19 episodes

Think being successful online looks like being verified, having tons of followers, and going viral? Think again. Join Coralee Trigger (Emmy-winning digital creator and self-appointed social media myth buster) and special guests for stories, strategies and a little sass to help you redefine success on social media. Interested in creating simple and stress-free social media practices that support your goals IRL? This is the show for you! New episodes every Monday.

Unverified with Coralee Trigger Trigger Creative

    • Business
    • 5.0 • 13 Ratings

Think being successful online looks like being verified, having tons of followers, and going viral? Think again. Join Coralee Trigger (Emmy-winning digital creator and self-appointed social media myth buster) and special guests for stories, strategies and a little sass to help you redefine success on social media. Interested in creating simple and stress-free social media practices that support your goals IRL? This is the show for you! New episodes every Monday.

    I Thought Winning an Emmy Would Change My Life... (The Story of How "Unverified" Came To Be)

    I Thought Winning an Emmy Would Change My Life... (The Story of How "Unverified" Came To Be)

    Coralee here 👋 with a little confession: I thought winning an Emmy would change my life... and not in the "I had a tragic childhood" or "this would be my ticket out of the small town" kind of way, but more in the "me + Emmy = success and happiness" kind of way.
    Spoiler alert: that's not what happened... but five years later it did inspire this podcast. So in the spirit of clickable titles, this week's episode is the story of how "Unverified" came to be.
    If you’d like to support the show (yay!) please help us get the word out by subscribing, leaving a 5 star review, and sharing it with a friend :) 
    Let's work together:👏 Check out The Unverified Club for community, education, & live support to DIY your own social media.
    🫶 Book a complimentary, zero-pressure discovery call to learn more about 1:1 support.
    📲 Instagram, TikTok
    Proud affiliate of:DESCRIPT: Something I hear a lot from creative entrepreneurs is "I don't have time to learn how to edit Reels and TikToks and all this video stuff now!" I hear you, and... what if editing a video was as easy as editing a text document? Spoiler alert: it is with AI-assisted editing... And it's absolutely mind-blowing. Check out Descript. (I just became an affiliate, but started using it a few years ago and it saves me 8-10 hours/week of editing time, so trust I am OBSESSED).
    This episode is supported by:THE RUSSELL HOTEL: a historic East Nashville church transformed into a one of a kind boutique hotel. The Russell’s mission is to give back to the Nashville community through their Rooms for Rooms program by donating a portion of each stay to local nonprofits who are helping those experiencing homelessness. Visit RussellNashville.com to book your experience today.

    • 8 min
    How to Create Content When You Don't Like The Sound of Your Own Voice with Daniel Reese, Licensed Speech Language Pathologist

    How to Create Content When You Don't Like The Sound of Your Own Voice with Daniel Reese, Licensed Speech Language Pathologist

    My guest today is Daniel Reese — he is a Licensed Speech Language Pathologist and Assistant Director of Clinical Research at the Arthur Blank Center for Stuttering Education and Research at The University of Texas. He’s also a dear friend of mine from high school and I’m so happy he’s here! Today we’re talking all things voice and self compassion — and how that can support your content creation journey. 
    If you’d like to support the show (yay!) please help us get the word out by sharing this episode with a friend who might enjoy it. And don't forget to subscribe and leave a 5 star review :) 
    More from Daniel & his colleagues:🗣 Arthur M. Blank Center for Stuttering Education and Research
    📲 Facebook, Instagram, YouTube, Linkedin
    Let's work together:👏 Check out The Unverified Club for community, education, & live support to DIY your own social media.
    🫶 Book a complimentary discovery call to learn more about 1:1 support.
    📲 Instagram, TikTok
    Proud affiliate of:DESCRIPT: Something I hear a lot from creative entrepreneurs is "I don't have time to learn how to edit Reels and TikToks and all this video stuff now!" I hear you, and... what if editing a video was as easy as editing a text document? Spoiler alert: it is with AI-assisted editing... And it's absolutely mind-blowing. Check out Descript. (I just became an affiliate, but started using it a few years ago and it saves me 8-10 hours/week of editing time, so trust I am OBSESSED).
    This episode is supported by:THE RUSSELL HOTEL: a historic East Nashville church transformed into a one of a kind boutique hotel. The Russell’s mission is to give back to the Nashville community through their Rooms for Rooms program by donating a portion of each stay to local nonprofits who are helping those experiencing homelessness. Visit RussellNashville.com to book your experience today.

    • 41 min
    November Content Strategy: A DIY Workshop for Creative Entrepreneurs

    November Content Strategy: A DIY Workshop for Creative Entrepreneurs

    If you are a creative entrepreneur who DIYs your own social, it's time for another monthly game plan!
    This is a podcast version of an interactive workshop that I lead live every month inside The Unverified Club. The goal is to outline our content strategy for November while taking into account not only our business objectives, but also our lives, schedules, energy levels, and content creation abilities. Feel free to listen all the way through for inspiration or pause and plan along at your own pace.
    Documents I'll be referring to:
    🗓 The Unverified Monthly Content Calendar📘 The Unverified Annual Social Media Content Planner📝 The Unverified Social Media Habit Tracker
    If you're a member of The Unverified Club, you can find all those documents in the private Unverified Club Resource Library. If you're not a member, these workbooks are available at UnverifiedPod.com/shop, but you don't need them to be able to follow along today. (Although they are super helpful, but I am a little biased).
    If you’d like to support the show (yay!) please help us get the word out by sharing this episode with a friend who might enjoy it. And don't forget to subscribe, rate & review too! Let's work together:👏 Check out The Unverified Club for community, education, & live support to DIY your own social media.
    🫶 Book a complimentary discovery call to learn more about 1:1 support.
    📲 Instagram, TikTok
    Proud affiliate of:DESCRIPT: Something I hear a lot from creative entrepreneurs is "I don't have time to learn how to edit Reels and TikToks and all this video stuff now!" I hear you, and... what if editing a video was as easy as editing a text document? Spoiler alert: it is with AI-assisted editing... And it's absolutely mind-blowing. Check out Descript. (I just became an affiliate, but started using it a few years ago and it saves me 8-10 hours/week of editing time, so trust I am OBSESSED).
    This episode is supported by:THE RUSSELL HOTEL: a historic East Nashville church transformed into a one of a kind boutique hotel. The Russell’s mission is to give back to the Nashville community through their Rooms for Rooms program by donating a portion of each stay to local nonprofits who are helping those experiencing homelessness. Visit RussellNashville.com to book your experience today.

    • 22 min
    Small Business Spotlight: Social Strategy for Paper Goods with Ariel Gonzalez, Artist @ThistleAndLore

    Small Business Spotlight: Social Strategy for Paper Goods with Ariel Gonzalez, Artist @ThistleAndLore

    My guest today is Ariel Gonzalez. She is a Latinx artist based in Texas who works with sustainably sourced materials and just opened her new online storefront Thistle & Lore where she she sells cards, notebooks, and stickers. While she loves being creative offline, social media is a new medium and she’s ready to learn all the things so she can better promote her new store — and more specifically, her spooky collections featuring sheet ghosts and poisonous plants on handmade paper.
    If you’d like to support the show (yay!) please help us get the word out by sharing this episode with a friend who might enjoy it. And don't forget to subscribe, rate & review too! 
    MORE FROM ARIEL:
    🛒 Shop cards, notebooks, and stickers @ Thistle & Lore
    📲 Instagram, TikTok
    CONNECT WITH UNVERIFIED:
    👏 Looking for community, education, & live support to DIY your own social media? Check out The Unverified Club
    🫶 Interested in personalized social media coaching? Book a complimentary discovery call
    📲 Instagram, TikTok
    PROUD AFFILIATE OF DESCRIPT: Something I hear a lot from creative entrepreneurs is "I don't have time to learn how to edit Reels and TikToks and all this video stuff now!" I hear you, and... what if editing a video was as easy as editing a text document? Spoiler alert: it is with AI-assisted editing... And it's absolutely mind-blowing. Check out Descript. (I just became an affiliate, but started using it a few years ago and it saves me 8-10 hours/week of editing time, so trust I am OBSESSED).
    THIS EPISODE IS SUPPORTED BY THE RUSSELL HOTEL: a historic East Nashville church transformed into a one of a kind boutique hotel. The Russell’s mission is to give back to the Nashville community through their Rooms for Rooms program by donating a portion of each stay to local nonprofits who are helping those experiencing homelessness. Visit RussellNashville.com to book your experience today.

    • 40 min
    Social Media Strategies in Times of Crisis

    Social Media Strategies in Times of Crisis

    I think like a lot of people, I had something different planned for this week. But as you might imagine, I haven't had a single client in the last week or so who hasn't wanted to talk about what's happening in Israel/Gaza/Palestine and how that's affecting them and their loved ones personally, and also how it affects what they're trying to post on their business social media accounts. So today I'm talking about what we should be posting on our social media business pages when the world is on fire.
    👩🏻‍💻 Click here to book a thoughtful crisis strategy call (available Oct 2023)
    📝 Click to get free "Guide to Thoughtful Social Media Posting During A Crisis" worksheet
    If you’d like to support the show (yay!) please help us get the word out by sharing this episode with a friend who might enjoy it. And don't forget to subscribe, rate & review too! 
    CONNECT WITH UNVERIFIED:
    👏 Looking for community, education, & live support to DIY your own social media? Check out The Unverified Club
    🫶 Interested in personalized social media coaching? Book a complimentary discovery call
    📲 Instagram, TikTok
    PROUD AFFILIATE OF DESCRIPT: Something I hear a lot from creative entrepreneurs is "I don't have time to learn how to edit Reels and TikToks and all this video stuff now!" I hear you, and... what if editing a video was as easy as editing a text document? Spoiler alert: it is with AI-assisted editing... And it's absolutely mind-blowing. Check out Descript. (I just became an affiliate, but started using it a few years ago and it saves me 8-10 hours/week of editing time, so trust I am OBSESSED).
    THIS EPISODE IS SUPPORTED BY THE RUSSELL HOTEL: a historic East Nashville church transformed into a one of a kind boutique hotel. The Russell’s mission is to give back to the Nashville community through their Rooms for Rooms program by donating a portion of each stay to local nonprofits who are helping those experiencing homelessness. Visit RussellNashville.com to book your experience today.

    • 16 min
    How to Break Through Video Creation Blocks and Press 'Record' with Tracy Mazuer, Artist @TreesHaveFeelings

    How to Break Through Video Creation Blocks and Press 'Record' with Tracy Mazuer, Artist @TreesHaveFeelings

    My guest today is Tracy Mazuer! She is a former Hollywood producer, writer, and director turned artist @TreesHaveFeelings. She's also a dear friend of mine and has a Kickstarter launching in a few days for her new children's book "Ravina The All Wrong Raven" and is thinking about her social media promo plan for the first time right now. Let's see what we can do!
    If you’d like to support the show (yay!) please help us get the word out by sharing this episode with a friend who might enjoy it. And don't forget to subscribe, rate & review too! 
    MORE FROM TRACY:
    📘 Support the Kickstarter for her children’s book “Ravina The All Wrong Raven”
    🛒 Shop art, journals, prints, cards @ Trees Have Feelings
    📲 Instagram, TikTok, Facebook
    CONNECT WITH UNVERIFIED:
    👏 Looking for community, education, & live support to DIY your own social media? Check out The Unverified Club
    🫶 Interested in personalized social media coaching? Book a complimentary discovery call
    📲 Instagram, TikTok
    PROUD AFFILIATE OF DESCRIPT: Something I hear a lot from creative entrepreneurs is "I don't have time to learn how to edit Reels and TikToks and all this video stuff now!" I hear you, and... what if editing a video was as easy as editing a text document? Spoiler alert: it is with AI-assisted editing... And it's absolutely mind-blowing. Check out Descript. (I just became an affiliate, but started using it a few years ago and it saves me 8-10 hours/week of editing time, so trust I am OBSESSED).
    THIS EPISODE IS SUPPORTED BY: The Russell Hotel, a historic East Nashville church transformed into a one of a kind boutique hotel. The Russell’s mission is to give back to the Nashville community through their Rooms for Rooms program by donating a portion of each stay to local nonprofits who are helping those experiencing homelessness. Visit RussellNashville.com to book your experience today.

    • 48 min

Customer Reviews

5.0 out of 5
13 Ratings

13 Ratings

meshabaconpie ,

Entertaining and Insightful

Love this podcast so much! It’s both informative and engaging, the personal stories draw you in, they’re so interesting and delightful. As someone who is working to establish and meet my own social media goals, I try to soak up all the helpful social media bits of wisdom that are interwoven into fun conversation. Highly recommend for anyone who is looking to be successful on social media or who just enjoys a good, entertaining podcast.

IHateToast ,

So much fun!

I learn and laugh in equal measure.

I am not interested in followers. It’s not my thing. What is my thing are fascinating deep dives. I’m hooked. And I’m laughing.

_AuntieMomo ,

Tips & Tricks for Everyone

I work in marketing and social media, and I learn at last two or three tips every episode. Coralee has a way of explaining things that make you go, “Huh, I never thought of it that way.” Moral of the story: never stop learning and, also, follow this podcast.

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