Good advice is often like fruitcake - we’ve all been given some but do we want it? Join us as we challenge seemingly good theories that lead to bad decisions in business, faith and family. We are Adrian Parker and Daryl Calfee, 40-year-old marketers fueled by a passion for humble, honest storytelling and recipients of master’s degrees in really dumb ideas. Luckily, we’ve worked with and for really amazing brands – Foot Locker, Nike, Moore & Giles Leather, Patrón Tequila, Kate Spade – while learning to embrace unconventional lessons. Normal ain’t working.
We’ll expose our scars and share stories on tough topics like making (and losing) money, juggling work and family, handling racial injustice, raising future adults and confronting Christianity’s hard questions. You’ll journey with us as we lead our teams, our businesses and ourselves by design, not default.
How to Become a Token - In His Own Words
What does it mean to be a "token" hire and how do you prevent diversity & inclusion efforts from becoming corporate theater? When we replace the fight for equality with the desire for respect and admiration, who does it really benefit? Adrian (AP) shares raw, honest words from his recent blog post, "How To Become a Token."
10 Reasons You Can't Find Black Talent - In His Own Words
Racism is a system, not an event. And corporate racism isn’t a problem to solve for Black people. It’s an organizational epidemic to address for everyone. Adrian (AP) reads an audio version of his recent blog post and speaks the hard truth: The Black talent you don’t see is a direct reflection of what you don’t do.
Here are 10 reasons you can't find Black talent... that have nothing to do with the talent of Black people.
Season 2 - How Courage Works
Courage changes everything. How & who we love, where we work, and what we do all depend on our ability to fight fear. In the final episode of Season 2, Daryl and AP share what they’ve learned during one of the most courageous years of their lives. Courage is transferable, renewable and it compounds over time as we use it for others. How can courage become a weapon for change, a safe house for love, and an accelerant for truth in a world where fear seems to be in surplus?
Season 2 - Why Our Social Media Addictions Aren't Accidents
After spending 30 days on digital detox away from social media, Adrian returns to share his reflections and revelations with Daryl. They discuss how their marketing careers were focused on using and investing in social media businesses without much thought for the impact on consumers. As more research becomes available, it’s time for us to understand how Facebook, Google, Twitter, LinkedIn, and other mobile apps profit from our attention (addiction), information (disinformation), and content (discontentment). Is this a paradox to manage or a problem to solve? What does healthy social media usage even look like?
Season 2 - How to Start Your New Job Well
50% of all new hires fail within the first 18 months. Changing jobs, careers, or companies is hard enough under normal circumstances but seems absolutely dreadful during the dumpster fire that is 2021. Adrian (aka "Mr. Change-A-Job") provides both a reality check and a roadmap for navigating the first 30 days in a new role. His simple approach involves starting any new job like a Journalist, then becoming a Scientist, and lastly a Psychologist. Adrian and Daryl discuss the key conversations, capabilities, and questions you must plan for and how to identify what type of team player you were hired to be. Learn how to "fire-proof" your first 30 days without burning bridges or starting unnecessary fires.
Season 2 - How to Handle Hard Feedback
Feedback can be a helpful gift or a harmful weapon depending on how it's given. While many of us dread the "F-word", it can be a powerful tool for building results and relationships long-term. Adrian and Daryl share the hardest feedback they've received and how they responded. They discuss the 3 types of feedback - Appreciation, Evaluation & Coaching - and how leaders use each of them to accelerate trust. What do you do when obnoxious feedback goes wrong? How can you give feedback to a boss or leader without risking your reputation?
Great chemistry between friends and great info too!