Voted Least Likely

Leah Yard

Do you feel alone in your struggle? Do you feel like you know there is something special in you to give, but you feel stuck? Do you feel like the least likely person to be able to succeed? Ya, me too. The good news? You’re in the right place. Welcome to the Voted Least Likely Podcast. I’m Leah, and I’ll be your host on this messy trip. I am a high school drop out who accidentally became an entrepreneur (aka: a certified ”Failure Expert”). When starting my jewellery business Leah Yard Designs, I struggled to find peers in the industry I could relate to. I felt completely alone and was tired of hearing entrepreneurial stories where everything seemed to ”fall into place” at the right time. Because starting something new? Building a business? It’s messy, heartbreaking, and often embarrassing. After failing over and over, I finally stumbled my way into success. But I’m not here to tell you how to be successful. I started the Voted Least Likely Podcast to share stories of failure, and demystify what it really means to be successful so YOU don’t feel alone. Welcome to the Voted Least Likely Podcast, I hope you didn’t get dressed up for this ;) Website: www.leahyard.com Instagram: https://www.instagram.com/leahyard/ TikTok: https://www.tiktok.com/@leahyard

  1. 2D AGO

    Why I started saying NO to customers

    When you’re building a business, it can feel like you have to say YES to every opportunity and every customer. Especially in the beginning, when every sale feels important. But what happens when someone repeatedly pushes your boundaries? When a customer takes advantage of your generosity, your time, or your policies? In this episode, I'm talking about one of the harder lessons I learned about running a business: learning that not everyone is meant to be part of the community you’re building. This conversation explores the discomfort of setting boundaries with customers, why it’s so difficult to do early on, and how protecting your energy and your brand is sometimes more important than making a sale. Because the truth is — saying no isn’t about exclusion. It’s about creating a business and a community that are healthy, respectful, and sustainable. In this episode: - Why it feels so hard to say no to customers early in business - Recognizing when someone is taking advantage of your generosity - The difference between good customer service and sacrificing your boundaries - How saying no protects your energy and your brand - Building a community that aligns with your values This episode is a reminder to think about the big picture. You're building something for the long haul, make sure you carefully curate who's coming with you. Connect with the Voted Least Likely Podcast: www.leahyard.com IG: @leahyard TikTok: @leahyard

    6 min
  2. FEB 25

    I Worked 341 Hours in 31 Days (here's what surprised me)

    In this solo episode, I’m pulling back the curtain on what happened during one of the most intense months I’ve had in business. For 31 days, I ran a full-time pop-up space while managing my jewelry brand behind the scenes — production, emails, marketing, customer service — and continuing to host this podcast. Here's the calculation: 341 hours worked in 31 days. This episode isn’t about glorifying burnout. It’s about what I learned when I stopped assuming I was already at capacity. Here’s what shifted for me: -Why we’re often capable of far more than we believe -The difference between keeping your standards vs. lowering your expectations -How I protected my non-negotiables (like movement and health) while adjusting how they showed up -The surprising realization that I could still do MORE One example: I kept the standard that I would exercise five days a week. That didn’t change. What changed was the expectation that every workout had to be long or perfect. Some were only 10 minutes. Some were simple. But the standard remained. That distinction changed everything. This month challenged my ideas about capacity, discipline, and what I’m building toward. It also forced me to confront what “too much” really means. If you’ve ever felt stretched, ambitious, overwhelmed, or curious about your own edge — this one’s for you. Connect with the Voted Least Likely Podcast: www.leahyard.com IG: @leahyard TikTok: @leahyard

    12 min
  3. FEB 11

    3 Controversial Beliefs I Have (That Help Me Grow My Business)

    Not all growth advice is comfortable. Some of the beliefs that have helped me the most are the ones people push back on the hardest. In this solo episode of Voted Least Likely, I share three deeply held — and often controversial — beliefs that have shaped how I run my business, show up in difficult moments, and keep moving forward when things don’t go as planned. These aren’t polished motivational soundbites. They’re practical, uncomfortable mindsets that helped me move out of victim thinking, stay grounded in uncertainty, and learn from places I didn’t expect. This episode isn’t about telling you what to believe — it’s about offering perspectives you can sit with, challenge, take pieces from, or leave behind. In this episode, I talk about: 1. “Everything is my fault” - Why taking full responsibility gives you control — not shame - How a victim mindset can feel comforting but keep you stuck - The difference between blame and ownership - A story from an early holiday market that completely changed how I show up - Why your behaviour matters more than the circumstances How responsibility creates momentum, even in bad situations 2. “I am not entitled to success” - The uncertainty of building a business and why it never guarantees a happy ending - The sacrifices that come with entrepreneurship — time, relationships, rest - Why hard work increases your chances, but doesn’t make success inevitable - Starting my jewellery brand assuming I would fail — and why that mattered - How not feeling “owed” success helps me stay grounded and present Why enjoying the journey matters when outcomes aren’t promised 3. “You don’t have to like your mentors” - Why you don’t need to agree with everything someone believes to learn from them - Taking what works and leaving the rest - Moving away from all-or-nothing thinking - Learning from people with different values, politics, or perspectives - Why nuance and independent thinking are critical for growth - Resisting cancel culture as a default approach to learning Key themes in this episode: - Personal responsibility vs. self-punishment - Growth through discomfort - Entrepreneurship without entitlement - Mindset shifts for long-term business building - Learning discernment instead of idolization - Letting go of the need to be liked or universally agreed with This episode isn’t for everyone — and that’s okay. These beliefs are controversial because they challenge comfort, certainty, and consensus. My hope is that hearing them helps you feel less alone, sparks a new way of thinking, or gives you permission to question the beliefs you’ve been holding onto — especially the ones that might be holding you back. Take what resonates. Leave what doesn’t. And focus on the beliefs that help you become your best version. Connect with the Voted Least Likely Podcast: www.leahyard.com IG: @leahyard TikTok: @leahyard

    14 min
  4. FEB 4

    Building a Business That FITS Your Life with Lauren Tilden

    What does it really take to build a small business, especially when your brain doesn’t fit the traditional mold? In this episode of Voted Least Likely, I am sitting down with entrepreneur, marketer, and podcast host, Lauren Tilden for an honest conversation about the behind-the-scenes challenges of running a business, navigating late ADHD diagnosis, and learning how to work with your brain instead of against it. Lauren shares her journey of being diagnosed with ADHD as an adult, how it reshaped the way she approaches her work, and the systems she’s put in place to support herself as a business owner. Together,  we dive into why clarity-- around the life you want and the business you’re building-- is one of the most important (and often overlooked) foundations of long-term success. This episode is a reminder that there’s no one “right” way to build a business—and that success looks different when you define it on your own terms. In This Episode, We Talk About: -The realities and growing pains of building a small business -Lauren’s ADHD diagnosis and how it changed her relationship with work -Why clarity around your desired lifestyle matters just as much as revenue goals -Designing a business that supports your energy, values, and season of life -Letting go of expectations and building sustainably If you've ever felt overwhelmed by entrepreneurship or wondered why traditional productivity advice doesn't seem to work, this episode is for you. Learn more about Lauren Tilden here: https://www.makinggoodpodcast.com Doing the Dang Thing Workshop: https://www.laurentilden.co/dtdt-workshop Follow Lauren on IG: https://www.instagram.com/laurentilden Connect with the Voted Least Likely Podcast: www.leahyard.com IG: @leahyard TikTok: @leahyard

    51 min
  5. JAN 28

    You Don’t Have to “Fit Into” Your Industry

    What if the parts of your story that feel out of place are actually the reason you’re meant to do the work you’re doing? In this episode of Voted Least Likely, I share the parts of my life that don’t match the assumptions people make about me as a jewellery designer — and how learning to stop hiding them changed everything. For years, I believed I had to smooth out my story to be taken seriously. I felt embarrassed about my background, my lack of formal education, my mental health struggles, and the ways I didn’t “fit” the image of my industry. I thought these things disqualified me. They didn’t. They shaped me. This episode is an honest walk through the truths I used to keep quiet — and why embracing them has helped me build a brand, a community, and a life that actually feels like mine. In this episode, I talk about: Why you don’t need to fit into your industry to succeed Being an extreme introvert in a very public-facing business How protecting your energy isn’t selfish — it’s necessary Dropping out of junior high and building a career without formal education Letting go of shame around “unglamorous” career paths How years of entry-level jobs became one of my greatest educations What it’s like to build a brand without family support Choosing your life, even when others don’t understand it How community can grow out of loneliness Growing up on a lighthouse island — and how it shaped my creativity Feeling behind socially, emotionally, and professionally Mental health struggles at a young age and learning their impact later in life Why versatility, function, and intuition drive my design process Not traveling, making sacrifices, and trusting long-term timing Letting go of the need to fit in — and choosing to grow instead Key takeaways: You don’t need a polished or traditional story to be worthy of success Your differences are not liabilities — they’re connection points Confidence comes from acceptance, not approval It’s okay if your version of success doesn’t look like anyone else’s You’re allowed to build a life that makes sense to you This episode is for anyone who has ever felt out of place, behind, unqualified, or “too different” to belong — and wondered if that meant they were doing something wrong. You’re not. Sometimes the most powerful thing you can do is stop trying to fit in, and start becoming more yourself. Connect with the Voted Least Likely Podcast: www.leahyard.com IG: @leahyard TikTok: @leahyard

    16 min
  6. JAN 7

    Planning a New Year (That Actually Fits Your Life)

    The start of a new year can feel full of pressure — new goals, new habits, new versions of ourselves we’re supposed to magically become overnight. In this episode, I’m inviting you behind the scenes of my annual planning session — not the polished version, but the honest one. I walk through the goals I set last year, what actually worked, what didn’t, and the expectations I had to let go of along the way. Some things surprised me. Some things stung. And some things only made sense once I slowed down enough to really look at them. This episode isn’t about hustle or rigid goal-setting. It’s about reflection, recalibration, and choosing a direction that actually feels aligned with the life you’re living — not the one you think you should be living. I also guide you step-by-step through a simple planning process you can do alongside me — whether you’re mapping out a business, a creative practice, or just trying to move into the new year with a bit more clarity and intention. If you’ve ever felt behind, unsure, or quietly disappointed with how a year unfolded — this conversation is for you. In this episode, we talk about: Reviewing last year’s goals with honesty (not shame) What I achieved — and what I didn’t Why some goals quietly stop fitting Separating meaningful progress from performative productivity  Letting go of goals that no longer serve you How I approach planning in a way that feels sustainable A gentle framework you can use to plan your year Setting intentions that leave room for real life This episode is your permission slip to plan slowly, thoughtfully, and on your own terms. Take what resonates. Leave the rest. And remember — you’re allowed to evolve. Connect with the Voted Least Likely Podcast: www.leahyard.com IG: @leahyard TikTok: @leahyard

    57 min

Ratings & Reviews

5
out of 5
2 Ratings

About

Do you feel alone in your struggle? Do you feel like you know there is something special in you to give, but you feel stuck? Do you feel like the least likely person to be able to succeed? Ya, me too. The good news? You’re in the right place. Welcome to the Voted Least Likely Podcast. I’m Leah, and I’ll be your host on this messy trip. I am a high school drop out who accidentally became an entrepreneur (aka: a certified ”Failure Expert”). When starting my jewellery business Leah Yard Designs, I struggled to find peers in the industry I could relate to. I felt completely alone and was tired of hearing entrepreneurial stories where everything seemed to ”fall into place” at the right time. Because starting something new? Building a business? It’s messy, heartbreaking, and often embarrassing. After failing over and over, I finally stumbled my way into success. But I’m not here to tell you how to be successful. I started the Voted Least Likely Podcast to share stories of failure, and demystify what it really means to be successful so YOU don’t feel alone. Welcome to the Voted Least Likely Podcast, I hope you didn’t get dressed up for this ;) Website: www.leahyard.com Instagram: https://www.instagram.com/leahyard/ TikTok: https://www.tiktok.com/@leahyard