29 episodes

Host Mike Green chats candidly with UX professionals about their careers, challenges and how they build digital products and services with users in mind.

Understanding Users: a UX Podcast Mike Green

    • Technology

Host Mike Green chats candidly with UX professionals about their careers, challenges and how they build digital products and services with users in mind.

    29. The User Research Start-up Founder - Varun Murugesan @ Apple and Banana

    29. The User Research Start-up Founder - Varun Murugesan @ Apple and Banana

    "I always say [to my clients] let's research together. I've never seen impactful research done in a silo or in a vacuum...So I say let's face it together. I have multiple strategies to get stakeholders involved. The closer they get to that direct research process I have found, the more value everyone gets and the minute you get them into the process and that lightbulb goes off: 'Okay, why in the heck are we not talking to people? Why are we not already doing this as a regular part of our product DNA?', then the next time you want to do a study it's so much easier..."
     
    Varun Murugesan is Cofounder and Head of Research at Apple and Banana and the author of Fruitful, a nifty new and growing online UX research library and toolkit of resources for researchers and UX teams. 
     

    In this episode of Understanding Users, Varun discusses the important role quantitative research can play in product design. He shares his views on the potential pitfalls of UX bootcamps and he takes me through the birth of Fruitful, aimed at digital teams wanting to do better, faster and more effective research with their users. 
    **There are 30 discount codes available to listeners of this podcast for the full suite of online Fruitful research guides and handbooks. Simply enter the discount code I mention in the intro to this episode to get 20% off when checking out! That's 20% off access to Fruitful for the first 30 people to redeem the code**


    He also plays my 3 card challenge to share his favourite UX tool, favoured technique and a trend he sees in the future. 
    Thanks for listening, and I hope you enjoy the episode.  
    Mike Green
    This podcast is brought to you by Researchable UX.

     

    • 50 min
    28. How UX Design can solve the digital challenges of today - Leeds Digital Festival 2022 (Part 3 - The Agency)

    28. How UX Design can solve the digital challenges of today - Leeds Digital Festival 2022 (Part 3 - The Agency)

    "The biggest [takeaway from the event for me] without question is around accessibility....Obviously we're used to the term 'accessibility'...in terms of...the technical standards..., things like screen readers [they] might need to use. But actually, it can be all kinds of things. It can be an empathy for someone's mental health. It could be someone with RSI, and actually starting to understand what good design for everyone actually means. And that seems to be a big challenge for businesses at the moment."
    Andrew Machin is Founder and Director of Lion+Mason. 
    This is the third and final episode of a three part mini-series covering Lion+Mason's UX Seminar at the Leeds Digital Festival 2022 entitled: 'How User Experience Design can successfully solve the digital challenges of today'. 
    In this episode I chat with Andrew about the genesis of Lion+Mason as a digital product and service design agency, his reflections on the event they hosted at the LDF22 and his thoughts more broadly on the direction and current state of user experience and product design disciplines.
    Thanks for listening, and I hope you enjoy the episode. 
    Mike Green
    This podcast is brought to you by Researchable UX.

    • 27 min
    27. Designing and building better digital public services - The SD in Gov Conference - Scotland, September 2022 (Part 3 - The Attendees)

    27. Designing and building better digital public services - The SD in Gov Conference - Scotland, September 2022 (Part 3 - The Attendees)

    "I love the fact that it's very much a peer-to-peer conference, that people are really transparent about sharing their learnings, their thoughts, and their experiences.... Everyone's incredibly friendly and open and really willing to engage and talk. It's a really nice place to 'temperature-check' what's going on [amongst] people who are delivering public sector services: what's on their mind, what are they thinking about..."
    Reflections from an attendee at SD in Gov 2022.
     
    In the third and final part of this mini-series covering the Service Design in Government conference held in Edinburgh in September 2022, I chat with some of the attendees to hear more about why they came, what they enjoyed and what they will take away from the sessions they attended and people they met. 
    These conversations are with experienced UX practitioners and newbies alike, and even if you didn’t attend the event, I hope you’ll find something useful here to consider in your own work.
    Within this short episode there isn’t time to cover all the fantastic talks and workshops, but it should give you a flavour of what was on offer and what those who attended took away from the event.
    Many thanks to my guests:
    Amanda Payne 
    Jasmine Kendall
    Tass Smith
    Soh-Yon Park
    Claudia Hopkins
    Tom Morgan
    Sadaf Uddin  
    Hannah Whiteley
    And thanks as well to Sarah Hill for editing this episode. 
    Thanks for listening, and enjoy the episode.  
    Mike Green
    This podcast is brought to you by Researchable UX.

    • 29 min
    26. Designing and building better digital public services - The SD in Gov Conference - Scotland, September 2022 (Part 2 - The Keynotes)

    26. Designing and building better digital public services - The SD in Gov Conference - Scotland, September 2022 (Part 2 - The Keynotes)

    "There's so much hard work we need to do just to keep on ploughing through the To-Do list of digital, like making more [public] services that work in better ways [and] fixing the data that sits underneath - we sometimes talk about 'fixing the plumbing' ....And that's essentially the plan for government for the next few years...But what I wanted to do is look further ahead, because I think... there's actually some more exciting things about how we take the the business models of the Internet era about how we relate to each other... in [a] social media way more horizontally than vertically; things like using platform approaches to think about the accessibility of government data and services to a wider community if we're interested in economic growth..." 
    Paul Maltby, Chief Digital Officer at the Department for Levelling Up, Housing and Communities
    Welcome to the second of this three-part mini-series, where I'm talking with the three inspiring keynote speakers at the in-person Service Design in Government (SD in Gov) conference held in Edinburgh in Scotland in September 2022.
    I asked them to share their reflections on the conference, the challenges facing anyone involved in designing services in the public sector, and what they wanted attendees to take from their keynote addresses: 
    Rebecca Kemp, Design Director at Future Foundry, speaks about her session entitled "User-centred design in public services - what now and what next?"
    Shabira Papain, CEO of Democracy Club, shares her thoughts on the importance of inclusive design in public services in "Inclusive design: luxury or must have?"
    Paul Maltby, Chief Digital Officer at the Department for Levelling Up, Housing and Communities, reflects on his keynote entitled "Towards the next decade of digital public service reform"
     
    My thanks to all my guests and to Sarah Hill for editing this episode.   
    Coming soon is the third and final part of this mini-series, where I'll be talking with attendees and other speakers at the event to get their insights and diverse reflections. 
    Thanks for listening, and I hope you enjoy the episode. 
    Mike Green
    This podcast is brought to you by Researchable UX.

    • 26 min
    25. How UX Design can solve the digital challenges of today - Leeds Digital Festival 2022 (Part 2 - The Attendees)

    25. How UX Design can solve the digital challenges of today - Leeds Digital Festival 2022 (Part 2 - The Attendees)

    "My takeout from today is that you really need to listen to your users and do your research, and do regular research and get testing.... Because it's been quite obvious and apparent to me today that if that doesn't happen and you *think* you know your audience and you *think* you know the product that your users need, big mistakes can happen...": A comment from one event attendee.This is the second of a three part mini-series of episodes about the recent Lion+Mason event at the Leeds Digital Festival 2022: 'How User Experience Design can successfully solve the digital challenges of today'. 
    In this short episode we hear from a variety of attendees as they they reflect on what they learned from the sessions on the day and what relevant, practical tips they plan to take away to use in their own roles and organisations.
    My thanks to all the attendees who agreed to share their thoughts, and to Milly Martin and Whitney Otchere from Lion+Mason for doing the recordings for me. 
    Coming soon is the third and final part of the series, where I'll be talking with some of the Lion+Mason team about their plans for future events at next year's Leeds Digital Festival in 2023.  
    Thanks for listening, and I hope you enjoy the episode. 
    Mike Green
    This podcast is brought to you by Researchable UX.
     
     
     
     

    • 14 min
    24. How UX Design can solve the digital challenges of today - Leeds Digital Festival 2022 (Part 1 - The Speakers)

    24. How UX Design can solve the digital challenges of today - Leeds Digital Festival 2022 (Part 1 - The Speakers)

    Understanding Users is at the Leeds Digital Festival 2022!
    Returning for its 7th year, the festival is an open, collaborative celebration of digital culture in all its forms and hosts a two-week line-up of world class tech content in September to showcase the city’s dynamic and growing digital sector.
    In this short episode I'm talking to the speakers at an event entitled: 'How User Experience Design can successfully solve the digital challenges of today', taking place on 26 September. This free event is jointly hosted by local digital design agency Lion+Mason and Leeds Building Society, with leading specialists and peers discussing some of the key digital challenges facing businesses.
    I chat with the speakers about what they will be covering in their talks and what relevant, practical tips they hope attendees can take away to use in their own organisations.
    The speakers are:
    Andy Curry, UX Director at Lion+Mason
    Kelly Moran, Head of UX at Leeds Building Society 
    Imran Afzal, UX Design Leader at Co-op
    Paul Cook, Principal Consultant at Lion+Mason
    If you wish to attend, you can register here. 
     
    Thanks for listening, and I hope you enjoy the episode. 
    Mike Green
    This podcast is brought to you by Researchable UX.

    • 20 min

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