17 episodes

This is the podcast for business owners to learn from other business owners.

I’m your host Daniel O'sullivan, I believe running a business is one of the toughest challenges you can take on. Each week, I interview entrepreneurs who have started, grown, or exited their businesses, while also sharing my own experiences with building 'The Experience Specialist Group'.

These conversations reveal the real-life experiences of business owners who have navigated the highs and lows of entrepreneurship, providing you with

We Built This Business Daniel O'sullivan

    • Business

This is the podcast for business owners to learn from other business owners.

I’m your host Daniel O'sullivan, I believe running a business is one of the toughest challenges you can take on. Each week, I interview entrepreneurs who have started, grown, or exited their businesses, while also sharing my own experiences with building 'The Experience Specialist Group'.

These conversations reveal the real-life experiences of business owners who have navigated the highs and lows of entrepreneurship, providing you with

    EP17 - How I Changed The Internet Forever – Ajaz Ahmed

    EP17 - How I Changed The Internet Forever – Ajaz Ahmed

    In this episode of We Built This Business, we talk with Ajaz Ahmed, the founder of FreeServe. 

    Ajaz was the founder of FreeServe, which offered free internet access in 1998. FreeServe went from nothing to it's highest valuation of £9 billion in just over two years. With over 2.5 million active users, it was sold for 1.6 billion pounds in the year 2001.

    In this episode, Ajaz shares his incredible journey of building and exiting FreeServe and discusses what he has been up to since the sale. 



    HIGHLIGHTS 


    Ajaz’s Early Career and Inspiration: Ajaz shares his humble beginnings, failing all his exams, and starting his career at Dixons. He was inspired by a Hovis bread advertisement that motivated him to achieve something significant in life. 
    Rise of FreeServe: Ajaz discusses the inception of FreeServe, the challenges of getting internet access in the late 90s, and the innovative strategy of distributing FreeServe CDs through Dixons stores, leading to rapid customer acquisition without high costs. 
    Business Model and Success: He explains how FreeServe made money despite offering free internet access, leveraging revenue sharing from phone calls and creating a profitable portal through which users accessed the internet. 
    Challenges and Lessons Learned: Ajaz talks about the challenges faced during the dot-com boom and bust, and the lessons he learned about the value of shares, the importance of a good business idea, and understanding customer acquisition costs. 
    Advice for Entrepreneurs: Ajaz provides insights and advice for new entrepreneurs, emphasizing the importance of having a genuinely good idea, the significance of customer acquisition, and the use of psychology in branding and retail. 

    PODCAST INTRODUCTION 

    Daniel Osullivan invites business owners and industry experts onto the We Built This Business Podcast to discuss how they have built their business. 

    We discuss how they started, their business challenges, successes, failures and everything in between. 

    Running a business is hard work so why not learn from business owners who are currently building or who have built a business. 

     

    VALUABLE RESOURCES 

    Guest Website - https://www.linkedin.com/in/ajazahmed1/ 

    Host Website – https://beacons.ai/wbtb 

    WBTB Podcast Website - https://www.webuiltthisbusiness.co.uk

     

    EPISODES TO CHECK OUT NEXT 

    Episode 4 - How I Built a £6 Million Revenue Print and Promotional Business by The Age of 24 - Taylor Tassie 

    Episode 5 - How I Built a Global Tech Events Business and Thrived in the Pandemic - Johnny Edser 

    Episode 6 - How I Built a Digital Marketing Business and How I Exited - Alex Minchin 

     

    ABOUT THE HOST 

    Daniel Osullivan is the CEO of The Experience Specialists Group we have brands in the events, entertainment and media industries including Red Cactus Events, Team Building Experiences, Shizzoo.co, Football Zorbing UK, Nel Events and X Event Solutions. 

     

    CONNECT & CONTACT 

    Daniel Osullivan 

    Daniel Osullivan Linkedin Page 

    Email: daniel@webuiltthisbusiness.co.uk 

     

    We Built This Business 

    Podcast Website - https://beacons.ai/wbtb 

    Podcast Linkedin Page 

    Podcast Instagram Page 

    Facebook Instagram Page 

     

    Donation: Every week that we release an episode of We Built This Business we give £10 to our Charity the British Heart Foundation - https://www.bhf.org.uk/ (Started 21.05.2024 we hope to donate £520 a year)

    • 1 hr 1 min
    EP16 - How I Leveraged Data to Transform Digital Marketing – Daniel Bianchini

    EP16 - How I Leveraged Data to Transform Digital Marketing – Daniel Bianchini

    In this episode of ‘We Built This Business’ we talk with Daniel Bianchini from Common Ground Digital. Common Ground Digital is a remote digital marketing agency specializing in SEO, PPC, and paid social media campaigns to deliver measurable business growth through data-driven strategies. Daniel shares his journey from
    freelancing to building a successful agency, discussing the challenges and triumphs along the way.



    HIGHLIGHTS

    1. Understanding Common Ground Digital: Daniel explains the services they offer and their focus on data-driven SEO, PPC, and content marketing for various industries, including B2B, SaaS, real estate, and education.

    2. The Importance of Analytics: Insights on how Common Ground uses analytics to assess current performance and identify growth opportunities for clients.

    3. Starting the Business: Daniel’s unexpected leap into entrepreneurship, motivated by changes in his previous job and the birth of his child.

    4. Overcoming Mental Pressures: Strategies Daniel used to manage the emotional and mental challenges of running a business, including seeking therapy and maintaining a work-life balance through exercise.

    5. Navigating Economic Challenges: How Common Ground adapted during the pandemic, moving to a fully remote model and leveraging opportunities for growth.

    6. Future Plans: Daniel’s vision for scaling the agency, including the role of business coaches and potential strategies for future growth.



    PODCAST INTRODUCTION

    Daniel Osullivan invites business owners and industry experts onto the We Built This Business Podcast to discuss how they have built their business. We discuss how they started, their business challenges, successes, failures, and everything in between. Running a business is hard work, so why not learn from business owners who are currently building or who have built a business.

     

    VALUABLE RESOURCES

    Guest Website - Common Ground Digital

    Host Website – We Built This Business


    WBTB Podcast Website - https://www.webuiltthisbusiness.co.uk

     

    EPISODES TO CHECK OUT NEXT



    Episode 10 – How I Took On A Business Whilst Becoming A Mother – Becky Hopkin

    Episode 12 – How I Built A Leading Digital Marketing Agency for Home and Lifestyle Brands – Aaron Rudman-Hawkins

    Episode 15 – How I Went From Bus Shelter to Billion Dollar IPO – David Murray Hundley



    ABOUT THE HOST

    Daniel Osullivan is the CEO of The Experience Specialists Group. We have brands in the events, entertainment, and media industries, including Red Cactus Events, Team Building Experiences, Shizzoo.co, Football Zorbing UK, Nel Events, and X Event Solutions.



    PODCAST SPONSOR

    Team Building Experiences are a nationwide team building company who are experts in Keeping Things Fun for companies. With a wide range of mobile events such as Game Shows, Sports Days, Crystal Challenge and more, there is something for every company.

    Visit https://bit.ly/tbe-pod and quote PODCAST15 to receive 15% off your next team building event



    CONNECT & CONTACT

    DanielOsullivanDaniel Osullivan LinkedInEmail: daniel@webuiltthisbusiness.co.uk

    We Built This BusinessPodcast WebsitePodcast LinkedInPodcast InstagramFacebook

    Donation: Every week that we release an
    episode of We Built This Business we give £10 to our charity, the British Heart Foundation - BHF (Started 21.05.2024, we hope to donate £520 a year)

    • 46 min
    EP15 - How I Went From Bus Shelter to Billion Dollar IPO - David Murray-Hundley

    EP15 - How I Went From Bus Shelter to Billion Dollar IPO - David Murray-Hundley

    In this episode of ‘We Built This Business’ we talk with David Murray-Hundley from Pario Ventures.

    David Murray-Hundley, widely known as the Grumpy Entrepreneur, was a founding member of Commerce One that secured a $22 billion IPO on the NASDAQ in 1999. He has since worked with thousands of startups, scale-ups, and founders over the years and has recently written a book called The Startup Rules.

    Currently, David is the CEO and co-founder of Pario Ventures, which has hundreds of investments and numerous exits. 

    HIGHLIGHTS 


    From Bus Shelter to Success: David’s journey from living in a bus shelter to becoming a successful entrepreneur. 
    Commerce One’s IPO Rollercoaster: The highs and lows of Commerce One’s $22 billion IPO and eventual bankruptcy. 
    Focusing on Net Zero: Insights on the current focus of Pario Ventures on net zero and energy sectors. 
    The Grumpy Entrepreneur Origin: The story behind the nickname “The Grumpy Entrepreneur.” 
    Personal Experiences Shaping Business: How David’s personal experiences shaped his approach to business and investments. 
    Startup Advice for Tough Times: Advice for startups and founders on navigating the current economic landscape and building sustainable businesses. 



    PODCAST INTRODUCTION 

    Daniel Osullivan invites business owners and industry experts onto the We Built This Business Podcast to discuss how they have built their business. 

    We discuss how they started, their business challenges, successes, failures, and everything in between. 

    Running a business is hard work so why not learn from business owners who are currently building or who have built a business. 

     

    VALUABLE RESOURCES 

    Guest Website - https://www.thegrumpyentrepreneur.co.uk/ 

    Host Website – https://beacons.ai/wbtb 

     

    EPISODES TO CHECK OUT NEXT 

    Episode 4 - How I Built a £6 Million Revenue Print and Promotional Business by The Age of 24 - Taylor Tassie 

    Episode 5 - How I Built a Global Tech Events Business and Thrived in the Pandemic - Johnny Edser 

    Episode 6 - How I Built a Digital Marketing Business and How I Exited - Alex Minchin 

     

    ABOUT THE HOST 

    Daniel Osullivan is the CEO of The Experience Specialists Group we have brands in the events, entertainment and media industries including Red Cactus Events, Team Building Experiences, Shizzoo.co, Football Zorbing UK, Nel Events and X Event Solutions. 

     

    CONNECT & CONTACT 

    Daniel Osullivan 

    Daniel Osullivan Linkedin Page 

    Email: daniel@webuiltthisbusiness.co.uk 

     

    We Built This Business 

    Podcast Website - https://beacons.ai/wbtb 

    Podcast Linkedin Page 

    Podcast Instagram Page 

    Facebook Instagram Page 

     

    Donation: Every week that we release an episode of We Built This Business we give £10 to our Charity the British Heart Foundation - https://www.bhf.org.uk/ (Started 21.05.2024 we hope to donate £520 a year) 

    • 56 min
    EP14 - How I Pivoted to Pizza During a Pandemic – Rachael Willoughby

    EP14 - How I Pivoted to Pizza During a Pandemic – Rachael Willoughby

    In this episode of ‘We Built This Business’ we talk with Rachael Willoughby from CasaGees
    and Square One Software.

    Join us as Rachael shares her incredible journey of pivoting from a long-standing software business to starting a successful pizza delivery service during the pandemic.
    Discover how she managed the challenges, adapted to new opportunities, and grew both her businesses in unexpected ways.

     

    HIGHLIGHTS

    Pivoting to Pizza During a Pandemic - Learn how the
    COVID-19 lockdowns led Rachael to launch CasaGees, a successful pizza delivery business, alongside her existing software company.

    From Software to Sourdough - Rachael discusses the
    transition from running a software business for 20 years to diving into the world of pizza delivery and the excitement of new challenges.

    Family-Run Business Dynamics - Discover how Rachael
    involved her family in the business, from her children delivering pizzas to her partner helping set up the operations.

    Marketing Magic - The critical role of marketing in business growth and how Rachael leveraged customer feedback and local promotions to expand CasaGees.

    Forgotten Limited Campaign - Insights into the
    Forgotten Limited campaign, which advocated for small business support during the pandemic, and Rachael's role in the movement.

    Future Plans and Entrepreneurial Courses - Rachael shares her vision for the future, including creating courses to help others start home-based catering businesses.

    #businessowner #pizzabusiness #pizzadelivery #businesspodcast #smallbusiness

     

    PODCAST INTRODUCTION

    Daniel Osullivan invites business owners and industry experts onto the We Built This Business Podcast to discuss how they have built their business.

    We discuss how they started, their business challenges, successes, failures and everything in between.

    Running a business is hard work so why not learn from business owners who are currently building or who have built a business.

     

    VALUABLE RESOURCES

    Guest Website - https://casagees.co.uk/ and https://squareone.software/

    Host Website – https://beacons.ai/wbtb

     

    EPISODES TO CHECK OUT NEXT

    Episode 8 - How I Built a Video Production Agency After 20 Years in Radio - Danny Lacey

    Episode 11 - How I Built a Property Investment Business to an 18 Million Pound Turnover - Jason Harris Cohen

    Episode 12 - How I Built a Leading Digital Marketing Agency for Home, Garden, and Lifestyle Brands – Aaron Rudman-Hawkins

     

    ABOUT THE HOST

    Daniel Osullivan is the CEO of The Experience Specialists Group we have brands in the events, entertainment and media industries including Red Cactus Events, Team Building Experiences, Shizzoo.co, Football Zorbing UK, Nel Events and X Event Solutions.

     

    CONNECT & CONTACT

    Daniel Osullivan

    Daniel Osullivan Linkedin Page

    Email: daniel@webuiltthisbusiness.co.uk

     

    We Built This Business

    Podcast Website - https://beacons.ai/wbtb

    Podcast Linkedin Page

    Podcast Instagram Page

    Facebook Instagram Page

     

    Donation: Every week that we release an episode of We Built This Business we give £10 to our Charity the British Heart Foundation - https://www.bhf.org.uk/ (Started 21.05.2024 we hope to donate £520 a year)

    • 44 min
    EP13 - How I Turned A Local DJ Business into a Multi-Million Pound Events Company - Matt Turner

    EP13 - How I Turned A Local DJ Business into a Multi-Million Pound Events Company - Matt Turner

    In this episode of ‘We Built This Business’ we talk with Matt Turner from Clownfish Events.

    Matt Turner shares the story of how Clownfish Events, a London-based event management and technical production company, has grown over 15 years. He discusses the challenges faced in the early days, the
    evolution of the business, and how they maintain high standards of customer satisfaction and team morale. Matt also touches on how the company adapted during the COVID-19 pandemic and their future plans for expansion.

    HIGHLIGHTS


    Founding and Evolution of Clownfish Events
    Overcoming Challenges in Early Years
    Importance of Customer Satisfaction and Team Morale
    Strategies for Handling Seasonal Business Fluctutations
    Adapting to Change
    Future Plans and Expansion

    PODCAST INTRODUCTION

    Daniel Osullivan invites business owners and industry experts onto the We Built This Business Podcast to discuss how they have built their business.

    We discuss how they started, their business challenges, successes, failures and everything in between.

    Running a business is hard work so why not learn from business owners who are currently building or who have built a business.

     

    VALUABLE RESOURCES

    Guest Website - https://clownfishevents.com/

    Host Website – https://beacons.ai/wbtb

     

    EPISODES TO CHECK OUT NEXT

    Episode 4 - How I Built a £6 Million Revenue Print and
    Promotional Business by The Age of 24 - Taylor Tassie

    Episode 5 - How I Built a Global Tech Events Business and
    Thrived in the Pandemic - Johnny Edser

    Episode 6 - How I Built a Digital Marketing Business and How I Exited - Alex Minchin

     

    ABOUT THE HOST

    Daniel Osullivan is the CEO of The Experience Specialists Group we have brands in the events, entertainment and media industries including Red Cactus Events, Team Building Experiences, Shizzoo.co, Football Zorbing UK, Nel Events and X Event Solutions.

     

    CONNECT & CONTACT

    Daniel Osullivan

    Daniel Osullivan Linkedin Page

    Email: daniel@webuiltthisbusiness.co.uk

     

    We Built This Business

    Podcast Website - https://beacons.ai/wbtb

    Podcast Linkedin Page

    Podcast Instagram Page

    Facebook Instagram Page

     
    Donation: Every week that we release an episode of We
    Built This Business we give £10 to our Charity the British Heart Foundation - https://www.bhf.org.uk/
    (Started 21.05.2024 we hope to donate £520 a year)

    • 48 min
    EP12 - How I Built a Leading Digital Marketing Agency for Home, Garden, and Lifestyle Brands – Aaron Rudman-Hawkins

    EP12 - How I Built a Leading Digital Marketing Agency for Home, Garden, and Lifestyle Brands – Aaron Rudman-Hawkins

    In this episode of ‘We Built This Business’ we talk with Aaron Rudman-Hawkins from The Evergreen Agency.

    Aaron Rudman-Hawkins shares his journey of establishing and growing The Evergreen Agency, a leading growth marketing agency specializing in digital strategies for home, garden, and lifestyle brands. Aaron discusses the evolution of his agency, the importance of niche specialization, and the challenges and triumphs of running a business.

     

    HIGHLIGHTS

    Niche Specialization: Aaron explains why The Evergreen Agency chose to focus on home, garden, and lifestyle brands and how this focus has contributed to their success.

    Adapting and Evolving: Insights into how the agency has navigated economic challenges and industry changes over the past decade.

    Starting from Scratch: Aaron shares his early days of self-teaching web design and SEO and how these skills laid the foundation for his agency.

    Overcoming Challenges: Aaron talks about the difficulties he faced when initially expanding his team
    and how he overcame these hurdles

    Embracing Creativity: The agency’s unique approach to marketing, including physical mail campaigns and the launch of a YouTube channel for educational content.

    AI in Digital Marketing: Aaron’s cautious yet optimistic approach to integrating AI into their processes.

    PODCAST INTRODUCTION

    Daniel Osullivan invites business owners and industry experts onto the We Built This Business Podcast to discuss how they have built their business.

    We discuss how they started, their business challenges, successes, failures and everything in between.

    Running a business is hard work so why not learn from business owners who are currently building or who have built a business.

     

    VALUABLE RESOURCES

    Guest Website - https://www.theevergreenagency.co.uk/

    Host Website – https://beacons.ai/wbtb

     

    EPISODES TO CHECK OUT NEXT

    Episode 4 - How I Built a £6 Million Revenue Print and
    Promotional Business by The Age of 24 - Taylor Tassie

    Episode 5 - How I Built a Global Tech Events Business and
    Thrived in the Pandemic - Johnny Edser

    Episode 6 - How I Built a Digital Marketing Business and How I Exited - Alex Minchin

     

    ABOUT THE HOST

    Daniel Osullivan is the CEO of The Experience Specialists Group we have brands in the events, entertainment and media industries including Red Cactus Events, Team Building Experiences, Shizzoo.co, Football Zorbing UK, Nel Events and X Event Solutions.

     

    CONNECT & CONTACT

    Daniel Osullivan

    Daniel Osullivan Linkedin Page

    Email: daniel@webuiltthisbusiness.co.uk

     

    We Built This Business

    Podcast Website - https://beacons.ai/wbtb

    Podcast Linkedin Page

    Podcast Instagram Page

    Facebook Instagram Page

     

    Donation: Every week that we release an episode of We Built This Business we give £10 to our Charity the British Heart Foundation - https://www.bhf.org.uk/ (Started 21.05.2024 we hope todonate £520 a year)

    • 1 hr 6 min

Top Podcasts In Business

REAL AF with Andy Frisella
Andy Frisella #100to0
Money Rehab with Nicole Lapin
Money News Network
PBD Podcast
PBD Podcast
Habits and Hustle
Jen Cohen and Habit Nest
The Diary Of A CEO with Steven Bartlett
DOAC
The Money Mondays
Dan Fleyshman