UNLEASHED By LoyaltyOps

Mickey Anderson
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You built your business to last. The next decade will test whether it does. UNLEASHED is the show for the founders and CEOs determined to make sure it does. Each episode cuts through the noise of the moment, sharpens the calls you have to make alone, and shows you what to build now so the business is still standing, still growing, and still yours in ten years. Press play. This is where the next decade gets built.

  1. 1d ago

    You Can't Scale Complexity | Derek Fredrickson

    Derek Fredrickson has a simple rule for founders who feel stretched too thin. You cannot scale complexity, you can only scale simplicity. After more than sixteen years as the operator behind seven-figure companies, he has watched founders try to grow by piling on more offers, more funnels, and more initiatives, and watched the clarity drain out of their businesses in the process. In this episode Derek breaks down the three things he does as a CEO and nothing else, why he stopped selling himself and started selling a process that works without him in the room, and the identity shift of going from best operator to founder who lets go. He shares his 10-3-1 planning method for turning a big vision into this week's plan, his honest take on when a business actually needs a fractional COO versus a full-time one, and a practical hack for handling a visionary who shows up with ten new ideas every week. Derek Fredrickson is the Founder and CEO of The COO Solution, a fractional COO firm that gives seven and eight-figure founders the operational leadership to scale without the cost of a full-time hire. He spent more than sixteen years as a second-in-command, including years building his wife's business coaching company, before assembling a team of fractional COOs to do that work at scale. Not sure whether your business is ready for a fractional COO? Take Derek's quick assessment to find out: https://thecoosolution.com/ Connect with Derek Fredrickson: The COO Solution: https://thecoosolution.com/ The COO Solution Podcast, wherever you listen About UNLEASHED: UNLEASHED is the podcast for business owners building companies that last in a decade no one is prepared for. Host Mickey Anderson talks with founders and operators about what they are building, the decisions behind it, and what they are betting on next. Subscribe to UNLEASHED for new episodes every Thursday.

  2. 1d ago

    How a 20-Year Agency Is Surviving AI | Wes Towers

    After more than twenty years running his agency, Wes Towers is facing the question every business owner is asking right now. How do you survive AI without losing what makes you human? His answer is to bet on the one thing the technology cannot fake, which is trust, at the exact moment AI is flooding the internet with fake photos, synthetic video, and generic content. In this episode, Wes shares why he leaned on his team for the first time in twenty years and rebuilt his agency's playbook around AI, how his niche in trades and construction found him rather than the other way around, and why the message is stronger than the messenger, so you should show up even before you feel ready. He gets honest about the personal side too, how seeing a psychologist and getting his own health in order made him a better founder, why he refuses the black-hat shortcuts and shiny objects that tempt most agencies, and the real danger of building a business on a single lead source. Wes Towers is the founder of Uplift 360, a digital agency he has run for more than twenty years, helping builders, trades, and construction brands turn websites and SEO into steady, qualified work. With teams across the Philippines and India, his approach is simple. Prioritize authenticity and human connection in an AI-driven age, and double down on what works. Learn how Wes helps construction companies grow online, grab practical tips from the blog, or book a strategy call: https://uplift360.com.au About UNLEASHED: UNLEASHED is the podcast for business owners building companies that last in a decade no one is prepared for. Host Mickey Anderson talks with founders and operators about what they are building, the decisions behind it, and what they are betting on next. Subscribe to UNLEASHED for new episodes every Thursday.

  3. Sep 10

    Every Executive Has Two Teams

    Every executive has two teams. There is the function they lead, and there is the executive team they sit on. The one they treat as their first team is what your business becomes. When five leaders run five functions instead of one team, the whole business runs at a fraction of what it could. In this solo episode, Mickey Anderson breaks down why a growth plateau so often starts at the top, where talented functional leaders quietly optimize for their own department instead of the business. You will hear the symptoms to watch for, the executive meetings that feel like status updates, the handoffs that break between marketing, sales, and delivery, and the cross-functional work that takes three times longer than it should. She unpacks the psychology of the first team, draws on Stanley McChrystal's Team of Teams, Patrick Lencioni's Five Dysfunctions of a Team, and Jim Collins' Good to Great, and gives you three moves you can start in your very next executive meeting to make the executive team the primary team and get everyone deciding for the business instead of the silo. If your functions are well run and the business is still stuck at a plateau, this is the work we do. Book a call: https://loyaltyops.com/book About UNLEASHED: UNLEASHED is the podcast for business owners building companies that last in a decade no one is prepared for. Host Mickey Anderson talks with founders and operators about what they are building, the decisions behind it, and what they are betting on next. Subscribe to UNLEASHED for new episodes every Thursday.

  4. Sep 3

    The Personality Test That Built a Business | Mike Moreau

    Eighteen years ago, Mike Moreau went through a short survey and sat down with a stranger who told him things about himself he had never said out loud. That moment led him into the business he runs today, and to a question he is still answering. Why doesn't every manager understand this about their people? In this episode, Mike explains how personality shapes performance, and why the right person in the wrong seat will struggle no matter how talented they are. He shares his belief that jobs have a personality of their own, why he builds the role around the person when he can, and how he decides when a good person is no longer the right fit, illustrated with a hockey-team analogy you will not forget. He also makes a grounded case on AI, using it to speed up recruitment while protecting the human conversation that actually builds trust, and why easy and right are rarely the same thing. Mike Moreau is the President of Concord Consulting, a people and performance strategy firm powered by TRAITS, a psychometric assessment platform that reveals how people are naturally wired to work. For two decades he has worked alongside founders, executives, and leadership teams, helping them make better decisions about who they hire, how they lead, and how they build teams that last. If today's conversation made you curious about how you or your team are wired to work, take the TRAITS assessment. It takes about 15 minutes, and from there you can book a complimentary 30-minute debrief with one of Mike's consultants: https://app.traits.com/survey/2827368a-80a3-4f44-9757-62f5952b6f77 Connect with Mike Moreau: Concord Consulting: https://www.concordconsulting.com/ TRAITS: https://traits.com/ Mike on LinkedIn: https://www.linkedin.com/in/mikejmoreau/ Concord Consulting on LinkedIn: https://www.linkedin.com/company/concord-consulting-corporation/ TRAITS on LinkedIn: https://www.linkedin.com/company/traits-tools/ TRAITS on YouTube: https://www.youtube.com/@TraitsToolsStudio About UNLEASHED: UNLEASHED is the podcast for business owners building companies that last in a decade no one is prepared for. Host Mickey Anderson talks with founders and operators about what they are building, the decisions behind it, and what they are betting on next. Subscribe to UNLEASHED for new episodes every Thursday.

  5. Aug 20

    Why a Bad Hire Can Cost You $500,000 | Jorge Chavez

    Jorge Chavez asks business owners a simple question that tends to land hard. What did your last bad hire cost you? The answers run from twenty thousand to five hundred thousand dollars, and almost no one has a budget line for it. His whole business exists to help owners stop guessing at that decision. In this episode, Jorge explains why hiring right starts with a clear job description and a screening process that tests for both culture fit and real skill. He makes the case that great selling is closer to listening than pitching, why a culture of excuses is the top reason strong performers leave, and how he uses AI to prepare for conversations while keeping the human presence that actually closes them. He also shares the family story behind the company, from co-founding with his wife to building something his sons can carry forward. Connect with Jorge Chavez at Topaz Sales Consulting: https://topazsalesconsulting.com Download the free Ultimate Guide to Prospecting: https://www.topazsalesconsulting.com/prospecting/ About UNLEASHED: UNLEASHED is the podcast for business owners building companies that last in a decade no one is prepared for. Host Mickey Anderson talks with founders and operators about what they are building, the decisions behind it, and what they are betting on next.

  6. Jul 30

    Why Trust Beats Talent in the AI Era | Bryce North

    Bryce North built a PR agency by breaking every rule of cold outreach, and his reply rates run five times the industry average. His bet for the next decade is simple. While everyone races to automate, he is investing in the one thing AI still cannot fake, which is human trust. In this episode, Bryce explains why trust now matters more than talent, how his story-driven cold emails clear ten percent reply rates, and why he slows his own growth on purpose so quality and retention hold. He also shares the comeback behind it all, including being a million dollars in debt at thirty and rebuilding from there. Connect with Bryce North and check your free Media Authority Score at Don't Be a Little Pitch: https://dontbealittlepitch.com About UNLEASHED: UNLEASHED is the podcast for business owners building companies that last in a decade no one is prepared for. Host Mickey Anderson talks with founders and operators about what they are building, the decisions behind it, and what they are betting on next. Subscribe to UNLEASHED for new episodes every Thursday.

  7. Jul 8

    The Week That Changed How I Lead

    I broke my ankle at CrossFit doing legless rope climbs. Three minutes after I got home, my husband got the call to deploy. He left the same day for three and a half months. The house was on the market, I was leading operations full-time at a fitness company, and we had a new puppy. The partner who carried half the logistical load of everything in my life was gone. That week made me a different kind of leader. In this episode of UNLEASHED, I walk you through the seven moves I ran with our team inside that week, what came out of it that I had not planned for, and what I am building today because of it. I share the trap I almost rebuilt years later inside a different company, the real role I think a leader plays, and where AI actually fits in the work. The biggest problems inside your business are usually already solvable by the people inside your business. The answers live in the people closest to the work. Your job as a leader is to facilitate the room that gets to those answers. If you are running a team and the load only stays up because you are carrying it, this one is for you. FREE OPERATIONS FRICTION DIAGNOSTIC Take the free 5-minute, 15-question diagnostic at loyaltyops.com/friction to see where your team is losing the most coordination time right now. SUBSCRIBE for new episodes of UNLEASHED every Wednesday.

    The Week That Changed How I Lead

  8. Jul 1

    How Your Team Becomes a Force Multiplier

    There's a quiet pattern in the return-to-office debate that nobody is naming. Workers resisting RTO know exactly what they're resisting: going to an office to do the same parallel work they were already doing from home. The leaders pushing RTO are picking up on something real that's missing inside their teams. The fix they're picking is the wrong one. A building won't build the structure that turns capable individuals into a team. In this episode, Mickey walks through why remote, hybrid, and onsite teams all face the same underlying problem. She names the game of telephone that strips context out of every priority moving from leadership down to the people doing the work, the psychology of why teams default to "not my circus, not my monkeys" and stick their heads in the sand, and the leadership decision-making bottleneck that builds up when teams can't solve problems without context. She covers what force multiplication actually means with the example of a marketing, sales, customer service, and engineering leader in a room together diagnosing a customer journey breakdown in fifteen minutes. She walks through the difference between accountability meetings (most of which could be an email) and collaboration meetings (which most leadership teams only run quarterly), the exact structure of a collaboration meeting that produces shared plans and named commitments, the five principles that make it work, and a specific homework you can run every two weeks to start unlocking what your team is actually capable of. The decade ahead will be decided by whether you built the structure that lets your team collaborate. Where they sit while they do the work is downstream of that. Take the free Operations Friction Diagnostic at loyaltyops.com/friction to see where your team is losing the most coordination time right now. Five minutes, fifteen questions, free.

    How Your Team Becomes a Force Multiplier
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About

You built your business to last. The next decade will test whether it does. UNLEASHED is the show for the founders and CEOs determined to make sure it does. Each episode cuts through the noise of the moment, sharpens the calls you have to make alone, and shows you what to build now so the business is still standing, still growing, and still yours in ten years. Press play. This is where the next decade gets built.

Information

  • Creator
    Mickey Anderson
  • Years Active
    2026
  • Episodes
    20
  • Rating
    Clean
  • Copyright
    © 2025 Mickey Anderson
  • Show Website
    UNLEASHED By LoyaltyOps