com and use code ULTIMATE for 10% OFF any service.

    18 min

  7. 01/05/2022

    #90 Are Lookalike Audiences Dead?

    With changes to Facebook's ability to track pixel events and build a bigger audience of high-value customers to mirror, has the lookalike audience died? In this episode, we'll discuss the best targeting options at the start of 2022 and the reasons you may want to consider changing your paid social advertising strategy. Follow Host Orlando Rios: Twitter: @OrlandoRios Instagram: @IMOrlandoRios LinkedIn: Orlando-Rios Please subscribe, share, and rate this show! Visit https://dropkickads.com and use code ULTIMATE for 10% OFF any service.

    18 min

  8. 11/17/2021

    #89 Checkout on Facebook and Instagram

    Would having potential customers on Facebook and Instagram purchase your products without leaving the platform hurt or help sales? In this episode, we talk about the Shopify and Commerce manager connection, my recent campaign attempt with On-Facebook purchases, and if this is the future. Follow Host Orlando Rios: Twitter: @OrlandoRios Instagram: @IMOrlandoRios LinkedIn: Orlando-Rios Please subscribe, share, and rate this show! Visit https://dropkickads.com and use code ULTIMATE for 10% OFF any service.

    20 min
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4.6
out of 5
9 Ratings

About

Let's get serious about marketing and business. Ultimate Marketer is your source for valuable insights on digital marketing and social media strategies. Join host Orlando Rios for a weekly introspective with expert guests so you can pull leads, make sales, and scale your online empire. New episodes every Tuesday! Follow @orlandorios on Twitter and @imorlandorios on Instagram. Presented by DropkickAds.com!

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