55 episodes

Water and wastewater technology vendors have historically struggled to market themselves effectively. Hosts Jim Lauria and Adam Tank interview the industry’s leading communicators who share their secrets and help demystify the art of industrial storytelling to build better brands, engage more customers, and grow sales.

Water We Talking About‪?‬ Jim Lauria and Adam Tank

    • Business
    • 4.0 • 4 Ratings

Water and wastewater technology vendors have historically struggled to market themselves effectively. Hosts Jim Lauria and Adam Tank interview the industry’s leading communicators who share their secrets and help demystify the art of industrial storytelling to build better brands, engage more customers, and grow sales.

    Chris Gasson - When Money Meets Water

    Chris Gasson - When Money Meets Water

    Send us a Text Message.Christopher Gasson is an authority on water finance and markets. After a degree in politics and economics at Oxford University, he worked as a financial journalist and investment banker, before acquiring Global Water Intelligence in 2002. He's built GWI into one of the world's foremost research firms in the water industry, and on this episode he lays bare all of the secrets of the trade in telling water's story.

    • 19 min
    Chelsea Boozer: Going Rogue as a Water Storyteller

    Chelsea Boozer: Going Rogue as a Water Storyteller

    Send us a Text Message.Chelsea is one of the water industries most public - and fun - personas. She currently leads Rogue Water Lab as Executive Director, working to bolster public trust for sustainable water solutions through community engagement and storytelling by equipping, inspiring, and empowering service providers to collaborate with communities and policymakers.

    • 22 min
    Christel Dyer: Water Geek & Children's Book Author

    Christel Dyer: Water Geek & Children's Book Author

    Send us a Text Message.As the Chief of Treatment for HRSD, Christel has a wealth of experience in telling water's story... but she also wears another hat - a first time author of "Lemon and Cedar", an illustrated children's book. Learn more about how she's telling the story of water, the environment, and more in creative ways on this episode of Water We Talking About.

    • 17 min
    David Sedlak: The World Of Water Is Poised For Great Changes

    David Sedlak: The World Of Water Is Poised For Great Changes

    Send us a Text Message.David Sedlak, Professor at UC Berkeley, is well-known in the world of water. His most recent book, Water For All, explores the myriad of water issues facing the entire world, and how water crises are linked to one another. By applying a passion for water technology and innovation, David understands the demands of water and helps others to do the same.

    • 22 min
    Peter Gleick: The Stories Of Water

    Peter Gleick: The Stories Of Water

    Send us a Text Message.Dr. Peter Gleick, co-founder of the Pacific Institute, is a scientist by trade and prefers using books to tell the story of water. His recently published work, The Three Ages Of Water, tells the story of water as far back as the evolution of our solar system.

    • 25 min
    Tom Ferguson: Becoming A Great Storyteller In Water

    Tom Ferguson: Becoming A Great Storyteller In Water

    Send us a Text Message.After college, Tom Ferguson, managing partner of Burnt Island Ventures, was an actor. Now, he uses the lessons that he learned in improv class to help in assessing startups and ensuring success.

    • 31 min

Customer Reviews

4.0 out of 5
4 Ratings

4 Ratings

ansharma808 ,

A refreshing take on the water industry

Can’t say enough about how cool this podcast is for young water industry professionals. Jim and Adam have done a great job picking guests and topics that brighten up the discussion around water treatment!

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